Supplement 2 NYU IDENTITY EXTERIOR SIGNAGE

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1 Supplement 2 NYU IDENTITY EXTERIOR SIGNAGE

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3 Welcome to the Exterior Signage Standards for New York University. Introduction The Importance of Signage Guidelines...4 Landmarked Buildings and Historic Districts....4 Who Are These Guidelines For?...4 What This Manual Provides...4 Steps for Ordering Signs...4 Overview Kit of Parts...6 Elements Typography....8 Color....9 Message Hierarchy...9 Logo...9 Sign Types Campus Flags Banners Entrance Signs Campus Maps...22 Implementation Solid/Non-Translucent Facade...26 Glass/Translucent Facade...27

4 Start Here THE IMPORTANCE OF SIGNAGE GUIDELINES WHO ARE THESE GUIDELINES FOR? Signage guidelines are important for a number of reasons. 1. A coordinated wayfinding system helps people navigate their surroundings, especially when visiting NYU for the first time. Consistent use of guidelines will help students navigate our campuses and ultimately find their destinations more easily. 2. At NYU there is an added burden of campuses being embedded in busy urban landscapes. Signage provides a sense of confirmation that people are in the right location and differentiates NYU within the neighborhood, on the street, and within multi-use buildings. 3. Wayfinding signage elements are an extension of the visual identity of New York University. They are an important aspect that reinforces the branding that is expressed throughout all our communications platforms. Use of the logo standards is strictly enforced on all wayfinding signage. Use of the logo, typography, and color must be followed throughout the development of signage systems. Any questions regarding the logo standards or these guidelines, please contact urpa.styleguide@nyu.edu. LANDMARKED BUILDINGS AND HISTORIC DISTRICTS NYU s location in New York City is integral to what makes us unique. Our presence in Greenwich Village is a huge benefit, but it also presents some challenges as it relates to signage. Many of our buildings are landmarked buildings that reside in historic districts. In many cases, that means we must follow the guidelines set forth by those commissions that govern those designations. Before any planning work begins for external signage and wayfinding, it is important to ascertain whether or not the building concerned falls within any of these restricted categories. These guidelines are to be used by professional designers, architects, and fabricators to design and produce accurate signage programs for the University. Final signage packages must include location plans, a message schedule, and elevations of all signage installation with final dimensions and architectural coordination. Additional fabrication detail and architectural coordination may also be required depending on the project. Artwork and final layout of all materials are to be produced by contracted designers, architects, or fabricators. Drawings shown are for reference only and not to be used as final artwork. WHAT THIS MANUAL PROVIDES This manual provides approved graphic elements, materials, and fabrication guidelines for all standard exterior signage, including flags, banners, entrance signs, and campus maps. It has been prepared and distributed to ensure the success of branded exterior signage and the NYU identity. Do not, under any circumstances, create custom signs or signs that deviate from the sign types defined in this kit. STEPS FOR ORDERING SIGNS Signage packages created for new construction or a renovation of an existing building must be created by a graphic designer, architect or architectural firm, or fabricator and coordinated through the Office of University Relations and Public Affairs, the Office of Construction Management, and the Office of Strategic Assessment, Planning, and Design. Replacement signage requested by an NYU faculty member for a college, academic building, or space should be coordinated through the facilities manager for that building from the Office of Facilities Management. 4 NYU Identity: Signage Guidelines

5 Key Offices Design and Visual Identity University Relations and Public Affairs Building Placement Strategic Assessment, Planning, and Design Ordering and Installation Facilities Management NEW CONSTRUCTION OR RENOVATION IN KIND REPLACEMENT NEW BRANDING REPLACEMENT REQUESTER INTERNAL OFFICE OF STRATEGIC ASSESSMENT, PLANNING, AND DESIGN INTERNAL OFFICE OF CONSTRUCTION MANAGEMENT INTERNAL UNIVERSITY RELATIONS AND PUBLIC AFFAIRS INTERNAL NYU STAFF, SCHOOLS, OR BUILDINGS INTERNAL NYU STAFF/ OFFICE OF CONSTRUCTION MANAGEMENT PRODUCER OF ARTWORK PACKAGE EXTERNAL ARCHITECT, GRAPHIC DESIGNER, AND FABRICATOR INTERNAL UNIVERSITY RELATIONS AND PUBLIC AFFAIRS GUIDELINES AND ACTION TAKEN CREATES SIGN PACKAGE, INCLUDING FINAL ARTWORK, LOCATION PLANS, AND ARCHITECTURE COORDINATION APPROVAL OF DESIGN AND PLACEMENT LAYOUT APPROVAL UNIVERSITY RELATIONS AND PUBLIC AFFAIRS PLACEMENT APPROVAL OFFICE OF STRATEGIC ASSESSMENT, PLANNING, AND DESIGN ARCHITECTURAL COORDINATION OFFICE OF STRATEGIC ASSESSMENT, PLANNING, AND DESIGN FABRICATION AND INSTALLATION INTERNAL FACILITIES MANAGEMENT INTERNAL FACILITIES MANAGEMENT INTERNAL FACILITIES MANAGEMENT NYU Identity: Signage Guidelines 5

