Editorial Style Guide
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1 Editorial Style Guide Introduction The Stetson University Editorial Style Guide is designed to be a quick reference tool to help communicators write consistently and appropriately in print and electronic materials written for and about Stetson University. Two of the more commonly used comprehensive style guides are The Associated Press Stylebook, or AP style, and The Chicago Manual of Style, or Chicago style. Stetson University Marketing follows conventions outlined in The Associated Press Stylebook, which is the standard for most university publishing, communications and news offices, and for writing for the web. The department has adopted certain deviations from AP style when Chicago style or other rules are more applicable in the university environment. The guiding principle in applying any style is maintenance of a consistent editorial approach within a specific piece. Quick Reference Index Abbreviations Academic Degrees and Programs Acronyms Addresses Alumni and Students CamQuses, Building Names, Room Numbers Ca Qita I i zati on Common Punctuation ComQuting and Electronics Councils, DeQartments, Divisions, GrouQs Dates and Times Gender-Neutral Language Numbers and Figures Positions and Titles TeleQhone Numbers Titles of Published Works The following is an abbreviated style guide to cover terminology and usage that commonly appears in university communications, to address items not mentioned in The AP Stylebook and to indicate exceptions to Stetson University style. For spelling, style, usage and foreign geographic names not mentioned in this guide or The AP Stylebook, use as a first reference Webster's New World College Dictionary. The AP Stylebook is updated periodically. When that occurs, Stetson University Marketing will update this guide and implement changes in university materials as practical. "Vigorous writing is concise. A sentence should contain no unnecessary words, a paragraph no unnecessary sentences, for the same reason that a drawing should have no unnecessary lines and a machine no unnecessary parts. This requires not that the writer make all his sentences short, or that he avoid all detail and treat his subjects only in outline, but that he make every word tell." -William Strunk, The Elements of Style 1
2 Quick Reference Abbreviations Appropriate abbreviations for common partnerships are: Inc., P.A., P.L., LLP and LLC. Abbreviate titles when used before a full name, e.g., Dr., Sen., except in formal use (awards, etc.). Don't abbreviate President, Professor or Provost. Periods should be used in most two-letter abbreviations unless the generally accepted abbreviation either doesn't include them or the periods don't help to clarify the abbreviation (e.g., U.S., U.N. and U.K. all require periods, but AP, Gland EU all don't require periods). Academic Degrees and Programs Don't capitalize the names of academic programs, majors or minors wherever they appear. Don't capitalize the terms "major" or "minor" unless at the start of a sentence. Insert periods when abbreviating a degree designation (B.A., M.A., Ph.D., etc.) except in the case of headlines and subheadlines. o Correct: The Stetson University J.D./M.B.A. program is offered exclusively at the university's Gulfport campus. John Smith M.B.A. '09 J.D. '12 In narrative text, refer only to the highest earned degree and the university at which the degree was earned; in lists (e.g., view books, faculty web pages, etc.) all degrees and colleges/universities may be listed. Don't use hyphens when referring to academic degrees and programs. Degree Name Abbreviation with periods Abbreviation without periods Bachelor of Arts B.A. BA Bachelor of Science B.S. BS Bachelor of Business Administration B.B.A. BBA Bachelor of Music B.M. BM Bachelor of Music Education B.M.E. BME Doctor of Philosophy Ph.D. n/a Executive Master of Business Administration E. M.B.A. EMBA Juris Doctor J.D. JD Master of Accountancy M.Acc. MAce Master of Arts M.A. MA Master of Business Administration M.B.A. MBA Master of Education M.Ed. MEd Master of Laws LL.M. LLM Master of Science M.S. MS Specialist in Education Ed.S. EdS 2
3 Acronyms On first reference, spell out the full name of the organization (e.g., Campus Life and Student Success). Don't use the acronym in parentheses after the name. If an acronym can't be obviously recognized on a stand-alone basis on subsequent references, don't use it. Acronyms should be used on subsequent references except when starting a new sentence, unless the acronym is universally recognizable (e.g., ABA, FBI, SAT). Otherwise, spell out the full name at the start of a new sentence. Avoid overuse of acronyms. They can break the narrative flow. Addresses For formal invitations, awards, citations and ads, write out the street name (Boulevard, Avenue, Drive, Road, Apartment, etc.). For stories, announcements and web writing where a specific number is