RESTAURANT, FOOD & BEVERAGE MARKET RESEARCH HANDBOOK CONTENTS
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1 RESTAURANT, FOOD & BEVERAGE MARKET RESEARCH HANDBOOK th edition April pages ISBN# CONTENTS PART I: MARKET OVERVIEW 1 MARKET SUMMARY 1.1 Overview 1.2 Industry Sales 1.3 Revenue Distribution 1.4 Restaurant Sales Growth 1.5 Restaurant Traffic Growth 1.6 Restaurant Expenditures 1.7 Restaurant Counts 1.8 Chain Restaurant Classification 1.9 Restaurant Visits 1.10 Dining Out With Children 1.11 Cutting Back 1.12 Restaurant Performance Index 1.13 Market Resources 2 STATE-BY-STATE ANALYSIS 2.1 Restaurant Sales By State 2.2 Restaurant Locations By State 2.3 Foodservice Employment By State 3 REVIEW OF Dining Out and the Economy 3.2 Restaurant Business Overview 3.3 Same-Store Sales 3.4 Market Resources 4 PUBLICALLY TRADED RESTAURANT CORPORATIONS 4.1 Overview 4.2 Restaurant Stocks and Market Capitalization
2 PART II: TRENDS FOR CULINARY TRENDS 5.1 Overview 5.2 Culinary Themes 5.3 Top Menu Trends 5.4 Top Trends By Category 6 FOOD & DINING TRENDS 6.1 Overview 6.2 Andrew Freeman & Co. 6.3 Baum + Whiteman 6.4 Bon Appétit 6.5 Culinary Visions 6.6 Epicurious 6.7 Flavor Forecast 6.8 Mintel 6.9 Sterling-Rice Group 6.10 Supermarket Guru 6.11 Technomic 6.12 The Food Channel 6.13 Market Resources PART III: CONSUMER SURVEYS 7 DINING OUT 7.1 Overview 7.2 Dining By Restaurant Type 7.3 Factors In Choosing A Restaurant 7.4 Cuisine 7.5 Market Resources 8 CONSUMER CHOICES WHEN DINING OUT 8.1 Overview 8.2 Healthy Eating 8.3 Key Factors In Assessing Value 8.4 Restaurant Loyalty 8.5 Trying New Menu Items 9 CONSUMER RESPONSE TO DINING EXPERIENCES 9.1 Overview 9.2 Ambiance 9.3 Beverage Consumption 9.4 Craveability 9.5 Flavors 9.6 Value 9.7 Market Resources
3 10 CONSUMER PREFERENCES 10.1 Overview 10.2 Factors Contributing To High Customer Satisfaction 10.3 Market Resources 11 CONSUMER PICKS 11.1 Overview 11.2 Favorites By Segment 11.3 Market Resources 12 CUSTOMER SATISFACTION 12.1 Overview 12.2 ACSI Scores 12.3 Customer Satisfaction Scores 12.4 Market Resources PART IV: CITY-BY-CITY ANALYSIS 13 DINING OUT 13.1 Metropolitan Areas 13.2 Market Resources 14 QUICK-SERVICE RESTAURANT VISITS 14.1 Metropolitan Areas 14.2 Market Resources 15 LARGEST CHAINS IN METROPOLITAN AREAS 15.1 Largest Chains and Unit Counts 15.2 Market Resources 16 RESTAURANT SALES 16.1 Overview 16.2 Restaurant Sales, Unit Counts, and Sales Per Unit 16.3 Market Resources 17 MARKET GROWTH POTENTIAL 17.1 Overview 17.2 Growth Potential for MSAs 17.3 Market Resources 18 TOP MARKETS FOR QSR GROWTH 18.1 Top 40 Markets For Quick-Service Restaurant Expansion 18.2 Market Resources
4 PART V: MARKET SEGMENTS 19 CASUAL-DINING RESTAURANTS 19.1 Profile 19.2 Segment Trends 19.3 Upscale Casual 20 CATERING & BANQUETS 20.1 Market Assessment 20.2 Restaurants In The Catering Market 20.3 Market Resources 21 COFFEESHOPS 21.1 Profile 21.2 Out-Of-Home Coffee Consumption 21.3 Coffeeshop Chains 21.4 Segment Trends 22 COLLEGE CAMPUS DINING 22.1 Market Assessment 22.2 Characteristics Of Campus Dining 22.3 Best Collegiate Dining 22.4 Market Resources 23 CONTRACT-MANAGED FOODSERVICE 23.1 Profile 23.2 Segment Trends 24 CONVENIENCE STORE FOODSERVICE 24.1 Market Assessment 24.2 Convenience Store Foodservice 24.3 Segment Trends 25 FAMILY-DINING RESTAURANTS 25.1 Market Assessment 25.2 Overview 26 FAST-CASUAL RESTAURANTS 26.1 Market Assessment 26.2 Market Leaders 26.3 Market Trends 26.4 Comparison of Quick-Service and Fast-Casual 27 FINE-DINING 27.1 Market Assessment 27.2 Market Trends
