SMART CLASSROOM SOLUTIONS PROMOTION The Most Advance Technologies based Design www.dpiinfotech.com - 1 - DPI Infotech
About Us: DPI Infotech is based in New Delhi, INDIA. We are well known worldwide for innovative technological development in the field of Computers and Electronics. The Company used all most advance web technologies to develop a smooth and attractive web based information system that enhances the business of the client. In the field of industries, DPI Infotech is providing consultancy to various IT based companies based in Delhi/NCR region, and also providing corporate training to the industries people. We offer Website Design & Web Development India, e-commerce, flash Intro, Corporate Presentations, e- learning solution, logo design, Web Promotion, Search Engine Optimization, Keyword Promotion, Graphic Design and Customized software solution. Our Web development and design services provide the means to plan, build, deploy and maintain the functionality and marketing goals of your Web projects and graphic business collateral. In the field of education, the Engineering students are the most beneficial from the company. The DPI Infotech not only providing training to the young energetic people but also giving them chance to develop their career in the fields of technology, and proving consultancy for their placement. DPI Infotech is also providing training on most advance and industry specific technologies. DPI INFOTECH Education: DPI INFOTECH Education mainly deals in Engineers Training Programs in latest technologies for Engineering students, corporate and other professionals. Some of the technologies offered for training are.net, PHP, VHDL, Embedded System, Robotics, Advance Embedded System, MATLAB, J2EE, Verilog HDL, Android Application Development, SEO, Internet Marketing, Linux, PCB & Circuit Designing, and Personality & Entrepreneurship Development. DPI INFOTECH Consultancy: DPI INFOTECH Consultancy helps to provide jobs for different fields students and professionals. DPI INFOTECH consultancy was started to provide jobs to DPI INFOTECH Certified students, who are made technologically strong by DPI INFOTECH, are well placed by DPI INFOTECH Consultancy. Hence the fresher trained by us are well absorbed in companies. DPI INFOTECH Development: DPI INFOTECH development deals in software as well as embedded production development. In software domains, DPI INFOTECH offers customized software products, web development, web hosting, search engine optimization and other related products. In embedded domain, DPI INFOTECH has developed a number of solutions like moving message displays, token display systems for private as well government organizations. www.dpiinfotech.com - 2 - DPI Infotech
DPI INFOTECH Experts: All experts in DPI INFOTECH are highly qualified with good experience in the specialized technology like in.net, PHP, JAVA, Embedded System, MATLAB, VHDL, Robotics etc. DPI INFOTECH is having a number of professionals with B. Tech. /M.Tech. /Ph.D. Degrees with reputed Professional Certifications. RESEARCH & DEVELOPMENT: DPI INFOTECH is always dedicated for research in advance & latest fields. Regarding the same, DPI INFOTECH has given an important contribution in the field of Robotics, PCB Designing, and Software Development & CMS Systems. In Software Project Development, we have developed an online Project Development Web tool, WEBETA 1.01, this is a tool dedicated to software project development and a user can code in different technologies under one roof.as per our Electronic Project, we have developed an Online/Offline Kit EFFIKITS. For the same we have also developed a Global CMS System in PHP DPI CMS, which helps our clients to manage their website easily and efficiently. Apart from this, we have developed a number of projects in area of Engineering. *In Robotics we are trying to develop a Robot using FPGA & Embedded Technology which can sense environment conditions and respond accordingly. It includes Radar, IR, Ultrasonic, and RF & GSM Based Systems. DPI INFOTECH Programs & Seminars: DPI INFOTECH provides seminars in different institutions and companies free of cost. These seminars help students and professionals to get the knowledge of advance technologies. Our latest project is OPEN WORKSHOPS Program. www.dpiinfotech.com - 3 - DPI Infotech
DPI Infotech Services: Internet Marketing Strategies including SEO, SEM, SMO, SMM Software Development Web Application Development Domain Registration and Hosting SMS/ Bulk SMS and Bulk Mailing Workshop and Training Web Technologies Project Guidance Java,.NET, PHP, JOOMLA www.dpiinfotech.com - 4 - DPI Infotech