associated with the street name, use the commonly accepted abbreviation for the word. Write unit numbers as follows: o Correct: Unit 1234 o Incorrect: Unit #1234 Write out full state names in narrative text if the name is used alone. Abbreviate with standard AP abbreviations if used with a city (e.g., Deland, Fla). The only acceptable use of the two-capital-letter abbreviation (e.g., FL) is in mailing addresses. Use Ave., St., and Blvd. only with a numbered address (e.g., 421 N. Woodland Blvd.). Likewise, use N. S. E. or W. only with a numbered address (e.g., 421 N. Woodland Blvd.). Spell out Avenue, Street, Boulevard, North, South, East, and West if no number is used (e.g., North Woodland Boulevard). Always spell out Drive, Road, Lane, Alley and similar short address locators. Don't use abbreviations in formal invitations or formal titles. Alumni and Students When referring to a graduate of Stetson University, either note the graduate's degree and class year or simply their class year without using a comma. o Correct: John Smith BA '07, John Smith '07 When referring to a graduate of Stetson University who has earned multiple degrees from the institution, note each of the class years degrees unless space is an issue. o Correct: John Smith '07, JD '10 Don't project graduation years for any student. o List undergraduates by their class designation or class year (e.g., first-year, sophomore, junior, senior, class of 2014, etc.). o List graduate students by their program name (Master in Teacher Education student, M.B.A. student, etc.). o List College of Law students by their year at Stetson University (first-year, 3
4 second-year, etc.). Don't capitalize alma mater. "Alumni" is plural and refers to a group of men or a group of men and women. The plural "alumnae" refers to a group of women. "Alumna" refers to one female graduate and "alumnus" refers to one male graduate. Refer to alumni or graduates, not to an alum or to alums except in informal social media exchanges. List part-time students as such. See Quick Reference: Gender-Neutral Language Campuses, Building Names, Room Numbers When referring to a building for the first time in narrative text, use its full name. Subsequent referrals may use an accepted abbreviation in informal writing (e.g., CUB for Carlton Union Building). When referring to a building and room number, use the building's name followed by its room number (e.g., Carlton Union Building 201). In informal writing, when subsequent referrals are made and an accepted abbreviation exists, it may be used. Per Dining Services, the coffeeshop is to be referred to as such, not as the coffee shop, the coffee house or the coffeehouse. The word "campus" should be lowercase. Per accreditation rules, only the Deland and Gulfport campuses can be referred to as campuses. The Stetson University Center at Celebration and the Tampa Law Center should never be referred to as campuses; instead, they should be referred to as satellite locations, centers or by their full names. When identifying room numbers, don't abbreviate the word "room" and always associate the building name with the room number. When writing a list of rooms, write the name of the building first followed by the room number(s) (e.g., Carlton Union Building room 101, 102 and 103). Capitalization In formal writing, capitalize the initial letters of each word in the full, formal names of departments and offices except for words less than four letters and conjunctions. In informal writing, departments may be referred to informally. o Correct: (Formal): Office of Academic Affairs; (Informal): Academic Affairs o Correct: (Formal): Department of English; (Informal): the English department When referring to specific awards, grants, loans and scholarships, use the full name and capitalize the name on first reference. In subsequent references, capitalize only the award type. o Correct: Homer and Dolly Hand Award on first reference; Hand award on subsequent reference. Capitalize and spell out formal titles such as Chairperson or Provost when they precede a 4
5 name. Otherwise, use lowercase. Don't capitalize the word "university" unless using the full name of the institution. See Quick Reference: Titles of Published Works for title capitalization rules. Capitalize Tin The only if it is widely recognized (e.g., The Ohio State University, The New York Times or The Florida Bar) and only if the reference would be awkward without it. Capitalize "department" and "office" only when used as part of an official name. Capitalize Article titles in Faculty Forum loth Amendment) Names of designated rooms Names of official groups (the Spring 2012 issue) The Florida Bar Board of Trustees (when referring to the conference university's Board of Trustees) Constitutional amendments (First Amendment, Names of colleges and schools Publication issues/editions published by season Specific events (e.g., Commencement, Convocation, Homecoming, etc.) Class titles (when referring to a specific class) Don't Capitalize Annual meeting, board meeting, annual Board of Trustees (in the general sense) Class (in the general sense), subject or topic names College Constitution(al) (for an organization) Courses Executive committee, executive board Semesters/seasons Common Punctuation Don't use a comma before the words "and" and "or" in a series unless it's necessary to distinguish elements. o Correct: one, two, three and four. o Incorrect: one, two, three, and four. o Note: Academic writing uses the serial comma. Use only one space between sentences. Don't use the ampersand(&) except when it's part of an official name. Use a colon to introduce long lists. Use a semicolon to set off a series that includes commas. Use a colon before items that can stand on their own as complete sentences (e.g., Note: Please use proper grammar.). Appositives: o Separate appositives when the information is not essential to the noun described (e.g., John Smith '80 and his wife, Jane, announce a son... ). o If the information is essential, it should not be separated in commas. o Since most professors have more than one publication, always assume that the name of the publication or presentation is essential. Commas 5
6 o Don't insert a comma before professional association abbreviations such as P.A., LLP, etc. Always use the full name of the firm instead of using "et al." o Don't use commas before suffixes, e.g., Sr., Jr., Ill, etc. o Correct: John F. Kennedy Jr. o Incorrect: John F. Kennedy, Jr. Dashes o In print, use an en dash(-) without spaces for periods of time, e.g., o In print, use an em dash (-)with spaces to indicate abrupt changes in sentences or phrases. There should be a space before and after the em dash. o On the web, use a single dash for all hyphenations. Computing and Electronics Usee-commerce, e-book, e-reader ore-business. Use and not . Use home page and not home page or home-page. Capitalize the I in "Internet" in all uses. Login/Log in o Use "login" when referring to a username. o Use "log in" when referring to an action. o Don't capitalize unless at the start of a sentence. o "Login" is preferred over "logon," "sign in," "signon" or other similar terms. o When working with a form, a use rna me field should be labeled "Use rna me." Use online and not on-line or on line. Operating Systems: o Use Apple Mac OS X, not OS X. o Use Microsoft Windows followed by the version designation or number if referring to a specific version, and Microsoft Windows if referring to the operating system in general. Use page view and not pageview or page-view. Use site map and not site map or site-map. Use username and not user name or user-name. Use VoiP and not VOIP. Use website and not web site or web-site. Use Web page (print) and web page (Web) and not web page or web-page. Always capitalize the term "Web" when it appears as a reference to the World Wide Web (print) but don't capitalize it in web writing. Use Wi-Fi when referring to the wireless networking protocol and wireless when referring to wireless accessibility. World Wide Web/Web o World Wide Web should always be capitalized. o Web should be capitalized when referring to the World Wide Web. o Web should not be capitalized when used as an adjective. 6
7 The device manufacturer isn't necessary when referring to a commonly known device (e.g., ipad, iphone). Councils, Departments, Divisions, Groups In formal writing, use the formal name of the department, division, council or group on first reference; subsequent references should use informal names. o Correct: (First reference): Department of Human Resources, (Subsequent reference): HR or Human Resources department When referring to a college or school, capitalize its name appropriately when referring to the Stetson University college or school. When referring to a college or school in a generic sense, don't capitalize its name. o Correct: The School of Business Administration, the business school. o Incorrect: The school of Business, the Business School. Dates and Times Academic years o Correct: o Incorrect: 2012/2013, , 2012/12 Use numerals for the date and time of day except noon and midnight in all publications unless the nature of the publication requires that they be spelled out (e.g., formal invitations). Avoid redundancies such as "10 a.m. this morning" or "10 p.m. Monday night." Don't use a comma between seasons or months and year, even when referring to semesters; seasons are written in lowercase. o Correct: The visiting professor will be starting in August o Correct: The senior class will graduate in spring o Correct: The spring 2013 semester will start in January o Incorrect: The visiting professor will be starting in August, o Incorrect: The senior class will graduate in Spring, o Incorrect: The Spring 2013 semester wi II start in January Use only necessary digits for the time of day (e.g., 8 p.m., not 8:00p.m. or 10-11:30 a.m., not 10:00-11:30 a.m.). AP style requires that a.m./p.m. be lowercase and that a period be used after each letter. Express years or times in parallel construction: from 1997to 2007, or from 9 to 10:30a.m. Avoid "from" with a dash as in "from 9-10:30a.m." or "from " Use B.C. and A.D. to indicate "Before Christ" and "Anno Domini" (Latin for in the year of the Lord). Midnight/noon o o Months Correct: 10 a.m.- midnight, 10 p.m.- noon Incorrect: 10 a.m.- 12 noon, 9 p.m.- 12 midnight 7