5 28 FOOD CONCESSIONS AT AIRPORTS 28.1 Market Assessment 28.2 Market Leaders 28.3 Top Airport Restaurants 28.4 Market Resources 29 FOOD CONCESSIONS AT SPORTS VENUES 29.1 Market Assessment 29.2 Concessionaires 29.3 Best Food At Stadiums And Arenas 29.4 Market Resources 30 FOOD COURTS 30.1 Overview 30.2 Market Assessment 30.3 Mall-Based Food Courts 30.4 Service Plaza Food Courts 30.5 Top Food Courts 30.6 Market Resources 31 FOOD TRUCKS 31.1 Market Assessment 31.2 Threat To Traditional Restaurants 31.3 Segment Trends 31.4 Local Regulations 31.5 Best Food Trucks 32 PIZZA 32.1 Market Assessment 32.2 Segment Trends 32.3 Fast-Casual Pizza Chains 32.4 Market Resources 33 QUICK-SERVICE RESTAURANTS 33.1 Profile 33.3 The QSR Customer 33.2 Competition From The Fast-Casual Segment 33.4 Drive-Thru 34 SUPERMARKET & RETAIL PREPARED FOODS 34.1 Market Assessment 34.2 Prepared Food Market Characteristics 34.3 Supermarket Restaurants 34.4 Market Trends
6 PART VI: MARKET LEADERS 35 LARGEST BAKERY CAFE CHAINS 35.1 Largest Chains 35.2 Market Resources 36 LARGEST BURGER CHAINS 36.1 Largest Chains 36.2 Market Resources 37 LARGEST FAMILY-DINING CHAINS 37.1 Largest Chains 37.2 Market Resources 38 LARGEST FAST-CASUAL CHAINS 38.1 Largest Chains 38.2 Market Resources 39 LARGEST MEXICAN CHAINS 39.1 Largest Chains 39.2 Market Resources 40 LARGEST PIZZA CHAINS 40.1 Largest Chains 40.2 Market Resources 41 LARGEST QUICK-SERVICE CHAINS 41.1 Top Chains 41.2 Largest QSR Chains By Category 42 LARGEST SANDWICH CHAINS 42.1 Largest Chains 42.2 Market Resources 43 TOP 200 CHAINS 43.1 Overview 43.2 Largest Chains 43.3 Market Resources 44 TOP CHAINS BY SEGMENT 44.1 Overview 44.2 Segment Assessment 44.3 Market Resources 45 TOP FOODSERVICE DISTRIBUTORS 45.1 Ranking By Annual Sales 45.2 Consolidation 45.3 Market Resources
7 46 TOP RESTAURANT FRANCHISEES 46.1 Market Leaders 46.2 Market Resources 47 TOP GROWTH CHAINS 47.1 Systemwide Sales Growth 47.2 Market Resources 48 TOP INDEPENDENT RESTAURANTS 48.1 Rank By Annual Gross Revenue 48.2 Market Resources 49 TOP MULTI-CHAIN OPERATORS 49.1 Largest Multi-Brand Restaurant Companies 50 TOP MULTI-CONCEPT OPERATORS 50.1 Largest Companies 50.2 Largest Multi-Concept Operators 50.3 Profiles 50.4 Market Resources 51 TOP NIGHTCLUBS & BARS 51.1 Top Clubs PART VII: THE CUSTOMER 52 CUSTOMER DEMOGRAPHICS 52.1 Overview 52.2 Breakfast at Full-Service Restaurants 52.3 Breakfast at Quick-Service Restaurants 52.4 Lunch at Full-Service Restaurants 52.5 Lunch at Quick-Service Restaurants 52.6 Dinner at Full-Service Restaurants 52.7 Dinner at Quick-Service Restaurants 52.8 Dining While Traveling 52.9 Snacks at Quick-Service Restaurants Spending by Age Spending by Household Income Spending by Household Type Spending by Race and Ethnicity Spending by Region Spending by Education Market Resources
