BEST MARKETING PRACTICES ALEX BERARDI TRAILWAYSNY.COM. Adirondack, Pine Hill, & New York Trailways
|
|
- Cuthbert Dorsey
- 8 years ago
- Views:
Transcription
1 BEST MARKETING PRACTICES ALEX BERARDI TRAILWAYSNY.COM Adirondack, Pine Hill, & New York Trailways
2 Why a new website? We made it to stay competitive and to attract new business New advances in technology are available to take advantage of We wanted to be mobile friendly but we didn t want to have to update multiple sites The answer? A Responsive Wordpress Website
3
4 Responsive demonstration
5
6
7
8
9
10
11 Interesting Features Red Alert Service Advisories Google Analytics Plug In Wordpress Editing Functionality Hosts Constant Contact Content Layout and Design Supports SEO (Mobile)
12
13
14 A moment on statistics What do you know about your website users? What do you know about your frequent users? What do you know about customers who bought tickets online? Gender Age Location Computer Type Software
15
16 Help! I Need Better Marketing! A New Website A Mobile Website A Mobile App Social Media Online Advertising Printed Advertising
17 Where do I start? Branding! Branding is the strategy and marketing is your tactic Define your brand Brand Features and Benefits Differentiation Positioning Statement Value Proposition Tagline Logos, Logos, logos!
18 Define your brand For over 85 years, Adirondack Pine Hill and New York Trailways has been operating comfortable, safe, affordable, and reliable scheduled bus service throughout New York State and to nearby Canadian destinations. Should be longer may include a company history.
19 Brand features and benefits Features 85 years of experience Modernized fleet including wifi and outlets Our wonderful saftey record Benefits Customers can trust us our experience Increased productivity Customers can feel at ease traveling with Trailways
20 Positioning statement At Adirondack, Pine Hill, and New York Trailways, our commitment to exceptional service and attention to detail delivers millions of travelers to their destinations comfortably, affordably and reliably on time.
21 Tagline When Getting There Matters!
22
23 Where to go from here? We are doing this to advertise to consumers (they expect the best now) All of this helps your SEO which drives sales (no mobile site then google wont list you higher when someone searches on a phone) Advertising to businesses (wifi, wraps, aggregators like busrates.com or busbud.com)
24 Additional talking points Who has a call center? Do they do social media? Software can help: ZenDesk, Hootsuite, Clickchat on website Is your name web and social media friendly? Customer surveys are a great starting point. Try surverymonkey.com! Rider statistics really help with B2B advertising (income, age, education level.)
25 Talking points continued Photoshoot how much should that cost? Should I use a friend? How much will all of this cost? Graphics, Coders, Webmasters, Branders? How do you come up with social media content? Think like a customer not a bus person! It s a bus rental not a charter!
26 Talking points continued Website hosting and redundancy one hour of missed sales can cost you a lot of money! Do you have WiFi? Are you advertising your company on it? Try using the weather as part of your marketing strategy How much money should I spend on website Statistics?
27 Talking points continued Should I be advertising online? Facebook / Google Do you know your cost of customer acquisition per channel? Why is this even important? I m a smaller operator or my customers aren t as internet savvy. How much time and money should I commit to this?
28 Search Engine Optimization
29 Talking points continued How do I Improve my Search Engine Optimization? Have a top quality architecture on your website Low bounce rate No hotword/ keyword cheating Be mobile friendly Have many link ins create more content for linking Link to and have active social media following
30 Thank you for not booing me off stage! MORE QUESTIONS? Adirondack, Pine Hill, & New York Trailways
marketingcopilot Find Customers. Keep Customers.
