we all love kitomba and what it does for us all at east winners use kitomba Benchmark is a truly innovative business tool.
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- Cecilia O’Neal’
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2 Free upgrades and helpdesk support means we have the most current software and know how to use it at all times - which in turn enables us to grow our businesses. Heath Flint, Linear Hair Group Melbourne An amazing business and a great motivator. You can track trends and also track all your marketing you do through kmail. I don t think there is another industry provider that helps their clients grow their business as much as Kitomba. Cathy Davys, Cathy Davys Hair Design and Day Spa winners use kitomba we all love kitomba and what it does for us all at east ursula harris, NZARH Supreme salon 2010 Ina BajaJ, east day spa GRoup Benchmark is a truly innovative business tool. It enables us to monitor the results that drive bottom line profitability on a daily basis, as well as benchmarking ourselves against other salons which is both motivating and inspiring. It s like having a business coach with you 24/7. Belinda Watson, Biba, L Oreal Entrepreneur of the Year 2010 Do hairdressing, 2010 industry awards finalist Sasha Lenski, Bettjemans, Schwarzkopf Business Stylist of the Year 2010 thanks Kitomba you make my job easier 2
3 Steve Winder, Secrets Salon Group. Author of Salon Management AT LAST! I wouldn t look at any other system. Ria Bond, NZARH President Was my first thought when I first came across Kitomba. The reports are some of the best I have seen, clear concise and useful. In fact I was so impressed I have changed over to Kitomba in all my salons. The training we were given was first class and everyone in the salon found the change really easy! Kitomba has allowed us to take our salon to the next level. The technical support from Kitomba is world class. The technical team always gives great advise and assists us with enquiries promptly. Hype hair SPA, kitomba boutique business of the year 2010 We love Benchmark at Reds Hairdressing! Our team are all visual learners and graphs and stars make more sense than figures. We can monitor our results immediately... It s great for the whole team to see how the salon is performing. Thanks Kitomba!. Diana Beaufort, Reds Hairdressing Kitomba has revolutionised our business - Superb back up service, regular training and frequent upgrades... we ve never had our finger so firmly on the pulse of our business. Kitomba gives your business eyes. grant bettjeman, bettjemans Bettjemans. 4 x award winner 2010 industry awards 3
4 Enhance Client Loyalty Improve re-booking & retention rates with automatic prompts and gentle client reminders. Make clients feel special by sending personal, automatic messages on important dates like birthdays. Build new client relationships with personal, automatic welcome messages. More efficient systems and processes mean more time to create memorable client experiences! Increase Sales Reduce no-shows with appointment confirmations. Bring back your lapsed clients with professional, preprepared letters and s. Target your products and services with Star Clients. Take advantage of marketing opportunities with kmail - create professional client newsletters, and promotional s like Mother s Day, Valentines Day and Christmas. Easy-to-understand reporting gives you quick insight into how to make your business better, and your life easier. Work anywhere with K1 apps. Salon data automatically backs up off site, so you can get back up and running quickly if disaster strikes. Save your money today with minimal up front costs. Spread payments with subscription based billing. Reduce costs and free up your cash with better stock management systems. Free UP your TIME 4
5 making YOU MORE SUCCESSFUL how kitomba helps your business everyday working for you Our friendly Support Team address your concerns quickly. And it s free, we even pay for your call! Workshops and training opportunities give your team regular chances to learn and ask questions on how to build your business. You re never alone, we can even take control of your mouse to show you solutions on your own screen! You ll find us easy to talk to. Our entire Support Team have industry experience. makes good Financial sense Get more for your dollar. Weekly fees include all software use, new releases, maintenance and support! Tax benefits are gained immediately not after years of depreciation. Save your money today with minimal up front costs. Spread payments over time with subscription based billing. Reduce costs and free up your cash with better stock management systems. Improved systems, knowledge and promotions all help in saving your time and increasing profits. how kitomba helps your business everyday Photo: Bettjemans 5
6 kitomba one online services Access key features online with one login Your Business Anywhere, Anytime Kitomba One, our cloud-based service gives you the ability to access the salon and manage your business wherever you need to. Whether checking business reports on your smartphone on the deck or confirming a client booking with an ipad, it s all possible. K1 Appointment Book Track and manage appointments while you re on the move. Use the K1 Appointment Book on your ipad, smartphone or laptop or anywhere with an Internet connection. K1 Client record View, edit and update your client records wherever and whenever you choose. Secure and flexible to ensure your client database is always under your control. K1 Stock Manage your stock from anywhere with simple set up, ease of use and great tracking and reporting. 6