8 53 CUSTOMER PROFILE 53.1 Restaurant Visits By Age 53.2 The Full-Service Dining Customer 53.3 The Quick-Service Dining Customer 53.4 Regular Customers 53.5 Families Dining Out 53.6 Value-Focused Customers 53.7 Market Resources 54 HISPANIC-AMERICAN CUSTOMERS 54.1 Overview 54.2 Hispanic Restaurant Patronage 54.3 Hispanic Menu Preferences 55 MILLENNIAL CUSTOMERS 55.1 Overview 55.2 Restaurant Visits By Millennials 55.3 Dining Out 55.4 Preferred Restaurants For Dinner 55.5 Dining Priorities 55.6 Favorite Chain Restaurants 56 SOCIAL NETWORKING 56.1 Overview 56.2 Restaurant Social Media Index 56.3 Top Mobile Brands 56.4 Top Social Engagement 56.5 Top Social Sentiment 56.6 Location-Based Activities 56.7 Market Resources PART VIII: DAYPARTS & MEALPARTS 57 DAYPARTS 57.1 Daypart Spending and Traffic 57.2 Breakfast 57.3 Lunch 57.4 Dinner 58 LATE-NIGHT HOURS 58.1 Overview 58.2 Late-Night Customer Demographics 58.3 Late-Night Operations 59 MEALPARTS 59.1 Appetizers 59.2 Dessert
9 59.3 Salads 59.4 Sides 59.5 Soups 59.6 Market Resources PART IX: DINING TRENDS & ANALYSES 60 BURGERS & SANDWICHES 60.1 Overview 60.2 Hamburgers 60.3 Hot Dogs & Sausages 60.4 Other Sandwiches 60.5 Market Trends 60.6 Market Resources 61 CELEBRITY CHEFS 61.1 Cooking Shows On Television 61.2 Top-Earning Chefs 61.3 Chef Business Ventures 61.4 Chef-Inspired Restaurant Concepts 62 CHILDREN S MEALS 62.1 The Kids LiveWell Initiative 62.2 Healthful Kids Menus At QSRs 62.3 School Meals 62.4 Market Resources 63 CUISINE 63.1 Regional Cuisine 63.2 Ethnic Cuisine 63.3 Market Resources 64 CUSTOMER SERVICE 64.1 Ranking Customer Priorities 64.2 Customer Service Strategies 64.3 Team Service 64.4 Top Restaurants For Service 65 DINING & THE INTERNET 65.1 Consumer Use Of The Internet For Dining Activities 65.2 Restaurant Websites 65.3 Online Reservations 65.4 Online Reviews 65.5 Social Networking 65.6 Online Ordering 65.7 Market Resources
10 66 DINING WHILE TRAVELING 66.1 Traveler Dining 66.2 Culinary Destinations 66.3 Sampling Tours 66.4 Culinary Arts Programs 66.5 Winery Tours 66.6 American Whiskey Trail 66.7 Market Resources 67 DINING WITH ENTERTAINMENT 67.1 Overview 67.2 Live Music and Dining 67.3 Theme Restaurants 67.4 Experiential Restaurants 67.5 Mystery Dinner Theaters 67.6 Dinner and a Movie 67.7 Speakeasies 67.8 Novel Restaurants 68 DOG-FRIENDLY RESTAURANTS 68.1 Overview 68.2 Dog-friendly Restaurants 68.3 Dog Menus 68.4 Market Resources 69 FOOD & WINE FESTIVALS 69.1 Overview 69.2 Prominent Food Festivals 69.3 Market Resources 70 HOLIDAY DINING 70.1 Overview 70.2 Birthdays 70.3 Valentine s Day 70.4 Mother s Day 70.5 Father s Day 70.6 Easter 70.7 New Year s Eve 70.8 Thanksgiving 70.9 St. Patrick s Day Oktoberfest Super Bowl Sunday Market Resources 71 LICENSING 71.1 Market Assessment 71.2 Case Studies 71.3 Market Resources