B2B companies that blog generate 67% more leads per month than those who don t.$118.4 billion will be spent on content marketing, video marketing, and social media in 2013. So there is a good chance your
More informationOnline Marketing Training
Online Marketing Training Level: 1 Duration: 3 Days Time: 9:30 AM - 4:30 PM Cost: 697 Overview Online Marketing is all about ensuring your business, product or service is maximising the potential of the
More informationFully Qualified Marketing Company
Fully Qualified Marketing Company Helping our clients succeed online Visit www.finnmedia.ie for free advice & details Digital Marketing Strategy What is it? Digital strategy is about adapting your organisation
More informationobelis media ObelisMedia.com PROPOSAL Prepared for: Affordable Pumping Services Prepared by: Robbie Bright-Poole
ROPOSAL obelis media ObelisMedia.com PROPOSAL Prepared for: Affordable Pumping Services Prepared by: Robbie Bright-Poole (877) 962-3547 RobbiePoole@obelismedia.com Introduction Obelis Media is pleased
More information[N]HAB.IT SMALL BUSINESS WEB SERVICES WORDPRESS WEBSITES, AND SUPPORT SERVICES SMALL BUSINESS ECOMMERCE AND SPECIALTY SITES CUSTOM FACEBOOK PAGES
WORDPRESS WEBSITES, AND SUPPORT SERVICES SMALL BUSINESS ECOMMERCE AND SPECIALTY SITES CUSTOM FACEBOOK PAGES [N]HAB.IT SMALL BUSINESS WEB SERVICES I Build and Customize WordPress Websites, Facebook Pages
More informationIs your website generating leads for your business?
Is your website generating leads for your business? By Denis Finnegan Finn Media Ltd Sales Focused Digital Marketing Twitter: @finnmediamkt @denispfinnegan For event : #DEW Web: www.finnmedia.ie Facebook:
More informationHow To Learn Marketing Skills
Table of Contents Professional Diploma in Digital Marketing Module 1: Introduction to Digital Marketing Module 2: Search Engine Marketing (SEO) Module 3: Search Engine Marketing (PPC) Module 4: Email Marketing
More informationROI TRACKING STRATEGIES
TM ROI TRACKING STRATEGIES YOUR FRANCHISE CAN T AFFORD TO IGNORE ROI TRACKING STRATEGIES YOUR FRANCHISE CAN T AFFORD TO IGNORE www.scorpionfranchise.com IN THIS GUIDE, YOU WILL LEARN: What ROI is How ROI
More informationSUMMARY & SUGGESTIONS... 2 PAID SEARCH RESULTS... 2 ORGANIC TRAFFIC (SEO) RESULTS... 2 WORK COMPLETED... 4 ADDITIONAL SERVICES... 6 TESTIMONIALS...
Click and Create www.clickandcreate.us ABC Company 8/1/14 8/31/14 Prepared for: John Doe. Prepared by: Ben Hawkins, Click and Create Table of Contents SUMMARY & SUGGESTIONS... 2 PAID SEARCH RESULTS...
More informationTop 3 Marketing Metrics You Should Measure in Google Analytics
Top 3 Marketing Metrics You Should Measure in Google Analytics Presented By Table of Contents Overview 3 How to Use This Knowledge Brief 3 Metric to Measure: Traffic 4 Direct (Acquisition > All Traffic
More informationMAPS/REPUTATION DASHBOARD
MAPS/REPUTATION DASHBOARD It pays to be listed online and monitor what your customers are saying about you. Maps/Reputation Dashboard Local consumers are online searching for nearby businesses that offer
More informationBest Overall Marketing Strategies and Tactics for 2015. Mary Canady October 15, 2014 comprendia.com/2015best #comprendia
Best Overall Marketing Strategies and Tactics for 2015 Mary Canady October 15, 2014 comprendia.com/2015best #comprendia Search Engine Optimization (SEO) and inbound marketing 3% Social media best practices
More informationProfessional Diploma in Digital Marketing
Professional Diploma in Digital Marketing Agenda Day 1: Day 2: Day 3: Day 4: Day 5: to Digital Marketing Search Engine Optimisation Search Engine Marketing Email Marketing Digital Display Advertising Mobile
More informationCIBC Business Toolkit Grow and Manage Your Business Online. Part 2: Grow Your Web Presence
CIBC Business Toolkit Grow and Manage Your Business Online Part 2: Grow Your Web Presence 2 Grow Your Online Presence Did you know that in 2012, 93% of Canadians browsed online for information on goods
More informationSin #1 - Not Establishing a Clear and Realistic Goal
A s a B2B lead generation tool, search engine marketing (SEM) is all the rage everyone wants a piece of the pie. Unfortunately, countless companies lose time and money trying to cash in on the alluring
More informationVoted Best Web Design
WHO IS JLB? Award winning web operations & technology marketing services firm Specialize in: Great design, focused on online brand and identity Development/integration of manageable and scalable Web technology
More informationPlanning Your Digital Marketing Campaign Keith Feighery
Digital Marketing Institute.ie Planning Your Digital Marketing Campaign Keith Feighery http://bit.ly/equineconference Session Outline Understanding the Digital Marketing Landscape Components of a Digital
More informationABOUT US. we ll help you make a real splash in the world of the internet!
