Internal Communications How Newsweaver can help. How to create, send and measure Interactive Employee Newsletters

Transcription

1 Internal Communications How Newsweaver can help 01 How to create, send and measure Interactive Employee Newsletters

2 Revolutionize your electronic employee newsletter Employee newsletters are a great way to keep your colleagues updated with the latest news across your organization. However with the average worker receiving 11,680* s a year cutting through the inbox clutter is becoming increasingly difficult. Newsweaver can help you capture your audience s attention and to keep it for longer. This gives you the best chance possible of getting your message across. Engage your audience by embedding images, videos and other rich media for a seamless user experience. Use our unique microsite technology to keep content secure and to allow your audience to comment and rate content. Then access powerful real-time metrics showing exactly how employees engage with your newsletter. See how in just a few steps how our customers are increasing the impact of their employee newsletters by using Newsweaver: * Figure courtesy of Harvard Business Review.

3 Design a high impact newsletter template Our design team will build unique templates that your audience and your brand team will love.

4 Start adding article content Copy and paste approved content directly into each article element in your template. Include a teaser image, headline and summary to capture attention. Or use our time-saving SharePoint integration to automatically populate your newsletter with content from your Intranet. Embed Rich Media Make your content more engaging by embedding videos, images, infographics, pulse surveys and quick polls directly into your articles.

5 Ensure your content stays within your organization With the ability to restrict content access to employees only, you can rest easy knowing your communications stay within your organization. Reach remote workers too Our templates work great on any device, ensuring you reach all your employees not just those at their desk. So that remote workers can also access attachments straight from their phone or tablet, upload files straight into your secure Newsweaver account.

6 Choose your audience Send to all employees, or create targeted employee lists, segmented by job title, location, language, seniority and more. Upload the latest subscriber data using our quick and simple manual upload. Or securely integrate your account with your HR systems to ensure you re communicating with an up-to-date list of employees. Take the hassle out of approval Quickly gather feedback and internal sign-off using our Send and Review feature allowing your team or content owners to view, change or approve content.

7 Push your communication out Once you re happy with your newsletter, use our simple send process and watch your communications land in inboxes across your organization.

8 Employees have the ability to interact with your newsletter content Encourage two-way conversations Allow employees to post comments under articles, turning your newsletter into a way to start conversations across silos. Receive notifications whenever new comments are added, ensuring you re able to keep the discussion going. Gather instant employee feedback Get instant feedback on content by including five star ratings or like buttons. Include simple pulse surveys and polls to keep your finger on the organization s pulse.

9 You can start measuring the results of your communications immediately Track how your audience responds Access a huge range of real-time metrics developed specifically for Internal Comms, including: content popularity; social interaction; destination traffic; device consumption (desktop, cell) giving you visibility of how employees engage with your communications across the entire organization.

10 Use your results to increase engagement See what content your audience responds and engages with best, allowing you to shape your future content strategy. Share your results with stakeholders The metrics dashboard gives you the ability to attractively present your successes with real data and business insight.

11 Communications Software for Internal Communicators Newsweaver Internal Connect is a dedicated internal communications platform that allows you to create and deliver employee newsletters, flyers, surveys and event invitations directly into employee s inboxes. Plus you ll get real-time insight and measurement that demonstrates the value of the communications being sent throughout the organization. Gain greater control of messages across your organisation Take A Free Trial Don t just take our word for it. Sign up for a free trial and experience for yourself how easy it is to radically improve the way you communicate with . Request A Quote Whatever the size and complexity of your business, we ve got a solution to suit your communication needs. sales@newsweaver.com Call Us Call us now if you d like to discuss yours with one of our IC experts. USA: Rest of world: