Moving your business from communication to true Business Collaboration

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1 Moving your business from communication to true Business Collaboration Aastra MX-ONE Multimedia Communications Commercial Roadmap Aastra

2 UC Market Trends and Directions User Experience as a main requirement for real-time call control media: Voice, IM and Video BYOD Bring Your Own Device TRANSITION Complement fixed desk phones with smart mobile devices VIDEO A natural continuity in Enterprise evolution Aastra

3 Aastra strategic directions for portfolio evolution VIDEO MOBILITY CLOUD-READY SOLUTIONS OPENNESS COMPETITIVE SOLUTIONS Aastra

4 Change the PBX paradigm from Voice to Multimedia Multimedia Dimension Voice Dimension IP PBX = Voice Call Manager / Multimedia Server Aastra

5 Strategic direction for portfolio evolution MX-ONE & Aastra 700 Aastra Business Collaboration Integration with 3 rd Party Products Vertical Applications Communication Tools Collaboration Integration with all communication devices More flexibility - easier to deploy Price competitive solutions Microsoft, IBM, SAP, IPC, etc. Two-pronged approach to integrate UC applications into IT systems Aastra

6 Aastra strategic direction for portfolio evolution Common Elements Presence BluStar Client Business Collaboration SIP Soft Phone, Chat, Video, IM, Desktop sharing and mobile client Aastra Call managers SIP Middleware CTI InAttend Attendant Applications InAttend & Speech Attendant Speech Engine Solidus ecare Contact Center Aastra

7 MX-ONE Multimedia Communications Q MX-ONE Version 5.0 Solution Architecture - Virtualization Solutions - High Availability options - Market specific features - Unicode for Russia, etc... - MX-ONE Telephony System Certification with Microsoft Lync Server 2010 User Experience -BluStar Client Aastra UC Collaboration Client -Introduction of the BluStar 8000i media phone -InAttend SIP based attendant console -Aastra 6700i SIP terminals with high end services -UC services for AMC+ users -UC Solution integration (UM, Contact management, Contact center) IT & System Management - Enhanced provisioning options - Manager Provisioning performance improvements - Introduction of Manager System Performance - SNMP enhancements (Additional traps & SNMP Plug-in) Unified & Collaborative Communications for everyone Aastra

8 MX-ONE 5.0 Solution content overview Solution Architecture UC Applications Full Virtualization of MX-ONE Solution High-end features on Aastra 6700i SIP terminal series Introduction of: BluStar 8000i Aastra OMM 3.0 SIP-DECT Direct SIP integration with: Microsoft Lync Server 2010 Microsoft Exchange 2010 UM Integration with IPC trading application Aastra VM appliance on Extended HP zl Module Introduction of: Solidus ecare (SeC) 8.0 BluStar 2.0 Contact Management (CMG) 7.5 SP2 InAttend 1.0 SP1 OneBox 5.0 SP3 AMC+ 2.0 SP1 Aastra

9 MX-ONE UC Applications overview BluStar Client 2.0 Video communication (Peer to Peer) CTI control of desk phone Presence server aggregation Instant messaging and initializing SIP Softphone call handling Progressive directory search Favorite list, Call log, Voic , Device settings Notifications, alerts for missed calls and voic s Supported codecs: G711, G722, G729, ilbc, Speex Call control integration with Jabra & Plantronics Session Border Controller (SBC) enabling mobility MS Lync, OCS and IBM Lotus Sametime plug-in Contact integration (AD, LDAP, Personal Contacts) LDAP integration with CMG directory Solidus ecare (SeC) 8.0 New desktop application for agents (BluStar Agent ) New configuration manager (Operations Manager ) Configuration web service API Webportal for scheduling Contact Management (CMG) 7.5 SP2 Win 2008 server R2 64 bit - Speech Attendant SQL server bit - Speech Attendant Nuance 9.0 ASR - Speech Attendant Nuance Vocalizer Speech Attendant LDAP & Presence integration with BluStar InAttend 1.0 SP1 SIP trunk with services implementation Store additional information in Busy Lamp Field Configure favorites for the WebPanel Transfer to Busy Lamp Field Timezone support Aastra

10 Aastra BluStar Client 2.0 The new business collaboration client A single user interface across voice, video, directory/contact integration, presence, IM, desktop sharing & conferencing Means to find the right person, check the availability, collaborate using your preferred method Collaboration from anywhere on any device. Consistent user experience across smart-phones, tablets and PCs Integration with Microsoft OCS/Lync & IBM Sametime, using a plug-in to communicate directly from 3-party UC applications UC 4 All The collaboration client takes you to the next level Aastra

