ROG CENTRE PRODUCTION SPACE FOR ARCHITECTURE, DESIGN AND VISUAL ARTS

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1 ROG CENTRE PRODUCTION SPACE FOR ARCHITECTURE, DESIGN AND VISUAL ARTS DEVELOPMENT VISION AND PILOT ACTIVITIES THE ROG CENTRE VIEW FROM THE OPPOSITE RIVERBANK

2 # BACKGROUND AND CONTEXT THE ROG FACTORY REPRESENTS ONE OF THE LAST PRESERVED QUALITY EXAMPLES OF OLD INDUSTRIAL ARCHITECTURE, AND AT THE SAME TIME, A DEGRADED POST-INDUSTRIAL BUILDING OF 8,000 M2, IN THE CENTRE OF LJUBLJANA. THE ROG FACTORY IS THE PROPERTY OF THE CITY OF LJUBLJANA. In 2007, the City of Ljubljana focused intensely on the project of revitalising the whole area of the former Rog Factory and renovating the factory into a Rog Centre production space dedicated to architecture, design and visual arts. In 2010, the City of Ljubljana joined Second Chance, a European project that, in Ljubljana, focused on developing the content and management concept of the new Rog Centre. An important tool that developed in the frame of the Second Chance project was the RogLab production space a small-scale prototype of the future Rog Centre where programmes, management models and partnerships for the future Rog Centre are being tested through different hands-on situations. An important aim of the renovation is the revitalisation of the Eastern part of the city centre, which is anticipated to grow into an important development axis of the city centre and its opening alongside the Ljubljanica River. The City of Ljubljana plans to revitalise this part of the city, giving it a new boost with creative programmes. Furthermore, the geographical location of Ljubljana at the crossroads of Central and South East Europe makes the Rog Centre a natural hub for regional creative sectors. The Rog Centre is a Part of Official Municipal Strategies The Rog Factory is situated in the Eastern - Detailed Urban Plan of the City of Ljubljana and Culture Strategy of the City of Ljubljana. The Rog Factory is situated in the Eastern part of the city center within inner traffic circle.

3 # STATE OF AFFAIRS ARCHITECTURAL SOLUTION AND RENOVATION THE FIRST ARCHITECTURAL SOLUTION FOR THE ROG CENTRE WAS MADE IN 2008, AND THEN CHANGED IN 2013 DUE TO THE ECONOMIC CRISIS. CURRENTLY, THE REVITALISATION PROJECT IS FOCUSED ON THE RENOVATION OF THE LISTED ROG FACTORY BUILDING. THE CITY OF LJUBLJANA HAS OBTAINED THE BUILDING PERMIT AND IS IN SEARCH OF FUNDING FOR THE RENOVATION PROJECT. Foreseen renovation costs Investment costs for the Rog Centre: EUR 30,000, EUR Foreseen operational costs The financial scheme of the future Rog Centre has not yet been prepared, but in view of the costs of public institutions of comparable size, the City of Ljubljana estimates that the operation of the centre will cost around 1,600, a year. Search for private and public partners The City of Ljubljana is seeking private and public investors for the revitalization of the former Rog Factory. The Rog Centre Cross-section view

4 # ROG CENTRE PROGRAMME OUTLINE AND CONTENT THE NEW CENTRE IS CONCEIVED AS A PRODUCTION, RESEARCH, EXHIBITION AND SOCIALISING SPACE. IT IS DEDICATED TO ACTIVITIES IN THE FIELDS OF ARCHITECTURE, DESIGN AND CONTEMPORARY ART, THEIR MUTUAL CONNECTING AND CROSS-SECTOR COLLABORATION OF THE ECONOMY, EDUCATION, SCIENCE, THE ENVIRONMENT... IT WILL BE A PUBLIC FACILITY WITH A STRONG CULTURAL DIMENSION A SPACE FOR SOCIAL ACTIVITIES, EXPERIMENTING AND EXCHANGE OF IDEAS. IT WILL SERVE AS A SUPPORT PLATFORM FOR CREATIVE INDIVIDUALS AND COMPANIES, AS A NEW PRODUCTION SPACE FOR THE DEVELOPMENT OF MEANINGFUL PRODUCTS AND SERVICES RESPONSIVE TO THE NEEDS OF CREATIVES ON THE ONE HAND AND CONTEMPORARY SOCIETY ON THE OTHER. The Rog Factory spreads out over 8,000 m2; RogLab is it s small-scale pilot project Ground floor: For production and socialising there will be workshops and laboratories, as well as cafés and restaurants. 1st floor: A multipurpose space with offices and modular halls for educational purposes, conferences, exhibitions and a library. 2nd floor: Individual studios and artist-inresidence studios. Basement: Parking and depository.

