DIGITAL INNOVATION SERVICES
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1 GE Oil & Gas Fact Sheet DIGITAL INNOVATION SERVICES THE ON-RAMP TO ASSET PERFORMANCE MANAGEMENT (APM)
2 THE CHALLENGE Over the last 18 months, several trends have emerged across the oil and gas industry: workforces and infrastructure are aging, there is increased scrutiny over health, safety, and environmental impact of oil and gas value chain activities, and the current climate is more volatile and uncertain than at any point in recent history. In the same period, several economic, geopolitical, and technological factors have contributed to an oversupply in the market. We have heard consistent messages across our client base in response to these trends. Industry operators are focused on four main goals: Reduce downtime and operational costs Increase safety Build a talent pipeline to offset retirement of experienced workforce Optimize capex strategy These trends and responses all point toward a huge opportunity to introduce digital capabilities to the industry. However, some very real barriers to technology adoption exist: We are in a resource-constrained environment Buyers are risk-averse, and prefer to test drive before purchase Organizational alignment / decision-making workflows can delay progress THE SOLUTION To respond to our clients needs and address these near-term challenges, we are introducing Digital Innovation Services. GE Oil & Gas Digital Solutions will offer a suite of professional services that leverage our capabilities across user research and design, data science and analytic modeling, and rapid prototyping to provide clients with an on-ramp to APM.
3 ENGAGEMENT MODEL Engagements are designed in partnership with our clients with the goal of developing best-inclass APM solutions. We take a highly collaborative approach to discovery and solution design to develop a shared understanding of current business practices, processes, target users, and workflows to uncover opportunities for operational efficiency and improvement. Overview Survey Discovery Summary Digital Innovation Services Pilot Enterprise rollout Discover (1-2 months) Engage (1-3 months) Pilot & Deploy (6-12+ months) Initial discovery meeting Leadership Half-day engagement whiteboarding / Business session problem identification Executive Summary Development of pilot use case, based on discovery work during Engage phase Pilot deployment across limited test user base Scale pilot use case for enterprise deployment Phased solution implementation DIGITAL INNOVATION SERVICES ROLES & DISCIPLINES Engagements are structured across three disciplines: User Experience, Data & Technology, and Business Strategy. Our experts will work closely with you and your teams to design and develop APM solutions that are tailored to your operations and business objectives. An engagement team will be assembled based on your needs. Below are some examples of the types of experts you ll be working with: USER EXPERIENCE DATA TECHNOLOGY BUSINESS STRATEGY User Experience Director UX Leads Research Visual Design Interaction Design Technical Director Data Science Director Tech Leads Data Scientist Technical Product Manager Rapid Prototyping Lead Engagement Director Analysts Industry Business
4 SERVICES OVERVIEW Below is a list of available services structured to gather feedback early and often through each phase of an engagement. SERVICE COMPONENTS METHODOLOGY DELIVERABLES AGNOSTIC SERVICES USER EXPERIENCE WORKSHOP RESEARCH 3-day co-located user experience workshop Using a variety of methods that may include: Stakeholder interviews End-user interviews Ethnographic site visit Strategy and vision document Project plan Research synthesis report BUSINESS CASE DEVELOPMENT TECHNICAL DISCOVERY Pain point discovery and prioritization using data-based equipment and maintenance analysis Agnostic assessment of APM capabilities and data sources Investment case ROI scenarios Digital maturity gap assessment DESIGN & DEVELOPMENT SERVICES PROOF OF CONCEPT: DESIGN Paper prototyping and narrative construction Rapid design iterations Static design screens Use case narrative PROOF OF CONCEPT: APPLICATION Use case selection Data and equipment scoping Rapid iteration on new analytics Clickable prototype Pilot recommendations PREMIUM SERVICES DATA SCIENCE SERVICES 2-day co-located data discovery workshop Analytic hypothesis development and testing Data health check Test results CYBER SECURITY ASSESSMENT Wurldtech proprietary On-site inspections by industrial security experts Actionable report Asset review workbook Results presentation
5 GE OIL & GAS ADVANTAGE GE Oil & Gas Digital Solutions utilizes industry best practices to design and develop software that solves real business problems. We take a user-centered approach to ensure our products meet endusers needs while also addressing core business goals. We employ design thinking methods to explore innovative new ideas and refine those ideas into product requirements. Our data scientists use physicsbased and statistical modeling techniques to derive new insights from existing data sets, leaning on our deep industry and equipment domain knowledge. Our rapid prototyping methodology allows us to collect user feedback early in the solution design process. Our process is highly collaborative from start to finish, which helps us ensure that key stakeholders from both our teams are aligned and that subject matter experts are engaged at the right times. OIL & GAS DOMAIN KNOWLEDGE WHAT OUR CUSTOMERS ARE SAYING I think we received the most benefit from the offsite workshops held at the GE facilities several weeks ago. Those workshops forced us out of our normal approach to problem-solving and I believe we achieved better and faster results because of this. We are excited about testing this with our colleagues in our business units as we anticipate the expanded capabilities in future releases. Well done in achieving this milestone! We could not have sat here and sketched screens of this software solution in 1.5 days User-Centered Research & Design Data Science & Analytic Modeling Rapid Prototyping without the expertise and partnership with GE I am fired up. To request more information, please visit us at geoilandgas.com/godigital
6 GEA32532 (05/2016)
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