8 o o o o Capitalize the names of months in all uses. When a month is used with a specific date, abbreviate only Jan., Feb., Aug., Sept., Oct., Nov. and Dec. Spell out when using alone or with a year alone. Don't abbreviate March, April, May, June or July. When a phrase lists only a month and a year, don't separate the year with commas. When a phrase refers to a month, day and year, set off the year with commas. In tabular material, use three-letter forms without a period: Jan, Feb, Mar, Apr, May, Jun, Jul, Aug, Sep, Oct, Nov, Dec. Gender-Neutral Language Use gender-neutral language whenever possible to maintain a natural flow of words. o Correct: Chair, letter carrier, spokesperson o Incorrect: Chairman/Chairwoman, mailman, spokesman/spokeswoman Avoid the gender-neutral but awkward "his or her" possessive. To do so, rephrase the sentence using a plural antecedent. o Correct: All students will receive their ID cards. o Incorrect: All students will receive his or her ID card. Numbers and Figures Spell out the numbers one through nine and use numerals for numbers 10 and over unless space is an issue, the reference is to age or unless referencing very large numbers or units (e.g., 8-bit, 16-bit, 5 million). Very large numbers shouldn't be abbreviated and should be expressed as follows: o Correct: 9 million o Incorrect: 9,000,000 Currency should be written as follows: o Use the dollar symbol and a figure. o Spell out "cents" when used alone. o Combining dollars and cents should be written as $1.23. o Write out large numbers as follows: Correct: $12 million Incorrect: $9,000,000, $12,000,000, 9 million dollars Spell out and don't abbreviate large numbers (million, billion), percent and unit numbers (bits, miles, etc.). When large numbers must be spelled out, use a hyphen to connect a word ending in"y" to another word. Don't use commas between other separate words that are part of one number. Use figures for credit hours, grade-point averages, standardized test scores and units. Don't add commas to scores that reach into the thousands. Don't go beyond two decimal places. Positions and Titles 8
9 Positions and titles shouldn't be capitalized unless they precede the holder's name. Use the holder's last name on second reference instead of referring to the position or title. o Correct: Director of Creative Services John Smith; John Smith, director of creative services General professional titles before the holder's name shouldn't be capitalized unless used as a courtesy title. o Correct: The lead defense attorney is civil rights lawyer John Smith. The names of endowed chairs should be capitalized and referred to in full on first reference, e.g., Dr. John Smith, Sam R. Marks Chair of Religion. The names of endowed chairs should not be included in headlines unless the story specifically concerns the chair. Don't abbreviate positions. Most titles can be abbreviated when they precede the holder's name (e.g., Dr., Sen.). Exceptions include President, Provost and Professor. Class designations are not capitalized unless they are at the start of a sentence. In the case of professors and staff who are also Stetson University alumni, include their highest degree and class year(s) behind their name on first reference. o Correct: John Smith '92, JD '96 Don't use courtesy titles except in direct quotations or to distinguish between more than one person of the same last name. Don't use Dr. before the holder's name unless the holder is a medical doctor. Instead, use "Ph.D." after the holder's name (e.g., John Smith, Ph.D.). Telephone Numbers Use hyphens throughout the telephone number: o , , (U.K.) Write extensions as follows: o Correct: ext o Incorrect: x1234 Telephone numbers should be assumed to be U.S.-based. The telephone number will give itself away as international. Titles of Published Works Capitalize the principal words in titles, including prepositions and conjunctions of four or more letters and words of fewer than four letters if used as the first or last word in a title. Put titles of cases, court decisions, online publications, published books, magazines, newspapers and periodicals in italics. Don't use italics for titles of informal websites, blogs, TV shows, or social media platforms. Put titles of articles, chapters, lectures, theses, research papers, presentations and dissertations in double quotation marks. Spell out the names of all titles; don't abbreviate when writing out a title unless the abbreviation is part of the title. 9
10 Publisher, page and volume information is usually not included; refer to the date/season of the issue instead. Note: Academic writing requires full reference citations. Use cardinal numbers when referring to editions. Don't use superscript. A-Z Index!1 A ~.C Q f.e!:!! l.k 1 M N Q E. Q B S I 1! Y.. W X Y. b. # BOO number See Stetson University ID A Acronyms See Quick Reference: Acronyms A Capella Two words, no capitalization, e.g., a capella group. Academic Degrees and Programs See Quick Reference: Academic Degrees and Programs Admission, Office of Office of Admission or Admission, not Office of Admissions or Admissions. Addresses See Quick Reference: Addresses Alumni See Quick Reference: Alumni and Students a.m./p.m. See Quick Reference: Dates and Times Ampersand(&) See Quick Reference: Common Punctuation Awards and Funds See Quick Reference: Capitalization 10
11 B Banner Banner is the enterprise resource management system the university uses to store, organize and maintain many university records. It should be referred to as My Stetson or my.stetson.edu. Blackboard Blackboard is a web-based application that allows Stetson University faculty to deliver course content and other class-related material to students. Blu-ray Not Bluray. Bluemner, Oscar American modernist painter Oscar Bluemner ( ). The university holds an important collection of his works. The Vera Bluemner Kouba Collection is named after the artist's daughter, who donated the collection to the university. c Campuses, Building Names, Room Numbers See Quick Reference: Campuses. Building Names. Room Numbers Captions Use full sentences. Don't describe the obvious. Provide the reader with additional information, other than what they already see and understand from looking at the photo. Carlton Union Building, CUB The abbreviation is acceptable on second reference to the Carlton Union Building when the piece is directed at an internal audience that would be familiar with the term. Catalog The catalog should be referred to as the Stetson University Catalog. The Stetson University Bulletin is its former name. Celebration, Stetson University Center at The full name of the university's satellite center in Celebration is the Stetson University Center at Celebration. Use the Celebration center's full name on first reference; on subsequent references, use Celebration center or simply Celebration. 11
12 ClaSS Acronym for Campus Life and Student Success, an administrative division. Coffees hop Per Dining Services, the coffeeshop is to be referred to as such, not as the coffee shop, the coffee house or the coffee house. Commas See Quick Reference: Common Punctuation Commencement Use to refer to the annual graduation ceremony/ceremonies held in the spring. Convocation Use to refer to the event at the beginning of the academic year to induct incoming first-year students. Computing and Electronics See Quick Reference: Computing and Electronics Coursework Write as one word with no spaces. Court cases See Quick Reference: Titles of Published Works Curriculum Vitae, CV Acceptable in all uses for Curriculum Vitae. Cutlines See Captions D Dashes See Quick Reference: Common Punctuation Dates and Times See Quick Reference: Dates and Times Dean's list Don't capitalize this term. 12
13 Decades No apostrophe, e.g., 2010s, 1980s. Degree Names See Quick Reference: Academic Degrees and Programs Deland Always capitalize the L because the city is named after Henry Addison Deland. Dorms See Residence halls Dual Degrees Not "joint degrees": Students may earn the J.D./M.B.A. dual degree at Stetson. dupont-ball Library Lowercase the din dupont. E e.g./i.e. e.g. is short for Latin exempli gratia and means for example. Follow with a comma. i.e. is short for the Latin id est and means that is. Follow with a comma. Endowed Chairs Include the full title in first reference to faculty in endowed positions; e.g., Dr. John Smith, Sam R. Marks Chair of Religion. It's not necessary to use the full title on first reference if writing headlines unless relevant to the story. F Faculty When referring to faculty as one collective group, the word is singular. When referring to individual faculty members, the term can be considered plural. An easy way to avoid confusion is to use "faculty members" to clarify that multiple individuals are being referenced. First-Year Stetson University refers to freshman students as first-year students. 13
