Public-Private Partnerships in Barents Tourism: a sustainable resource in the High North?"

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1 BARENTSINSTITUTTET / THE BARENTS INSTITUTE Public-Private Partnerships in Barents Tourism: a sustainable resource in the High North?" The 7th Annual NEEBOR Conference --European Border Dialogues, Kirkenes, Norway 6-7 February 2012 Aileen A. Espíritu, Ph.D. The Barents Institute / Barentsinstituttet The University of Tromsø / Universitetet i Tromsø Kirkenes & Tromsø, Norway / Norge

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4 Delimitation 2010 Ocean Futures, Oslo: Segment of Map on Maritime Jurisdiction in the North

5 Statoil-anlegget på Melkøya (Foto: Eilev Leren/Statoil)

6 In the past, the people of Sør Varanger thought that if it weighed 100,000 tonnes and made of iron, it was of value. But if you could not touch it, like tourism for example, it was dismissed as not of value for the economy. Linda Beate Randal, Mayor Sør Varanger Kommune, Personal Interview, 11 July 2008.

7 The way forward Setting the stage. Conclusion: The Triple Helix towards Sustainability? What?: BART: Public-Private Partnership in Barents Tourism Who?: participants Why?: the context How?: the action Conclusion: The Triple Helix towards sustainable development.

8 Conclusion: The Triple Helix Higher Education & Governments Business Source: Etzkowitz

9 Objectives The overall objective of the project is to contribute to improving the development of the tourism industry in the Barents region. Our specific objective is the creation and initiation of development mechanisms in long term publicprivate partnership for the tourism industry on all stakeholders levels. In practice it means developing cooperation models between Barents region tourism stakeholders in order to achieve common goals.

10 Who?: participants Partners in Finland: Lapland Institute for Tourism Research and Education Rovaniemi University of Applied Sciences (Lead) University of Lapland Regional Council of Lapland Partners in Russia, Murmansk Region: Murmansk State Humanities University Murmansk State Technical University Ministry of Economic Development of Murmansk Region Monchegorsk Town Authorities Partners in Russia, Arkhangelsk Region: Ministry of Youth Affairs, Sport and Tourism of Arkhangelsk Region Northern (Arctic) Federal University Pomor State University Partners in Sweden: Luleå University of Technology Partners in Norway: The Barents Institute, University of Tromsø

11 Why?: the context THE BARENTS INSTITUTE

12 Why?: the context Learning from each other: capacity-building Learning from best practices

13 How?: the action Main outcomes 1. International core working team seminars where work is coordinated and further actions are planned. Disseminated. 2. Existing tourism development work (strategies and projects) mapped 3. Existing tourism business knowledge among stakeholders mapped 4. Assess needs for knowledge and tourism research assessed and agreement on common research study topics to be conducted during the project. 5. Creating and agreeing on Action Plan for Barents tourism stakeholders to support the work of Barents joint Working Group on Tourism in order to ensure sustainable development in the future. 6. A pilot for developing Tourism Information Center in the Murmansk region is started and monitored during the project. Lessons learned from the pilot will be used when planning more TICs in the second phase of the project.

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15 Next Steps: Meetings Incentives Conferences Events THE BARENTS INSTITUTE

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17 So what? In the Barents Region, especially, public-private partnership in tourism has the potential to: lead to wealth creation; lead to greater co-operation between business stakeholders and public interests; diversify the economy beyond the intense reliance on heavy resource industries; and as such establish sustainable economies, and their offshoots, in the climate changing High North; develop and build on arguably under-utilised human capacity resources; develop SMEs, that, in most economies form the backbone of national economies; internationalisation and globalisation of sustainable economies, cultures, and societies in the High North.

18 Conclusion: The Triple Helix towards sustainable development. Higher Education & Governments Business Source: Etzkowitz

19 Tusen takk! Kiitos paljon! Cпасибо! Thank you!

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