Company Profile ABOUT US REACH 2.0 is the total solution provider for internet marketing services that leverages a wide range of Social Media platforms, custom applications and internet solutions to drive
More informationREAL ESTATE FIRMS INVESTMENT FIRMS INSURANCE FIRMS CUSTOM DIGITAL MARKETING SOLUTIONS FOR ALL
REAL ESTATE FIRMS INVESTMENT FIRMS INSURANCE FIRMS CUSTOM DIGITAL MARKETING SOLUTIONS FOR ALL Targeted Email Newsletters Showcase your properties Target the right group of customers. Promotional emails
More informationSOCIAL SEARCH. SEO Best Practices&Tips
SOCIAL SEARCH SEO Best Practices&Tips January 2012 Lead Contributors Winston Burton SEO Director Havas Media US winston.burton@havasmedia.com Rob Griffin Global Director Product Development Havas Media
More informationApplying Social Media Measurement to the Sales Funnel
02 Sales By: Nichole Kelly - Social Media Measurement Coach In Partnership with HootSuite - Social Media Dashboard Review of Core Measurement Philosophies As we learned in the first section of this document,
More informationTHE DEFINITIVE GUIDE
THE DEFINITIVE GUIDE TO MARKETING YOUR DENTAL OFFICES Copyright 2015 Century Interactive. All rights reserved. TABLE of CONTENTS THE MAIN FOCUS What are the keys to a successful marketing strategy? Highlight
More informationSEMINARS & WORKSHOPS 2015
SEMINARS & WORKSHOPS 2015 SEMINARS 3 HOURS Social Media Level 1 Must Haves, Should Haves & Wants Social Media Level 2 Bump It Up! Strategies for Success Cost Effective Marketing 82 No or Low Cost Ways
More informationRealize Campaign Performance with Call Tracking. One Way Marketing Agencies Prove Their Worth
Realize Campaign Performance with Call Tracking One Way Marketing Agencies Prove Their Worth 73 Billion for 2018 BY THE NUMBERS BY THE NUMBERS Projected calls BY THE NUMBERS Introduction intro Marketing
More informationPERFORMANCE DIGITAL PLATFORMS
1 PERFORMANCE DIGITAL PLATFORMS www.tneniaga.com DISCOVERY & CONSULTANCY 2 Viable opportunities Cool facts 18m 88% Facebook users in Malaysia People use the internet as part of their daily routine 79%
More informationRequest for Proposals Marketing, Communications, and Website Management, Social Media
Marketing, Communications, and Website Management, Social Media Proposal Submittal Deadline: May 15, 2015 Introduction In 2011, the City of Arroyo Grande formed a Tourism Business Improvement District
More informationDigital Marketing Services
Digital Marketing Services Get started is east with just 3 simple steps Step 1 Step 2 Step 3 Choose your website Choose your ad ons Monthly Maintenance #1 #2 #3 #4 social media setup SEO setup email &
More informationNEXT MARKETING RETAINER PACKAGE LEVEL ONE
NEXT MARKETING RETAINER PACKAGE LEVEL ONE 2014 RETAINER PACKAGE RETAINER PACKAGE LEVEL ONE OVERVIEW Next Marketing retainer packages are designed to give you flexibility, yet structure in the marketing
More informationSimple SEO Success. Google Analytics & Google Webmaster Tools
Google Analytics & Google Webmaster Tools In this module we are going to be looking at 2 free tools and why they are essential when running any online business website. First of all you need to ensure
More informationThe Web Design Guide For Small Businesses
The Web Design Guide For Small Businesses Authored By: Justin Rissmiller, Owner & Operator A Publication Of: T&R Solutions: Define. Design. Progress. YOUR LOGO Contents An Introduction To Web Design 3
More informationSocial Media and Content Marketing.
