HIGH-END TARGETED INTERNATIONAL DISTRIBUTION

Transcription

1 LA ROULETTE RUSSE RUSSIAN ROULETTE HIGH-END TARGETED INTERNATIONAL DISTRIBUTION LUXURY FASHION INTERVIEWS ART TASTE SOCIETY Le Russian magazine magazine des russes in en Europe

2 HIGH-END TARGETED INTERNATIONAL DISTRIBUTION Review Russian Roulette is a magazine written in Russian, and aimed at Russian residents and visitors in Europe. Russian Roulette belongs to OMB publishing, the magazine headquarters is in London and is published in France. Representative of a new generation of publications, Russian Roulette has got high standards both in editorial and visual aspects of the magazine. Its target audience is educated and financially comfortable readership that identifies with European culture. Russian Roulette is focused on luxury lifestyle, art and culture. The magazine is written by a team of journalists in Paris, London, Monaco and Moscow, that is why it includes interviews with celebrities from all over the world. Moreover, the magazine includes publications about fashion, gastronomy, design, cars, wines, jewellery brands, estate etc.

3 The Editorial line The content of every edition follows two basic themes: editorial (articles and interviews) and practical (guides, useful information and products). Articles and interviews include the areas of interest of the Russian speaking readers, such as: artistic, cultural and political personalities, art and design, fashion, wine and gastronomy and leisure activities. The practical information is aimed at both residents and visitors to Europe: recommendations of best restaurants, hotels and shops, as well as medical and aesthetic services, schools, car and yachts rental etc. TASTE WINE BEAUTY CARS FASHION TRAVEL LIFESTYLE ART HISTORY Practical information and products cover a full range of topics likely to be of interest to or guide Russian speaking residents or visitors: shops, hotels and restaurants, medical centres, schools and vehicle hire etc. Each edition includes relevant to the season and trends places and services.

4 RUSSIAN ROULETTE IS A HIGH-END DISTRIBUTION Target audience The Russian Roulette readership includes Russian residents in France, Switzerland and Great Britain as well as Russian-speaking visitors, who make a great share of consumers for luxury services and goods. Distribution 80% of the Russian Roulette distribution is free, there is also a paid-for share it is smaller but targeted. FREE distribution copies; The Russian Roulette is also distributed at specific tourist and transit sites: FRENCH RIVIERA (Cannes, Monaco, San-Tropez, Nice, Antibes, Saint-Jean-Cap-Ferrat): 6000; PARIS: 4000; LONDON: 3000; GENEVE: 1000; copies COURCHEVEL, SAN MARITZ, MERANO, MEGEVE: 1000; MILAN: MOSCOW/ ST. PETERSBURG: 1000; ASTANA/BAKU: 1000;

5 DISTRIBUTION IN TOTAL : The average readership per each magazine is 4 readers, therefore the readership in total is people The Russian Roulette is also distributed at specific tourist and transit sites: high-end hotels, private clubs, restaurants, private beaches at Saint-Tropez and on the Côte d Azur, business lounges at CDG, Orly, London, Geneva, Nice and Cannes Mandelieu airports, train stations in Paris, Nice and Monaco and on TGVs to Geneva, Benelux, London and Milan. Special distribution of Russian Roulette is also arranged around major cultural events such as Formula 1 Grand Prix races, the Cannes Film Festival, the Russian Culture Festival at Cannes and gala evenings, as well as at the magazine s own events. Paid distribution The Russian Roulette can be bought at a network of high-end outlets, located in prestigious sites in London, Paris, Monaco, Nice and Cannes, as well as in international airports This distribution is 2,000 This distribution of 2,000 copies is handled by IPS in Paris and SPD in Monaco. The cover price per issue is 12/ 9

6 Russian Roulette CONSTANTLY GROWING READERSHIP In 2016 estimated Russian spending abroad will reach 50 milliards euro

7 Readers Constant increase of Russian presence in Europe gives the magazine great potential and constantly growing readership. Moreover, Russian visitors have a substantial level of disposable income. In France alone, Russian tourists spend some 500 million each year. Most successful luxury brands recognise the significance of their Russian customers, as constantly growing target group. For example, Russian visitors make 34% of luxury boutique customers in Cannes, Monte Carlo, San Tropez, Nice. In United Kingdom one fifth of properties above 8 million pounds is bought by Russian customers.