11 72 LOCALLY SOURCED & ORGANIC FOOD 72.1 Local & Organic Preferences Among Consumers 72.2 Locavores 72.3 Local Sourcing At Limited-Service Restaurants 72.4 Chef- and Restaurant-owned Farms 72.5 Organic Menus 73 LOYALTY PROGRAMS 73.1 Overview 73.2 Restaurant Programs 73.3 Customer Participation 73.4 Social Networking With Loyalty Customers 73.5 Recent Developments 74 NON-TRADITIONAL RESTAURANT SITES 74.1 Pop-Up Restaurants 74.2 Restaurants At Auto Dealerships 74.3 Restaurants At Car Washes 74.4 Restaurants At Museums and Tourist Attractions 74.5 Restaurants At Parks and Botanical Gardens 74.6 Restaurants At Retail Stores 75 NUTRITION & HEALTHY DINING 75.1 Healthful Dining 75.2 Market Impact 75.3 Menu Labeling 75.4 Reduced Sodium 75.5 Trans Fat 75.6 Dieting 75.7 Portion Control 75.8 Market Resources 76 RESTRICTIVE DIET MENUS 76.1 Overview 76.2 Gluten-Free Menu Items 76.3 Kosher Cuisine 76.4 Halal Foods 76.5 Vegetarian Cuisine 76.6 Market Resources 77 SEAFOOD 77.1 Seafood Entrees in Restaurants 77.2 Sustainable Seafood 77.3 Labeling 77.4 Trends
12 78 SNACKING 78.1 Overview 78.2 Restaurant Snacks 78.3 Snacking Trends 79 TABLETOP ORDERING & PAYMENT 79.1 In-Restaurant Ordering Via Tablet 79.2 Case Studies 79.3 Beverage Service 79.4 Payment Via Devices 79.5 Device Suppliers 80 TAKEOUT & DELIVERY 80.1 Market Assessment 80.2 Takeout and The American Lifestyle 80.3 The Takeout and Delivery Customer 80.4 Pizza Delivery 80.5 Quick-Service Carryout and Delivery 80.6 Takeout At Full-Service Chains 80.7 Takeout for Offices and Elsewhere 80.8 Takeout Packaging 81 VALUE-FOCUSED DINING 81.1 Overview 81.2 Trading Down 81.3 Promotions 81.4 Market Resources PART X: BEVERAGE TRENDS & ANALYSES 82 BEVERAGE CONSUMPTION & SPENDING 82.1 Beverage Consumption 82.2 Beverage Spending 82.3 Alcoholic Beverages 82.4 Nonalcoholic Beverages 83 BEER 83.1 Market Assessment 83.2 Market Leaders 83.3 Top Domestic Beer Brands 83.4 Demographics 83.5 Craft Beer 83.6 Imported Beer 83.7 Flavored Malt Beverages 83.8 Cider 83.9 On-Premise Market Resources
13 84 DISTILLED SPIRITS 84.1 Market Assessment 84.2 Major Brands 84.3 Whiskey 84.4 Vodka 84.5 Rum 84.6 Tequila 84.7 Gin 84.8 Market Resources 85 WINE 85.1 Market Assessment 85.2 Market Leaders 85.3 Wine Consumer Characteristics 85.4 Wine Consumer Demographics 85.5 Champagne and Sparkling Wine 85.6 Oneophiles 85.7 Market Resources 86 CARBONATED SOFT DRINKS 86.1 Carbonated Soft Drinks 86.2 Consumption Demographics 87 FUNCTIONAL BEVERAGES 87.1 Market Assessment 87.2 Energy Drinks 87.3 Sports Drinks 87.4 Relaxation Beverages 88 JUICE & FRUIT DRINKS 88.1 Overview 88.2 Market Assessment 88.3 Market Leaders 88.4 RTD Juice and Smoothies 89 COFFEE 89.1 Consumption 89.2 DemographicsConsumption 89.3 RTD Coffee 89.4 Coffeeshops 89.5 Market Resources 90 TEA 90.1 Consumption 90.2 RTD Tea 90.3 Tea Stores and Tea Bars 90.4 Market Resources
14 91 BOTTLED WATER 91.1 Consumption and Spending 91.2 Consumption Demographics 91.3 Market Leaders 91.4 Market Resources 92 MILK 92.1 Consumption and Dairy Production 92.2 Consumer Spending 92.3 Market Drivers 92.4 Market Resources 93 BEVERAGE SERVICE IN RESTAURANTS & BARS 93.1 Market Assessment 93.2 Refreshment and Nonalcoholic Beverage Service in Restaurants 93.3 Alcoholic Beverage Service in Full-Service Restaurants 93.4 Alcoholic Beverage Service In Limited-Service Restaurants 93.5 Nonalcoholic Cocktails PART XI: AWARD WINNERS 94 BEST NEW CHEFS 94.1 Overview 94.2 Award Winners Recent Award Winners 95 BEST NEW RESTAURANTS 95.1 Lists For BEVERAGE EXCELLENCE AWARDS 96.1 Overview 96.2 Award Winners Award Winners Award Winners CHAIN RESTAURANT CONSUMERS CHOICE AWARDS 97.1 Overview 97.2 Award Winners Market Resources 98 DINERS CHOICE AWARDS 98.1 Overview 98.2 Best Restaurant 98.3 Best Service 98.4 Brunch 98.5 Fit For Foodies Restaurants 98.6 Hot Spots
