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1 GoCrackIt Why MBA PREPARING FOR WHY DO YOU WANT TO DO AN MBA

2 Why do you want to do an MBA? Why is it important? This is one of the most important questions which you should have reflected upon, even before filling up forms for MBA admission. Doing an MBA could be a very important transition (in MBA parlance an Inflexion Point ) in your career. The clarity on Why MBA helps you on not only cracking the MBA interview but also having a focus during the MBA and achieving your goals post MBA. The approach The reason for doing this transition has to be personalized & relevant to you. Remember its 'YOU' who is taking the leap and hence you should have your own reasons to take this leap rather than a cookie cutter answer which might be unconvincing to everyone, including you. To answer this question, use the GoCrackIt s Interview Preparation Framework (IPF) 1 to understand the evolution of yourself over pre-mba period, the gaps which you want to fill through your MBA studies given your short term and long term goal post MBA. Interview Preparation Framework Pre-MBA Experiences MBA Focus Post MBA Goals Why MBA Why these Goals? Experiences Focus Goals School/ Graduation Academics, Projects, Extra-curricular, Tools Achievements / Failures Work Experience Industry, Domain, Function, Tools Responsibility, Projects Achievements / Failures Curricular Management subjects Tools/ Frameworks Projects Co - Curricular Events Competitions Short, Long term Plan of Action Industry Function Personality Traits/ Self - Awareness General Awareness Managerial Traits Self-Awareness Personal Traits General Awareness Leadership Life changing events Ethics Places of Study & Residence General awareness Why you Values Famous Things, Personalities Communication Strengths Confidence Current Affairs Deal with uncertainty Weaknesses Analytical ability Hobbies Teamwork 1 for more details please read our article on IPF & IPF-Tool at You can also take the self-assessment test at our website and get the detailed preparation sheets of IPF-Tool

3 Prepare with the structured line of questioning Analyze yourself using the IPF and answer the following questions to understand why do you want to do an MBA: Question What is your short term/ long term goals and why? What is required for these goals and hence what will you focus during MBA? What have you already done for your goal? Why would you not be able to achieve the above goals without an MBA? How would this specific institute give you these required things? Help Think through your post-mba short term/ long term goals Where do you see yourself immediately after MBA? Where do you see yourself 5 years after MBA? Where do you see yourself 10 years after MBA? List out what is required for your goals. Hence your focus during MBA What courses What tools & framework What projects What events What competitions In addition to above specific points, you can also add about the general takeaways from a great MBA institute. Best management knowledge through best professors Career progression Career shifts Brand Network Overall personal growth Write down some specific actions which you might have taken, this will signal that you are serious about what you are saying. This will also let you understand the gaps which you might have found during your actions Write down some reasons Cover following points Why do you want to join this institute? How will it help you in achieving your target? See website/ program brochure Key alumni Recent NEWS, awards Focus areas of this institute, its strengths Key selling features of the institute Key faculty Specific research project Rankings (In what parameters it has done well, in what parameters it has to improve). Your opinions/ suggestions to improve How does your existing industry/ Write down some points

4 function fit into what you want to achieve? Or Or Write down why do you want to change the line Do you want to change the line of of career career itself (why do you want to change the line of career?) Don t you think that you should get some work experience before joining an MBA program (for the case of freshers) Why don t you start your venture right away instead of doing an MBA (in case you want to do entrepreneurship) 2 Write down some points on why it is important for you to join the MBA now & cannot wait to get more experience, some pointers: This is a great opportunity given that you have already passed through one of the toughest written test/ short list criteria The work experience can also be achieved through internship, industry interactions during an MBA Your target industry/ function / role (such as management consulting/ investment banking etc.) might be only possible post doing an MBA You already have achieved something extraordinary which you think you can contribute to your class immediately You have already worked in certain professional organization conditions such as working in a team, organizing an event, managing the mess/ hostel/ sports etc. The line of thinking can be as follows: Apart from equipping you with the knowledge and skills for running a business, MBA is a door opener - When you go and speak to your prospective clients or investors, along with a good idea/product, your background also matters. MBA from XYZ is great way to impress people and carries with it hardwork and intellect of professors and students here. It s a brand which is hard to refuse. 2-Year MBA is a workshop for you to put your ideas into implementation. All the learnings from here would be applied to your idea and enterprise. You will get to 2 You can also read /should-entrepreneurs-get-an-mba-an / /why-not-to-raise-capital-for-your- / /11/18/the-most-successful-mba-startups/

5 discuss with some of the cleverest and experienced minds over here. MBA would also provide you with a strong alumni network of XYZ College and also a ready welcome to other MBA alumni from top colleges. Apart from above questions, you can also quote some examples of alumnus, you might know, who have done the similar things which you aspire to do after an MBA. Why MBA - GoCrackIt IPF-Tool We are appending a detailed sheet for Why MBA in the IPF-Tool 3 which you can use for preparation. About GoCrackIt We are a team of IIM alumni with cumulative experience of 40+ years, 400+ mock interviews and with a passion to help people achieve their dream careers. Interviews are different ball game altogether; but not impossible. We decided to connect people and enable cracking interviews! Currently we have a network of 60+ mentors from the elite institutes in India like IIMs, IITs, top companies &startups. Meet them on our platform at Our contacts: Web: Tel: Facebook: [email protected] 3 For details of GoCrackIt Interview Preparation Framework (IPF) and IPF-Tool,read our article on IPF at Take the self-assessment test at our website and get the detailed preparation sheets of IPF-Tool