Social Media and Content Marketing. A Guide for B2B Marketing Managers. On the Internet, marketing trends come and go faster than ever. Do you remember frames, flash intros, and even visitor counters?
More informationContents. 1. Why set up Goals? 3. 2. How to set up Goals 4. 3. Destination Goals 6. 4. Duration Goals 8. 5. Pages & Screen Goals 10. 6.
Contents 1. Why set up Goals? 3 2. How to set up Goals 4 3. Destination Goals 6 4. Duration Goals 8 5. Pages & Screen Goals 10 6. Event Goals 11 About ThoughtShift 12 2 1. Why set up Goals? Setting up
More informationSearch Engine Marketing Pricing Guide
Search Engine Marketing Pricing Guide Search Engine Marketing Simply throwing a website online isn t enough for your business to be found in search results - especially in more competitive markets. This
More informationSearch Engine Marketing(SEM)
Search Engine Marketing(SEM) Module 1 Website Analysis Competition Analysis About Internet Marketing Scope & Career Opportunities Basics Of HTML & Website Development Platforms Module 2. Search Engine
More informationPost & Promote Your Next Event
Presented by EVENTS Post & Promote Your Next Event Use Benchmark to create and manage your events for free Social, Political, Conference, Festival, Sporting, Religious, Fundraiser, Performing Arts Events
More informationDIGITAL MARKETING E-LEARNING
DIGITAL MARKETING E-LEARNING EXPLANATION, BENEFITS AND PRICING Ensure your team is kept up to date with world class content on all areas of digital marketing. This online platform offers highly interactive
More informationCrystal Maleski ClearPathSocial.com. #2015BizConnect @BGLCC1 @ClearPathSocial
Crystal Maleski ClearPathSocial.com #2015BizConnect @BGLCC1 @ClearPathSocial Social Media Is A Lot More Than A One Way Conversation @2015BizConnect 2 Keep Informed of Industry News Research Product Development
More informationHOW TO USE SOCIAL MEDIA MONITORING TOOLS. Jamie Turner
HOW TO USE SOCIAL MEDIA MONITORING TOOLS Jamie Turner If you re like a lot of people, you re probably already using social media in some way, shape, or form. You might have a Facebook page, and you probably
More informationHow to Use the Internet to Market Your Business
How to Use the Internet to Market Your Business What are your marketing goals? If you don t think Social Media marketing is powerful, just ask someone from Egypt. 89% of US internet users search online
More informationMARKETING SERVICES. engine to drive additional traffic and revenue to their parking facilities. Led
MARKETING SERVICES MARKETING SERVICES SP+ Marketing Services provides clients a superior front-end marketing engine to drive additional traffic and revenue to their parking facilities. Led by a team of
More informationTHE DEFINITIVE GUIDE EYE CARE PRACTICE TO MARKETING YOUR. Copyright 2015 Call Box. All rights reserved.
