Marco Righini Solution Architect Intel

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1 Tomorrow s s Cloud Starts Today Building the IT Infrastructure for the Next Decade Marco Righini Solution Architect Intel

2 By IDC Server Workloads Forecast IDC The Internet Reaches Late Adolescence Dec 2009, extrapolation by Intel for ECG Worldwide Device Estimates Year Intel One Smart Network Work forecast 3. Source: extrapolated to 2015

3 Serviced from the Cloud Gadgets TVs Smartphones Desktop PCs Notebooks Data Center / Servers Networks Netbooks Embedded: Auto, Signage, etc. As Computing becomes more personal, the Cloud becomes Client Aware Intel confidential

4 The Enterprise Datacenter is Evolving Cloud Datacenter Discrete Datacenter Compute Management Storage Network Consolidation Discrete networks Virtualized Datacenter VM VM VM Mgmt Servers Unified Network Storage Arrays VM Flexible Management 10G Unified Network Cloud Infrastructure Network Security Storag e Datacenter Facilities (e.g. cooling, power) Comput e Efficient and Secure Open Architecture Simplified Network 4

5 Is the Infrastructure Ready? Over The Past 40 Years: Up to 5000x Faster Up to 100,000x Cheaper Mainframe Client/Server Web In The Last 5 Years Alone: 20x Performance/Watt Half The Platform Idle Power 15:1 Consolidation We Have Made Tremendous Progress Performance tests and ratings are measured using specific computer systems and/or components and reflect the approximate performance of Intel products as measured by those tests. Any difference in system hardware or software design or configuration may affect actual performance. Buyers should consult other sources of information to evaluate the performance of systems or components they are considering purchasing. For more information on performance tests and on the performance of Intel products, visit Intel Performance Benchmark Limitations 5000x faster & 100,000x cheaper from Intel s 4004 introduced in 1971 compared to the 32nm Westmere where chip speed has gone up by 5000x and transistors have become 100,000x cheaper adjusted for inflation (Intel TMG Sept 2010). See back up foils for performance and power comparison.

6 But Not Enough 70% of Respondents Saying Security is Top Concern In Moving to Public Cloud 1 Today s s Technology Would Require Building 45 New Coal Power Plants to Support 2015 IT Infrastructure 2 August 2010 We have seen lock-in return as a top concern.routinely seeking alternatives to proprietary virtualization and cloud computing technology IT will spend ~$2T on deployment & operations thru 2015 unless smarter infrastructure radically simplifies management of virtualized environments. Infrastructure Must Evolve to Address IT Challenges 1. IDC Market Analysis, January Source information in backup * Other names and brands may be claimed as the property of others.

7 Federated Share data securely across public and private clouds Cloud 2015 Vision Automated IT can focus more on innovation and less on management Client Aware Optimizing services based on device capability Desktops Laptops Netbooks Personal Devices Smartphones Smart TVs Embedded

8 From Vision to Action IT & Service Providers Products & Technologies Intel Cloud Builders Define and Prioritize IT Requirements Take Advantage of New Capabilities in Intel Platforms Utilize Proven Reference Solutions to Ease your Deployments Helping IT on Path to Cloud 2015

9 Open Data Center Alliance Walt Disney Corp. AT&T Capitoline LLP Himes Associates Ltd More than 280 Global IT Leaders: 4X Growth Beijing China Power BearingIreland Ltd Information Technology Co., Ltd. More than 280 Global IT Leaders: 4X Growth Ceske China Cloud Soft Radiokomunikace Telecom Corporation Getronics BV NL Intel Serves as Technical Advisor to the Alliance ecareme Technologies, Inc. iweb Abiquo AIMS Data Centre SDN BHD C4 Advanced Solutions MCH Solid Pass Talism an Energ y * Other names and brands may be claimed as the property of others.

