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1 Mobile App Management: What Symantec App Center can do for mobile productivity Brian Duckering Mobile Trend Marketing
2 What is Mobile App Management? Generic: App-specific management Lifecycle management of business apps App distribution Protection and control of apps Symantec App Center Independent or in combination with MDM Familiar SaaS console distributing apps Bleeding edge application wrapping technology to solve the unmanaged enterprise use cases Full administrative access control to apps & data Comprehensive protection of apps and data Mobile App Management 2
3 Why is App Center Relevant? 1. MDM focus is device configuration Does not address real data security issues 2. BYOD use cases becoming more popular Users resist whole device management for personal devices 3. Support multiple use cases Businesses need a broad set of technologies Mobile App Management 3
4 Managed Unmanaged Evolving Endpoint Adoption Map BYOD Company Owned But Unmanaged Company Controls Relevant Apps & Data Only Company Controls Standard Device Company Controls Personal Device Company-owned Personally-owned Mobile App Management 4
5 Managed vs. Unmanaged Mobility Both use cases exist within the enterprise, No silver bullet Managed MDM enables device management & compliance MDM is a foundation for policy management Data separation solutions evolve through APIs Enterprise Use Cases Unmanaged Applications must be protected individually Data between applications must be secure Corporate / Personal separation becomes a non-issue Manage The Device Secure Apps & Data Mobile App Management 5
6 Control Points 5 Pillars for Enterprise Mobility User & App Access App & Data Protection Device Management Threat Protection Secure File Sharing Device Apps Data Mobile App Management 6
7 Personal Challenges in Managing Apps Symantec Apps Access Auth Internal Apps Expense HR Quotes App Store Apps Limited ability to deploy apps across platforms No way to manage app authentication No native way to prevent cut & paste No corporate / personal data separation Lack of app-specific security controls Mobile App Management 7
8 Introducing Symantec App Center Mobile Information Management Distribution Portal Application Protection Content Protection Enterprise store w/ self-service LDAP integration & targeting ios, Android & Blackberry Per-app policies Authentication, Encryption, DLP No source code modifications Same policies as Apps PDFs, Videos, epub, Forms etc Trusted Readers for security Mobile App Management 8
9 Application Protection Technology Same security as Sandboxing, but more flexible.ipa or.apk file with standard libraries App wrapped with App Center libraries and policy controls ready for deployment Mobile App Management 9
10 Business and Personal Apps and Data Co-exist Mobile App Management 10
11 Seamless Deployment for All Constituents Mobile App Management 11
12 App Center Differentiation Symantec App Center is the ONLY mobile management solution architected to meet enterprise requirements now and in the future Scalable, governance is built-in Ability to fully support both personal and corporate usage No risk of corporate data loss or compliance exceptions No requirement for developers to change the way they develop apps or learn mobile security standards Mobile App Management 12
13 Two approaches to protect applications App SDK Requires source code modifications. Security left to developers Policy changes have baggage Primarily applies to homegrown apps. Needs vendor commitment for 3 rd party apps Difficult to scale to multiple apps Good Dynamics, MobileIron AppConnect, AirWatch App Wrapping Injects policies directly into the binary. No source code access needed Policy changes are simple, done by IT Applies to homegrown and 3 rd party apps. No vendor commitment needed Scalable to multiple apps Symantec, Mocana Mobile App Management 13
14 Personal Secure ios/android/html5 Apps & Content Enterprise App Store Containerized Application CRM Public Apps ACME Corp Apps Corp App Documents Mobile App Management 14
15 Mobile Application Management Comprehensive App Wrapping Tech App Store Repository for internal and external mobile applications App Policy Protect app against data loss through encryption, removal control and separation of corporate data Content Center DLP policy to control confidential data access Mobile App Management 15
16 Symantec App Center Mobile App & Data Protection SYMANTEC APP CENTER App deployment & provisioning User authentication across apps Copy & paste prevention Per app file encryption Remote data/app wipe ios & Android support Mobile App Management 16
17 Comprehensive Mobile App Management Deploy Apps Enterprise app store for internal apps Recommendations from public appstore Group based targeting Deploy Content Enterprise content store for docs, videos Containerize data with per object policies Group based targeting Manage Lifecycle Revoke and update apps selectively Centralized visibility & control MDM features for policy management Protect Data Security and Management layer around data Passwords, encryption, offline access, rooting Separate corproate and personal data Mobile App Management 17
18 ios & MDM Enhancements FIPS Level 1 Encryption for apps & data on ios devices MDM Enhancements Ability to upload config profiles Additional ios MDM restrictions Badge wrapped apps Customers in regulated verticals can confidently use App Center data protection Customers can comply with regulatory requirements with App Center Customers can use App Center for additional MDM capabilities Mobile App Management 18
19 Why Symantec for Mobile Apps Quick & Easy Expedite deployment of apps with an easy-to-use SaaS app store Scalable & Seamless Enable any number of apps with no source code changes Independent of MDM Address mobile application needs without managing the complete device Mobile App Management 19
20 Accelerate virtualization of business critical applications Create mission-critical applications and databases (specifically on Oracle and Linux) Enable mobile productivity without vulnerability View HP/Symantec joint solutions at: Presentation Identifier Goes Here 20
21 Thank you! Copyright 2012 Symantec Corporation. All rights reserved. Symantec and the Symantec Logo are trademarks or registered trademarks of Symantec Corporation or its affiliates in the U.S. and other countries. Other names may be trademarks of their respective owners. This document is provided for informational purposes only and is not intended as advertising. All warranties relating to the information in this document, either express or implied, are disclaimed to the maximum extent allowed by law. The information in this document is subject to change without notice. Mobile App Management 21
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