Making the Enterprise Mobile First

You can follow me at @mobilityjourney 2 MobileIron Confidential

Agenda The Mobile First Era Mobility Trends Enterprise Mobility Management with MobileIron The Future of Mobility IT in 4 years 3 MobileIron Confidential

4 MobileIron Confidential

Evolution of Personal Computing The PC/Web Era The The Mobile Post-PC First Era Era 5 MobileIron Confidential SOURCES: Asymco.com, Public Filings, Morgan Stanley Research, Gartner, IDC

6 MobileIron Confidential In a Mobile First enterprise, users have access to every business process they need, on any device they want, with a secure experience they love.

1960+ 1980+ 1995+ 2010+ Past technology transitions Change the way people work Mainframe Era PC Era Internet Era Mobile First Era Disrupt enterprise architectures Create opportunities for innovation 7 MobileIron Confidential

Technology Trends MobileIron Confidential

PCs are now small share of connected devices 1,800,000,000 Global Internet Connected Device Shipments 1,600,000,000 1,400,000,000 1,200,000,000 1,000,000,000 Smart TVs Tablets Wearables Units 800,000,000 600,000,000 Smartphones 400,000,000 200,000,000 Personal Computers 0 2000 2001 2002 2003 2004 2005 2006 2007 2008 2009 2010 2011 2012 2013E Source: Gartner, IDC, Strategy Analy cs, Company Filings, BI Intelligence Es mates

Evolution of Multi-OS 11 MobileIron Confidential ALL Require EMM to work in the Enterprise

Mobile Security Thesis The mobile world is fundamentally MORE secure than the PC/Web world 12 MobileIron Confidential

Apps have Admin Rights Applications share file system Applications change OS Core Welcome to DLL Hell 13 MobileIron Confidential

Mobile Security Architecture Apps are Sand-Boxed, cannot access kernel and other apps OS on Firmware (and Attested) OS has built-in Management APIs (EMM) 14 MobileIron Confidential

What are EMM APis? Device configuration and security Client-Side API to Enroll, Manage and Secure Corporate Data and Application on modern Mobile OSs Separation between enterprise and personal data Email setup Management of Enterprise mobile apps EMM Client Secure access to enterprise web apps Data Encryption Selective wipe 15 MobileIron Confidential

Evolution of multi-os ios8 Most Advanced Mobile Enterprise OS Highest Penetration in US Sophisticated Separation Between Personal and Enterprise via EMM Privacy control and disclosure 16 MobileIron Confidential

Evolution of Multi-OS - Android Highest Penetration in the World Still highly fragmented Skepticism in EMEA Google will fix fragmentation and standardize Enterprise Features and Security with to use Android L 17 MobileIron Confidential

Windows Phone Growing strong in EMEA and South America Good Enterprise Security and Management via EMM Good Alternative to BlackBerry for Corporate Owned Devices 18 MobileIron Confidential

The Declining, Importance of Windows Apps We are here: ~20% (Related Research: "Windows Applications Will Be Critical Through the Planning Horizon, but Lose Majority in 2012," G00206013)

Evolution of Multi-OS Windows XP and Windows 7 Architecture (DLL Hell is NO MORE) Builds upon the EMM API in Windows 8.1 Just like Mac OSX will be managed via EMM 21 MobileIron Confidential

Mobile First World Summary Mobility is MORE secure than the PC Windows XP and Windows 7 are Done Mobility Mandates a New Mgmt. Approach 22 MobileIron Confidential Are You Ready??

Mobile First Requirements

Mobile IT Requirements User-Led Device Choice & Email Apps Explosion Mobile Content Cloud or On-Prem Devices MDM Apps MAM Content MCM Secure Access IT at Consumer Speed Multi-OS Security App Storefront & Work Separation Secure Document & Web Access 24 MobileIron Confidential

Business Transformation New user & business experiences App & Content Enablement 1 st gen of mobile apps Mobile documents Cloud protections Device Security BYOD (user choice) Email access (secure ActiveSync) Multi-OS security (BlackBerry replacement) 25 MobileIron Confidential

Company Mission To provide the core technology platform, ecosystem, and customer success team to help our customers become Mobile First organizations

