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1 SAAS BUSINESS OPTIMISATION AND ROI ENHANCEMENT 15 NOV 2011 Name : Clement Lim Deputy Director, Business Development clementlim@singtel.com
2 Agenda 1 Introduction Business Optimisation using SaaS ROI of SaaS Success Stories
3 AGENDA ITEM 1 Intoduction Overview
4 SingTel - Alatum SingTel Cloud Computing Services, in operation since late 2008 The largest provider in the region to provide on-demand ICT services. On demand access to a pool of configurable ICT resources, that can be rapidly provisioned over a reliable network infrastructure. It boasts unrivalled capabilities, at 3,400 processors and 100 terabytes of storage space (located at SingTel DC), with 99.9% availability Virtual Private Cloud
5 Broad Overview of Alatum s Cloud Service Offerings PAGE 5
6 AGENDA ITEM 2 Business Optimisation using SaaS
7 What is SaaS? Traditional Software On-Demand Utility Build Your Own Plug In, Subscribe Pay-per-Use
8 Cloud Power Software-as a Service Applications on Demand Subscription-based: Pay as you grow No upfront hardware and software costs Access anytime, anywhere Security Free upgrades and maintenance Local Support (1606)
9 Singapore SaaS Market How Big is the Pie? Source S$12m S$20m Total SG SME only Total SG SME only S$78m S$19m S$161m S$53m Asia Pacific SaaS Vendor Landscape & Mkt Share Fragmented Market
10 SingTel s SaaS Aggregator & Ecosystem Owner
11 Cloud Services Platform Cloud outside the box Bringing Cloud to the Premise
12 Cloud Applications Platform SSO Billing Cloud App/SaaS Marketplace SOAP/REST API Cloud Service Providers Virtual Private/Public Cloud Private Cloud Private Cloud Connector Appliance Entreda Console
13 Cloud Services + Applications Marketplace Open-source Apps Paid Apps Legacy LOB- Verticals Business Productivity CRM Marketing Automation E-Commerce Unified Communications
14 End User Example: Healthcare Office Remote Workers Hosted VoIP SoundPoint IP 335 Internet Servers Application Servers Printers SoundStation IP 6000 Cloud Connector Hosted Applications Client PC Client PC SingTel Fail-safe Cloud Backup Service
15 End User Example: Retail Location Hosted VoIP Internet SoundPoint IP 335 SoundStation IP Servers Application Servers Printers Security Cameras Cloud Connector POS Term Client PC Client PC POS Term
16 End User Example: Franchise Customer Remote Workers Internet Corporate Servers SingTel Fail-safe Cloud Backup Service Hosted Applications
17 Bizmann Pro ses Adv Streamline internal and external processes by: Automating work activities Reducing inefficient manual processes Increasing customer satisfaction Archiving all documents and signatures Allowing real-time monitoring and audit trails Unique Value Proposition: Office processes can be automated within minutes and no-programming needed! Complex processes can also be customized using the same Bizmann Proses Adv software Cloud-enabled and deployed via SaaS. Already with users across ASEAN region!
18 Bizmann Pro ses Adv on Cloud Leverage on Singtel s strengths in data centre storage as well as computing power in its grid clusters
19 AGENDA ITEM 3 ROI of SaaS
20 3 factors Determine the ROI of SaaS 1. Benefits. How your Company benefit from SaaS? 2. Costs. How will your company pay, both in hard cost and resources, for SaaS? 3. Risks. How do uncertainties change the total impact of SaaS on your business?
21 Key Benefits Of Software-As-A-Service SaaS Enables Fast Deployment, Better User Adoption and Reduce Support Needs
22 Avoid the Hidden Costs of Traditional Software Traditional Client / Server Software solution SaaS Offering
23 Key Costs Of Software-As-A-Service
24 Risk Analysis: Cost Savings And Adoption Rates Can Be Uncertain Two Key Risks : Moving to SaaS does not guarantee retirement of H/W or People Resources Softer benefits around adoption, training, and scalability required planning and monitoring
25 AGENDA ITEM 4 Success Stories
26 We save on travel, time and manpower cost because new user accounts can be remotely set up by our head office in Singapore. The team are more productive because cloud services provide a common online place for all users to download and upload files for sharing. Eng Kong Holdings
27 Why SingTel? Partner Biz for success Differentiated cust Experience One Call One Bill One-Stop ICT Experience Full suite of cost effective solutions Trust Secure and Reliable Innovation & IT
28 POWERING THE FUTURE OF BUSINESSES NOW
29 Thank You clementlim@singtel.com
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