11 BluStar Client Intuitive and user friendly The new business collaboration client Empowers UC throughout the enterprise Video initializing Instant Messaging Favorites Conversation History Voice Mail Device Settings Call UC for All The collaboration client takes you to the next level Aastra

12 Aastra 6700i SIP phone feature enhancements Added features for the complete 6700i family Centralized provisioning MX-ONE based feature menus Enhanced diversion options Group Do Not Disturb Shared Call Line Appearance Extra Directory Number (EDN) Pseudo ADN for SIP Intercom, etc.. Introducing the Aastra 6735i and 6737i models New members in the SIP phone portfolio with HiQ Audio Gbit Ethernet PoE switch Mid range terminals to complement the 673xi family 6737i 6735i Aastra s SIP phone portfolio fully integrated with MX-ONE and Aastra 700 Aastra

13 User experience - Aastra SIP DECT Solution Aastra SIP-DECT 3.0 Adds the comfort of mobility to VoIP Implementing the new generation of the DECT standard, CAT-iq Enabling handsets with CD level audio New range of base stations, supporting CAT-iq, GBit Ethernet, interface for USB devices Combo base station DECT CAT-iq and Wi-Fi (IEEE a,b,g,n) No external antennas. Ideal Hotel solution Aastra XML interface for external applications New CAT-iq DECT handset with Wideband audio codec (G.722) Superior audio quality! Family of DECT cordless handsets 610d: Low End Office version with basic features 620d: Business version with TFT colour display and Bluetooth headset interface 630d: Industrial / Care, Alerting functions, Protection Class IP c: Business version, wideband audio, TFT colour, Bluetooth 610d 620d 650c 630d Aastra SIP-DECT in MX-ONE and Aastra 700 Aastra

14 Aastra AMC +2.0 SP1 User-Friendly Interface Support for major Mobile OSs Contextual menus Integration with BluStar Concept for consistent user experience regardless of device Seamless User Experience Portable access to UC collaboration capabilities Dual mode capability offers seamless handover in and out of the office What s new with 2.0 SP1 Support for more mobile phone types New AMC controller options Support for IM & presence on all AMC+ mobile OS types The simplification of the AMCC setup using profiles with predefined settings for our platforms Improvement for call cost saving when roaming inside the country Activity management In-call functions Presence Instant Messaging Directory Search Aastra

15 Virtualization of the Enterprise Communication Virtualization cloud enabler while maintaining business continuity and user experience Enables new business models Virtualization of UC Collaboration platform for SME Leverage on LME offering to address SME segment Virtualized Unified Communication Collaboration Appliance perfect fit for SME UCC virtualized appliance on HP networking platform Infrastructure Consolidation and Centralization Integrate to Information and Communication Technology (ICT) global strategy Reduce server footprint and energy consumption, lower TCO Migration to SIP trunking and network consolidation Increased reliability of the total solution Move from CPE to the private or public cloud On-demand services Aastra

16 MX-ONE 5.0 virtualized - Benefits IT Consolidation > Reduce capital costs Software and Hardware savings Infrastructure savings Lower power consumption Reduced cooling requirements Decrease physical space requirements > Improve the efficiency and availability of IT resources > Migration to SIP trunking and network consolidation Increase Reliability > Potentially more reliable failover implementation Integrate to Information and Communication Technology (ICT) global strategy Aastra

17 Virtualization Consolidation & Centralization Traditional communications environment Separate servers for TS Separate servers for UC applications VAN Aastra

18 Virtualization Consolidation & Centralization Virtualized Communications Servers Virtualized Telephony Servers Virtualized UC Applications Server Benefits: > Consolidate TS and application servers > Reduce server footprint and facilitate data center management > Real time apps in line with company IS/IT virtualization strategy Aastra

19 Virtualization VMware High availability option Benefits Warm standby solution No Need for MX-ONE N+1 Redundancy Valid for both Telephony Server and UC applications HA Cluster VAN Storage (iscsi SAN) Aastra

20 Virtualization Fault Tolerance option Benefits Hot Standby - Server memory mirrored via dedicated LAN link No down time or loss of calls / services 2 levels of back-up to offer true than 5-nines resilience VMware Fault Tolerance HA/FT Cluster VAN Very Fast Network Storage (iscsi SAN) Aastra