MobileIron: Purpose-built architecture End user IT Apps@Work Core Management Console Docs@Work Web@Work AppConnect Ecosystem Reporting & Analytics tools Insight Mobile Admin App Help@Work Tunnel Dataview Enterprise Resources Sentry Intelligent Gateway 27 MobileIron Confidential

Ecosystem of choice Mobile awareness Mobile identity Mobile data Auto configuration One-click authentication Data separation 28 MobileIron Confidential

MobileIron: Leader in Mobile IT (EMM) Growth Global Reach Innovative Platform Powerful Ecosystem 7500+ Customers Since 2009 400+ Global 2000 Customers $100MM+ Annual Revenue in 4 Years Intl 44 % U.S. 56 % 335+ Resellers 35 Service Providers 11/54 Patents Granted / Pending 1,000+ Customer Developed Apps 139 App Connect Partners 36 Tech Alliance Partners 29 MobileIron Confidential Source: Data as of Q4 2013

MobileIron Global User Conference June 17-20, 2014 San Francisco Attendee profile 68% have a BYOD program 71% use identity certificates 73% have an enterprise app store 70% have deployed Android 37% use API for integration 55% will EOL BlackBerry by end of year 30 MobileIron Confidential

Magic Quadrant for Enterprise Mobility Management Suites 2014 Reprint available from MobileIron Gartner Magic Quadrant for Enterprise Mobility Management Suites by Terrence Cosgrove, Rob Smith, Chris Silva, Bryan Taylor, John Girard, Monica Basso, 3 June 2014 This graphic was published by Gartner, Inc. as part of a larger research document and should be evaluated in the context of the entire document. The Gartner document is available upon request from MobileIron. Gartner does not endorse any vendor, product or service depicted in its research publications, and does not advise technology users to select only those vendors with the highest ratings. Gartner research publications consist of the opinions of Gartner's research organization and should not be construed as statements of fact. Gartner disclaims all warranties, expressed or implied, with respect to this research, including any warranties of merchantability or fitness for a particular purpose. 31 MobileIron Confidential

451 Research - MobileIron leading purchase intent by 2 to 1

What s Next?

Mobility in the consumer world Communication Reimagined 2007-2010 New Mobile OSes ios and Android Proliferation Social Interaction & Basic Productivity 2011-2013 Consumer Apps Media - Maps - Content Syncing - Social Living Reimagined Shopping, Travel 2014-2018 Business-to-Consumer Apps Touch ID 34 MobileIron Confidential

Mobility in the enterprise world Blackberry is Irrelevant Multi-OS MDM 1.0 Enterprise Email New Mobile OSes ios and Android Proliferation EMM Consolidation MDM-to-EMM 1.0 Content + Tactical Apps Consumer Apps Media - Maps - Content Syncing - Social Platform Shift PC Economy Dies EMM 2.0 Business Transformation via Apps Business-to-Consumer Apps Touch ID 35 MobileIron Confidential

Why the PC economy vendors will fail The PC Economy Built around Fixing the flaws of Windows Rev every 5 Years $2000 a year TCO The Mobile Economy Built around End User Enablement Rev Every 2 Weeks $200 a year TCO 36 MobileIron Confidential

"By 2020, smartphone security and management architectures will dominate the endpoint computing environment, while traditional PC image management will decline except on dedicated appliance-style devices." Gartner 37 MobileIron Confidential

38 MobileIron Confidential Gartner CIO Survey June 2014

39 MobileIron Confidential Gartner CIO Survey June 2014

The Enterprise in 4 Years 1 Business Processes Every Revenue Generating Business Process is Mobile 2 Business Apps Applications and Content Matter, the OS is Irrelevant 3 End Point Management Every End Point looks like Mobile Device and is Managed and Secured with EMM 40 MobileIron Confidential

IT in 4 Years It will be about End User Consumption of both IT and Cloud Services with IT Policies, Security and Governance Policies and Security IT in 2018 41 MobileIron Confidential

An End User Centered Transformation Centered on device Centered on user 42 MobileIron Confidential

Introducing the User-First Enterprise 43 MobileIron Confidential

The NO Stack Architecture Identity Network Reputation Cloud Content Repositories EMM APIs Policies Enterprise IT Apps 44 MobileIron Confidential

The World is Mobile First Largest Opportunity since the Web Top Priority for EVERY CIO The Time is NOW 45 MobileIron Confidential Are You Ready??