Smart Classroom Solutions Promotion: Selecting a business promotion provider is an important decision with significant implications. You want to know your service provider will provide the best possible optimization and related services available. Promotion of SMART CLASSROOM SOLUTION PRODUCTS from DPI Infotech can help you reach a highly motivated target audience (proactive audience) through natural search engine rankings. A proactive audience increases website conversion rate resulting in a positive ROI. Advantages of DPI Infotech promotion include: Cheap source of regular, relevant traffic Results in a higher click through rate as compared to any other program No recurring pay per click costs Gives highest ROI in the long run as compared to any other online marketing vehicle Generates brand awareness and recognition Higher natural rankings builds trust among searchers The most obvious benefit of promotion is traffic. Without traffic, you don t have anybody visiting your site to turn into buyers. Search engine optimization is one of the best ways to create targeted traffic for your website. There is countless number of ways to generate traffic, but often times the visitors are not targeted, and thus end up viewing your site but not converting to customers. It s important to create targeted traffic for your site. With this promotion proposal, your website s pages will attract visitors who are searching on specific keywords and keyword phrases. This is what targeted traffic means getting people to view your website that want to see the content. Just like in the offline world, when you create a business, you have to tell people about it. You don t just open shop and hope people find out about you. A website is the same thing. You need exposure, and since there are millions of people online, you especially need targeted exposure. The benefits of properly optimizing your website will not be immediate. It can take a month or longer for your site to rank well in the major search engines. This is why we include a Maintenance portion in the proposal. Even though there is some initial one-time work for SEO, there are still ongoing promotion tasks that need to be maintained. Securing a high ranking position in Google for instance, is not permanent. Your competitors will not sit back idly and let you have all the glory. If you invest in the initial promotion tasks now, but Not in maintaining your presence in the major search engines, then your investment is a waste of your valuable time and money. Right now your competitors are raking in the visitors for keyword phrases that apply to your company s products and services. The reality is most of your competitors have likely implemented a web promotion campaign for Smart Classroom Solutions. Your industry for <insert client industry here> is mid competitive, and we feel confident that by following the guidelines in this proposal, you can get your share of those visitors. www.dpiinfotech.com - 5 - DPI Infotech
Web Promotion for Smart Classroom Solution Products: Business Promotion Program Specification The DPI Infotech Smart Classroom Solutions promotion Program is designed to address search engine algorithms of all main search engines. The scope of the web promotion Program is customized according to the needs of the website, the target audience it addresses and the online competition associated with it. The whole promotion process is divided into the following 5 Stages: 1. Stage I : Evaluation & Planning 2. Stage II : Execution 3. Stage III : SEO Implementation 4. Stage IV : Completion 5. Stage V : Monitoring Overview of Proposed Services 1) Benchmark current state in the search engines 2) Keyword research and analysis 3) Competitive analysis for the main keywords 4) Analysis of HTML and page design structure 5) Manual submission of website to major search engines 6) Monitoring and maintaining search engine placement 7) Analysis and recommendations to create a Link Development Campaign 8) Recommendations for ongoing content creation and updates Benchmark Current Traffic A detailed report of how your site currently ranks in the major search engines, and analysis of where your current traffic is coming from, will provide us with a base line. With this base line, we ll be able to view tangible results that implementing a web promotion campaign can bring over time. Major search engines include Google, Yahoo, MSN Report will show what pages of your website are currently indexed in these major search engines Analysis of your web server log files to determine where past and current traffic is coming from Keyword Research Optimizing your website for the major search engines must include keyword research. Each page needs to be optimized for a particular keyword or keyword phrase, so that people searching on those phrases will see your site ranked high in the search engines. In order to properly optimize your site, we need to identify what the best keywords would be for every page of your website. Using professional industry standard keyword research tools, we will generate a large listing of keyword phrases related to your industry www.dpiinfotech.com - 6 - DPI Infotech