THE DEFINITIVE GUIDE TO MARKETING YOUR EYE CARE PRACTICE Copyright 2015 Call Box. All rights reserved. TABLE of CONTENTS 2 THE MAIN FOCUS What are the keys to a successful marketing strategy? Highlight
More informationINTERNET MARKETNG OUTSOURCED: HOW SMALL BUSINESSES AND NON-PROFIT ORGANIZATIONS CAN REDUCE COST, IMPROVE EFFICIENCY, AND GROW THIER BUSINESSES
INTERNET MARKETNG OUTSOURCED: HOW SMALL BUSINESSES AND NON-PROFIT ORGANIZATIONS CAN REDUCE COST, IMPROVE EFFICIENCY, AND GROW THIER BUSINESSES INTERNET MARKETNG OUTSOURCED: HOW SMALL BUSINESSES AND NON-PROFIT
More informationWAYS. 5 Ways to Scale Your Twitter Support
WAYS INTRODUCTION More customers are turning to social networks like Twitter for everything from product recommendations to technical support to locating the best deals. Just as many customers are using
More informationContents 11. 13. 15. 17. 19. 21. 23.
Contents 5. 6. 9. 11. 13. 15. 17. 19. 21. 23. 2 Summary Since Google was founded in 1998, the marketing world has been disrupted more than ever. Google has had such a large impact that Google was named
More informationProfessional Diploma. in Digital Marketing
Professional Diploma in Digital Marketing RelevantLearning.ca www.digitalmarketinginstitute.com Contents Professional Diploma in Digital Marketing 1. Welcome 2. Programme overview 3. Programme content
More informationSocial Media. A brief overview of the Social Media module
Social Media A brief overview of the Social Media module Title of Page to Appear Here in Arial Bold. Size: 32pt Line 1 of bullet point text to appear here in Arial regular. Size: 18pt Line 2 of bullet
More informationBigfork Present: Planning for Relevant Traffic
Bigfork Present: Planning for Relevant Traffic Part of our successful website planning process is to look at driving relevant traffic to the new website. This article looks at why and how we decide to
More informationMarketing Online SEO Facebook Google Twitter YouTube
Marketing Online SEO Facebook Google Twitter YouTube What is Internet Marketing? Internet marketing is considered to be broad in scope[1] because it not only refers to marketing on the Internet, but also
More informationWeb Marketing Basics for Small Business. Land s End Resort Marketing & Technology Conference September 20, 2011
Web Marketing Basics for Small Business Land s End Resort Marketing & Technology Conference September 20, 2011 Web Marketing Fundamentals Web Marketing Fundamentals Web Marketing Fundamentals Search Engine
More informationDIGITAL MARKETING 101:
DIGITAL MARKETING 101: BETTER WEBSITE, BETTER MARKETING TABLE OF CONTENTS 3. The Foundation of a Successful Website 4. 5 More Features of a Successful Website 5. What Search Engine Optimization Is (And
More informationValidus Investor Relations
Validus Investor Relations Service Summary Introduction: Validus Advisory Group Validus Investor Relations Engaging Investors Integrated Marketing Marketing Channels Content and Marketing Options Introduction
More informationDEVELOP ROBOTS DEVELOPROBOTS. We Innovate Your Business
DEVELOP ROBOTS DEVELOPROBOTS We Innovate Your Business Security & Encryption Develop Robots has helped banks, real estate companies, law firms and many other businesses to secure and encrypt their database
More informationSearch Engine Optimisation Managed Service
SEO Managed Service Search Engine Optimisation Managed Service Every day over 350 million searches are performed across the internet so it s imperative that your website stands out from the competition
More informationAdwords & Online Marketing
Adwords & Online Marketing #LexisSeminar Join in the discussion LexisClick s vision The digital marketing experts for ambitious SMEs on their journey to becoming market leaders Introduction to LexisClick
More informationVoted Best Web Design
INTRODUCTION WHO IS JLB? Award winning web operations & technology marketing services firm Specialize in: Great design, focused on online brand and identity Development/integration of manageable and scalable
More informationOnline Digital Marketing Specialist for a Car Dealership