7 K1 Benchmark Compare yourself with other spas and salons in your industry and region. Last year the average salon rebooking was 42%*, the most successful salons achieved 70% and more. How do you stack up against your competition? Benchmark will tell you in pictures. See page 8. K1 Reports Make better decisions more quickly and with greater confidence you ve got it right. Track activity and see trends right down to individual team members. Give your accountant or business advisor access so you get greater benefit from their help. K1 Online Booking Let your client s book with you when they want. Half of all online bookings are made when the salon is closed. Online booking means your business will never have to miss another booking ever again! See page 12. K1 kmail Create powerful marketing campaigns with kmail and sent via Kitomba. For more on kmail and marketing see page 10. Pre-prepared templates Written and designed by professionals with you and your clients in mind. You ll love our gorgeous selection of effective pre-prepared s, the hard works already been done for you. Campaign favourites include: Lapsed client / Appointment reminder / Colour / treatment follow up. One-off campaign favourites: Newsletter / Mothers Day/ Valentines Day/ Christmas. Pre-prepared templates *Source Kitomba Benchmark reports March
8 online service bench get smart with benchmark The most powerful salon business tool you can have With no other product like it on the market, Benchmark gives you more insight into your business - and the industry overall - than ever before. Use Benchmark to instantly see where your salon does well, where it could improve and what is possible. You can anonymously compare your performance against similar salons, or the industry as a whole. Updating daily and available in real time, now Benchmark helps you answer questions like How does my client rebooking rate compare with others?, Which team members need more training? or Are my prices too low? It s your choice how deeply you delve - see a quick overview of your most critical information or review in detail. You can compare re-booking rates between your regular and new clients, or against other salons in your locality. It s easy. It s powerful. It s insightful. And it s all in pictures. Now you can make smarter decisions with new insights into your business and your industry! an amazing business tool, benchmarking your salon or spa with others in the industry is a great motivator. belinda watson, biba 8
9 mark Gauge performance within seconds. Benchmark is great for visual learners. Charlotte - sees most amount of clients, and brings in most money Charlotte (23) $3,266 Steve (20) $3,060 Salon Average (17) $2,210 Kath (16) $1,440 $87 $55 $100 $53 $72 $58 $55 $35 $90 $142 $130 $153 Ben - our retail star! Services Star Steve - Highest average client spend & sells the most services per client Salon average compare salon average with individual staff Ben (10) $1,360 $46 $90 See services vs retail figures $136 Work with Kath to help her sell more services and retail Learn so much from each graph. See what makes the most profit but also focus on areas of growth. Photo: Bettjemans Benchmark gives your salon a star rating in each area of your business. Learn your salon s ranking in key areas such as; rebooking, Chemical, Retail and Client Average Spend. 9
10 online service magic marketing and kmail work your magic with magic marketing and kmail Create powerful, one-off and regular automatic marketing campaigns. Send messages via SMS, , post or a combination of your choice! Save time and energy, gain more loyalty, more clients, more sales and ultimately more profits. Just turn it on, and you re away: simply magic! Kmail is the component of Magic Marketing - helping you captivate and engage your clients! Now you can choose from a gorgeous selection of effective, pre-prepared templates professionally written and designed with you and your clients in mind or create your own s. Quickly see the effectiveness of your campaign through smart visual reporting including s opened, viewed and forwarded. Kmail makes it a breeze to create and send campaigns that are as professional as the rest of your salon! Amazing business tool! Track all your marketing through kmail. Cathy Davys 10
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12 online service online BOOKING With so many people online, online Booking makes it easy for you to fill up your appointment book. Open 24/7 Be where your clients are. Your clients will love the convenience of safe and professional 24/7 booking - especially if they have busy or unusual schedules, or want to book appointments discretely. A professional web presence also helps new clients find you, just like a sign on a busy street. Now you can enjoy happier clients while attracting new ones, with Kitomba s Online Booking! Free your phone lines. Online Booking lets multiple clients book with you at the same time. Free up your phone, avoid missed calls and ease your workload! Now you can concentrate on your in-salon clients. Smart promotion of your web address like including it as part of your voice mail message - make the most of Online Booking! You re in safe hands. Clients don t see your appointment book it s never exposed. Kitomba s latest security measures mean bookings are genuine and your information is safe and secure. Feel assured that you and your clients are in safe hands with Kitomba Online Booking. 12
