101 Twitter Resources
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1 101 Twitter Resources The Very Best Hashtags, Chats, Lists and Tools By Kerri Karvetski, Company K Media Page 1 of 15
2 Introduction The beauty of Twitter is that it is simple, short and fast. When something happens in the world, more often than not, Twitter carries news of it first. From earthquakes to elections, mundane to momentous, Twitter tells us what s going on and who s saying what. It lets us take the pulse of humanity. But Twitter is also a firehose, a never-ending, unfiltered stream of characters. Not all of it is helpful, wanted or useful. You need to tame it, bend it to your will, filter it. Or it will run you over. Tools help you make sense of Twitter. In this guide you ll find the little bits of technology that nonprofits actually use to make Twitter better. A great deal of them are free. Most take time and a little bit of elbow grease. Do try some, especially Hootsuite. If you ve been frustrated by Twitter in the past, Hootsuite just might make a believer and a power user out of you. A quick note: Twitter tools come and go all the time. These tools all worked as of February Page 2 of 15
3 Dashboards for Tweeting 1. Hootsuite A social media dashboard to manage and measure your social networks. Free version gives you 5 social profiles, basic analytics, message scheduling. Free and paid versions Tweetdeck An app that brings more flexibility and insight to Twitter power users. Twitter only. Free Commun.it Twitter Community Manager. Focus on influencers, supporters and potential customers. Analyzes relationships and helps engage top members. Paid versions Socialflow Uses predictive analytics to help brands and businesses understand the constant flow of real-time data, so they can deliver the right message to the right audience at the right time. Paid version only SproutSocial Management and engagement platform for social business. Publishing, analytics, monitoring, collaboration. Paid version only. Scheduling Tweets 6. Buffer Schedule posts to Facebook, Twitter and LinkedIn. Analytics, teams. Free. The dashboards also schedule tweets, but may be more horsepower than needed. Buffer is drop-dead simple. Page 3 of 15
4 Monitoring & Tracking 7. Rowfeeder Social media monitoring and analysis. Free and paid versions Hashtracking Real-time insights for hashtag campaigns and events. Free and paid versions TweetReach TweetReach helps you monitor and measure campaigns monitor tweets about your hashtag, brand name, Twitter account or URL; get in-depth social metrics on reach, exposure, tweets and contributors. Paid versions. Archiving Tweets 10. Tweet Archivist Monitor your brand on Twitter. Charts, Excel reports, sharing. Free trial and paid versions Twitter Archive Twitter s own archive of your tweets. Free. Here s Twitter s blog post on how to access the feature. Analytics 12. Twitonomy Twitter analytics including visual analytics, backup, monitor, list management and more. Free Crowdbooster Social media analytics with suggestions and tools to help you improve your online presence. Paid versions only. Page 4 of 15
5 14. Twitter Analytics You have to log into the Twitter ads interface to get it, but Twitter itself offers metrics on your Tweet activity, followers and more. Free. (sign in with your normal Twitter credentials) Research 15. Followerwonk Find, analyze and optimize for social growth. Free Twitter Advanced Search Twitter s own search allows you to search by hashtags, geography, sentiment, for tweets between accounts, and more. Free Hashtags.org Organizing the world s hashtags. Free Hashtagify Find out the volume of a particular hashtag, related hashtags, recent tweets with that hashtag and the top influencers of that hashtag. Free and paid versions Social Mention Real-time search and analysis. Free. Finding Trends & Influencers 20. WhatTheTrend What s trending on Twitter. Free Klout Help people unlock influence and grow their Klout. Klout scores measure social influence. Free. Page 5 of 15
6 22. WeFollow Discover prominent people. Free. Timing Tweets 23. Tweetwhen Shows you what days and times you get the most retweets per tweet. Free. Many of the dashboards and Buffer also suggest optimal times to tweet. Manage Followers 24. ManageFlitter Sort followers, find new people to follow, find out when followers are online, who unfollowed you and more. Free and paid versions FriendorFollow Twitter follow management. Who unfollowed me, who doesn t follow back, who follows back on Instagram. Free SocialBro Explore and analyze your Twitter Community. Free trial and paid versions Unfollowr Track your unfollowers and get a direct message or if someone stopped following you. Free Tweepi Cleanup inactives, flush unfollowers, reciprocate. Free. Page 6 of 15
