Development of Agenda-Setting Theory and Research. Between West and East PRELIMINARY PROGRAM

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1 International Conference of Polish Communication Association Development of Agenda-Setting Theory and Research. Between West and East Wrocław, November 22-24, 2008 Chair: Bogusława Dobek-Ostrowska Secretary: Bartłomiej Łódzki PRELIMINARY PROGRAM 22 NOVEMBER, 2009 SUNDAY Hotel Jana Pawła 2 ul. Świetego Idziego 2 Ostrów Tumski

2 Opening Session New Developments in Agenda-Setting Chair: Wayne Wanta Extending Our Theoretical Maps: The Psychology of Agenda-Setting Maxwell McCombs, University of Texas at Austin,USA Setting the New Media Research Agenda: Refining Agenda-Setting Theory for 21 st Century Media and Communication Research Amira Firdaus, University of Melbourne, Australia/Malesia, Cultivation and Agenda Setting: Conceptual and Empirical Intersections Amir Hetsroni, Ariel University Center, Israel, Prospective agenda-setting in power play within the Mexican National Autonomous University (UNAM) Gerardo L. Dorantes, Universidad Nacional Autónoma de México, Mexico, Juan Carlos León, Universidad Nacional Autónoma de México, Mexico Discussion Coffee break

3 Research and Tools in Agenda-Setting studies Chair: Maxwell McCombs The Internet as a tool in agenda-setting research Wayne Wanta, Oklahoma State University, USA, wayne.wanta@okstate.edu Testing Classical Agenda-Setting Hypothesis by Panel Data: Micro-Macro Synthesis František Kalvas, University of West Bohemia in Pilsen, Czech Republic kalvas@kss.zcu.cz Setting students professional agenda in the classroom Raquel Rodríguez Díaz, Universidad Rey Juan Carlos, Spain, raquel.rodriguez@urjc.es Agenda-setting studies in Turkey Erkan Yüksel, Anadolu University, Turkey, eyuksel@anadolu.edu.tr Subject-dependent media effect in setting agenda Sergün Kurtoğlu, Istambul University, Turkey sergunk@istanbul.edu.tr Discussion Dinner Restaurant in Hotel Jan Paweł 2

4 23 NOVEMBER, 2009 MONDAY Gmach Główny Uniwersytetu Wrocławskiego Oratorium Marianum Pl. Uniwersytecki Lecture of professor Maxwell McCombs Setting the Agenda. Mass Media and Public Opinion Promotion of the Polish edition of book Political Agenda and Media Agenda 1 Chair: Amir Hetsroni Agenda Building during Election Campaigns in Austria, Josef Seethaler, Austrian Academy of Sciences, Austria josef.seethaler@oeaw.ac.at Gabriele Melischek, Commission for Comparative Media and Communication Studies, Austria, gabriele.melischek@oeaw.ac.at Agenda-Setting for the Media: At a Crossroads? A Study of the Media and Political Agenda During Latvia s Financial and Economic Crisis ( ) Inta Brikše, University of Latvia, Latvia, inta.brikse@lu.lv

5 Local media and the political brand : Candidates attributes portrayed on local media and their consequences on public perceptions Rocio Zamora, Catholic University of san Antonio in Murcia, Spain, rzamora@pdi.ucam.edu Lunch Political Agenda and Media Agenda 2 Chair: Inta Brikše The agenda-setting process in International news Wayne Wanta, Oklahoma State University, USA, wayne.wanta@okstate.edu Simona Mikušová, Comenius University, Slovakia Media role on the public engagement into foreign policy Milda Celiesiute, Vilnius University, Lithuania, milda.celiesiute@gmail.com A comparative analysis of agenda-setting process in the 2004 Cyprus referendum Unvan Atas, University of Westminster, UK, unvan@yahoo.com The rhetorical role of George. W. Bush in mass media military campaign Alexandre B. Bouchev, Saint-Petersburg State University of Economics and Engineering, Russia alex.bouchev@list.ru Discussion