14 Florida Bar See Quick Reference: Capitalization FOCUS Acronym for Friends On Campus Uniting Students, a comprehensive orientation program. Use FOCUS Orientation on first reference. FOCUS is acceptable on second reference. Fundraising, fundraiser Spell as one word, with no hyphens. G Gender-Neutral Language See Quick Reference: Gender-Neutral Language Gillespie Museum of Minerals Full name of the earth-science museum. Gillespie Museum is acceptable on second reference. GPA Grade-point average. GPA is acceptable in all references. Graduate Always use in the active voice. Correct: He graduated from Stetson University. Incorrect: He was graduated from Stetson University. Green, Stetson Stetson Green is the green space between the Carlton Union Building and the dupont-ball Library. Stetson GREEN also refers to the Stetson Global and Regional Eco-Expertise Network. Gulfport campus The Stetson University College of Law is located in Gulfport, Fla., adjacent to St. Petersburg. When describing the law school's location, include "adjacent to St. Petersburg" or "in the Tampa Bay area" to avoid confusion with Mississippi. Refer to programs taking place at this campus as taking place at the Gulfport campus, not at the law school. H Hands-on 14
15 Not hands on. Hatters Using the term Hatters is acceptable when referring to Athletics or invoking school spirit. HATS Acronym for High Achieving Talented Students academic enrichment program. HATS is acceptable in all references. Home page See Quick Reference: Computing and Electronics Howard Frankland Bridge Not the Howard Franklin Bridge. ID card This is the preferred way to refer to a Stetson University ID card. ID number See Stetson University ID i.e./e.g. i.e. is short for the Latin id est and means that is. Follow with a comma. e.g. is short for Latin exempli gratia and means for example. Follow with a comma. Use i.e. to add clarity or to indicate specificity; use e.g. to indicate a list in which all items are not present. In/into In is used to indicate location: She was in the room. Into is used to indicate motion: She walked into the room. lnclusivity Use gender-neutral language. See Quick Reference: Gender-Neutral Language Institute for International and Comparative Law Don't use "Summer" Institute for International and Comparative Law. J Jargon 15
16 Try to avoid use of special vocabulary or idioms particular to a specific group or area of specialization unless the verbiage is in wide use and is easily recognized. K Keynote Lowercase unless at the start of a sentence, e.g., keynote address, keynote speaker. L Law firm abbreviations See Quick Reference: Abbreviations Libby, President Wendy B. Always use President Libby's middle initial on first references. On second reference, use President Libby or Libby. Correct: President Wendy B. Libby; Dr. Wendy B. Libby; Wendy B. Libby, president Libby, Dr. Richard M. Dr. Libby's husband should be referred to as Dr. Richard M. Libby on first reference. M Midnight See Quick Reference: Dates and Times Millions, billions See Quick Reference: Numbers and Figures Monthlong No hyphens or spaces needed. Months See Quick Reference: Dates and Times N Names On first reference use first and last names (with title when appropriate). On subsequent references, use last name only. o If the person is widely known by another combination of their first, middle and last names, use the name for which they are most widely known. 16
17 No comma before suffixes. Nonprofit Write this term without hyphens or spaces. Noon See Quick Reference: Dates and Times Numbers See Quick Reference: Numbers and Figures 0 Office See Quick Reference: Capitalization OK Per AP style, use "OK" in all caps (OK, OK's, OK' d) over any other form. On campus/on-campus/off campus/off-campus On-campus/off-campus is a unit modifier ("The students live in on-campus housing."). On campus/off campus shows adverbial location ("I have a job on campus."). Ongoing Not on-going or on going. Online See Quick Reference: Computing and Electronics Orientation Don't capitalize when used in a general sense or on second reference. Capitalize only when part of the name of an event or program. p Page view See Quick Reference: Computing and Electronics Palm Court This term refers to the area between Elizabeth Hall, the dupont-ball Library, Sampson Hall and Minnesota Avenue on the Deland campus and should be capitalized. It is commonly referred to as the quad. 17
18 Percent See Quick Reference: Numbers and Figures Ph.D. In narrative text, the preferred form is to refer to a degree holder as having a doctorate and name the area of specialty. Pregame Not pre-game or pre game. Postdoctoral degree Not post-doctoral or post doctoral degree. President Lowercase unless used as a title before a name. Professor Don't abbreviate. Don't capitalize unless it's used as either a courtesy or formal title (e.g., Professor Jones, Professor of History John Smith). Professor Emeritus, Professor Emerita, Professors Emeriti, Professors Emeritae These are the preferred terms for a male professor, female professor, male professors or female professors who have retired. Provost Lowercase unless used as a title before a name. Don't abbreviate. Publications/presentations See Quick Reference: Titles of Published Works Q Quad See Palm Court R Ran kings Spell out first through ninth; beginning with 10th use figures. Don't use superscript. Abbreviate to "No." if listing with ordinal (e.g., "No.1 in advocacy"). 18