7 Twitter Buttons for Your Website 29. ShareThis Free AddThis Free Wibiya Free DiggDigg Free. Twitter Button for Content 33. ClickToTweet Make it easier for your visitors and subscribers to tweet specific tweets. Free. Twitter Widgets 34. Twitter Widgets Twitter s own. Free. Blog to Twitter 35. Dlvr.it Distribute your blog to Facebook, Twitter, Google+ and more. Paid plans. Page 7 of 15
8 Twitter to Facebook 36. Twitter App Twitter s own Facebook app. Free. URL Shorteners 37. Bit.ly Free Goo.gl Free. Hootsuite has its own URL shortener. Manage Twitter at Events/Conferences 39. Visible Tweets Visualize tweets. Free. Curating Tweets 40. Storify Collect media from across the web. Publish on Storify, embed anywhere. Free Scoop.it Share ideas on topic pages. Free and paid versions Paper.li Create your own online newspaper. Find, publish and promote articles, photos and videos from across the web. Free. Page 8 of 15
9 Nonprofit Hashtags 43. #activism 44. #advocacy 45. #causes 46. #charity 47. #charitytuesday 48. #csr corporate social responsibility 49. #donate 50. #foundation 51. #foundations 52. #fundraising 53. #grant 54. #grants 55. #grantwriting 56. #ngo nongovernmental organization 57. #nonprofit 58. #nonprofits 59. #npcons nonprofit consultants 60. #nptech nonprofit tech 61. #philanthropy 62. #sm4sg social media for social good 63. #socent social entrepreneur or social enterprise 64. #socialgood 65. #video4change 66. #volunteer 67. #volunteers 68. #voluntweet Page 9 of 15
10 Nonprofit Twitter Chats 69. #nptalk nonprofit talk (weekly Wednesdays, 3-4pm EST) 70. #ynpchat young nonprofit professionals (first Wednesday of the month, 4-5pm EST) 71. #npcons nonprofit consultants (third Tuesday of the month, 4-5pm EST) 72. #socentchant social entrepreneurs (first Wednesday of the month, 4-6pm EST) 73. #smnpchat Small nonprofits (every other Friday, 12-1pm EST) 74. #commbuild Community building (every Tuesday, 1-2 EST) Finding & Promoting Twitter Chats 75. Twitter Chat Schedule Another Twitter Chat Schedule WnZlT3NvWFVPT3Q4NkIzQVE&hl=en#gid=52 Managing & Participating in Twitter Chats 77. Twubs Automatically adds hashtags to your tweets and helps you put the blinders on to the Twittersphere when you monitor and chat about one topic. Free. Page 10 of 15
11 78. TweetGrid Provides a dashboard of Twitter searches that update in real time. Free. Twitter Advocacy 79. Thunderclap Crowd-speaking platform helps people be heard by saying something together. Free Twibbon Create a microsite where users can support your cause, brand or organization in a variety of ways, including changing their Twitter avatar and Facebook profile picture. Free and paid versions GaggleAmp Social marketing platform that lets companies amplify their social media reach by leveraging individual employees, customers and partners. Free trial and paid versions GroupTweet Allow any number of contributors to tweet from a group account safely and securely. Free and paid versions. Polls 83. Polldaddy Create polls and embed on websites and social networks. Free and paid versions. Page 11 of 15
12 Fundraising 84. Chirpify Buy, sell and pay with one comment on Facebook, Instagram and Twitter. Free plan has transaction fees, or choose paid enterprise version Piryx Fundraising on Twitter. Free plan has transaction fees. Photos 86. Twitpic Share photos and videos on Twitter. Free Instagram Fast, beautiful mobile photo sharing. Free. Twitter allows you to post photos without an additional service. Video 88. Vine Capture and share short looping videos. Free YouTube Twitter (via Hootsuite) One of the Hootsuite apps. Free and paid versions. Page 12 of 15
13 Map Tweets 90. TweepsMap Find where you Twitters followers are located on a map. Free MentionMap A map of mentions. Each user is connected to the people and hashtags they mentioned in the most recent tweets. Explore neighborhoods. Free TrendsMap See the latest on-the-ground media from breaking news events, as they happen. Free and paid versions. Twitter Lists Consider following these lists to tap nonprofit experts, or using these as a template for your lists Page 13 of 15
14 Other 101. IFFT If this then that. Create recipes that automate actions. For example, use Instagram to update your Twitter profile picture. Free. Page 14 of 15
15 About Kerri Karvetski and Company K Media Hi, I m Kerri, owner of Company K Media. I help nonprofits and social benefit companies communicate online. Strategist, campaigner, copy writer and trainer, I help clients reach out to supporters in ways that deeply resonate; turn out online copy that is crisp, clear and compelling; and deliver practical, useful training in online communications and social media. I am a contributor to the Nonprofit Marketing Guide, Philanthropy.com and the Getting Attention blog. An aspiring baker and vegetable gardener, I live in the beautiful Hudson River Valley with my husband, two young children and a few other critters. kk@companykmedia.com Phone Website Facebook Twitter LinkedIn Google+ gplus.to/kerrikarvetski Pinterest Page 15 of 15
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