6 Coffee break Agenda setting studies in Poland Chair: Robert Wiszniowski Agenda setting, priming, news framing. Comparative analysis of televisions news (TVP1, TVN) in electoral campaign 2005 and 2007 in Poland Ewa Nowak, Maria-Curie Skłodowska University, Poland Rafał Riedel, Opole University, Poland, Political agenda in television broadcasts in EP elections in Poland in 2009 Marek Mazur, Silesia University, Poland Election coverage in Poland 2005: a content analysis of the main TV news programs Bartłomiej Łódzki, Lower Silesia University, Poland bartlomiej.lodzi@wp.pl The European Parliament election of 2009 in Poland and the agendasetting in the Polish Internet news portals Wojciech Walczak, Nicolaus Copernicus University, Poland, gminick@tosh.pl Discussion Setting the agenda during German electoral campaign in The coverage of public and commercial broadcasting companies in Poland Justyna Woźna, University of Wrocław, Poland, justyna.wozna@zkm.uni.wroc.pl 19.30

7 Reception in Rynek (Market Square) NOVEMBER 24, 2009 TUESDAY Media Agenda and Public Opinion 1 Chair: David P. Burns Hotel Jana Pawła 2 ul. Świetego Idziego 2 Ostrów Tumski Combining Attribute Agenda-Setting and Framing: The Case of Foreign Policy Coverage Josef Seethaler, Austrian Academy of Sciences, Austria josef.seethaler@oeaw.ac.at Gabriele Melischek, Commission for Comparative Media and Communication Studies, Austria, gabriele.melischek@oeaw.ac.at Between provocation and mediation. Mass media s role in social conflicts Anna Adamus-Matuszyńska, University of Economics, Katowice, Poland, adamus@ae.katowice.pl

8 Sociological data mining from media agenda research results Anna Maria Grabowska, Nicolaus Copernicus University in Toruń, Poland, Where is the beef? Food advertising and agricultural policy in the USA Małgorzata Gajda-Łaszewska, University of Warsaw, Poland Coffee break Media Agenda and Public Opinion 2 Chair: Erkan Yüksel Mass Media as a tool to develop gender mythology in modern Russian society Vera V.Verkhoturova, Tomsk Polytechnic University, Russia, verhoturovav@mail.ru Natalya A Lukyanova, Tomsk Polytechnic University, Russia, kir712@yandex.ru Ways of covering the topic of famous people deaths on the turn of the XXI century Radosław Aksamit, Silesia University, Poland, r adoslaw.aksamit@gmail.com Politicking from the Pulpit: 20 th Century Popes as Agenda-Setters David P. Burns, Salisbury University, USA, davidburns20@yahoo.com

9 Pope Benedict XVI s Visit to Turkey as a Global Media Event: A Frame Shift in Media Coverage Gulen Kurt Oncel, Istanbul Bilgi University, Turkey, gkurt@bilgi.edu.tr Ergen Devrim Karagoz, Istanbul Bilgi University, Turkey edkaragoz@bilgi.edu.tr Discussion Lunch Young scholars presentations Chair: Bogusława Dobek - Ostrowska Coverage of European Parliamentary Campaign in 2009 by the Polish television evening news programs Patrycja Dudek, University of Wrocław, Poland, patrycja_dudek@poczta.onet.pl Bartłomiej Łódzki, Lower Silesia University, Poland, bartlomiejlodzki@wp.pl Coverage of Parliamentary Election in 2007 by the Polish quality daily newspapers Sylwia Świderska, University of Wrocław, Poland, swidera09@gmail.com Television Election Debates in Poland: Political and Public Agenda Marek Piasecki, University of Wrocław, Poland, marek.t.piasecki@wp.pl Charter of Fundamental Rights of the European Union: Transfer of Issues from Media to Public agenda Kamila Majdecka, University of Wrocław, Poland, kamila_majdecka@wp.pl Closing Session