From that list, we will recommend individual keyword phrases to be associated with each page of your site for your approval We will provide a detailed report on how the chosen keywords are being searched on Competitive Analysis In order to compete, you need to know what your competition is doing. They are targeting certain keywords to attract buyers, and these need to be taken into consideration. Many of your competitors will likely also have inbound links from other websites. This is important to identify, because you ll want your website linked at some of those places as well (link building is an important part of any SEO campaign and discussed in more detail later on). Using a variety of analysis tools, we will identify what keywords your top competitors are using to generate traffic We will need assistance from you in identifying your competitors Using a variety of analysis tools, we will identify and analyze the inbound links to your competitors websites All information will be provided in a detailed report Creating Site-Wide META Tags META tags are part of your website pages that users cannot see. They include keywords about your site and a description. It used to be that search engines placed a lot of importance on Meta tags, and without them you would be severely harming your chances of ranking well. These days though, a lot of major search engines do not place as much importance in this area. But it s still a recommended task throughout the SEO community At large, because it still offers a marginal increase in search engine rankings. Evaluate each page for proper keywords Recommend modifications to key pages for inclusion of site-wide meta tags Website Optimization This is an essential part of the advertising campaign. After identifying your website s keywords, each page needs to be modified to properly utilize and reflect those keywords. That way, each page is optimized for the search engines individually. Evaluate what the main pages are on the website Recommend individual page modifications for each page Analyze what pages are missing (such as a 404 Error page, external links etc.) Make appropriate recommendations for additional content that will help with overall positioning in the search engines Web Directories and Search Engine Submission To get your site initially indexed at the major search engines, you need to have them submitted. Although there are other methods to get your site initially indexed, such as writing related articles to article directories and linking back to your main site, we recommend manual submission initially. Note that Google does not require submitting your website, as it s crawlers are automated (and your site is already listing in Google). www.dpiinfotech.com - 7 - DPI Infotech
Research and recommend search engines for site submission (Google, Yahoo, MSN) Research and recommend free and paid website directories in which to submit your website to (Yahoo Directory, Dmoz, Best of the Web, Business.com, etc.) Includes carrying out the manual submissions to approved sites (search engines and web directories) A more comprehensive analysis of site submission would be covered in a Link Development Campaign Creating Ongoing Content We understand that not all websites or companies are designed to easily offer ongoing content. But it needs to be stressed that a growing, rich content developed site is viewed highly in the eyes of the search engines. There are many solutions to providing new content for your website. If this is something you are interested in, we can offer advice and guidance. Ongoing Maintenance Plan This is the final phase of the overall proposal. Once all of the above tasks are implemented, and enough time has passed to gain a respectable presence in the search engines, testing and tweaking begin. As was mentioned earlier, your competitors are not going to sit idle while your website continues to compete. It s important to monitor and maintain your positive results. Another thing worth mentioning is the fact that search engines are always changing. Unless this is something you want to keep continually informed about, you will want someone to monitor. We can discuss an ongoing relationship if and when you decide it s an important step for your business. A monthly rate would apply. www.dpiinfotech.com - 8 - DPI Infotech
Smart Classroom Products: We at DPI Infotech, promote these product ranges in behalf of your company. The main solution of your company is Smart Classroom Solutions. SMART Interactive Whiteboards SMART Notebook Software SMART Slate SMART Podium Pen SMART Audio SMART Classroom Suite SMART Classroom PE Audio & Video Conferencing Solutions Customized Home Automation Solutions Smart Classroom Solutions are need of today education. These products are having many demands over national as well as international market also. With our promotion package you will get many benefits. As we promote your company products all over web. You will get your targeted market at your door without making any worthless efforts. With us you will be visible in today market. Lets face a brand like Educomp. www.dpiinfotech.com - 9 - DPI Infotech
