Welcome to the 2015 Popcorn Sale! This year in partnership with Trail s End Popcorn, the Pathway To Adventure Council Popcorn Committee presents: TAKE OFF WITH POPCORN LEADER S GUIDE This year s sale is simple, easy and fun for leaders and Scouts! With a streamlined selection of Trail s End popcorn, awesome Scout prizes, and a great new Choose Your Own Adventure recognition program, we know you will have EVERYTHING your unit will need to reach your unit s fundraising goal! For more information visit www.pathwaytoadventure.org/popcorn/ 1
Contact Information 2015 Popcorn Sale website: www.pathwaytoadventure.org/popcorn/ Popcorn Team email: Trail s End website: Keller Marketing Prize Program: popcornsale@scouting.org www.trails end.com www.boyscouts gcc.com Pathway to Adventure Council: 312/421 8800 Popcorn Sales Manager: Kristy Rispens 312/421 8800 ext. 213 or kristy.rispens@scouting.org PATHWAY TO ADVENTURE COUNCIL S COMMUNITY SERVICE CENTERS Munster 8751 Calumet Avenue Munster, IN 46321 La Grange 811 W. Hillgrove Avenue La Grange, IL 60526 Chicago 1218 W. Adams Street Chicago, IL 60607 Northwest Suburbs 617 E. Golf Road Arlington Heights, IL 60005 A Kernels Top Ten List 1. Get trained! 2. Create a budget! 3. Conduct a FUN tastic unit kick off! 4. Promote four ways to sell! Show & Sell, Show & Deliver, Take Order, Online 5. Promote & publicize your unit s sale! 6. Promote & publicize the council prizes and incentives and your unit s own prize or incentive program! 7. Know the due dates! 8. Be organized! Keep your unit s inventory, money, and paperwork straight! 9. Complete a unit kernel evaluation and make your own unit evaluation! 10. Relax, you ve earned it! 2
Sale Calendar More information about many of these dates can be found throughout this guide. Date Saturday, August 15 Monday, August 17 Tuesday, August 18 Wednesday, August 19 Saturday, August 22 Monday, August 24 Saturday, September 12 Monday, September 21 Saturday, October 3 Saturday, October 24 Saturday, November 7 Friday, December 4 What s Happenin 8:00am Unit Kernel Training & Kickoff Chicago Police Academy, Chicago 6:00pm Unit Kernel Training & Kickoff 1 st United Methodist Church, La Grange 6:00pm Unit Kernel Training & Kickoff St. Simons Episcopal Church, Arlington Heights 6:00pm Unit Kernel Training & Kickoff St. Thomas More Church, Munster IN 8:00am Unit Kernel Training & Kickoff HSA McKinley Park Charter School, Chicago Show & Sell Order Due Show & Sell Distribution Re Order Order Due Re Order Distribution Show & Sell Return Show & Sell Payment Due Prize Order Due Take Order Due Unit Roster of Selling Scouts Due Take Order Distribution Final Payment Due 3
Products & Pricing The volunteer popcorn team, comprised of members from all four communities, has hand selected the following 11 Trail s End products for this year s sale! $10 Popping Corn For those who like to make it from scratch. $10 Classic Caramel Corn A traditional top selling favorite. $15 White Cheddar Cheese A perfect combo of cheese and corn. $15 Jalapeño Cheddar Cheese Cheddar with a punch of jalapeño. $20 18 pack of Butter Light Microwave New and improved flavor for the lighter palettes. $20 18 pack of Unbelievable Butter Microwave The classic favorite with more buttery flavor. $20 Premium Caramel Corn with Almonds, Cashews & Pecans A gourmet caramel with nuts, lots of nuts. $30 Chocolatey Caramel Crunch (in a Scout themed tin!) Crunchy caramel corn in a dark chocolate coating. $40 Sweet & Savory Collection Individual bags of 13.5oz. Chocolately Triple Delight, 20oz Butter Toffee and 5oz white Cheddar Cheese, in a handy gift box. Military Donations: For customers who would like to donate a gift of popcorn for our military men and women, their families and Veterans organizations: $30 Silver Military Donation $50 Gold Military Donation NEW THIS YEAR! Units can order $30 and $50 magnets to be given as a thank you gift to customers who purchase military donations! Military Donation receipts are in your unit sales kit. Magnets can be ordered with your unit s Show & Sell, Re Order and Take Order popcorn orders. Please note the magnets are considered a product and your unit will be charged accordingly if you do not return any unsold magnets, just like any other popcorn product! Don t forget Store all chocolate products in an area that is 72 degrees or less. Please do NOT open microwave boxes and sell as individual packets. Individual microwave packets do not have federal mandated nutritional information printed on them. 4
Placing Orders SHOW & SELL: Unit orders are due online in the Trail s End website, or in paper version no later than Monday Aug 24. While we prefer that units place their orders online through the Trail s End website, units that are not submitting their order online may drop off the paper version at whichever service center is most convenient for them. Show & Sell orders should be placed in full cases, no individual containers may be ordered. How do you place a great Show & Sell order?! a. Create a unit budget b. Think big and make a plan! c. Set your Scouts sales goals based on the budget. d. Communicate goals to families to gain your families buy in and support, and focus on the savings to family because of the popcorn sale! Keep on communicating progress to families through out the sale! e. Your unit s prior years