13 Take advantage of free templates to tell your clients they can book in with you when it s convenient for them, no matter what time, day or night. Online Booking creates a professional online customer experience that your customers will love. ONLINE Booking is another great innovation from Kitomba that is keeping our salon right up to date in a very competitive fast moving industry. Sheryl, Absolut Hair Design Photo: MacKenzie Paige 13
14 the complete solution the fundamentals Calendar and Appointment Book/ Clients Cards/ Security/ Stock/ Reporting/ Billing/ Loyalty/ Wages and Commission/ Hardware/ Remote Manager/ Data Insurance/ Star Clients/ Card Link calendar and appointment book Appointment Book Quick and simple to use! Whether you are on your own or have a big team - Kitomba s appointment book / calendar makes it easy for you to manage your appointment work flow. Multiple views, colour-coding and access to all key appointment related tasks means it s easy to make appointments, add staff, create new clients, send confirmation messages and more. Appointment Confirmations Reduce no shows and increase client retention. Text and appointment confirmations are all part of the package and of course your client can text back to confirm themselves. Another click and you can change an appointment or a client s details - seeing your client out is a breeze too with a prompt for a quick and easy rebooking. star clients Kitomba automatically awards your clients Stars according to your wishes. Kitomba shows you in pictures who your best and five star clients are and what the others need to do to become a five star. Now you and your staff can quickly see your clients in a totally different light, and gain an immediate impression of how to increase their value! Star Clients is also great to help direct your marketing to where it s most effective. 14
15 CLIENT CARDS Cards Screen The Cards Screen is where you go to see all of your clients and products & services. Update clients, search by client and view previous and planned client appointments. In the same way you can also update product & services, search by product/ service, or by product category. Create, modify or search for Invoices, Credit notes and Quotations. All suppliers, all your orders and invoices are stored here. stock Make your stock work for you Whether you re managing stock levels or prices, ordering from your supplier, or generating pricing labels, Kitomba s stock management system does the lot. And it s as super simple to use as the rest of Kitomba! Now you can concentrate on selling the right products to your clients, knowing that Kitomba can handle the rest. Increase your sales and make your stock work for you with easy, effective stock management from Kitomba. Remote Manager Manage your Kitomba anywhere Use Kitomba when you re not at work as if you were: where and when it s most convenient for you. Remote-Manager gives you full Kitomba access and functionality in real time from anywhere. Your in-salon Kitomba is totally unaffected - in fact, your staff won t even know when you re connected! Kitomba Mirror Now you can work on your business without distraction. Kitomba Mirror automatically copies your data to a Kitomba on another computer. Then you can run reports and access everything you need. wages/ commission Working out what everyone has earned can often be time consuming. Let Kitomba do the hard work! Setup your wages and commission plans once, and then sit back and see the results generated for you. You can have as many different plans as you wish - one for every staff person even! 15
16 the complete solution Loyalty Have you ever used Fly Buys, or a frequent flyer points programme? Kitomba gives you all this and more. You have the ability to reward your clients the way that best suits your business. Turn on Loyalty (it s optional) and either offer it to all clients or enrol your best clients. You decide how many points people earn, on what purchases, when and on what they can be redeemed (and of course when they expire). Security Kitomba security ensures your valuable information is safely under the lock and key of your choice. Simply decide what security works best for your business - you can have passwords, personal pin numbers, individual swipe cards or you can turn security off completely! Then choose who can access what areas in Kitomba, and Kitomba security effortlessly manages it for you. Data Insurance Automated data backup is your insurance policy and it s all part of the package. Your data is automatically backed up every night safely and securely, so there s no worries about theft, computer problems, and coffee spills. Your information will always be safe and sound. hardware If you need hardware, you can choose from a selection of the highest quality equipment that will serve you well today and in the future - including POS equipment like scanners and cash drawers, printers, computers and more... Ask for a full list of equipment, and find out about our finance options - including leasing or rental. Now you only have to deal with one company to get everything organized: equipment, software and support! 16