Making the Right (Mobile Security) Bets Embrace Mobility NOW!! Choose and Deploy an EMM Solution Set up a Mobile IT Team Hire Mobile App Dev Team Re-imagine Core Business Processes Move OFF the Blackberry Explore Windows Phone and Android 46 MobileIron Confidential

Embrace Enterprise Mobility 47 MobileIron Confidential And Make your Career

Some Third Party Market Data MobileIron Confidential

Gartner: EMM is the way forward "Within the next six years, the management approach developed for sandboxed operating systems will be the primary approach for all enterprise endpoint devices" You are here 5 7 years Wave I Wave II Wave III Separate mobile device and PC management products Converged tools, separate processes True convergence 51 MobileIron Confidential

Gartner "By 2020, smartphone security and management architectures will dominate the endpoint computing environment, while traditional PC image management will decline except on dedicated appliance-style devices." 52 MobileIron Confidential

Mobile is replacing the PC IT confidence lags employee adoption My CIO... believes smartphones and tablets will replace most desktops and laptops. Agree or strongly agree 69%... is confident that risks posed by smartphones and tablets can be addressed 38% Source: Ponemon Institute, March 2014 53 MobileIron Confidential

2014 is the year of the mobile majority Today In 12 mos. Respondents who expect the majority of their employees will use mobile for email apps 35% 20% 55% 50% Source: Ponemon Institute, March 2014 56 MobileIron Confidential

BYOD: Not IF or WHEN it is HOW? Percentage of smartphones and tablets currently in organization that are personally owned: Today 40% In 12 mos. 49% 50% of these devices are allowed access to apps in addition to email Source: Ponemon Institute, March 2014 58 MobileIron Confidential

Bring your own device is not a trend; it is a transformation of IT from a technology provider to a service provider. 60 MobileIron Confidential

BlackBerry migration continues BlackBerry migration plans 20 % 23 % In process Planning BlackBerry share of devices expected to drop from 44% to 30% in 12 months 6 % 33 % 18 % No BB Undecided Not planning 49% expect zero BlackBerry devices in their organizations in 12 months Source: Ponemon Institute, March 2014 61 MobileIron Confidential

Productivity drives BlackBerry migration Primary motivation for migration (6 = most important to 1 = least important) Employee productivity Employee demands Availability of apps Improved interoperability BB financial stability Improved security 5.12 4.21 3.45 3.20 2.68 1.77 Source: Ponemon Institute, March 2014 62 MobileIron Confidential

Agility is the new security End users measure IT on responsiveness What factors would most contribute to your organization s ability to maintain an effective mobile strategy over time? Most important factors for mobile success (7 = most important to 1 = least important) Agility and preparedness for change Ample resources Enabling technologies Knowledgeable or expert staff 6.58 6.01 5.60 5.13 Source: Ponemon Institute, March 2014 63 MobileIron Confidential Collaboration among business units Effective leadership A strong mobile security posture 4.24 3.97 2.61

Evolution of privacy the trust gap I think my employer is tracking my personal information but I don t REALLY know what. 65 MobileIron Confidential * Represents visibility on ios, but will vary by mobile operating system and employer policy.

The MobileIron Platform Secures and Manages Apps, Documents, and Devices 66 MobileIron Confidential

Device Choice Apps Explosion Content Ubiquity User-Led Devices Apps Content EMM 67 MobileIron Confidential Multi-OS App Management and Distribution Security and Compliance IT at Consumer Speed

A day in the life of a MobileIron end-user Device choice Device configuration and security Native user experience Separation between enterprise and personal data Secure corporate email Secure access to enterprise web apps Secure access to enterprise content Enterprise mobile apps Selective wipe 68 MobileIron Confidential

The MobileIron Platform Purpose-built for Multi-OS Mobility ENTERPRISE RESOURCES: Active Directory Certs Device Choice Apps Email Apps Content Web Apps Secure Email Secure Browser Content 69 MobileIron Confidential