19 Registered trademarks Registered trademarks must be capitalized (e.g., Band-Aid, Google). Registrar Lowercase unless used as a title before a name or as part of the formal name of an office. Residence halls Residence hall is the preferred term over dormitory or dorm. Resume Write this word without accent marks in both print and web but write the sentence in such a way that the meaning of the word can be discerned from the context in which it's used. Room See Quick Reference: Campuses. Buildings. Room Numbers s Seasons Lowercase fall, winter, spring, summer and all derived words (e.g., springtime, summertime) unless they are part of a formal name. Second references Don't capitalize second references of partial names of organizations unless they can stand independently as proper nouns. Don't repeat an acronym in parentheses with the first reference; if the acronym can't be obviously recognized on second reference, don't use it at all. Semester Lowercase unless at the start of a sentence. Sentence spacing See Quick Reference: Common Punctuation Serial comma See Quick Reference: Common Punctuation Slideshow Not slide-show or slide show. Social Security number/ssn Use initial caps on "Social Security" only. Avoid SS# and the redundant SSN#. 19
20 Spelling See Quick Reference: Common Punctuation Spokesperson See Quick Reference: Gender-Neutral Language Spring See Seasons States See Quick Reference: Addresses Stetson Don't refer to "Stetson" by itself unless referring to the John B. Stetson Company founded in 1865 by John B. Stetson. Stetson Showcase Use this term to refer to the annual Stetson Undergraduate Research and Creative Arts Symposium. Note that this event is formerly known as SURCAS and is now known as the Stetson Showcase. Stetson University Never use the term "Stetson" for Stetson University. Instead, refer to "Stetson University" or "StetsonU." See Stetson. Never use the term "SU" unless writing for the Department of Athletics. The Stetson University College of Law should be referred to in full and never as the "Stetson College of Law." However, "Stetson Law" is permitted in headlines or on second reference. For the College of Law, the term "College of Law" may be omitted if referring to a Stetson University entity that already has "law" in its title. When the word "university" appears by itself, don't capitalize it. Stetson University ID number, SUID Use Stetson University ID on first reference in formal writing. Use SUID over any other form on second reference and in writing directed to any Stetson University internal audience that would know the term immediately. Never use the term "800 number" when referring to an SUID as that term is associated closely with toll-free telephone numbers. Students See Quick Reference: Alumni and Students Study abroad Don't capitalize and write as two words. 20
21 Summer See Seasons T Tampa Law Center Don't refer to the Tampa Law Center as the Tampa campus. Refer to it in full on first reference and as the "Tampa satellite campus" on second reference. It is located "adjacent to" or "at the entrance of" downtown Tampa, but not "in downtown Tampa." Telephone Numbers See Quick Reference: Telephone Numbers Theater/Theatre The preferred spelling is theater except when referring in any way to the Theatre Arts department or program. The See Quick Reference: Capitalization Time See Quick Reference: Dates and Times Titles See Quick Reference: Positions and Titles Transfer Lowercase when used to classify students. Trustee Emeritus, Trustee Emerita, Trustees Emeriti, Trustees Emeritae These are the preferred terms for a male trustee, female trustee, male trustees (or a mixed group) or female trustees who have stepped down from the university's Board of Trustees. u University See Quick Reference: Common Punctuation v Veterans 21
22 Don't include an apostrophe when referring to the U.S. Department of Veterans Affairs, Veterans Affairs Yellow Ribbon Program, the U.S. Court of Appeals for Veterans Claims or Veterans Day. w Wi-Fi, wireless See Quick Reference: Computing and Electronics Winter See Seasons Work study Write as two words when referring to the program (e.g., Federal Work Study program). Hyphenate when using as an adjective (e.g., The work-study student started in January.). Don't capitalize unless at the start of a sentence. WORLD: International Learning The WORLD: International Learning office should be written as such on first reference. "International Learning office" is acceptable on second reference. World Wide Web/Web See Quick Reference: Computing and Electronics X y Yearlong, year-end, year-round Yearlong is one word. Hyphenate year-end and year-round. z Zipcar This is the proper way to write the company's name. ZIP code This is the preferred way to refer to a U.S.-based postal code. In the case of international postal codes, clearly note the country that the address is located within in order to minimize confusion. 22
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