order and sales information is available on the Trail s End website to help Kernels plan this year s orders. f. Need more info and help? Contact your District Kernel or District Executive. g. BEST TIP OF THE DAY! Use the handy easy to use 2015 Show & Sell Order Calculator to calculate a well balanced Show & Sell order! Plug in the amount of sales your unit is aiming for and the form will calculate how many cases of each product you might want to consider ordering to achieve your goal. The 2015 Show & Sell Order Calculator can be found at www.pathwaytoadventure.org/popcorn/ Please note that all unit Show & Sell orders are reviewed before the final council Show & Sell Order is placed to ensure your unit has the best possible product mix to support your sales goals! Someone from the Popcorn Team may contact you regarding your order to recommend order adjustments. TAKE ORDER: Unit orders are due online in the Trail s End website, or in paper version no later than Saturday October 24, 2015. Note that your prize order and the Unit Roster of Selling Scouts are also due Saturday October 24! Take Order ordering TIP! Consider setting your own unit s return date on or before October 19 so you can have plenty of time to collect all the Scout s order forms, compile your unit order, and still have time to double check your order. Units should use the remaining balance of their Show & Sell order to fill their Take Order, thereby reducing the amount needed to order for Take Order. Example: You have 1 case of popping corn left from Show & Sell and need 2 cases for Take Order. Order only 1 case of popping corn when you place your Take Order order and use the 1 case leftover from Show & Sell. 5
Using the Trail s End System: Ordering Popcorn Ordering online using the Trail s End system is very easy and quick! a. Go to the Trail s End website at www.trails end.com and click on Scouts Leaders Councils in the top right corner. b. Click on Popcorn System c. Enter your username and password 6
d. In the top navigation bar of your unit s home page choose Orders e. Ensure you are in the correct sales cycle (Fall 2015) and click on Unit Order for Show & Sell or Unit Order for Take Order depending on which order you are placing. or 7
f. In the middle (very colorful) column, place your product order. For Show & Sell: Place your order by CASE quantity only! The number of containers per case is noted to the left of the product name as Cs:Cont Ratio Example: 1:12 30 oz. Popping Corn, means there are 12 bags of popping corn packed in 1 case. If you would like 36 bags of popping corn for your Show & Sell site sales, place a 3 in the case column on the Trails End website. You would receive 432 bags of popping corn if you put 36 in the CASE column! For Take Order: You do not need to enter all of your Scouts and their individual orders into the Trail s End system. You should compile all of your Scouts order sheets outside of the system and place one order for your whole unit. Please order exactly the amount of product you need starting with full cases and then additional containers. Tip! Want to know how many cases you have ordered before pressing the buy button? Click on the Re calculate Totals button to view the total cases and/or containers you are ordering you are ordering. If there is a container quantity in your Show & Sell order you have made an ordering mistake and need to adjust your order to reflect only full cases! g. Once you have completed your order, click on the blue Save Changes button located in the bottom right hand corner h. Click on Print Unit Invoice located above the blue Save Changes button in the bottom right hand corner to populate your unit s invoice. Print and bring a copy of this invoice with you to the distribution day so you can verify your order. 8
Using the Trail s End System: Online Sales 1. Go to sell.trails end.com and select Create an Account. 2. Fill out the required information and select Sign Up. 3. View all Scouts and Leaders that have signed up under your unit by visiting the My Unit page. 4. View your Scouts orders by going to the Orders page. 9
5. Visit the Tool Kit page to download various tools to help grow your sale. Product images Virtual Sale Planner Posters/Banners Cards Door hangers Many more! 6. Watch training videos and learn the best ways to sell on the Training page. Online Selling Square Credit Card Reader Program Link to Popcorn System 7. The Incentives page will contain information about the TE Scholarship program and bonus Scout & Unit incentives. 8. Visit the Products page for more Information about products. Images Nutritionals Military Donations 10