Job Description Online Digital Marketing Specialist for a Car Dealership Online Digital Marketing is an ever growing and changing component of the top GM's and Principal's agenda and in many regards considered
More informationCAPTIVATE DIGITAL CAPABILITY STATEMENT
CAPTIVATE DIGITAL CAPABILITY STATEMENT 2016 Table of Contents 4Digital Services Branding 4 Web Design 5 Search Engine Optimisation (SEO) 6 Copywriting 8 Print 10 Photography 12 3Overview 2 Captivate Digital
More informationOVERVIEW OF INTERNET MARKETING
OVERVIEW OF INTERNET MARKETING Introduction to the various ways in which you can market your business online 2 April 2012 Version 1.0 Contents Contents 2 Introduction 4 Skill Level 4 Terminology 4 What
More informationPella Hosting and Website Development 641-613-3406 - solutions@pellahosting.com 809 West 8 th Street Pella, IA 50219. Website Planning Worksheet
Pella Hosting and Website Development 641-613-3406 - solutions@pellahosting.com 809 West 8 th Street Pella, IA 50219 Purpose Website Planning Worksheet This is your opportunity to tell us why you need
More informationHow to Add Social Media to Your Marketing Mix. a service of
How to Add Social Media to Your Marketing Mix a service of What is it? Blog + Tweet x *UP = *Bleat *Bleat is a service offered by *UP There, Everywhere to define, manage, engage in and measure the impact
More informationSearch Engine Optimisation workbook
Search Engine Optimisation workbook Sub-title here Search Engine Optimisation workbook SEO: Getting Started When referring to SEO the focus is on organic search results not paid for traffic from Google
More informationWhat can Media Companies Learn from Events Industry Lead Generation Machine
What can Media Companies Learn from Events Industry Lead Generation Machine About BrightBull Working with B2B and Event companies to drive leads and revenue through inbound marketing Trusted by: How Do
More informationWeb Strategy Assessment and Components
Topic The basics Tutorial 3 Web Strategy Assessment and Components Description This tutorial will help you assess your e- readiness level. It will also review the different components of a successful online
More information11 Core Elements Of A Successful Digital and Content Marketing Campaign. RODA marketing is a full service digital marketing and consulting agency.
11 Core Elements Of A Successful Digital and Content Marketing Campaign Effective digital and content marketing optimizes a brand s web presence for organic Search Engines (Google, Yahoo, Bing), social
More informationBUSINESS ADMINISTRATION
BUSINESS ADMINISTRATION PDF Conversion, Splitting + Merging Database building / Updating contacts CRM Data inputting + Document creation Data entry + Google docs Creating / Managing Spreadsheets Preparing
More informationWEBSITE & BRANDING PROJECT PROPOSAL
slrweb Phone. +44 (0) 121 288 7575 Email. hello@slrwebdesign.co.uk Web. www.slrwebdesign.co.uk Proposal WEBSITE & BRANDING PROJECT PROPOSAL Project ID #ALH/1 SLR Web Design Prepared for: Al Hurea Villa
More informationIntro to Digital Marketing
1 Intro to Digital Marketing Presented by In partnership with Coolidge Chamber of Commerce 2 Lions, Tigers and Options, Oh My! Oh my indeed. Between SEO, social media, content based, websites, analytics,
More informationSEO and Google Analytics. Tips for getting the most out of your website
SEO and Google Analytics Tips for getting the most out of your website Katherine Grace Director, Industry Specialist Over 17 years owning & running businesses Author for the HIA magazine & Business Franchise
More informationOnline Marketing Company INDIA Digital Marketing Training
Online Marketing Company INDIA Digital Marketing Training BASICS Internet Internet Browsers Domain Names Web Hosting Website Design Video Creation Photoshop (Image Promotion) Wordpress (Blog) Content Writing
More information10 ways Professional Service companies can increase their profits through marketing
10 ways Professional Service companies can increase their profits through marketing A Xander Marketing Guide T: 03302232770 E: hello@xandermarketing.com W: www.xandermarketing.com Introduction Traditionally
More informationNEXT MARKETING DIGITAL RETAINER PACKAGE
