Moblin, The Optimized SW Platform for Intel Atom Processor based devices. Sunita Shenoy Technology Marketing Manager

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1 Moblin, The Optimized SW Platform for Intel Atom Processor based devices Sunita Shenoy Technology Marketing Manager

2 Intel Atom Powers Internet-Centric Devices Want the Best Internet Experience in Your Pocket? Want Simple and Affordable Internet Use? Want Internet Experience in your Vehicle? Mobile Internet Device Netbook or a Nettop In-Vehicle Infotainment System 2

MID Target Usages Information Communication Entertainment Productivity Directions, POI, LBS News, Sports Shopping, Internet Browsing Social Networking VoIP, Chat, IM, Internet Browsing, Video

3 MID Target Usages Information Communication Entertainment Productivity Directions, POI, LBS News, Sports Shopping, Internet Browsing Social Networking VoIP, Chat, IM, Internet Browsing, Video Conf, Blog Video, TV, Games Pictures Music Internet Browsing Office Apps Internet Browsing Personal Productivity Enterprise Apps *Other brand and names are the property of their respective owners.

Nettops and Netbooks Target Usages Communicate Email Instant Message Voice Over IP (VOIP) Social Networking Watch & Play Photo Viewing/Sharing Video Streaming Basic

4 Nettops and Netbooks Target Usages Communicate Instant Message Voice Over IP (VOIP) Social Networking Watch & Play Photo Viewing/Sharing Video Streaming Basic Online Gaming Learn Research Homework & Studying Internet (Safe) Browsing Language Learning Browse Surf the Web Read the News Search for Information MP3 Listen Streaming Audio

5 In-vehicle Infotainment Systems Usages In Car Usages Hands-free Telematics Navigation Entertainment *Other names and brands may be claimed as the property of others.

6 What s Needed to Enable the Best Internet Experience on Devices? + + Ultra-Mobile Performance Internet Compatibility & Software Consistency Wireless Connectivity

7 OUR SMALLEST PROCESSOR EVER. THE INTEL ATOM PROCESSOR. This small wonder is a fundamental new shift in design, small yet powerful enough to enable a big Internet experience on these new devices. We believe it will unleash new innovation across the industry." - Intel Executive Vice President Sean Maloney Designed to deliver Ultra-Mobile Performance

8 Intel Atom Processor Intel s smallest processor built with the world s smallest transistors < 25 mm2 die size 13mm x 14mm x 1.6mm package Lead-free 1 and halide-free 2 45nm High-K CMOS 47 million transistors Drastic Power Reductions Intel s lowest power CPU watts TdP 3 Low average power 4 (<220mW) Intel s Deep Power Down Technology (C6) Enhanced Intel Speed Step Technology Dynamic L2 Cache Sizing Supported Fastest processor in sub 3W space 533MHz & 400MHz FSB Intel HT Technology3 Intel Digital Media Boost L2 Data Pre-fetcher Leading scores on industry benchmarks Outstanding web page rendering Ground-Up Design that supports Intel Virtualization Technology Intel Advanced Thermal Manager Execute Disable Bit Support SSE3, SSSE3 Support 1. Intel 45nm product is manufactured on a lead-free process. Lead-free per EU RoHS Directive (2002/95/EC, Annex A). Some RoHS exemptions may apply to other components used in the product package. 2. Applies to components containing flame retardants & PVC only. Halogens are below 900 PPM bromine, 900 PPM chlorine, and 1500 PPM combined bromine and chlorine. 3. Intel HT Technology can add 200mW of power above quoted TDP for HT SK Us when multi-threaded applications are run. 4. Average power is defined as measured CPU power whilst running BAPCo MobileMark 05 Office Productivity suite on Microsoft* Windows* XP for a period of 90min at 50 C.

