How Wearable Technology and M2M Will Fuel the Internet Of Things

Transcription

1 How Wearable Technology and M2M Will Fuel the Internet Of Things J. P. Gownder, Vice President & Principal Analyst Forrester Research Uri Pintov, Director of Product Management at ClickSoftware

2 Agenda Our Increasingly Connected World Empowering Employees With Wearables Empowering Customers With Wearables Revolutionizing Systems With M2M Recommendations 2014 Forrester Research, Inc. Reproduction Prohibited 2

3 Agenda Our Increasingly Connected World Empowering Employees With Wearables Empowering Customers With Wearables Revolutionizing Systems With M2M Recommendations 2014 Forrester Research, Inc. Reproduction Prohibited 3

4 The Connected World offers you an opportunity to reshape your business Forrester Research, Inc. Reproduction Prohibited 4

5 The Connected World stretches from macro systems like cities down to individualized wearable devices The Connected World is one in which: Technologies enable objects and infrastructure to interact with monitoring, analytics, and control systems over Internet-style networks Forrester Research, Inc. Reproduction Prohibited 5

6 Why the Connected World matters: It reshapes business models Increasing software control of the physical world creates a platform for awareness analysis action on a new scale Companies can improve business outcomes 2014 Forrester Research, Inc. Reproduction Prohibited 6

7 Take a simple, everyday object like a prescription medicine bottle 2014 Forrester Research, Inc. Reproduction Prohibited 7

8 In the Connected World, the medicine bottle can become something greater 2014 Forrester Research, Inc. Reproduction Prohibited 8

9 The wired farm: Automating the agricultural system with M2M systems 2014 Forrester Research, Inc. Reproduction Prohibited 9

10 Farmers use sensor data and automated systems to manage their crops Soil monitors Remote irrigation equipment Smart tractors Plant temperatures Evaporation and humidity monitors Seed density "I have not been inside a tractor in years. I sit behind a desk to monitor and manage farm operations." (Kris Tom, partner, Tom Farms) Forrester Research, Inc. Reproduction Prohibited 10

11 M2M has joined the list of top technology priorities for enterprises 48% of IT decision makers and 31% of business decision makers now say it s a High or Critical Priority to expand machine-to-machine (M2M or 'Internet-of-Things' initiatives) at their companies. 18% of IT decision makers say their firms are piloting, implementing, or expanding M2M initiatives up from 8% in Source: Forrester s Business Technographics Global Networks And Telecommunications Survey, Forrester Research, Inc. Reproduction Prohibited 11

12 Wearables are part of this Connected World, too The Connected World (Internet of Things, M2M) Wearable Computing 2014 Forrester Research, Inc. Reproduction Prohibited 12

13 Wearables hold consumer interest Percentage of US online adults that currently wear a device to: Track performan ce in a specific sport: 9% Track daily activity: 10% Track sleep quality: 7% Get feedback on posture: 5% Base: 4,657 US online adults. Source: Forrester s North American Technographics Consumer Technology Survey, Forrester Research, Inc. Reproduction Prohibited 13

14 but an increasing number of enterprise applications as well 2014 Forrester Research, Inc. Reproduction Prohibited 14

15 Why is this happening now (finally)? Proliferation of sensors at incredibly low prices driven by the mobile phone revolution Changing customer expectations as part of a Mobile Mind Shift Pervasive networks and better network performance Lighthouse customers and government compliance requirements 2014 Forrester Research, Inc. Reproduction Prohibited 15

16 Agenda Our Increasingly Connected World Empowering Employees With Wearables Empowering Customers With Wearables Revolutionizing Systems With M2M Recommendations 2014 Forrester Research, Inc. Reproduction Prohibited 16

17 Wearables are proving to have a real return on investment in B2E (business to employee) implementations Forrester Research, Inc. Reproduction Prohibited 17

18 People are open to wearing devices, but clothing and wrist lead more exotic locations Percentage of US online adults who say they would wear a sensor device 2014 Forrester Research, Inc. Reproduction Prohibited 18

19 ALL grew year over year 2014 Forrester Research, Inc. Reproduction Prohibited 19

20 General attitudes are trending positive, given the size of the market today 2014 Forrester Research, Inc. Reproduction Prohibited 20

21 Some of the attitudes are prescient 2014 Forrester Research, Inc. Reproduction Prohibited 21

22 Clock in right from your watch! Enjoy the comfort of clocking in right from your wrist thanks to the new wearables API

23 Record your walking distance for each shift Automatically record the steps and distance on your daily timesheet. Compare with friends and colleagues. Great for gamification and employee motivation as well as safety analysis for health & safety tracking and accident prevention.