6 14 West 12th Street Furman Hall School of Continuing & Professional Studies Jacob D. Fuchsberg Clinical Law Center Overview KIT OF PARTS Wayfinding tools have been created as a kit of parts to address how people engage with the built environment. Zones have been created for consistency of mounting locations, and the signage has been created at a scale for high visibility. There are four sign types in the exterior signage system: campus flags, banners, entrance signs, and campus maps. Sign numbers have been provided for each sign type for use with location plans and message schedules. Material, size and identity specifications are provided in the Sign Type section. Recommendations for mounting techniques and locations are offered, but will need to be verified in the field and coordinated with architectural teams and the Office of Construction Management or the Office of Strategic Assessment, Planning, and Design. ZONE 3 Large campus flags can be seen from afar to provide awareness of NYU buildings in the district. FL-1 PRIMARY CAMPUS FLAG FL-2 SECONDARY CAMPUS FLAG ZONE 2 Individual buildings may have a banner, to identify the specific function of the building. BN BANNER ZONE 1 Campus maps and entrance identification signage on or near the doors provide the visitor with immediate information regarding their surroundings. EN-2 STAINLESS STEEL ENTRANCE SIGN PLAQUE CM-1 SMALL WALL-MOUNTED CAMPUS MAP FRAME 6 NYU Identity: Signage Guidelines

7 KIT OF PARTS: ZONE LaGuardia Place Skirball Center for the Performing Arts 556 LaGuardia Place Skirball Center for the Performing Arts 556 LaGuardia Place Skirball Center for the Performing Arts CAST BRONZE ENTRANCE SIGN PLAQUE EN-1 EN-2 EN-3 STAINLESS STEEL ENTRANCE SIGN PLAQUE VINYL ENTRANCE SIGN CM-1 SMALL WALL-MOUNTED CAMPUS MAP FRAME CM-2 LARGE WALL-MOUNTED CAMPUS MAP FRAME CM-3 FREESTANDING CAMPUS FRAME NYU Identity: Signage Guidelines 7

8 Elements We have defined graphic design elements and practices that are universal to the NYU signage system. These conventions and best practices will be used for typography, logos, and message hierarchy. TYPOGRAPHY GOTHAM LIGHT ABCDEFGHIJKLMNOPQRSTUVWXYZ abcdefghijklmnopqrstuvwxyz GOTHAM MEDIUM ABCDEFGHIJKLMNOPQRSTUVWXYZ abcdefghijklmnopqrstuvwxyz Gotham Gotham is a sans serif typeface and the primary typeface of New York University. Mercury Text Mercury Text is the secondary typeface of New York University. Any expression of NYU s visual identity, including exterior signage, should comply with the University s graphic standards. GOTHAM BOLD ABCDEFGHIJKLMNOPQRSTUVWXYZ abcdefghijklmnopqrstuvwxyz MERCURY TEXT ROMAN (WITH SMALL CAPS) 8 NYU Identity: Signage Guidelines

9 COLOR LOGO PMS: 2597 CMYK: C85, M100, Y0, K0 RGB: R87, G6, B140 HEX: 57068c NYU Violet The primary color is NYU Violet. Please follow the color processes that best suits the final artwork production. White White is used as a background on primary campus flags (FL-1), logo color on secondary campus flags (FL-2), message color on banners (BN), and vinyl entrance signs (EN-3) Short Logo Long Logo 45 Percent Gray A 45 percent gray is used for donor recognition on banners (BN). Stacked Logo MESSAGE HIERARCHY Entrance signs can include multiple lines of information, including university identification, street address, building name, school/tenant information, donor recognition, and historic landmark information. When a sign displays multiple messages, they should appear in the order specified below. The NYU logo, consisting of the logomark (torch in the box) and the logotype (New York University) should never be recreated. The logo and its guidelines are available online at nyu.edu/styleguide. Any expression of NYU s visual identity, including exterior signage, should comply with the University s graphic standards. University Identification Street Address Building Identification School/Tenant Identification Building Donor Identification Historic Landmark Information For more information on message hierarchy, refer to page 18. COLOR NYU Identity: Signage Guidelines 9