9 Leadership Webpage Render Performance Runtime (Seconds) Performance Comparison on Webpage Render* (Browsing Over SSD Network Dependencies Removed) Intel Atom Processor Z530 (1.6GHz) TI OMAP 2420 (ARM11, 400MHz) 0 Amazon Apple CNN Digg Google MySpace Craigslist Performance tests and ratings are measured using specific comput er systems and/or components and reflect the approximate perform ance of Intel products as measured by those tests. Any difference in system hardware or software design or configuration may affect actual performance. Buyers should consult other sources of information to evaluate the performance of systems or components they are considering purchasing. For more information n on performance tests and on the performance of Intel products, visit Intel Performance Be nchmark Limitations TI OMAP2420 (ARM11, 400 MHz) results are based on a standard Nokia N810 device purchased in retail

10 Moblin, An Optimized Software Platform for Intel Atom Auto Health Mobile Home

11 Intel s Linux and Open Source Expertise Universe of Open Source Projects Performance Virtualization Power Parallelism Graphics Wireless Mobility LatencyTOP Intellinuxgraphics.org Intellinuxwireless.org 100,000+ Projects Domain Expertise Project Leadership

Moblin, the Optimized SW for Intel Atom Processor Optimized Performance for a great Internet experience Power Aware Stack that extends battery life of devices Footprint and memory optimized for small

12 Moblin, the Optimized SW for Intel Atom Processor Optimized Performance for a great Internet experience Power Aware Stack that extends battery life of devices Footprint and memory optimized for small form factor devices Fast Boot Time 1. Intel 45nm product is manufactured on a lead-free process. Lead-free per EU RoHS Directive (2002/95/EC, Annex A). Some RoHS exemptions may apply to other components used in the product package. 2. Applies to components containing flame retardants & PVC only. Halogens are below 900 PPM bromine, 900 PPM chlorine, and 1500 PPMcombined bromine and chlorine. 3. Intel HT Technology can add 200mW of power above quoted TDP for HT SKUs when multi-threaded applications are run. 4. Average power is defined as measured CPU power whilst running BAPCo MobileMark 05 Office Productivity suite on Microsoft* Windows* XP for a period of 90min at 50 C.

13 Best Platform to deliver Compelling Internet Experience

Users Are Ready 19 Year Old Gadget Freak YouTube Addict Hip and Cool 28 Year Old Social Networker Works Hard Plays Harder 35 Year Old Ultra Busy Multi-tasking tasking Young Kids 42 Year Old Dealmaker

14 Users Are Ready 19 Year Old Gadget Freak YouTube Addict Hip and Cool 28 Year Old Social Networker Works Hard Plays Harder 35 Year Old Ultra Busy Multi-tasking tasking Young Kids 42 Year Old Dealmaker Well-informed Connected Myspace Twitter itunes KKBox Wretch.cc Facebook Atlaspost Like.com Friendster Pixnet WebMD Parenting Flickr PChome Nickelodeon Orbitz Google E*Trade UDN Linked In *Other brand and names are the property of their respective owners.

15 Intel Atom Powered Devices are Here

16 Moblin Ecosystem is Growing ISVs OSVs

17 Service Providers Getting Ready *Other brand and names are the property of their respective owners.

18 Developers, are you ready? Participate in Moblin.org for open source community projects & development Participate in Intel Atom Developer Community for Resources & Opportunities from Intel

19 Summary Multi-Billion dollar opportunity across MIDs, netbooks/nettops, Automotive IVI Common usages; Communication, Information, Entertainment Atom + Moblin deliver Ultra-Mobile Performance, Software compatibility and Internet Connectivity needed to deliver uncompromised Internet experience Ecosystem momentum is growing. Developers, join the wave!

20 Thank You

Intel Core i3-2120 Processor (3M Cache, 3.30 GHz)

*Trademarks Intel Core i3-2120 Processor (3M Cache, 3.30 GHz) COMPARE PRODUCTS Intel Corporation All Essentials Memory Specifications Essentials Status Launched Add to Compare Compare w (0) Graphics Specifications