Distribution and Warehouse Information Popcorn Pick Up Information: Show & Sell (consignment) orders will be distributed on Saturday, September 12. Show & Sell Re order orders will be distributed on Saturday, October 3. Take Order orders will be distributed on Saturday, November 7. Each unit will be assigned a time to pick up their popcorn and notified via email prior to the distribution day. Pick up times will be assigned with the largest orders first and the smallest orders last. You must pick up your popcorn on the designated distributions days at your designated location. If you cannot pick up your order, you must assign someone from your unit to do so. Ensure you have enough vehicles to hold your order! Please note that White Cheddar and Jalapeño Cheddar are being packaged in larger quantities this year, which means bigger boxes! An average empty vehicle will hold approximately the following: Car: 16 Cases Full size van: 40 to 48 cases Pick up: truck 24 to 32 cases SUV: 20 to 28 cases Mini Van: 32 cases PLEASE RE COUNT YOUR ORDER BEFORE YOU LEAVE THE WAREHOUSE TO ENSURE THAT YOUR ORDER IS COMPLETE AND ACCURURATE. Popcorn Warehouse Locations: Please note that at the time of printing warehouse locations are still being finalized. Thank you for your patience and understanding! Please contact your District Kernel, District Executive and Kristy Rispens if you would like to be a part of the warehouse team! 11
How Do Customers Pay Your Unit For Popcorn? Units can accept cash, checks and now have the option to accept credit cards! All checks from customers should be made out to the unit, and deposited into your unit bank account frequently to insure the checks clear in time for your unit to pay for your popcorn. Square Credit Card Reader Program Never lose a sale because your customer says Sorry, I don t have any cash! Now units can accept credit cards with SQUARE! Trail s End has partnered with Square and is offering units an opportunity to accept credit cards as payment. Square accepts ALL major credit cards: Visa, MasterCard, Discover, and American Express, and works with iphone, ipad, and Android devices with free, easy to use readers that are PCI Compliant. Units that participate this year will be entitled to the following promotions: 1. Promotional rate of 2.4% per swiped transaction exclusively through Trail s End for 2015. 2. No credit card processing fees on the first $100 in sales. To receive this exclusive rate, units must sign up through the Trail s End Popcorn System. NEW SQUARE USERS: Registration Process 1. Log into the Trail s End Popcorn System (sell.trails end.com) 2. On the homepage, click the Square registration link, which will take you to a page to begin registering your account. 3. Fill in your information in the blank fields, and click continue. 4. Follow the prompts, and complete the registration process. EXISTING SQUARE USERS: Registration Process Send an email to trailsend@squareup.com requesting the Trail s End special promotion rate. It may take up to 10 business days for the promotion to be applied to your account. *For additional information about Square, visit squareup.com/help/us/en *For any issues with your Square account, including registration, contact Square: trailsend@squareup.com 12
How Does Your Unit Pay Council For Popcorn? We understand the importance of the annual popcorn sale to your unit, it takes money to provide a quality program! We are happy to provide the opportunity for your unit to sell popcorn with no up front cost for all Show & Sell orders! We do ask however, that you pay for your popcorn in a timely manner, and follow the payment schedule and policies outlined below. All checks should be made out to Boy Scouts of America. Early payment will be accepted and is appreciated. Paying for your Show & Sell order (payment is due on or before October 24): Payment for your Show & Sell order is due at the Return Day on Saturday, October 24. Please submit one (1) check for your Show & Sell payment, made out to Boy Scouts of America. If you do not have a return to make, you may submit your payment directly to your community service center as long as it is received by 10/24. You will pay for any unreturned popcorn minus the 30% base commission. All bonus commissions will be calculated after the Take Orders are placed. If you have product to return, please bring it to the return day on Saturday, October 24 where the product you are returning will be processed and you will receive a new total reflecting the return. At this time, you must submit payment in full for any popcorn you did not return. Units that do not pay for their Show & Sell order by October 24 will not qualify for the 4% On Time Payment bonus commission. Show & Sell payments are due on or before October 24! Paying for your Take Order order (due on or before December 4): After the October 24 th Take Order deadline, your Unit Kernel will receive an invoice that reflects the total owed for Take Order less your 30% commission and any bonus commissions you may have earned. Payment for your Take Order order is due to your council/community office no later than 12:00pm Noon on Friday, December 4. Please submit one (1) check for your Take Order payment, made out to Boy Scouts of America. Take Order payments are due on or before December 4! 13
Commission Structure Show & Sell and Take Order Commission: Every unit will receive a 30% Base Commission on all sales. Earn an additional 4% bonus commission when a unit meets all of the following criteria: 1. Attend a Unit Kernel Popcorn Training/Kickoff 2. Earn On Time Unit status by meeting all required deadlines including placing orders, picking up orders, returning forms and making payments. PLUS your unit could earn a 50% Bonus Commission! For example: If your 2014 sales were $10,000 and 2015 sales are $12,000 + you ve earned the 4% bonus commission for attending training and meeting all deadlines, your commission would be as follows: Base Commission 30% of $10,000 = $3,000 Bonus Commission 4% of $10,000 = $400 Above & Beyond Commission 50% of $2,000 (growth) = $1,000 TOTAL COMMISSION = $4,400 Didn t sell last year? No problem! Ask your district kernel or district executive how to qualify! Online Sales Commission: Online sales between August 1 st and October 23 rd at 11:59:59pm will count towards your bonus commission and prize sales levels and the amount of commission you earn on these online sales will be the same as what you earn on other sales. Beginning October 24 online commission will be 30% and will not be included in calculating bonus commission or prize levels. 14
