ALABAMA STATE UNIVERSITY

Transcription

1 ALABAMA STATE UNIVERSITY Athletics Marketing Package Founded in 1867 in Marion, Ala.

2 ALABAMA STATE UNIVERSITY Founded in 1867 in Marion, Ala. Offers 59 undergraduate and graduate degrees Recently moved to Level VI SACS Accreditation (highest designation) Enrollment - 5,378 (Fall 2015)

3 YEARLY ECONOMIC IMPACT* Powerful Catalyst for Economic Development 10,500 Jobs Statewide $901 Million impact in River Region* * Based on 2010 Economic Survey by Washington Economics Group

4 TRANSFORMATION OF CAMPUS More than $200 million in construction projects in last six years More than $80 million designated for Athletics New Playing Facilities Baseball, Football, Soccer, Softball New Football Operations Building New/Upgraded Locker Rooms Baseball, Women s Basketball, Men s Basketball, Football, Soccer, Softball

5 ATHLETICS FACILITIES ASU Football Stadium Opened Thanksgiving Day 2012 Capacity 26, suites, club lounge 4 locker rooms Houston Markham Jr. Football Complex Opened Summer ,000 square feet Academic lab, team meeting rooms, weight room, training room, locker rooms, coaches offices

6 ATHLETICS FACILITIES Wheeler-Watkins Baseball Complex Named for Herbert Wheeler and Larry Watkins, just the 2 ND and 3 RD coaches in history of program Opened March 2011 Capacity Barbara Williams Softball Complex Named for ASU pioneer in women s athletics Opened February 2012 Capacity - 500

7 ATHLETICS FACILITIES Soccer Intramural Complex Opened March 2012 Capacity Building to WIN!!

8 PROGRAM OF CHAMPIONS 18 Division I Sports Men s Sports (8) Women s Sports (10) Baseball Golf Basketball Softball Basketball Tennis Bowling Tennis Cross Country Indoor Track Cross Country Indoor Track Football Outdoor Track Golf Outdoor Track Soccer Volleyball

9 PROGRAM OF CHAMPIONS In Competition Since Fall 2010, ASU teams have claimed 37 SWAC Divisional, League, or Tournament Titles: Women s Basketball (2015) Women s Bowling (2014) Women s Cross Country ( ) Women s Golf (2011, ) Women s Soccer (2013) Women s Indoor Track ( ) Women s Outdoor Track ( ) Women s Volleyball (2013, 2014) Baseball (2014, 2015) Men s Basketball (2011) Football (2010) Men s Golf ( ) Men s Tennis (2015)

10 PROGRAM OF CHAMPIONS In Competition Back-to-Back SWAC Commissioners Cup Champions Women s All-Sports Champions 2014 Men s All-Sports Champions 20 SWAC Division, Regular Season, Conference or Tournament Titles won in last two years

11 PROGRAM OF CHAMPIONS In Competition HORNETS SHINE ON NATIONAL STAGE

12 PROGRAM OF CHAMPIONS In The Classroom Hornet Student-Athletes: Winning In The Classroom Since Fall 2012 More than 130 graduates (30+ in Spring 2015) Nearly 900 student-athletes with 3.0+ GPAs 120+ Student Athletes on SWAC All-Academic Team (2013) Three Student-Athletes named to CoSIDA All-District Teams One Student-Athlete received National Football Foundation National Scholarship Award

13 PROGRAM OF CHAMPIONS In The Community ASU Student-Athletes contribute 100s of hours yearly

14 PROGRAM OF CHAMPIONS Pro Hornets Former Hornets Playing Professionally Baseball Richard Amion Michael Estevez Richard Gonzalez Emmanuel Marrero Jorge Pantoja Dexter Price Armando Ruiz Football Isaiah Crowell Tarvaris Jackson Basketball Wendell Lewis Shawntez Patterson Chief Kickingstallionsims Kenderek Washington

15 PROGRAM OF CHAMPIONS Life Skills Leadership Academy Alabama State University Life Skills Leadership Academy is an empowerment program for student-athletes that consists of mandatory seminars that encourages scholarship, career goals, personal/professional development and improvement of their APR scores based on the 1991 NCAA CHAMPS/Life Skills programming for student-athletes. (Challenging Athletes Minds for Personal Success). The five areas that encompasses Life Skills are: Commitment to Academic Excellence, Commitment to Athletic Excellence, Commitment to Personal Development, Commitment to Career Development and Commitment to Service.

16 DIGITAL MARKETING - Website The official athletics website bamastatesports.com Since 2011 (yearly averages) 305,000 unique visitors Nearly 2.5 million page hits

17 DIGITAL MARKETING Social Media Alabama State University Athletics reaches fans on the top social media platforms.

18 DIGITAL MARKETING - Multimedia HORNET SPORTS PRODUCTIONS ASU Hornet Sports Network Audio / video internet streaming of more than 60 games 5-station in-state network FM Montgomery / FM Montgomery 95.7 FM Greenville / 96.7 FM Pine Hill 96.3 FM Selma In-Game inventory, commercials Live broadcasts Football, Select men s basketball/ select women s basketball games Football and basketball coaches shows

19 DIGITAL MARKETING - Multimedia HORNET SPORTS PRODUCTIONS National/Global Reach HSRN (Heritage Sports Radio Network Minimum 20 live games Minimum 15 live coaches shows Terrestrial radio 10+ cities (reach 19,000,000) Sirius / XM Satellite radio United States / Canada ( reach 22,000,000) Internet radio broadcasts of baseball and softball

20 DIGITAL MARKETING OPPORTUNITIES: Multimedia HORNET SPORTS PRODUCTIONS In-Game Inventory Title Sponsorship of Game Broadcast, Coaches Shows Pregame / Halftime/Postgame shows Coaches Corner Pregame Interview Quarter/Halftime/Postgame Stats Starting Lineups Football Drive of the Game, Red Zone, Scoring Drives, Sideline Report Basketball Courtside Report Baseball / Softball Game Stats

21 PRINT MARKETING T-Shirts We produce t-shirts for big games, three-pointers, home runs and other promotions. Have your logo and slogan on the back of one popular T-shirts. Posters / Cards Schedule posters are produced for football, men s and women s basketball, volleyball, soccer, cross country, track and field, golf, tennis, baseball and softball. Posters are handed out early in the season at games and at businesses around town. Ticket Backs We offer the opportunity to put a coupon or special offer on the back of 100,000 home football, men s and women s basketball season and stock tickets to showcase your brand. Flipcards / Rosters Get your logo showcased on flipcards and/or roster sheets for home football, men s and women s basketball, soccer, volleyball, softball and baseball games.

22 VENUE MARKETING Digital Signage - New ASU Stadium Digital signage is available on the video board in the west end zone, as well as the ribbon board at ASU Stadium. Static Signage Other Athletics Venues A-Frame and banner signage is available at baseball, basketball, golf, soccer, softball, and volleyball venues.

23 OPPORTUNITY is HERE!!! Duane Lewis Director of Sports Information Alabama State University (334)