POSITIVO GRUPO POSITIVO
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1 POSITIVO 6 GRUPO POSITIVO
2 PROFILE With a presence in more than 40 countries, Positivo s origin and main focus of activity is education. In Brazil, around nine thousand employees work on the development of products and services that directly impact some 1 million public and private school students nationwide. Positivo Informática also has operations in Argentina, employing around 500 people. Based in Curitiba, capital of the state of Paraná, the organization has operations in 26 states and in the Distrito Federal, with business units in five market segments: Teaching, Educational Solutions, Printing, Culture and Technology. Expertise in education generates synergy among the Positive business units constituting the company s principal focus of activity at the present moment SUSTAINABILITY REPORT 7
3 Business synergy Having education in its broadest sense as the central focus of their operations is what differentiates the Positivo group companies. Recognition of the quality achieved over 42 years is the company s hallmark and is reflected in the activities of each of its businesses: Editora Positivo, which produces the educational books and teaching systems used by more than 1 million students in Brazil and Japan; Positivo Informática, a pioneer in combining technology and teaching to open new horizons in education; and Posigraf, which prints the books and educational materials for students in the Positivo schools and programs and in associated institutions. Since 2012, this common goal has been further strengthened by the foundation of the Instituto Positivo, created to leverage joint actions and foment the engagement of all the units in education-related projects that provoke a positive social impact. The synergy between the companies is the group s major differential. The drive and commitment that have made Positivo a national benchmark in education provoking positive effects on the whole of society and not just in its schools represent today the seal of quality and seriousness that characterize each of the Positivo companies in their quest to make a relevant contribution to education and social transformation in Brazil. Recognition of the tradition of quality achieved over 42 years in activity is Positivo s hallmark. 8 GRUPO POSITIVO
4 Teaching Positivo s own educational network has 11 units in Curitiba, with courses ranging from basic education to doctoral degrees. The network consists of the Colégio Positivo Júnior; Colégio Positivo Jardim Ambiental, Colégio Positivo Ângelo Sampaio and Colégio Positivo Internacional, which offer from early childhood to secondary education; the Curso Positivo, a university entrance preparatory course, with two units; and the Centro Tecnológico Positivo, with four units, offering almost 30 options of higher education in technology in the areas of Business, Industry, Design, Events, Gastronomy and, since 2013, Aviation), and the Universidade Positivo, which offers 29 bachelor and licentiate courses in various fields of knowledge. In the postgraduate area, the institution s courses include three doctoral and four master s programs, dozens of specialized and extension courses, as well as MBA programs SUSTAINABILITY REPORT 9
5 Educational solutions Responsible for propagating Positivo educational quality beyond the company s own network of schools, Editora Positivo publishes educational books, books for teachers, literature, atlases and dictionaries. It also develops and commercializes the Sistema Positivo de Ensino (SPE, the Portuguese acronym for Positivo Teaching System) and the Sistema de Ensino Aprende Brasil (Aprende Brasil Teaching System), used in public and private schools. Together, these systems ensure access to Positivo teaching standards for more than 1 million students, 95 thousand teachers and 5 thousand schools in Brazil and Japan. The Positivo Teaching System is currently used by schools in every Brazilian state, as well as in the Distrito Federal, and the Aprende Brasil Teaching System is in place in 236 municipalities in 19 states. Printing Every year, Posigraf prints and distributes more than 11 million books to students in the Positivo school network, in institutions associated with Editora Positivo and users of the SPE and the Aprende Brasil teaching systems. The print shop also produces magazines, flyers and promotional material, particularly for major Brazilian retail chains. Posigraf occupies an area of 50 thousand m GRUPO POSITIVO
6 Culture EFEX administers the Centro de Eventos Expo Unimed Curitiba and Expo Renault Barigui both events centers, as well as the Teatro Positivo the largest theater in Paraná and the Teatro Positivo Jardim Ambiental, all located in Curitiba. The company also promotes and organizes events. Technology A public company with shares listed on the São Paulo Stock Exchange (BM&FBovespa), Positivo Informática has a monthly production capacity of 530 thousand PCs and tablets. Together with the notebooks, ultrabooks, smartphones and messaging phones manufactured by the company, these are commercialized through more than 10 thousand points of sale throughout Brazil. The largest computer manufacturer in the country, Positivo is also the leader in developing integrated educational technology solutions. With factories in Curitiba, Manaus (Amazonas), Ilhéus (Bahia), Tierra del Fuego and Buenos Aires, in Argentina, Positivo Informática generates around 4 thousand direct jobs. With a multidisciplinary team comprising information technology specialists, educators and designers, the Positivo Informática Educational Technology area creates products such as educational smart tables, interactive white boards, educational applications and educational hardware that are used in 11 thousand schools in Brazil and are exported to more than 40 countries. The work done by the Educational Technology area also benefits thousands of internet users through the Portal Positivo, aimed at teachers and students in the company s own teaching network; the Portal Educacional, for schools using the SPE or Positivo Teaching System; and the Portal Aprende Brasil, for schools using the Aprende Brasil Teaching System. Together, these portals have 1.4 million users. Further information about the Positivo companies at SUSTAINABILITY REPORT 11
7 2013 HIGHLIGHTS 11,500 students study in Positivo s own primary and secondary schools. Educational Quality For the second year running, UP was recognized by the Ministry of Education as the best private university in Paraná and one of the ten best in the country, in accordance with the IGC (General Course Index) rating. Teaching Systems 1 million students 95,000 teachers use the Editora Positivo Teaching System (private schools) and the Aprende Brasil Teaching System (public schools). 5 thousand schools Recognition For the fifth year running, Editora Positivo received the 2013 Top Education award granted by Editora Segmento and Revista Education. The Aprende Brasil teaching system came in first place in Teaching Systems for the Public School Network. 12 GRUPO POSITIVO
8 200 Specialists in diverse fields of knowledge produce Editora Positivo s teaching material. Ethics Editora Positivo employees working with the public sector receive training in Brazil s Anti-Corruption Law (law ). Leading-edge Certification of the environmental management system in the Positivo Central Administration and nine educational units. The first university and the first schools in Paraná to receive ISO certification people took part in the 2013 SalaMundo, an international event promoted by the Instituto Positivo to stimulate reflection on education in Brazil SUSTAINABILITY REPORT 13
9 Printing 50,000 m 2 the area occupied by Posigraf. Reduction in environmental impact In 2013, Posigraf started using vegetable oil-based inks. This enabled a reduction in the use of cleaning solvents and in the energy used in the drying process. LED bulbs have been installed in 40% of the Posigraf distribution center and 30% of its production center light fixtures. 11 MILLION books printed per year 98% of the waste generated by Posigraf in 2013 was recycled. 14% Posigraf s reduction in water consumption in GRUPO POSITIVO
10 Information Technology 25% was the reduction in water consumption at Positivo Informática in employees twork at Positivo Informática. 55% of them are women. Presence 11 thousand Brazilian schools and more than 40 countries use Positivo Informática educational technology products and solutions. 530 thousand PCs and tablets are produced by Positivo Informática every month. 1.4 million users access the Positivo educational portals, which serve its own schools and associated and connected institutions, on a daily basis. 10 million computers sold in 25 years.
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