8 Russian Roulette OMB Publishing Ltd 17 Essex Villas W8 7BP London United Kingdom Tél.: info@russianroulette.eu Company Number TVA : en cours d immatriculation ADVERTISER : Publication : Address : Contact : Phone : : Fax : Withheld surface : Provided materials: Text + images Data files Identical to the previous release IN CASE OF FILE TRANSMITTED BY THE CLIENT, NO INVOICE WILL BE PROVIDED AUTOMATICALLY COST Cost ATE Manufacturing cost Total ATE ATI (20%) TOTAL (all taxes included) Deposit Check At the name of OMB Publishing Ltd issued For the bank TVA CEE Balance TECHNICAL DATA Magazine dimensions: 210 Х 280 mm Double-spread dimensions: 420 х 280 mm (+Bleed:5mm) Page dimensions: 210 х 280 mm (+Bleed:5mm) PRICE LIST (taxes excluded) Standard page st double page spread th cover page nd cover page Facing summary/editorial CONTACTS OMB Publishing Ltd Olga Mayr omayr@russianroulette.eu olgamayr@yahoo.fr Tel: rd cover page Double page spread Mock-up design Special placement conditions...+10% Editorial Small announces Date : Signature et cachet (obligatoire) * adverisment that is not made by us are subject to approval * given prices are for a single publication Terms of Sales The editor-in-chief is entitled to refuse any publicity he considers contrary to the image of the publication. If space was reserved by a mandated agency, the advertiser is jointly and severally liable to regulation of advertising. Any insertion involves sending a copy of this publication as proof. The offset model films and manufacturing costs are covered by the advertiser who remains the only responsible person for the wording of his vis-à-vis third parties insertion. We recall that in any case the order can not be canceled. The locations are subjected to the requirements of the layout, however OMB Publishing Ltd will endeavor to take account of advertiser information. The advertiser is given two days for corrections, otherwise the model is considered final. In case the company does not transmit the text of his announcement within 48 hours aſter the relaunch, the advertisement will appear only with the company's contact information. Any disputes will be the jurisdiction of the Courts of France.

9 London Hotels Hôtel Bulgari & Spa Métropol Turners Hill Hôtel Berkeley Hôtel Connaught et Amman Spa East Grinstead Baglioni Claridge s Mandarin Oriental Millestone, Cumberland Baglioni hotel Le Ritz Mayfair Hôtel Savoy Coworth Park Spa & Hôtel Grange Hôtel Dorchester Blacknest Rd Langham Porchester Grayshott Spa Headley Road Blackes Hôtel Bentley Nr Hindhead Landmark Hôtel Browns Alexander House Hôtel SPA & Salons and other SPA de Harrods Salons de beauté Hight street Kensington Harry s Bar Private Club Russian restaurant Mari Vanna Knightsbridge Club privé Georges Mayfair En vente 66 Charlotte street Hedonism wines

10 French Riviera The magazine is distributed in high-end places popular amongst Russian residents and visitors: hotels, private beaches, restaurants, VIP lounges in airports. The spring and summer editions focus on the events in French Riviera during these seasons. 60 boutiques in Cannes Lancel Miu Miu Escada Vertu Francesco Smalto Gucci Omega Celine Kronometry Moncler Bulgari Fendi Chanel mode Van Cleef Fred Loro Piana Chanel joaillerie Hermes Louis Vuitton Dior Chopard Ermenegildo Zegna Breguet Arije Rolex Ferret Longchamp Blancpain Emporio Armani Prada Boucheron Swatch 55 La Croisette Valentino Cartier Ralph Lauren Escada Hugo Boss Bottega Veneta Paule Ka Jimmy Choo Burberry Balanciaga Brioni Yves Saint Laurent Roberto Cavalli JC Jitrois Marina Rinaldi Trend Cresus Sonia Rykiel Jaeger Lecoultre Weston Trabaud Apostrophe Mauboussin Julian Lalique Mont Blanc Missoni Taizo 40 boutiques in Monaco Grimaldi Forum Adonis Kronometry Prada Atmosphère Escada Mont Blanc Dior Fourrures Temps et Passions Escada Sports Valentino Prada Hermes Gucci Eleven Monte Carlo Akris Bulgari Cartier Céline Christian Dior Fred Louis Vuitton Piaget Yves Saint Laurent Kenzo Christian Lacroix Marina Rinaldi Stuart Weitzman Boucheron Graff Ferret Van Cleef & Arpels Chanel Joaillerie Chanel Mode Chopard Lanvin Sonia Rykiel Zegg & Cerlatti Salvatore Ferragamo Opera Gallery

11 22 boutiques in Nizza EMPORIO ARMANI MONTBLANC OMEGA LEPAGE SONIA RYKIEL WOLFORD ESCADA MARINA RINALDI LEPAGE CARTIER JEAN CHARLES ERIC ZEMMOUR HUGO BOSS TIFFANY & CO MADAM OLD ENGLAND JACQUES DESSANGE CHANEL JEAN CHARLES LONGCHAMP LOUIS VUITTON FERRET HERMES High-end hotels Monaco: le Métropole, l Hermitage Nizza: Le Palais de la Méditerranée, le Negresco Cannes: le Majestic, le Martinez