10 Open Data Center Usage Model SECURE FEDERATION AUTOMATION COMMON MGMT AND POLICY TRANSPARENCY Provider Assurance Industry standard provider security tiers: bronze-platinum Compliance Monitoring Transparent oversight of provider security VM Interoperability Standard, interoperable VM deployment & management IO Control Extend QoS guarantees from system to network Regulatory Framework Guide industry in requirements & compliance management best practices Service Catalog Compare service features & price across providers Standard Unit of Measurement Standardized cloud performance comparison Carbon Footprint Cloud services become CO 2 aware The Alliance Endorses Immediate Use to Guide Member Planning and Purchasing Decisions

11 From Requirements To Adoption 18 months: Initial Deployments Q2 11: Usage Model Release 6 months: Initial Industry Roadmap Integration

12 Data Center Usage Models: 2011 Secure Efficient Usage Models Trusted Compute Pools Secure Cloud Access Secure Client Execution Policy-based Power Management Scale Out Storage Intel Technologies Intel Xeon processor 5600 and E7 Intel Trusted Execution Technology Intel VT FlexMigration Intel Xeon processor 5600 Intel Expressway Service Gateway Intel Core vpro processors Intel Trusted Execution Technology Intel Xeon processor 5600 Intel Node Manager Intel Data Center Manager Intel Xeon processor 5600 Intel X520 (10GbE) Simplified Unified Networking Cloud On-Boarding Balanced Compute Model Intel Xeon processor 5600 and E7 Intel X520 (support SR-IOV, OpenFCoE ) Intel VT-d, VT-c Intel Xeon processor 5600 and E7 Intel Trusted Execution Technology Intel VT FlexMigration Intel Core vpro processors Intel Web APIs, Intel AES-NI Delivering Technologies To Address Today s s Usage Models All timeframes, dates and products subject to change without notice In process roadmap

13 Intel Cloud Builders Easing Cloud Deployments via Proven, Interoperable Solutions for IT

14 Intel Cloud Builders Proven, Open, Interoperable Solutions Optimized For IA Capabilities ies Build a Cloud Fujitsu Primergy with VMware vcloud Cloud On-boarding with CloudSwitch HP ProLiant SL* & Enomaly Elastic Computing Platform Huawei SingleCLOUD* IBM* CloudBurst Inspur* IaaS Joyent SmartDataCenter Microsoft System Center VM Manager Self-Service Portal 2.0* Neusoft Aclome* Cloud Nimbula* Cloud Operating System & Nimbula Director* Novell* Cloud Manager Oracle* Optimized Solution for Enterprise Cloud Parallels* Elastic IT Solution Developer Cloud Powerleader Power Rack Server* with Microsoft* Red Hat* Cloud Foundations StackIQ Rocks+ Management Software Ubuntu Enterprise Cloud Univa UD* VMware VCloud* Director Enhance a Cloud Client Aware Cloud with RES Virtual Desktop Extender Balanced Compute Model with NetSuite & Gproxy Design Cisco* Virtualized Multi-Tenant Data Center Cloud Gateway Security on Intel Platforms Cloud On-Boarding with Citrix NetScaler* Dell & VMware* Policy Based Power Management EMC* Atmos* Scale-out Storage Usage Models Enhanced Cloud Security with HyTrust and VMware JouleX Energy Management Solution NetApp* Unified Storage and Networking Parallels* Trusted Compute Pools for Cloud Computing VMware Enhanced Server Platform Security * Coming Soon: Client Aware with Stoneware * Other names and brands may be claimed as the property of others.

15 Intel Cloud Builders Program Reference Architectures A Starting Point from Which to Build and Optimize Cloud Infrastructure Intel and OEM HW Blueprints Partner ISV Cloud SW Stack Integrated solution Test Bed Software Reference Architecture White Papers Webinar/ Training

16 Summary Cloud 2015: Automated, Federated, and Client Aware Open, Interoperable Solutions for Cloud Evolution Intel as a Catalyst to Accelerate Cloud Transition Intel Cloud Builders: Proven Solutions from Ecosystem Leaders

17 Tomorrow s s Cloud Starts Today Building the IT Infrastructure for the Next Decade Marco Righini Solution Architect Intel Israel contact: Motty Simantov Enterprise Team Leader motty.simantov@intel.com

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