17 billing Sell retail using your scanner, enter discounts, add other clients to the bill, select your payment types - even split payments, including vouchers or Kitomba s in built loyalty programme. Whether you make a sale from an appointment or a walk in client, Kitomba can cover it all. Client & Casual Client billing Bar codes Cash drawer balance Transaction summaries Service Price book Pre & post payment of accounts Client Statements reporting Kitomba keeps your finger on the pulse of your business. It comes with a complete range of powerful and easy to use reports ensuring you have all the information you need. Each report is carefully crafted to present you the important information in an easy to understand format. Key report areas include: Client statistics including activity All key salon numbers. eg for rebooking % and client retention % for both new and regular clients Full appointment reporting (no-shows, not billed etc) Identify clients who have purchased any product/service over any period Sales, (broken down by retail, services, staff, category, and time period) GST Stock reporting card link Balance your plastic credit/debit terminal and Kitomba easily at the end of the day. Speed up processing of client payments when they come to leave - make fraud even harder for any dishonest types. (Card link available in NZ only) 17
18 reporting kitomba reports Some Favourite Reports Client History This report is a list of all appointments for the day for each staff person. For each client all of their details including their last three visits. Client Retention This report is a list of all clients who ve been to see you but haven t rebooked or been in to see you since then. These clients are at risk of taking their business elsewhere. Wages & Commission This report provides you with a calculation of commission and wage payments for all staff for the week (or any time period you want). Stock Statistics & Purchase Order Kitomba has a full range of stock reports. One of the favourites is the Stock Statistics report which gives you information on what s selling and at what margin. The Purchase Order report is generated with one click from Kitomba s Auto-Order feature and is ready for sending straight to your supplier. Cash Drawer Reconciliation This report is a summary of the cash draw sessions for that day allowing you to easily balance your cash drawer or till. Sales Analysis This report you use to get the total net sales for each staff person grouped according to your preferences. Sales Daily Sheets A detailed breakdown showing sales to all clients, including services, retail and vouchers for each staff person for the day (or any time period you run it for) in one simple report. Bar Code Pricing Label This report prints out a copy of the barcode label (with pricing information) so that all your products are clearly labelled and ready for sale. Security Log With Kitomba security you can check on any transaction that you may be interested in, for whatever reason. This report gives you the comfort of knowing you can track and report on what s happening in your business. 18
19 19 The business summary shows you all the key financial and non-financial information for your business.
20 helpdesk service support Kitomba is so much more than software. you get a complete package that includes all the service, support and education you need. With you all the way Support from Day One Most of our customers are not computer experts! So your support starts before Kitomba is even delivered. We ll help you with initial set-up and training, tailor your Kitomba to your business, pre-load your computer, and send a personal Kitomba trainer to teach you and your team in your own environment. No complications. No stress! Ongoing Support Our friendly service and support team is only a free call away yes, we even pay for your call! You ll love our Remote Assist service where we control your mouse like we re right next to you. Watch, listen and ask questions while working through solutions together! Our service team have backgrounds in our industry too, so you can feel sure we understand you and your needs. Workshops & Education Regular workshops and training opportunities mean you and your staff have lots of chances to learn and ask questions in safe, tutorial- type environments. Plus our library of online tools mean you always have access to mini-guides, user manuals and training videos. 20
21 With Kitomba everyone gets the red carpet treatment. We all love using Kitomba. you offer not only a fantastic program but even better service and help, and we all really appreciate it. kimberlee of Belle Image. 21
22 simple to use bench mark education and training work shops star clients complete solution data insurance 22
23 helpdesk support choose kitomba the world s easiest salon software... card link online booking magic marketing data backup...and so much more free up grades call kitomba
24 change for the better 2012BGNZ
Making. you more. successful. NZ: 0800 161 101 AU: 1800 161 101 UK: 0800 085 61 22 US: 18 555 161 101 www.kitomba.com
Making you more successful NZ: 0800 161 101 AU: 1800 161 101 UK: 0800 085 61 22 US: 18 555 161 101 www.kitomba.com What our customers say Clive Allwright Our Place Salon Sari Wotawa Joh Bailey Myer Sydney
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