10 Sign Types CAMPUS FLAG OVERVIEW Campus flags serve as campus identification and pageantry. They are to be placed on buildings that NYU either owns or where NYU is the primary tenant. There is a limit of two flags per block. The primary campus flag (purple on white) should be used whenever possible. The secondary campus flag (white on purple) should only be used when more than one flag appears on a city block. 3'-0" 6'-0" Flag pole and hardware to be stainless steel, natural finish 6'-0" x 8'-2" double-sided Sunbrella fabric. Logo to be sewn onto flag. Lining to be applied if necessary to maintain opacity 8'-2" FL-1 FL-2 PRIMARY AND SECONDARY CAMPUS FLAGS FRONT VIEW SIDE VIEW University stacked Logo color to be concord-purple to match PMS 2597 Mounting hight to be at minimum 20'-0" above street level White flag background FL-1 PRIMARY CAMPUS FLAG 20'-0" minimum clearance University Stacked Logo color to be white ELEVATION VIEW NYU violet background concord-purple to match PMS 2597 FL-2 SECONDARY CAMPUS FLAG 10 NYU Identity: Signage Guidelines

11 CAMPUS FLAG SIZE OPTIONS All new flag poles should accommodate a 6-0 wide flag. When the existing pole or mounting condition does not allow for the 6-0 wide flag, a 5-0 wide flag may be used. Many existing campus flags have an angled top and are mounted to angled flagpoles. Upon replacement, if the existing angled pole must remain, a legacy campus flag with a 20 angled top may be used. All new flag poles should be installed horizontally. 6'-0" 5'-0" 3'-0" 3'-0" 2'-6" 2'-6" 3'-4" 2'-9" 4'-1" 3'-5" 8'-2" 6'-10" 3'-5" 4'-1" 5FT FLAG 6FT FLAG 3'-0" 6'-0" CL 3'-0" FL-1 FL-2 PRIMARY & SECONDARY CAMPUS FLAGS 20 3'-4" 4'-1" 10'-9 1/4" 8'-2" CL 4'-1" LEGACY CAMPUS FLAGS WITH 20 ANGLED TOP. (NOT TO SCALE) NYU Identity: Signage Guidelines 11

12 Sign Types BANNER OVERVIEW Banners serve as identification for schools, institutes, student services, public venues, and retail stores and function as venue beacons. The standard banner size is 2-0 wide by 8-0 tall, though banners can be scaled up or down to accommodate unique site conditions or relate to a specific architectural feature on a building s exterior. However, the width-toheight ratio of 1-to-4 should always be maintained. 2'-0" 2'-0" x 8'-0" Double-sided Sunbrella fabric 8'-0" FRONT VIEW SIDE VIEW 20'-0" max mounting height Text direction should always read from bottom to top. Banner to be double-sided 1'-0" offset from building Text to be white 10'-0" minimum above street level Background to be NYU violet FRONT AND BACK VIEW ELEVATION VIEW 12 NYU Identity: Signage Guidelines

13 BANNER MESSAGE OPTIONS There are three types of banner layouts. The layout of the banner is determined by the amount of copy on the banner. Refer to the chart below to determine the appropriate layout. If a venue is not listed below, refer to the number of characters in the message to determine the proper layout. There are three types of banner layouts. COLLEGE OF ARTS & SCIENCE Double-Line Banner Messages are 19 characters or more in width. Single-Line Banner Messages are 18 characters or less In width. Sample List of Venue Names NYU Polytechnic School of Engineering NYU Graduate School of Arts & Science NYU College of Arts & Science NYU Institute of Fine Arts NYU Welcome Center NYU Arts & Science NYU Student Health NYU Steinhardt NYU Dentistry NYU Wagner NYU Courant NYU Nursing NYU Gallatin NYU ISAW NYU Silver NYU Stern Single-Line Banner Use when messages are 18 characters or less. Double-Line Banner Use when messages are 19 characters or more. Banner with Donor Name Use when message includes donor name. NYU Tisch NYU SPS NYU Law NYU Identity: Signage Guidelines 13

