The Value of Entrepreneurship Education at Community Colleges
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1 CREATIVE ARTS ENTREPRENEURSHIP FORUM MISSION COLLEGE, CA JUNE 16, 2008 The Value of Entrepreneurship Education at Community Colleges Heather Van Sickle, Executive Director, National Association for Community College Entrepreneurship (NACCE)
2 Why Entrepreneurship Education at Community Colleges? What Does it Look Like? (how are community colleges teaching entrepreneurship) Now What? (resources for community college faculty)
3 Why Entrepreneurship Education at Community Colleges? What Does it Look Like? (how are community colleges teaching entrepreneurship) Now What? (resources for community college faculty)
4 Edna Mode, The Incredibles Luck favors the prepared, darling.
5 A lot of times students pursue passions that they don t know how they will use after college. People give up passions because they need to make a living. Entrepreneurship can teach you to take what you care most Raymond Farrow Executive Director Kenan-Flagler Business School deeply about and develop it into a business.
6 Yankee Candle Company
7 Picasso & Trump Every child is an artist. The problem is how to remain an artist once he grows up. Pablo Picasso Picasso was not only a great artist, he was a good businessman. He knew the value of his work, and he didn t make excuses for it. Donald Trump
8 Why Entrepreneurship Education at Community Colleges Students Perspective Work environment changing drastically 21 st century students must think in different and more creative ways Ability to create jobs, not just take jobs Prepared to compete in global economy Prepared for uncertainty and chaos
9 Why Entrepreneurship Education at Community Colleges Students Perspective 50% of college grads believe selfemployment is more secure than a full-time job 60% of Gen Y business owners consider themselves serial entrepreneurs 70% of today s high school students intend to start their own companies
10 Student Essay The Importance of Entrepreneurship p Education Eduardo Minera, Graphic Designer, Kingsborough Community College, NY
11 Michael Malone, Author Entrepreneurship: Scary, exciting, liberating, frustrating, infinitely ambitious and thoroughly amnesic.
12 Nathaniel Stern Independent Artist Undergraduate from Cornell University and Masters from NYU Internationally exhibited installation artist and performance poet Collaborative physical theatre and multimedia performance Participated in US National Poetry Slam & AIDS Arts, Media & Film Festival
13 Why Entrepreneurship Education at Community Colleges College Perspective Enhances local and regional economies Responds to changing market demands Equity and efficiency Prevents business failure
14 Why Entrepreneurship Education at Community Colleges? What Does it Look Like? (how are community colleges teaching entrepreneurship) Now What? (resources for community college faculty)
15 *NACCE was created to. serve as the hub for the dissemination and integration of successful practices in entrepreneurship p education and student business incubation at the community college level. *National Association for Community College Entrepreneurship
16 Friendly Ice Cream
17 Entrepreneurship Education across Community Colleges in the United States The first courses in entrepreneurship education started in early 70s 70s. Target markets: 1. Students enrolled in credit and non-credit 2. Potential and existing small business owners Of the 1193 community colleges in the United States*: 66% (794) offer at least one course in entrepreneurship 14% (169) offer an associate degree in entrepreneurship 19% (228) offer a certificate in entrepreneurship 55% (659) offer entrepreneurship as continuing education 26% (309) offer a program in entrepreneurship 20% (245) host a small business development center *2007 Study conducted by University of Illinois at Urbana
18 Cross Campus Entrepreneurship p Richard Warner, Professor of Business, Lehigh Carbon Community College, PA Infusing entrepreneurship into math, criminal justice and computer technology by encouraging faculty to address entrepreneurship in their coursework. Howard Major, Dean of Fine Arts and Humanities, Laramie County Community College Host artists on campus and then do an entrepreneurship- focused workshop involving the artist.
19 Cross Campus Entrepreneurship p Mae J. Laatsch, Small Business Entrepreneurship p Instructor, Madison Area Technical College Trade programs, architecture, photography, visual communications, fashion marketing, business administration; pre-med and pre-dental students. Robert Erickson, Director of Small Business Center, Craven Community College, NC Bio-entrepreneurial training biotechnology and bio-business. Beth Wilcoxson, Assistant t Dean of Humanities and Social Sciences, Northern Essex Community College, MA Degree and certificate programs in Dance & Photography.
20 Cross Campus Entrepreneurship p Jerry Myers, Department Chair and Management Marketing, Stark State College, OH IT and Court Reporting programs. Carlene Cassidy, Director, Entrepreneurial Studies Institute, Anne Arundel Community College, MD Construction management, massage therapy, computer technology, homeland security & information assurance, early childhood development, and culinary. Several have elected to double major in their chosen industry degree and entrepreneurship (or at least obtain a certificate in entrepreneurship).
21 1. Identify an internal champion Establish at departmental level l Support champion with professional development, advisory committee 2. Develop courses and programs 6 initial courses later augmented by 6 additional courses 22 program-specific certificates (e.g. auto tech, catering, game design) 3. Internal and external partnerships Joint effort with credit and non-credit divisions Created campus-wide theme Engage local economic development agencies 4. Market externally Externally through print, PR, Chamber newsletters and kickoff event 5. Measure success from the outset Integrate with standard tools capture intent-to-graduate and number of graduates
22 National Averages for new job growth 1% comes from companies moving into an area 55% comes from existing businesses expanding 44% comes from new startups. 60% of new start ups fail within the first five years. Startup companies that go through incubators have a 90% survival rate for the first 3 years. Companies that successfully graduate from incubators, 87% are still in business 5 years later, 84% are still in the community they incubated in. Source: National Business Incubation Association
23 Creation Structure Education Business Support Services Access to Capital Partnerships Credit programs Cont Ed. Extended Learning Counseling Bus Plan Review Mentoring K-12 Incubators Passive or Active State/Fed programs Venture Cap. Revolving Loan Micro Financing SBA/SBDC SCORE Guest Speakers Inventor centers Conferences
24 S i fi ld Enterprise Springfield E t i Center C t Before B f Renovation R ti
25 Springfield Enterprise Center After Renovation
26 Springfield Student t Incubator
27 Pipeline for Student Enrollment: Elementary Middle High School Community College Colleges & Universities Andrew M. Scibelli, President Emeritus, STCC Although it was not our intent to use these programs as a recruitment device, they certainly have led many young people to enroll at STCC as their college of choice.
28 Why Entrepreneurship Education at Community Colleges? What Does it Look Like? (how are community colleges teaching entrepreneurship) Now What? (resources for community college faculty)
29 NACCE Membership p
30 NACCE Web Site member.nacce.com
31 El Paso Community College, TX $5,000 to support development and delivery off four f workshops on self-employment topics in partnership with the college s Students Enterprise St d t in i Free F E t i tteam. South Central College, MN $7,500 to provide classroom training and one-on-one consulting to rural entrepreneurs.
32 Happy recipients of $108,100 NACCE s 5 th Annual Conference January 2008
33 SESSION CATEGORIES ¾ Entrepreneurship curriculum & experiential learning ¾ Measuring entrepreneurship education effectiveness ¾ Faculty development ¾ Entrepreneurship outreach programs ¾ Entrepreneurship Programs for diverse populations ¾ Linking K-12 & 2-4 institutions through partnerships ¾ Fundraising ¾ Entrepreneurial Leadership Best practices of CEO CEO ss ¾ Community college economic development agencies NACCE Conference CALL FOR PRESENTATIONS OPEN UNTIL JULY 31, 2008
34 NACCE Symposium Teaching Entrepreneurship: Sharing Best Practices
35 Thank you Heather Van Sickle (413)
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