Our Company Programmes that may increase your sale: Internet Marketing & Promotion DPI Infotech, a web promotion firm, that promotes the client business via every possible method present in today market. We are having many training programmes that we are running in both corporate and educational sectors. One of our latest programmes that we have launched last year is OPEN WORKSHOPS Program. This is basically a program that anyone can join training or workshop classes on various technologies at any desired place. We conduct these programmes at various reputated institutes also that will generate us number of clients. Visit site (www.openworkshops.in) If you choose to use our services, we would offer the following services at your door to promote your busines: 1) Promoting your company Smart Classroom Products at every college/institutes we deliver our training session or workshop. 2) Company / Business Classifieds and advertisements on daily basis for your targeted market 3) Articles publishing on account of your company 4) Handling Trade Accounts like IndiaMart, TradeIndia, India Infobanc, and many more. 5) Promoting your business with having your company banners, posters, flyers (provided by you) at our every workshop and present you as our company s Workshop Partner. 6) Bookmarking and creating Blogs for your business services 7) Content Creation for your website and blogs for better result. 8) Provide you business and trade inquiries on daily basis. 9) Enhance your market place ranking. 10) Analyse your competitors and beat their ranking to avail you maximum business. 11) Publish Whitepapers on behalf of your company. 12) Implement SEO on your website & bring your company website at top ranking in Google. 13) Target your main keyword and avail you maximum business from market. 14) Awarness of your company products to potential clients that may increase you sales. 15) Create Emailers on behalf of your company and send it to your target specified market. www.dpiinfotech.com - 10 - DPI Infotech
Internet Marketing Services at Galance: Main services that we will provide your company for promotion are: Directory Submissions Articles Bookmarking & Classifieds Advertising Campaigns Press release Whitepapers Promotion via Open Workshop programme at various Institutes Promotion via Corporate Training Programmes Emailers Bulk SMS Trade accounts Top Google Ranking Blogs High PR Workshop Partner benefits Social Media Targeting SEO, SMM, SMO, SEM www.dpiinfotech.com - 11 - DPI Infotech
Costing & Pricing: As per our Internet Marketing package we described we will promote your business and products via every means. The costing for our main services are as: SEO, SEM, SMO, SMM Competitor Analysis Meta Tags Optimization Content Filtering Articles (2 articles per month) Classifieds & Advertisements Local Business Listing Link Building Search Engine Optimization Charges: INR. 5000/- Per Keyword On-Site and Off-Site Analysis Keywords Research & Analysis Title & Headers Optimization Directory Submission Bookmarking Blogging & forums Trading Accounts Management **Whitepapers (on demand) Creating Emailers Refined & Categorized list of clients Reporting Emailers & Bulk E-Mailing Charges: INR. 4000/- for 50,000 Emails Target your market Sending Emails Maintenance Creating SMS Refined & Categorized list of clients Reporting Bulk SMS Service Charges: INR. 4000/- for 100,000 SMS Target your market Sending SMS Maintenance Additional Services: Promotion of Smart Classroom Products at our Workshop Programmes. This will cost you nothing you just need to provide us your company banners, posters and other means of promoting your products: Important: One of representative from your company can came to our workshop program and demonstrates the company products. You will get free passes to our workshop programmes Terms & Condition: You need to provide us your company products like whiteboards, projectors for arranging our workshop programmes. Note: The entire costing written above are totally customizable depends upon your requirements. www.dpiinfotech.com - 12 - DPI Infotech
Project Dependencies: If you choose to use our services, we would require the following: 1) A list of your top 5 competitors 2) Ongoing access to your web server logs [FTP & Cp Details] 3) Your complete support on the tasks 4) Your Selected Keywords for promotion 5) List of Your Services, Products and relevant data, content based on them 6) A down payment www.dpiinfotech.com - 13 - DPI Infotech
Contact Details: Company : DPI INFOTECH Contact Person : Piyush Goel (Technical Head) Contact Number : 8750042097(p) 8750042096/100 (Sales & Support) Email : info@dpiinfotech.com, piyush@dpiinfotech.com Web Site : www.dpiinfotech.com Mailing Address : 70/ A 6, First Floor, Rama Road Industrial Area, Kirti Nagar, New Delhi -110059 www.dpiinfotech.com - 14 - DPI Infotech