21 MX-ONE 5.0 Integration with Microsoft Lync Using direct SIP integration, Microsoft Lync works as an independent system Aastra

22 BluStar 2.0 Plug-in offering integration options Integration with Microsoft OCS/Lync & IBM Lotus Sametime Extending the voice capabilities from one single interface. IBM Lotus Samtime with plug-in Lync client with plug-in Aastra

23 Manager System Performance System management Manages MX-ONE Performance data Windows application for simplified measurements and analysis Compatible with MX-ONE 4.1 and 5.0 Gathers and analyses Information about: Trunks, Routes Attendants Extensions Common resources Graphical User Interface Easy to read and customize traffic information Traffic analysis of major MX-ONE components, including Radio Base Stations and IP extensions Multiple MX-ONE nodes can be managed from a single Performance Manager application Aastra

24 SNMP MIBs and HP Openview Plug-in IT & System management Enhanced SNMP Agent and MIBS for MX-ONE Handles SNMP gets/traps for fault alarm handling Sends MX-ONE and HW platform information to management frameworks applications (HP Tivoli,etc...) MIB2 compliant SNMP Plug-in for HP Openview Installs as a plug-in for HP OV 7.5 and later Customized GUI for reading out faults and alarms Aastra

25 MX-ONE Solutions 2013 and beyond MX-ONE Version 6.0 Aastra 700 Version 3.0 Next generation of Multimedia Business Collaboration Mobile User & Collaboration services Software as a Service Aastra Multimedia Communications enabling rich user experience Aastra

26 Product Strategy 2013 and beyond Current products address CPE market very well Very complete system with broad portfolio Current portfolio focused on adaptive UC solutions Complete offer fits well into private cloud environments Virtualization addresses cloud strategy Prerequisite to On-demand or Aastra Cloud Concept Consolidates multiple servers under one physical hypervisor host > Valid for both Call control and UC applications > Ideal for migration with mixed TDM/IP Scenario Increased resilience > Call manager support for SAN type technology > Offers increased resilience options to address customer needs Future developments to address SaaS business Model Multiple virtual MX-ONE environments in one data center Basic multi-tenanting to enable hosting services IPV6 to address future ISP network requirements Softswitch approach to address long term SaaS requirements Opens the path to new business models Aastra

27 MX-ONE 6.0 Solutions Address new business models Multi Tenant support on MX-ONE for hosting Develop Multimedia Softswitch approach Opens up for SaaS & hosting business models Fits into Cloud computing strategy IPV6 support Enable integration of IPV6 networks Co-existence of IPV4 and IPV6 FMC solution AMC 3.0 FMC Cloud service offering ipad BluStar solution Visual voice mail AMCC Management Integration Emergency notification Survivable MGW for Branch Office Intelligent MGW concept offer Branch Office Survivability call processing services Addresses both CPE and hosting business models Adherence to Open Standards Additional SIP terminals enhancements SIP Trunk functionality enhancement SIP/SIMPLE for Presence and IM federation Video enhancements Further BluStar 8000i integration Call Admission Control for video User-based and floating license model Aastra

28 MX-ONE Solutions H & 2013 BluStar Client 3.0 Encryption - Support for TLS/SRTP (audio/signaling) Audio/video/IM multi conferencing Advanced Collaboration, doc share/whiteboard/shared desktop control/web share Speech Engine integration Solidus ecare 8.1 Improved Campaign Manager New Script - personal number Special Service Group for new types of assignments InAttend 2.0 Support for new client operating systems Hardphone support Redundancy New client functionality InAttend 2.1 Administration interface facelift and improvements Performance requirements Implementation of standard interfaces IPv6 support Announcement of queue position Aastra

29 Key strengths and differentiators Openness Standards based interfaces Standard management APIs for easy IT integration Native support for protocols and interfaces Successfully certified with SIP service providers & operators Certified with Microsoft & IBM TCO Outstanding migration capability Low power consumption Web Management, single point of administration Advanced solution based LCR Best of Breed suite of productivity tools Flexibility And Usability Scalability - up to more than 100K users Complete Collaboration suite for efficiency and productivity Connectivity to virtually any type of terminal and trunk Deployment options Mobility Native Mobile Extension for true FMC Mobile Extension access over SIP trunk or MDA (ISDN link) Fully integrated support for DECT, WLAN and Mobile terminals Free seating/hot Desking on any type of terminal Solidus ecare Contact Center agents using Mobile clients Aastra

30 Thank you! Aastra

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