World Report on Digital Terrestrial Set Top Boxes

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1 Brochure More information from World Report on Digital Terrestrial Set Top Boxes Description: This report covers the global digital terrestrial television (DTT) set top box (STB) market. As digital launches occur, the delineations between standards start to take shape: ATSC, DMB-T/H, DVB-T, and ISDB-T. While DVB-T represents the largest share of STBs on the market, the analog shutoff (ASO) in the United States will pose a windfall for ATSC STBs in 2008 and 2009 in the form of converter boxes. DTT launches and ASOs continue to drive the transition to digital across the globe. In the report we explore the European, North American, Asia/Pacific, and ROW (Latin America and MEA) regions?with country-specific analysis in the larger markets. Five year forecasts, from 2006 to 2011, for both standard- and high-definition (SD/HD) STBs are included with revenue. With a 30.6% unit CAGR (2006 to 2011) the terrestrial STB market is poised for growth, in particular as countries like Brazil and China launch services and Western European countries strive to meet ASOs in the 2010 to 2012 time frame. Contents: Executive Summary Europe, Still the Largest Terrestrial Market Countries with DVB-T on the Air European Union Countries Supporting DVB-T Western Europe France Germany Italy Spain United Kingdom Others Central/Eastern Europe Albania Czech Republic Estonia Hungary Lithuania Poland Russian Federation

2 Ukraine Asia/Pacific, Middle East, Africa, and Latin America (DVB-T, ISDB-T, and DMB-T) DVB-T Australia Middle East and Africa Others (Taiwan, Singapore, India, ASEAN Member Nations, Uruguay) ISDB-T Providing Services in Japan and Abroad Brazil China DMB-T ATSC North America South Korea Latin America Forecasts of Digital Terrestrial Set Top Boxes, by Region and Category North America, by Category Subsidy Program Forecasts for STB Value at Retail Level Europe, by Category UK, by Category Italy, by Category Germany, by Category France, by Category Spain, by Category Scandinavia, by Category Denmark Finland Iceland Norway Sweden Other Markets in Europe, by Category Europe DVB-T Summary, by Category Asia/Pacific by Category

3 ROW Value of Semiconductors and Components Basic DTT Set Top Box Features Demultiplex MPEG Transport Streams Successfully Decode and Display Individual TV Programs Provide Stereo or Surround Sound Audio Outputs Permit Enhanced Functions, Such as Electronic Program Guides Provide Optional Conditional Access for Pay TV More Features for HDTV and Dolby Digital Decode High-Definition Television Program Streams Provide Analog High-Definition Output Signals Provide Optional Dolby Digital Multichannel Audio Outputs HDMI Set to Replace Digital Video Interface, or DVI, as Well as Analog Component Y Pr Pb Block Diagram of DTT Set Top Box Integrated TV Sets Use the Same Basic Blocks Standard-Definition Component Value Standard-Definition DTT STB Component Value High-Definition Component Value High-Definition DTT STB Component Value Methodology Related Reports List of Tables Table 1. Aggregate of DTT STB Shipments and Revenue Forecasts Table 2. European Countries with DVB-T Broadcasts Table 3. TV Landscape in France Table 4. TV Landscape in Germany Table 5. TV Landscape in Italy Table 6. TV Landscape in Spain Table 7. TV Landscape in the UK Table 8. Number of TVs in NA Households Table 9. Number of Terrestrial TVs in NA Households

