DESIGN FINLAND New growth from design

Transcription

1 DESIGN FINLAND New growth from design

2 Ministry of Employment and the Economy: Organisation June 2014 State Secretary Marja Rislakki MINISTER OF ECONOMIC AFFAIRS Jan Vapaavuori MINISTER OF LABOUR Lauri Ihalainen State Secretary Tuire Santamäki-Vuori PERMANENT SECRETARY Erkki Virtanen HUMAN RESOURCES AND ADMINISTRATION UNIT Mikko Salmenoja MEE ADMIN DOMAINSTEERING Erkki Virtanen MEDIA AND COMMUNICATIONS UNIT Mervi Liukkonen Internal auditing Juha Pekka Niemi REGIONAL DEPARTMENT Taina Susiluoto ENERGY DEPARTMENT Esa Härmälä ENTERPRISE AND INNOVATION DEPARTMENT Petri Peltonen KNOWLEDGE MANAGEMENT DEPARTMENT Markku Wallin LABOUR AND TRADE DEPARTMENT Pekka Timonen EMPLOYMENT AND ENTRE- PRENEURSHIP DEPARTMENT Tuija Oivo MEE Group agencies, institutions and organisations Centre for Economic Development, Transport and the Enviroment Energy Authority Finnvera plc Finpro / IIF Geological Survery of Finland National Emergency Supply Agency Finnish Competition and Consumer Authority National Consumer Research Centre Finnish Tourist Board Centre for metrology and accreditation National Board of Patents and Registration of Finland Tekes Finnish Industry Investement Ltd Finnsh Safety and Chemicals Agency Employment and Economic Development Offices VTT Technical Research Centre of Finland State Nuclear Waste Management Fund Others National Conciliator s Office Esa Lonka Co-operation Ombudsman s Office Harri Hietala

3 Finnish Innovation strategy - Focal points Mobility and attractiveness WORLD WITHOUT BORDERS Participation and influence Hubs and communities INNOVATIVE INDIVIDUALS AND COMMUNITIES Individuals and entrepreneurship COMPETENCE BASE SYSTEMIC APPROACH Market driven incentives DEMAND AND USER ORIENTATION Engaging innovation activity Broad-based approach Management of change

4 Ministry of Employment and the Economy publications 48/2010

5 Investment (% GDP) Business investment in KBC and tangible capital, United States, % GDP ( ) 16% 14% Investment in tangibles 12% 10% 8% 6% Investment in KBC 4% 2% 0% Source: Corrado et al (2012)

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7 STARTING POINT The objective: to improve competitiveness through design skills Design should play a greater role in innovation activity Design is seen as an ability to design and to make use of design The public sector is an active participant in the implementation of the strategy Design as art is not included in the strategy

8 VISION: BY 2020, DESIGN WILL BE A KEY ENABLER FOR BETTER WELFARE IN AN UNCERTAIN WORLD. DESIGN HAS BECOME A CORE COMPETENCE AREA FOR BUSINESSES AND THE PUBLIC SECTOR.

9 THE VISION OF THE DESIGN STRATEGY CAN BE REALIZED BY BUILDING UP AN ECOSYSTEM AND THROUGH FOUR STRATEGIC OBJECTIVES :

10 RESEARCH EDUCATION PUBLIC SECTOR FINANCE TEKES FINPRO ELY Centres RESEARCH EDUCATION PUBLIC SECTOR FINANCE TEKES FINPRO ELY Centres CITIZENS FIRMS CITIZENS FIRMS MUOTOILUN EDISTÄJÄT MUOTOILUN EDISTÄJÄT MUOTOILE SUOMI -OHJELMA KUVA 1 KUVA 2 CURRENT DESIGN ECOSYSTEM DYNAMIC DESIGN ECOSYSTEM

11 Strategic objective 1 UNDERSTANDING DESIGN AND PARTICIPATION IN CIVIL SOCIETY ARE STRONG. SKILLS, RESEARCH AND EDUCATION ARE AT INTERNATIONALLY HIGH LEVEL AND HAVE AN IMPACT ON THE WELLBEING AND COMPETITIVENESS OF THE NATION.

12 Strategic objective 2 DIVERSE DESIGN SKILLS HAVE STRENGTHENED THE COMPETITIVENESS.

13 2.1. INTRODUCE THE FINNISH DESIGN CENTER CONCEPT / NETWORK / MODUS OPERANDI TO PROMOTE THE FUNCTIONING OF DESIGN ECOSYSTEM

14 DEMAND OF DESIGN SERVICES SUPPLY OF DESIGN SERVICES FINNISH DESIGN CENTER - NETWORK STEERING MINISTRY OF EMPLOYMENT AND THE ECONOMY MINISTRY OF EDUCATION AND CULTURE EK OTHER MINISTERIES SITRA The Finnish Innovation Fund ACCELATOR ORGANISATIONS FUNDATIONS ENHANCER COMMUNICATOR ADVICER ORNAMO The Finnish Association of Designers OTHER ORGANISATIONS DESIGN FORUM GRAFIA Association FINLAND of Visual Communication Designers in Finland IMPLEMENTATION

15 2.2 CREATE INCENTIVES TO ENSURE THE FUNCTIONING OF THE ECOSYSTEM Programmes and instruments to be applied in the administrative domain of the Ministry of Employment and the Economy - Tekes programmes - EU structural funds - Instruments and services of the Ministry and Finpro promoting internationalisation and exports - The Innovative Cities (INKA) Programme

16 Strategic objective 3 DESIGN IS IN EFFICIENT USE IN KEY GROWTH AREAS. Design integrated in key growth area strategies: - Cleantech - Bioeconomy - National programme to promote construction using wood - ICT 2015 measures 21 paths to frictionless Finland

17 Strategic objective 4 DESIGN IS APPLIED IN THE PUBLIC SECTOR, FOR SOCIETAL DEVELOPMENT AND PROMOTING WELFARE

18 DESIGN STRATEGY PREPARED BY WORKING GROUP OLLI-PEKKA KALLASVUO, CHAIRMAN SATU MIETTINEN, UNIVERSITY OF LAPLAND HELENA HYVÖNEN, AALTO-UNIVERSITY ARI KÄNKÄNEN, PRINCIPALS OF UNIV OF APPLIED SCIENCES, ARENE ASSOC. SALLA HEINÄNEN, ORNAMO MIKKO KALHAMA, DESIGN FORUM FINLAND OLLI MANNERKOSKI, FJORD HELSINKI KARI KAUNISKANGAS, FISKARS OYJ ABP HANNELE POHJOLA, CONFEDERATION OF FINNISH INDUSTRY AND EMPLOYERS PEKKA TIMONEN, INTERNATIONAL DESIGN FOUNDATION ANNE STENROS, KONE OYJ RIIKKA SALOKANNEL, LAHTI SCIENCE PARK MARCO STEINBERG, SITRA MARITA SANDELIN, GRAFIA TIINA TANNINEN-AHONEN, TEKES KARI SARTAMO, ELINKEINO-, LIIKENNE- JA YMPÄRISTÖKESKUKSET (ELYT) PÄIVI BERGROTH, DESIGN COMMITTEE OF THE STATE PETRI LEHTO, MINISTRY OF EMPLOYMENT AND THE ECONOMY LIISA-MARIA HAKALA-ZILLIACUS, MINISTRY OF EDUCATION AND CULTURE KATRI LEHTONEN, MINISTRY OF EMPLOYMENT AND THE ECONOMY

19 Design Strategy is one of three policy areas included in the Government Resolution on Creating Value from Intangible Assets National IPR Strategy Measures to Promote Creative Economy Design Strategy

20 THANK YOU!