Unit Prize Program Options Units can choose one of the three following Prize Program options, and it will apply for all Scouts in the unit: Council sponsored prize program through Keller OR 5% Bonus Commission on top of other commission earned OR 15% Camp Cash to be used at a council owned or run camp (including day camp) or council sponsored trip to a BSA camp (i.e. Philmont contingent). Basically, any camping experience where you pay your fees to the council. PRIZES Scouts may choose 1 (one) prize from the level they sold OR prizes from lower levels that equal, but do not exceed, the level they sold. Prizes are offered through Keller Marketing and have a great selection of Scout theme prizes, gift card and awesome toys! Example: A Scout who sold $1,000 of popcorn may choose 1 prize at the $1,000 level OR 1 prize from the $300 and 1 prize from the $600 level. See the Wings of Exploration prize flyer to see all of the fabulous prizes available! 5% BONUS COMMISSION If your unit chooses not to take prizes or camp cash, you may elect to receive a bonus 5% commission. Units may choose this option to provide their own prize program, fund a unit event that that the Scouts have chosen or off set the yearly participation costs in Scouting for Scouts and their families. The key to a successful sale using this option is to have the choice made by the Scouts and their families. Their buy in is critical in your unit s success! Units may select this option under Orders and then Unit Commission on the Trails End website and the commission will be reflected on all invoices. If you do not select this option ahead of time, we can do so for you and the commission will be calculated and deducted from your final bill total. 15% CAMP CASH Units that choose not to take prizes or the 5% bonus commission can elect to receive 15% in camp cash. Can be used to pay the camper or adult leader fees for a council owned or run camp (including Cub Scout Day Camp), or a council sponsored trip to a BSA camp such as Philmont or Jamboree. The unit will receive one certificate that must be used all at once. If the unit wants to use the certificate for more than one camp or give credit to certain Scouts they will need to apply the appropriate credits internally and collect the remaining fees. The unit must use the certificate during the next camping season. After that, the value will expire. Certificates will be mailed to the Unit Kernel in early 2016. The Unit Kernel will need to indicate their unit s prize option choice on the Unit Roster of Selling Scouts and on the Prize Order form. This prize choice will apply for the entire unit. 15
Placing your Unit s Prize/Patch Order All Unit Kernels will need to submit a prize order for their patches, $700 bonus prizes, and Choose Your Own Adventure recognition program order forms, even if they are not utilizing the council sponsored prize program. Kernels can place the unit s prize order by returning the 2015 Unit Master Prize Order Form on or before Saturday October 24 to any of the council service centers or through a direct link from the Trail s End website: 1. On the Trail s End website, click on Orders and the Unit Prize Orders to be directed to Keller s prize ordering website. Please note: When you log in to order your prizes you will find Keller s standard 2015 prize program theme: Building Character. While this looks different than the Wings of Exploration theme used for the Pathway to Adventure Council s prize flyer, the prizes will match our prize flyer and you will not have any issues ordering the prizes listed on our flyer. 2. The page to the right will open. You should already be logged in and ready to place your order (tab in upper right corner reads LOGOUT). If you do not see the screen to the right, click on the Quick Order Tab at the top of the page. a. Confirm District Unit Type, Unit Number, Total $ and Scouts Selling. b. Enter Quantity for each item needed and click next at bottom of screen. 16
3. Confirm address or select New Address and enter, then click Continue. 4. Review order as entered and click Confirm to complete order. 5. This is your order number; please write this down for future reference. You will also receive an email confirmation. You can revisit this site to make changes to your order up until the order is authorized for shipping. Click on EDIT ORDERS to make changes to your order. If you have trouble accessing this site through the Trail s End system, you may also go directly to www.boyscouts gcc.com and follow the instructions for setting up an account. When doing so, you will be asked for your council ID. Please enter the appropriate ID code for your community (former council): Munster 152CC Chicago 118CAC La Grange 147DPV Northwest Suburban 751NWS 17