NEXT MARKETING DIGITAL RETAINER PACKAGE 2015 t 03 8060 8544 info@nextmarketing.com.au nextmarketing.com.au Page 2 t 03 8060 8544 info@nextmarketing.com.au nextmarketing.com.au Page 3 t 03 8060 8544 info@nextmarketing.com.au
More informationHarold Mansfield : Webmaster/Consultant Phone: (504) 264-2248 Email: support@nhab.it Hours of Operation: M-F 9-5 (PT)
Harold Mansfield : Webmaster/Consultant Phone: (504) 264-2248 Email: support@nhab.it Hours of Operation: M-F 9-5 (PT) Specializing in Custom WordPress Websites, Service, Support, & Web Consulting for today's
More informationMAKE YOUR PRESENCE KNOWN
Let s face it. With the intense competition for eyeballs online today, it s not enough anymore to simply build a digital MAKE YOUR PRESENCE KNOWN presence. You have to draw people to it if you re going
More informationULTIMATE CHEAT SHEET:
ULTIMATE CHEAT SHEET: DIGITAL MARKETING TERMS FOR NOOBS f rewards TAKING ON ANY NEW CHALLENGE AND DIPPING YOUR TOES INTO A NEW ARENA IS ALWAYS INTIMIDATING. It s made even more so if that new arena is
More informationCase Study Montserrat College of Art
Case Study Montserrat College of Art Montserrat College of Art As a case study, Montserrat College of Art (MCA) represents a unique blend of SEO, social media, and public relations successes. First, consider
More informationEngage Your Customers Online with the Right Social Media Management Package for Your Business!
Online advertising has become the most valuable and popular way of marketing available. Social Media allows quick and promising results to build an audience for your business and drive traffic to your
More informationOnline Marketing Channels
Connect with us. Online Marketing Channels FLOW20.C0M Contact us Streatham Business Center1 Empire Mews, London, SW16 6AG 0208 1500 294 create@flow20.com Getting started The world of online marketing includes
More informationPractical Exercises. Professional Diploma in Digital Marketing. Analytics
Practical Exercises Professional Diploma in Digital Marketing Analytics Copyright All rights reserved worldwide under International copyright agreements. No part of this document can be reproduced, stored
More informationSearch Engine Optimization (SEO) Jeff Carey
Search Engine Optimization (SEO) Jeff Carey SEO For Small Business Who else wants more FREE traffic? For many small businesses, search engines like Google, Yahoo, and Bing account for over 70% of their
More informationTechnology for Small Business
Technology for Small Business Steinar Knutsen February 2015 Agenda Importance of Online Marketing Online Marketing Blueprint Social Media Networks Tools of the Trade 2 Every 1 Second on the Internet Source:
More information5 - Low Cost Ways to Increase Your
- 5 - Low Cost Ways to Increase Your DIGITAL MARKETING Presence Contents Introduction Social Media Email Marketing Blogging Video Marketing Website Optimization Final Note 3 4 7 9 11 12 14 2 Taking a Digital
More informationMarketing Analytics What needs to Be Measured
Marketing Analytics What needs to Be Measured A Xander Marketing Guide T: 03302232770 E: hello@xandermarketing.com W: www.xandermarketing.com Marketing Analytics What Needs to Be Measured Introduction
More informationDO YOU YOU HAVE THE. Our experts can get you there REPUTATION MANAGEMENT
DO YOU YOU HAVE THE Our experts can get you there SEARCH ENGINE OPTIMIZATION SEARCH ENGINE REPUTATION MANAGEMENT EMAIL SOCIAL MEDIA WEBSITE DESIGN Rise to the top of search engine results! We ll help you
More informationOnline Marketing Strategy and Tactics to Drive Volunteer Recruitment and Awareness
Online Marketing Strategy and Tactics to Drive Volunteer Recruitment and Awareness 2015 Texas CASA Conference San Marcos, Texas November 6, 2015 43 Applicants 26 Advocates October 2014 September 2015 1
More informationPay-Per-Click/Google Adwords Services
Pay-Per-Click/Google Adwords Services 1. Development of PPC Campaign and Optimisation Services. SIMPLE ID agrees to create, install, manage, develop and employ custom PPC Advertising tactics according
More informationdbp delivering business performance business optimization services