4 Table 10. US Terrestrial Landscape (2007?2009) Table 11. Set Top Box Forecast North America (Units in Thousands) Table 12. ATSC Set Top Box Forecast North America (Units in Thousands) Table 13. Converter Box Forecast North America (Units in Thousands) Table 14. ASP ATSC Set Top Box in North America (US$) Table 15. Annual Value of Digital Terrestrial Set Top Box Shipments?North America (US$ in Millions) Table 16. Number of TVs in Household?International Respondents Table 17. Number of TVs on Terrestrial Platform?International Respondents Table 18. Set Top Box Forecast United Kingdom (Units in Thousands) Table 19. Set Top Box Forecast Italy (Units in Thousands) Table 20. Set Top Box Forecast Germany (Units in Thousands) Table 21. Set Top Box Forecast France (Units in Thousands) Table 22. Set Top Box Forecast Spain (Units in Thousands) Table 23. Set Top Box Forecast Scandinavia (Units in Thousands) Table 24. Central/Eastern Europe and Other Western Europe Set Top Box Total Forecast (Units in Thousands) Table 25. Set Top Box Forecast Other Europe (Units in Thousands) Table 26. Set Top Box Forecast Europe (Unit in Thousands) Table 27. ASP DVB-T Europe (US$) Table 28. Annual Value of Digital Terrestrial Set Top Box Shipments?Europe (US$ in Millions) Table 29. Set Top Box Forecast Asia/Pacific (Units in Thousands) Table 30. Set Top Box Forecast by Standard (Asia/Pacific) (Units in Thousands) Table 31. ASP Asia/Pacific (US$) Table 32. Annual Value of Digital Terrestrial Set Top Box Shipments?Asia/Pacific (US$ in Millions) Table 33. Set Top Box Forecast ROW (Units in Thousands) Table 34. ASP ROW (US$) Table 35. Annual Value of Digital Terrestrial Set Top Box Shipments?ROW (US$ in Millions) Table 36. Example Bill-of-Materials for Standard-Definition Terrestrial Set Top Box (Semiconductors, Circuit Boards, Components and Licensing Fees,?Typical? Average Selling Price [ASP] for Components, by Year) Table 37. Component Value of Standard-Definition DTT Set Top Boxes (Annual Value by Category, US$ in Millions, Annual Growth Rate in Percent) Table 38. Example Bill-of-Materials for High-Definition Terrestrial Set Top Box (Semiconductors, Circuit Boards, Components and Licensing Fees,?Typical? Average Selling Price [ASP] for Components, by Year) Table 39. Component Value of High-Definition DTT Set Top Boxes (Annual Value by Category, US$ in Millions, Annual Growth Rate in Percent)

5 List of Figures Figure 1. US Respondents? Awareness of the Impending Analog Switch Off in the US Figure 2. British Analog Terrestrial TV Base (Units in Thousands) Figure 3. Italian Analog Terrestrial TV Base (Units in Thousands) Figure 4. French Analog Terrestrial TV Base (Units in Thousands) Figure 5. Spanish Analog Terrestrial TV Base (Units in Thousands) Figure 6. DTT Tuner and Demodulator Section Figure 7. DTT MPEG-2 Decoder and Video/Audio Output Ordering: Order Online - Order by Fax - using the form below Order by Post - print the order form below and send to Research and Markets, Guinness Centre, Taylors Lane, Dublin 8, Ireland.

6 Page 1 of 2 Fax Order Form To place an order via fax simply print this form, fill in the information below and fax the completed form to (from USA) or (from Rest of World). If you have any questions please visit Order Information Please verify that the product information is correct. Product Name: Web Address: Office Code: World Report on Digital Terrestrial Set Top Boxes SC Product Format Please select the product format and quantity you require: Quantity Electronic (PDF): USD 3495 * The price quoted above is only valid for 30 days. Please submit your order within that time frame to avail of this price as all prices are subject to change. Contact Information Please enter all the information below in BLOCK CAPITALS Title: Mr Mrs Dr Miss Ms Prof First Name: Last Name: Address: * Job Title: Organisation: Address: City: Postal / Zip Code: Country: Phone Number: Fax Number: * Please refrain from using free accounts when ordering (e.g. Yahoo, Hotmail, AOL)

7 Page 2 of 2 Payment Information Please indicate the payment method you would like to use by selecting the appropriate box. Pay by credit card: You will receive an with a link to a secure webpage to enter your credit card details. Pay by check: Please post the check, accompanied by this form, to: Research and Markets, Guinness Center, Taylors Lane, Dublin 8, Ireland. Pay by wire transfer: Please transfer funds to: Account number Sort code Swift code IBAN number Bank Address ULSBIE2D IE78ULSB Ulster Bank, Main Street, Blackrock, Co. Dublin, Ireland. If you have a Marketing Code please enter it below: Marketing Code: Please note that by ordering from Research and Markets you are agreeing to our Terms and Conditions at Please fax this form to: (646) or (646) From USA or From Rest of World

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