Platform Extensibility ENTERPRISE RESOURCES: Active Directory Certs Email Apps Content Web Apps 70 MobileIron Confidential

MobileIron Cloud Platform ENTERPRISE RESOURCES: Active Directory Certs Email Apps Content Web Apps 72 MobileIron Confidential

MobileIron on your Device Policy Enforcement on the Client in real-time Security Transparent to User Single Sign On Separation between personal and corporate application and data Encryption and Security for Data at Rest Thriving partner eco-system of third party applications 73 MobileIron Confidential

Device Configuration Apps@Work Multi-User and Docs@Work Enterprise App Store Support (Sharepoint Docs) Native Email Support Native Device Experience with One-tap Secure Per-app liveattachment VPN Single Sign-on help desk and without DLPwrapping 74

MobileIron Platform - MDM Designed for multi-os security FIPS 140-2 Certified Self-service provisioning/configuration BYOD privacy protection Certificate-based identity Global scale for cloud & premise 75 MobileIron Confidential

MobileIron Platform - MAM Scalable Storefront for App delivery Consumer experience, enterprise grade Data containerization for DLP Dynamic policy & configuration Secure enterprise app persona App-specific tunneling for in-house & public apps Full support for ios7 and KNOX containers 76 MobileIron Confidential

MobileIron Platform - MCM DLP for email attachments Native email on ios Secure content hub on device Remote SharePoint access Secure intranet browsing 77 MobileIron Confidential

Business Transformation New user & business experiences App & Content Enablement 1 st gen of mobile apps Mobile documents Cloud protections Device Security BYOD (user choice) Email access (secure ActiveSync) Multi-OS security (BlackBerry replacement) 78 MobileIron Confidential

Customer Success is a Competitive Advantage Purpose Built Solution & Architecture A commitment to customer success Successful G2000 customers run on MobileIron Sales Channel & expertise World-class global technical support and services Domain Expertise Large User Conference Passionate customers 79 MobileIron Confidential

Going Mobile First with Best Technology Deep investment in customer success Purpose-built for Mobile IT Apps and security Leadership Commitment to Eco-System Enterprise-class on-premise or in the cloud MobileIron University: Leading training and certification center More that 150,000 courses taken Best practice toolkits (BYOD, Apps, Android, Deployment) 80 MobileIron Confidential

Backup Slides MobileIron Confidential

Customers MobileIron Confidential

Mobile First Case Study Going Mobile First: Banking Barclays customers Pingit: Instant money movement via mobile telephone numbers ipad-powered branches: Retail banking staff opens customer accounts instantly by taking ipad pictures of identification documents Barclays employees Internal mobile social network: Mobile First collaboration Delivery of actionable info: Mobile First delivery of mission-critical business data and services Internal app store: Mobile First user enablement and self-service 86 MobileIron Confidential

Mobile First Case Study Discovery communications knows no boundaries with MobileIron solutions Removing global barriers Employees use phones and tablets to access secure email in the U.S., London and Singapore Securing without intruding Pushing certificates, Wi-Fi settings, and Pin and encryption policies and Junos Pulse VPN settings to company-issued and employee-owned devices worldwide Employees complete human resources and financial transactions through a secure mobile web browser ios-first BYOD policy secures corporate data on employee-owned and corporate issued iphones and ipads Employees register their own ios devices through a self-service Bring Your Own Device portal. Case Study Corporate data can be selectively wiped from employee-owned devices after employees leave the company 87 MobileIron Confidential

Mobile First Case Study Migrating from BlackBerry Patients Improved quality of care Accessibility of patient data Industry Standards compliance with HIPAA standards Doctors Internal apps Doctor and facility directories Actionable information delivered via mobile: Mission Critical Business Process Kiosk style ipad displays Access to critical patient information at key locations throughout the hospital. 88 MobileIron Confidential

Mobile First Case Study Creating mobile workstations for employees who are constantly on the move Lidl Mobile Office ipad roll out: Streamlined routine tasks Apps help the manager with realtime inventory management Up-to-date and attractive training material Special offers can be implemented quickly in the store Data is presented on a mobile device using an intuitive graphic interface 89 MobileIron Confidential Results Time-savings of 17% Paper files have nearly disappeared Improved employee satisfaction and retention