5 # ROGLAB ROG CENTRE PILOT PROJECT ROGLAB S PROGRAMME FOCUSES ON STIMULATING CREATIVE USE OF 3D TECHNOLOGIES; BOLSTERING CONNECTIONS BETWEEN CREATIVE ACTIVITIES AND BUSINESS; ENABLING INTERDISCIPLINARY COLLABORATION AS WELL AS ENHANCING RESEARCH AND INNOVATION-ORIENTED CREATIVITY; DEVELOPING PROJECTS THAT DEAL WITH PRESSING ISSUES IN URBAN ENVIRONMENTS AND ADDRESS CURRENT CHALLENGES IN ARCHITECTURE AND DESIGN WITH THE EMPHASIS ON SOCIAL AND ENVIRONMENTAL RESPONSIBILITY. In less thant hree years, RogLab has offered more than140 public events from production workshops to a cultural education programme, lectures and exhibitions. In 2014, RogLab partners have produced 10 professional prototypes that have connected 43 designers, engineers, architects, artists and technicians. In 2015, an international fashion project DESIGN (DIS)ABILITY resulted in 9 new prototypes - one of them is promoted on Kickstarter. Additionally, RogLab is offering several services such as: training in the independent use of 3D technologies; consulting in the fields of, product development and technical support for the independent use of the machines that takes place three times a week on the Open Day. As of today, RogLab has more than 130 members.

6 # PARTNERSHIPS THE 16 ROGLAB PARTNERS ARE CRUCIAL ORGANISATIONS IN THE FIELD OF DESIGN, ARCHITECTURE AND FINE ARTS IN SLOVENIA. THEY ARE CO-CREATING THE ROGLAB PROGRAMME, OFFERING PROFESSIONAL ASSISTANCE TO THE USERS AND AT THE SAME TIME GIVING IMPORTANT FEEDBACK BASED ON PRACTICAL USE OF THE SPACE. Connecting many disciplines, stakeholders, partners and interests, RogLab s organisational structure is a specific challenge. RogLab focuses on creative industries and market-oriented production, but at the same time maintains its role as a public institution and ensures that the public infrastructure is being used not just for economic but also for cultural and social prosperity. The future Rog Centre is planned to be to be a dynamic institution responsive to a given socio-economic situation and offering its timely support to designers and creatives trying to meet the needs of contemporary society. Stakeholders' meeting in Ljubljana

7 RogLab Muzej in galerije mesta Ljubljane Gosposka 15, SI-1000 Ljubljana, m: info@roglab.si, # IDEAS FOR THE FUTURE ROGLAB BECAME A LIVING PROTOTYPE OF A PRODUCTION SPACE CONNECTING VARIOUS DISCIPLINES AND ORGANISATIONS. WITH A HANDS ON APPROACH, ROGLAB, THE PILOT PROJECT FOR THE NEW ROG CENTRE, IS GRADUALLY DEVELOPING THE CONTENTS, THE USES, THE MANAGEMENT AND THE BUSINESS MODEL FOR THE NEW INSTITUTION. SMALL STEPS AND A DYNAMIC DEVELOPMENT APPROACH HAVE PROVEN TO BE THE RIGHT METHODS, SINCE WE LIVE IN A TIME WHERE CONDITIONS ARE CHANGING FAST. In the three years of RogLab s operation, a lot has been achieved at the level of development of services, partnerships and community. Most of the activities started at RogLab are transferable to the larger scale of the future Rog Centre and have the potential to be adapted in other environments as well.