12 Paris The magazine is mainly sold in bookshops and kiosks, as well as distributed for free in 5-star hotels, VIP lounges at CDG, Orly, Nice and Cannes Mandelieu airports, train stations in Paris,Nice and Monaco and on TGVs to Geneve, Benelux,London and Milan. Paris hotels AUBUSSON (D ) FOUR SEASONS (GEORGES V) RENAISSANCE PARIS VENDOME CHAMPS ELYSEES PLAZA STENDHAL MERCURE OPERA GARNIER PARK HYATT PARIS VENDOME CHATEAUBRIAND MERCURE ROYAL MADELEINE VENDOME ATALA NEWTON OPERA COSTES ROYAL 8EME PARK LANE PARIS MARRIOTT CHAMPS ELYSEES NAPOLEON PAVILLON DES LETTRES THE WESTIN PARIS HOTEL ROCHESTER PLAZA ELYSEES OPERA RICHEPANSE LANCASTER POWERS SOFITEL CASTILLE (Starhotels) FOUQUET S QUEEN-MARY MELIA VENDOME BOUTIQUE FRANCOIS 1ER RELAIS MONCEAU RELAIS SAINT HONORE DE SERS MATHURINS ( DES ) LOUVRE MONTANA SCRIBE MANSART CHATEAU FRONTENAC PERSHING HALL MAYFAIR HOTEL DU COLLECTIONNEUR ARC CLARIDGE BELLMAN MERCURE CUSSET OPERA DE TRIOMPHE

13 Paris Paris hotels EDOUARD VII CALIFORNIA MERCURE HAUSSMANN ST AUGUSTIN MONTALEMBERT PLAZA ATHENEE ROYAL SAINT HONORE MATHIS CERVANTES SAINT ROCH OPERA MARIGNY MEURICE TAMISE ( DE LA ) VIGNON SAINT JAMES ALBANY WESTMINSTER MINISTERE HORSET OPERA (BW) AIGLON BRISTOL TRIOMPHE SOFITEL DEMEURE APOLLINAIRE WALDORF MADELEINE DE VIGNY RESIDENCE DU ROY NEW HOTEL ROBLIN MONNA LISA CAFE RISTRET CAYRE (K+K) BEDFORD ALISON CITADINES DIDOT OPAL (BW) AMARANTE BEAU MANOIR CITADINES MAINE MONTPARNASSE MADELEINE PLAZA ARCADE (DE L ) CONCORDE MONTPARNASSE CASTIGLIONE ASTOR SAINT HONORE DELAMBRE MELIA ROYAL ALMA BOUTIQUE BRADFORD ELYSEES HOLIDAY INN Paris/Gare Montparnasse BALZAC CHAMBIGES ELYSEES HOTEL APOLLON MONTPARNASSE WARWICK CHAMPS ELYSEES CHAMPS ELYSEES (HOTEL DES) HOTEL DE LILLE RESIDENCE LORD BYRON MANDARIN ORIENTAL HOTEL DE L ORCHIDEE ROYAL MONCEAU CLARIDGE HOTEL DUC DE SAINT SIMON SAN REGIS CONCORDE OPERA PARIS HOTEL RASPAIL MONTPARNASSE SOFITEL LE FAUBOURG CONCORTEL HOTEL VERNEUIL (hôtel Saint Germain) SYDNEY OPERA QUALITY HOTEL MALESHERBES LE ROYAL TREMOILLE (DE LA) CRISTAL CHAMPS ELYSEES LENOX MONTPARNASSE TRONCHET HOTEL (Chavanel) DANIEL HOTEL LENOX ST GERMAIN VERNET ELYSEES MERMOZ MARRIOTT PARIS RIVE GCHE WEST END ETOILE FRIEDLAND ELYSEES MERCURE MONTPARNASSE WO HOTEL (Wilson Opéra) ETOILE SAINT HONORE PONT ROYAL BRIGHTON FOLKESTONE OPERA PULLMANN MONTPARNASSE BURGUNDY ( LE ) FRANKLIN D. ROOSEVELT SAINT THOMAS D AQUIN CAMBON GALILEO SAINT VINCENT CITADINES OPERA DROUOT HOTEL BEAUCHAMPS SAINTS PERES ( DES ) DUMINY VENDOME HOTEL DU COLISEE UNIVERSITE ( DE L ) GAILLON OPERA (Best Western) HYATT REGENCY MADELEINE VANEAU SAINT GERMAIN INTERCONTINENTAL Paris - Le Grand GARDETTE PARK HOTEL LAUTREC OPERA LE A HOTEL LONDRES SAINT HONORE LE LAVOISIER LA MAISON CHAMPS ELYSEES MAISON DES CENTRALIENS

14 Russia, Kazakhstan, Azerbaijan The magazine is distributed in private airports, high-end hotels,restaurants, boutiques in Moscow,St. Petersburg, Yekaterinburg, Astana (Kazakhstan) and Baku (Azerbaijan).