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1 Movika CallMEDIA -services consumer becomes a part of media s content Intelligent Phone and Messaging services CallTV -services

2 Intelligent Phone and Messaging services interactive content for media IVR-, SMS- ja smartphone technology Customer oriented approach to realization of projects Can be utilized without delay in o customer service o marketing o communication o data collection applications

3 APS: Automated phone systems Management, follow-up and reporting of phone services enable automated o transfer of calls o relay of information o collection of feedback from callers APS-services Service enables redirection of calls to another extension, recording/receiving of entered data and the transfer of that data All applications and services can be controlled with easy-to-use administration tools

4 Messaging services SMS MMS WAP PUSH Message interface relays text, phone, push and multimedia messages as well as s from customer to media and vice versa Customers can be reached cost effectively and easily through different SMS, MMS, WAP and campaigns and contests Text to voice -service transforms text messages and news material in text format into voice format that can be listened over the phone Call and listen to what news material taken from a newspaper website sounds like in Text to voice service

5 -services quizzes voting services interactive games IVR technology services Movika CallTV technology is used by: Phone technology, administration and analysis of results Fully modular: choose a combination, add, remove, combine and change as required All means of calling and messaging can be combinations to each other

6 unlimited number of possibilities and applications Real-time transfer of data makes consumer a part of media content Remote administration tools for media Real-time reporting and control at media s end Service contents can be controlled and directed by media s own systems Existing operator contacts and agreements guarantee timely and efficient delivery Complete service packages s phone becomes a joystick for TV games

7 real-time transfer of data Efficient and versatile tools for sending, managing and receiving of dataflows from IVR- and mobile message services: o TV- and radio programs o teletext sheet content o web page content o for use by and studio personnel

8 real-time remote tools IVR- and messaging service content maintenance and management: o o o Edit and save speech, recordings and text message content Edit service content and feedback based on program content requirements Activate / deactivate services based on program content requirements Manage, control and direct feedback from end-user: o o Real-time reporting on choices made during a phone call and on received messages Real-time listening and transfer of recorded messages in a given format to be used in program content

9 real-time reporting and control Real-time information on incoming phone calls and text messages for immediate use by media Information on and control of unfinished transactions Analysis, editing and reporting of phone call and text message data based on media s needs

10 consumer s phone becomes a joystick IVR- and mobile services enable customer s phone to become a remote control or a joystick that controls program content: reaction time is very short, which makes service very attractive Allowing a consumer to participate in live broadcasting, as a part of program content, brings additional value: phone calls can be either recordings or live

11 control of content from media s own systems Information that affects content can be received or downloaded from media s own information systems as well as third party systems Information gathered during transactions can be transferred for use by other information systems Exchange of information between different systems and sources can be established in any current means of communication

12 existing operator contacts and agreements Movika takes care of the necessary operator contracts for media Existing operator contracts guarantee a timely and efficient delivery as well as excellent pay-off Some services can be provided without operator invoicing through various frequent customer- or invoicing agreements

13 CallMEDIA -services complete service packages Quizzes and contests by telephone and text message Voting, multiple choice and opinion poll services Virtual switchboard services to manage incoming telephone calls Text and voice based group discussion and chat services Mass alert service where a mobile message, or telephone call reaches a customer quickly, easily and securely Text to voice service enables text content to be transformed into voice format that can be listened to over the phone

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