Retail Pocket Guide Fall Your PC, simplified. Do more with less waiting, fewer clicks & less complexity

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1 Retail Pocket Guide Fall 2009 Your PC, simplified. Do more with less waiting, fewer clicks & less complexity

2 Table of Contents This pocket guide gives you the key information you need to feel confident recommending Windows 7 and Microsoft Office to your customers. Table of Contents Rewards By keeping your knowledge current and recommending the right edition of Windows 7 for each customer, you can enjoy these benefits: Windows 7 Windows 7 Essentials Windows 7 Demos Selling the Right Edition Comparing Windows Comparing PC vs Mac Windows vs Linux Windows Live Increased sales Increased customer satisfaction Increased customer trust Office 2007 Recommend Office Recommend the Right Suite Office Applications Office on Netbook PCs Notes Reduced store returns 3

3 Windows 7 Essentials Why recommend Windows 7 to your customers? Simplifies Everyday Tasks Open files in just two clicks with Jump Lists Browse faster by speeding up common web tasks Windows 7 Essentials Works the way you want Designed for faster start up, shut down, sleep, and resume Improves battery life and fewer system pop-ups Makes new things possible Working in more places is simple thanks to easier wireless networking and Location Aware Printing Watch, Pause, rewind, and record TV on your PC with Windows Media Center 1 1 Additional hardware may be required. Not available in all countries. Simplifies everyday tasks Works the way you want Makes new things possible 5

4 Windows 7 Demos Top 4 five-second demos to show how Windows 7 makes your customer s life simpler. Windows 7 Demos Live Preview: Hover over the icons and you ll see thumbnails of every window that is open in the program; hover over thumbnail to see full-screen preview. Pin: Open your favorite programs in just one click by pinning them to your taskbar, and you can rearrange the icons just by clicking and dragging. Snap: Compare contents by dragging two windows to opposite sides of the screen. As your cursor reaches the sides, the windows will snap to half the screen. Peek: Quickly preview the desktop by making all windows transparent by just using mouse to hover over the far right end of Taskbar. 7

5 Sell the Right Edition 1 2 TV, Music, and Photos For the best entertainment experience on your customer s PC. Recommend Windows 7 Home Premium Watch, pause, rewind and record TV with Windows Media Center 1 Create a home network in 4 clicks with Home Group Personalization through desktop themes Work From Home Everything your customer needs for work and home. Recommend Windows 7 Professional Windows XP Mode to run many older Windows XP applications Easily connect to company networks with Domain Join Recover important data simply with Advanced Backup Recommend Windows 7 Home Premium Recommend Windows 7 Professional 1 Additional hardware may be required. Not available in all countries. 2 Requires download of Windows XP Mode (which runs on Windows 7 Professional or Ultimate) and virtualization such as Windows Virtual PC. Customers can download Windows XP Mode and Windows Virtual PC free-of-charge from www. windows.com/business/downloads when available. Sell the Right Edition 9

6 Comparing Windows Premium editions for Windows 7 offer the best PC experience. Comparing Windows 1 Additional hardware may be required. Not available in all countries. 2 Requires download of Windows XP Mode (which runs on Windows 7 Professional or Ultimate) and virtualization such as Windows Virtual PC. Customers can download Windows XP Mode and Windows Virtual PC free-of-charge from when available. 11

7 Comparing PC vs Mac Use these 3 reasons to explain to your customer why PCs offer your customers more than a Mac. 1 Value: With a Windows-based PC, your customer gets a lot more computer for their money. With a Windows-based PC, your customer gets a lot more computer for their money. Comparing PC vs Mac 2 3 Choice & Compatibility: PCs run more of the software your customers use most. PCs run 100% of top 25 communication and internet applications. Familiarity: Your customers have less to learn with a Windows 7 PC. Familiar user interface and designed to work with commonly used programs and devices. Source: Prices are manufacturer published prices from apple. com and hp.com as of 6/23/08. Actual retail prices may vary. 13

8 Windows vs Linux Help your customer compare choices on small notebook PCs. Familiarity Windows 7 is easy to use and familiar because most of your customers have used Windows at work or home. Windows is used around the world. With over a billion users, help is just around the corner. Peace of Mind Windows is regularly updated by Microsoft to keep customers PCs running more safely and smoothly. Windows-based PCs have a lower return rate than PCs running Linux. PCs use more of the software your customers use most. Windows vs Linux Source: linux.org and Windows Compatibility Center 15

9 Windows Live TM Now in one installation, Windows Live Essentials gives your customers instant messaging, , photos, blogging, and more. IM and With Messenger, your customers can chat, swap photos, and see what s new with their friends. Mail brings together their Hotmail, Gmail, and other accounts. One Download, lots of great stuff for FREE! Go to get.live.com to get started. Windows Live Messenger Windows Live Mail Windows Live TM Photos and Movies Use Photo Gallery and Movie Maker to edit and organize photos and movies, and then post them online or send them to friends. Windows Live Photo Gallery Windows Live Writer Blogging With Windows Live Writer, your customer can add photos and videos, and publish to most blogging services. Windows Live Family Safety Windows Movie Maker 17

10 Microsoft Office Recommend Office with all new PC sales, including netbook PCs. Microsoft Office Office 2007 is compatible with Windows PCs Windows 7, Windows Vista, Windows XP Sales Tip Remind your customers that Microsoft Office does not come preinstalled on their new PC. Word 2007 Create great-looking documents PowerPoint 2007 Create stunning presentations Excel 2007 Create eye-catching spreadsheets and charts OneNote 2007 Organize your notes and information Outlook , tasks and appointments Outlook 2007 with Business Contact Manager Manage , tasks, appointments and business contacts Access 2007 Create and manage databases Publisher Design in-house marketing materials For general information visit: office.microsoft.com Groove 2007 Collaborate with your work team InfoPath 2007 Create electronic forms to collect information 19

11 Comparing Office 2007 Help your customers get the Office 2007 suite that s right for the them. Ask, What do you currently use Microsoft Office programs for? Is there anything else that you d like to do with Microsoft Office? Recommend the Right Suite for Your Customer Comparing Office For home tasks like letters, finances, and organization recommend Office Home and Student. For the added need, recommend Office Standard. For managing customer info, recommend Office Small Business (includes Outlook with Business Contact Manager and Publisher). For database needs, recommend Office Professional (includes Access ). For general information visit: office.microsoft.com * For non-commercial use only 21

12 Microsoft Office Does your customer need more than just Word and Excel? Determine which additional Microsoft Office applications best fit your customers needs, then recommend the right suite. Outlook 2007 Organize and manage your s, task lists and appointments so you can focus on the important stuff. Outlook 2007 with Business Contact Manager Manage , lists and appointments while you maximize your sales and marketing potential. Publisher 2007 Save time and money by creating high-quality print and online publications yourself. Access 2007 Easy to use database-management tools help you track, report and share important business information. For general information visit: office.microsoft.com Outlook 2007 Publisher 2007 Microsoft Office

13 Microsoft Office Recommend that your customer purchase an Office Home and Student 2007 box with their new netbook PC or PC without a CD/DVD drive. Installing Office Home and Student 2007 on a netbook PC is a simple as 1-2-3! Notes Microsoft Office Sell a box of Office Home and Student 2007 (licensed for use on up to three personal computers) Use the enclosed Product Key to unlock pre-loaded Office Home and Student 2007 Trial If the Office Home and Student 2007 trial is not pre-loaded, download product from It s that easy! For general information visit: office.microsoft.com 25

14 Notes Notes 27

15 Prepared For:

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