24 Real time alerts and push notifications on your watch! Get real time updates of new published shifts, changes to the schedule and colleagues looking to trade

25 View your shifts on your watch with the Today app! Open the Today app to view your daily shifts.

26 Next Version Focus on Employee WIIFM

27 Physicians can navigate computers inside the operating room with Myo + Salesforce Wear 2014 Forrester Research, Inc. Reproduction Prohibited 27

28 Also for doctors, geofencing creates different levels of notification for a physician when she is Physically in the wing of the hospital where her patients stay In other areas of the hospital In the operating room At home 2014 Forrester Research, Inc. Reproduction Prohibited 28

29 Oil & gas companies love Google Glass Information-intensive (exploration, maintenance work) Hands-free needed Real-time collaboration Data collection: Location, speed of work Image: Forrester Research, Inc. Reproduction Prohibited 29

30 Pairing Glass with ClickMobile 30

31 31

32 Vuzix Glass 32

33 Vuzix Glass Augmented Reality 33

34 Vuzix Glass Task Info and Status Update 34

35 WMDs and chemical spills can be detected via a wearable environmental sensor from Motorola Solutions 2014 Forrester Research, Inc. Reproduction Prohibited 35

36 Vidcie by Looxcie empowers enterprise collaboration scenarios for field work Vidcie by Looxcie's head-mounted cameras solve a problem specific to technical field work: very complex problems that can only be solved by a small percentage of the field workforce. Real-time video-based collaboration means that a field worker can solicit and receive coaching from her peers to help fix the problem without the need for a repeat visit to a site Forrester Research, Inc. Reproduction Prohibited 36

37 Theatro is changing business processes at the Container Store 2014 Forrester Research, Inc. Reproduction Prohibited 37

38 With B2E wearables, you can: Transform how your employees serve customers Increase collaboration and real-time results Reengineer business processes for efficiency Gather new kinds of data and act upon it Save time and money and drive worker productivity 2014 Forrester Research, Inc. Reproduction Prohibited 38

39 Agenda Our Increasingly Connected World Empowering Employees With Wearables Empowering Customers With Wearables Revolutionizing Systems With M2M Recommendations 2014 Forrester Research, Inc. Reproduction Prohibited 39

40 Wearable B2B2C (business to business to customer) business models hold outstanding promise as part of the Connected World Forrester Research, Inc. Reproduction Prohibited 40

41 B2B2C examples continue to grow Today: Disney Magic Band $1 billion MagicBands, available in seven colors and personalized with the guest's name, use Bluetooth and RFID technology to enable short- and long-range interactions such as making payments, opening hotel room doors, and associating Disney PhotoPass images to your account Forrester Research, Inc. Reproduction Prohibited 41

42 Bionym s nymi bracelet is the most promising wearable authentication method Creates a persistent authentication so long as the band is not removed. Uses individual ECG heart patterns to establish identity. Should be part of a smartwatch Forrester Research, Inc. Reproduction Prohibited 42

43 Bionym + Salesforce Wear revolutionizes customer experience with Connected Casino VIP Casino guest powered by Bionym Nymi and Salesforce 2014 Forrester Research, Inc. Reproduction Prohibited 43

44 Ducere helps people with loss of vision and athletes (Lechal) via haptic feedback in shoes Forrester Research, Inc. Reproduction Prohibited 44

45 Google Glass can help people with disabilities Google Glass has given me a whole new world. For 18 years, I wasn t able to take pictures whenever I wanted. I can t even describe how amazing that is. I can answer the phone and actually hear the person on the other end and they can hear me. When I get a text, I can read what the text says on the little prism and answer it. Tammie Lou Van Sant 2014 Forrester Research, Inc. Reproduction Prohibited 45