15 98.7 Hottest Restaurant Bars 98.8 Most Notable Wine Lists 98.9 Most Romantic Restaurants Most Scenic Views Outdoor Dining Top American Cuisine 99 DISTINGUISHED RESTAURANTS 99.1 Overview 99.2 List Of Distinguished Restaurants Market Resources 100 FAVORITE LIMITED-SERVICE RESTAURANTS Overview Top Chains By Segment Market Resources 101 FINE-DINING HALL OF FAME List of Inductees 102 FIVE- AND FOUR-DIAMOND AWARDS Five-Diamnd Award Winners Four-Diamond Award Winners 103 FUTURE Overview Fastest Growing Chains Market Resources 104 GREAT STEAK HOUSES Overview List Of Recognitions HOT CONCEPTS! Award Recipients Recent Designations Market Resources 106 JAMES BEARD FOUNDATION AWARDS Overview Award Winners Recent Award Winners Market Resources 107 MENU MASTERS Overview Winners By Category Market Resources
16 108 MICHELIN 3-STAR RESTAURANTS Overview Chicago 3-Star Restaurant New York 3-Star Restaurants San Francisco 3-Star Restaurants 109 PLATINUM FORK AWARDS Overview Top Ten American Traditional Restaurants Top Ten Barbecue Restaurants Top Ten Burgers Top Ten Chinese Restaurants Top Ten Deli s Top Ten Diners Top Ten French Restaurants Top Ten Italian Restaurants Top Ten Japanese/Sushi Restaurants Top Ten Mexican Restaurants Top Pizza In America Top Ten Seafood Restaurants Top Ten Soul Food Restaurants Top Ten Steakhouses Top Ten Vegetarian Restaurants 110 RESTAURANT NEIGHBOR AWARD Award Winners SELECTIONS: BON APPÉTIT Overview Best Restaurant and Snack Shops Selections 112 SELECTIONS: DINERS, DRIVE-INS & DIVES Overview List Of Featured Restaurants 113 SELECTIONS: FOOD & WINE Overview America s Best 114 SELECTIONS: GAYOT Overview Top 40 List Top 10 By Segment 115 SELECTIONS: THE DAILY MEAL Overview Top Selections Market Resources
17 116 SELECTIONS: TRAVEL + LEISURE Overview Restaurant and Beverage Service Selections 117 SELECTIONS: ZAGAT Best Burgers Best Business Lunch Best Mexican Food Best Sandwich Restaurant Best Service Business Trip Dining Hotel Restaurants Market Resources 118 STAR DIAMOND AWARD Overview Five Star Diamond Awards THE NRN Overview Breakout Brands Market Resources 120 TOP BEER BARS Award Winners TOP RESTAURANT BRANDS Overview Top Brand Scores Market Resources 122 WINE SPECTATOR GRAND AWARD Overview Award Recipients WORLD S BEST RESTAURANTS Best Restaurants Award Winners For 2013 PART XII: FOOD & BEVERAGE DESIGNATIONS 124 NATIONAL FOOD & BEVERAGE HOLIDAYS Overview National Food & Beverage Days National Food & Beverage Weeks National Food & Beverage Months
18 125 STATE FOODS Overview List of Official State Foods APPENDIX A - ACADEMIC PROGRAMS APPENDIX B - ANALYSTS & MARKET CONSULTANTS APPENDIX C - ASSOCIATIONS APPENDIX D - PERIODICALS APPENDIX E - STATE RESTAURANT ASSOCIATIONS REFERENCES
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