delivering business performance business optimization services Expert level consulting services + Business management + Sales and marketing + Customer retention + Technology Complete business planning
More informationTop 5. Digital Marketing Services for Local Businesses
Top 5 Digital Marketing Services for Local Businesses Lead generation, search engine optimization and transparent analytics - trying to understand these things is enough to make your head spin.? into How
More informationInternet Marketing for Business
Internet Marketing for Business St. Louis Go-Small-Biz-4U tenby technologies building business on the internet Dick & Lynn Slackman www.tenbytech.com info@tenbytech.com 618-799-9757 Tenby Technologies
More informationThe art of Digital Marketing PPC, SEO & Social
The art of Digital Marketing PPC, SEO & Social Presented by: Manesh Ram Senior Digital Marketing Consultant at Reload Digital www.reloaddigital.co.uk Digital Marketing What you REALLY need to know Pay-Per-Click
More informationUsing ShopTab with an Affiliate Marketing Program
Using ShopTab with an Affiliate Marketing Program An affiliate marketing program can be a very effective way to drive revenues for a merchants and marketing networks by creating a large group of sellers
More informationNonprofit Technology Collaboration. Web Analytics
Web Analytics Contents What is Web Analytics?... 2 Why is Web Analytics Important?... 2 Google Analytics... 3 Using Major Metrics in Google Analytics... 6 Traffic Sources... 6 Visitor Loyalty... 9 Top
More informationEFFECTIVE SEARCH STRATEGIES FOR B2B INBOUND MARKETERS
case study social media content blog website INTERNET $ EFFECTIVE SEARCH STRATEGIES FOR B2B INBOUND MARKETERS REACH YOUR AUDIENCE Following the proliferation of high-speed Internet access in the United
More informationTable of Contents. The Shift from Traditional to Online...2. Shopping Domino Effect...3. Saying Goodbye to Old Ways...4
1 Table of Contents The Shift from Traditional to Online...2 Shopping Domino Effect...3 Saying Goodbye to Old Ways...4 3 Reasons Companies Make the Shift...5 Search Marketing ROI Case Study...7 Final Thoughts...8
More informationIgnite Visibility Consulting. How to Blog. Prepared by John Lincoln. Copyright 2013 Ignite Visibility Page 1
Ignite Visibility Consulting How to Blog Prepared by John Lincoln Copyright 2013 Ignite Visibility Page 1 Introduction... 3 What is a Blog?... 3 Technical Checklist... 3 Important Promotional Notes...
More informationWeb Design & Development
Web Design & Development In Simplicity, Lies Beauty. - DigitalKrafts About Us The Internet is an ever changing environment that demands that you keep up with the latest and greatest communication platforms.
More informationAbout Blue Sky Sessions
Web Technologies Agenda About Blue Sky Sessions What We Do Web Development Application Development Search Engine Marketing Social Media Strategy Trends in Web Questions? About Blue Sky Sessions What We
More informationWhy Digital Marketing?
Why Digital Marketing? Why Digital Marketing is Important? One of the biggest advantages of having a digital presence is the ease of access you offer consumers. Websites can work wonders for businesses
More informationSocial Media Creating an Approach That Will Bring You More Business
2016 National Congress & Expo For Manufactured and Modular Housing Social Media Creating an Approach That Will Bring You More Business Sponsored by: Presented by: Beth Monicatti-Blank All Season Communications
More information5 THINGS EVERY B2B MARKETER SHOULD KNOW JO MACDERMOTT
5 THINGS EVERY B2B MARKETER SHOULD KNOW JO MACDERMOTT INTRODUCTION If you re running or marketing a business on behalf of someone else, you know how important it is to stay relevant, especially when it
More informationAbout the Free Report: DSI Media Three basic selling website styles: Direct Sales Educational or Informational + Sales: (Point of Presence (POP
About the Free Report: This Free Report is designed to provide you with information you can use to enhance your internet presence. The report will help you determine what kind of website you have or need,
More information