46 Fitlinxx: A B2B2C health and fitness monitor Work with hospitals, insurance companies, and corporate wellness programs. Fitlinxx can reach 260 million consumers a huge addressable market. Provide fitness wearable and health monitoring devices. FitLinxx provides the Pebble, a three-axis accelerometer to measure steps taken, activity time, distance, and calories used. FitLinxx supplements the wearable with other devices, including a blood pressure monitor with heartbeat analyzer, a bathroom scale, and a kiosk for companies to make available to employees. Create incentives. Companies and individuals might get a lower rate on their health insurance via participation Forrester Research, Inc. Reproduction Prohibited 46

47 With B2B2C wearables, you can: Transform your customer experience Create new product and service offerings Manage the health and safety of customers Embed wearables into existing institutions 2014 Forrester Research, Inc. Reproduction Prohibited 47

48 Agenda Our Increasingly Connected World Empowering Employees With Wearables Empowering Customers With Wearables Revolutionizing Systems With M2M Recommendations 2014 Forrester Research, Inc. Reproduction Prohibited 48

49 M2M allows large, complex systems to be redesigned more effectively Forrester Research, Inc. Reproduction Prohibited 49

50 The wired city of Barcelona Partnering with Cisco, Barcelona reports: Water. Saving $58 million from smart water management systems. Parking. Increasing revenue $50 million (+33%) while lowering traffic. Drivers can find available spots more quickly. Transport. Smart buses increase customer service. Lighting. Highly efficient street lights optimize energy usage. Waste, pollution. Sensors help reduce costs & improve service Forrester Research, Inc. Reproduction Prohibited 50

51 M2M can revolutionize how field service engineers conduct their jobs Automated service call from the windmill gets service engineer into the field. Tablet app confirms which windmill called before the rep climbs 350 steps Content integration includes maintenance history, video repair instructions, diagnostic tools and a real-time video link back to experts via Google Glass 2014 Forrester Research, Inc. Reproduction Prohibited 51

52 M2M does still face challenges from enterprises What are your firm's concerns, if any, with deploying M2M/Internet of Things technologies? Security concerns Total cost concerns (total cost of ownership) Integration challenges 26% 32% 38% Lack of technology maturity 24% Pricing is unclear or complicated Difficulty and risk of migration or installation 23% 22% 0% 5% 10% 15% 20% 25% 30% 35% 40% Source: Forrester s Business Technographics Global Networks And Telecommunications Survey, Forrester Research, Inc. Reproduction Prohibited 52

53 Smart Moves with ClickSoftware s M2M Sensor (SensorTag) ClickMobil e ClickBox (RaspberryPi) Service Optimizatio n Data Platform (ThingSpeek) M2M Extension (Web Services) 53

54 ThingSpeak 54

55 ClickMobile Alert and Sensor Reading 55

56 Dispatcher Alerts & Emergency Dispatching 56

57 Context & Actions Context Emergency Forecast Is Alive Direct Actions Create high priority tasks and dispatch, send notifications Create preventive maintenance tasks Send notifications Proof of Service 57

58 Agenda Our Increasingly Connected World Empowering Employees With Wearables Empowering Customers With Wearables Revolutionizing Systems With M2M Recommendations 2014 Forrester Research, Inc. Reproduction Prohibited 58

59 As you enter into the Connected World, you must understand these lessons Wearables and M2M aren t really about devices and sensors, they re all about software To gain value from these systems, you must reengineer (or at least evolve) your business processes Piloting and iterating is critical Take a broad view: B2E, B2B2C, and M2M 2014 Forrester Research, Inc. Reproduction Prohibited 59

60 Questions? 2014 Forrester Research, Inc. Reproduction Prohibited 60

61 Thank You! J.P. Gownder Vice President and Principal Analyst at Forrester Uri Pintov Director of Product Management at ClickSoftware 2014 Forrester Research, Inc. Reproduction Prohibited 61

62 HOW D WE DO? Green- Exactly what I was looking for Yellow- Not quite what I was looking for Red- Not at all what I was looking for 62