14 Sign Types SINGLE- AND DOUBLE-LINE BANNER MESSAGE LAYOUTS Overall Considerations for Doubleand Single-Line Banners The maximum live area is 7-0 x 9 5/8. All artwork is centered and scaled proportionately until it reaches either the max live height dimension or max live width dimension. Artwork should never extend beyond the max live area and must maintain proper margin space. Messages are to be horizontally and vertically centered on the banner. Single-Line Banner When the banner s message is 18 characters or less, text layout consists of the NYU acronym set in all capital letters in Gotham Medium, followed by the location name set in uppercase and lowercase in Gotham Light. All spaces between words should be eliminated. COLLEGE OF ARTS & SCIENCES 8'-0" 6" 6" 7 3/16" 9' 5/8" MAX LIVE AREA 2'-0" 7 3/16" Max live width 7'-0" Max live height Maximum live dimensions for single-line and double-ine banner layouts (9'-5/8" x 7'-0") Single-Line Banner There is always a 2 5/8" space between the two lines of the location name. The location name shall be seperated from the NYU acronym by a 2" space. Double-Line Banner When the banner s message is 19 characters or more, text layout consists of the NYU acronym set in all capital letters in Gotham Medium, followed by the location name set in two lines in all capital letters in Gotham Book. The location name is separated from the NYU acronym by a 2 space. 2" 3 1/2" COLLEGE OF 2 5/8" 3 1/2" ARTS & SCIENCES Messages to be centered on banner 9 5/8" Double-Line Banner Location name is always sized to a 3 1/2" cap height. The NYU acronym is always sized to a 9 5/8" cap height. Single Line Banner Layout 14 NYU Identity: Signage Guidelines

15 BANNER WITH DONOR NAME LAYOUT Considerations for Banners with Donor Identification When donor identification is added to a banner, use the single-line banner layout style with maximum live dimensions for the NYU acronym with location. The donor name, colored with a 45 percent tint of black, is set in uppercase and lowercase in Gotham Medium and at a cap height of 2 5/8, spaced to the left of the NYU acronym with a 2 gap. The entire message is centered horizontally and vertically on the banner. 2'-0" 9 5/8" EQ EQ EQ 7'-0" MAX DIMENSIONS FOR LOCATION NAME SCALING 8'-0" Max dimensions for location name scaling EQ Donor Name Scaled to a 2 5/8" cap height 2 5/8" 2" 2" offset between location name and donor name Location name Scaled to fit within the max dimensions for location name scaling Banner with Donor Name Layout NYU Identity: Signage Guidelines 15

16 Sign Types ENTRANCE SIGN OVERVIEW Entrance signs are meant to mark the main entry to a building at eye-level and should display all critical information about a building in expected locations. Entrance signs can be produced as either metal plaques or as white vinyl on glass. There are three types of entrance signs: EN-1 Cast Bronze Entrance Sign Plaque EN-2 Stainless Steel Entrance Sign Plaque EN-3 White Vinyl Entrance Sign METAL PLAQUES VINYL 556 LaGuardia Place Skirball Center for the Performing Arts 556 LaGuardia Place Skirball Center for the Performing Arts CAST BRONZE ENTRANCE SIGN PLAQUE EN-1 STAINLESS STEEL ENTRANCE SIGN PLAQUE EN-2 VINYL ENTRANCE SIGN EN-3 5'-0" Mounting height at centerline Entrance signs should be positioned close to the main entrance at eye-level: 5'-0" height above grade level to centerline of sign. 16 NYU Identity: Signage Guidelines

17 ENTRANCE SIGN MATERIAL SPECIFICATION Metal Plaques Entrance signs can be produced in either cast bronze with raised contrasting messages or horizontal brushed stainless steel with etched and black paint in-filled messages. Metal plaques are recommended on masonry buildings, particularly when the entrance doors are recessed from the sidewalk. They should always be mounted on the building s surface against an opaque material, such as stone, brick, or metal. 1/2"-thick cast bronze plaque Background to be mottled/stained for dark-bronze finish Raised contrasting logo and messages to be natural bronze without stain or mottling Bronze plaques are recommended on older masonry buildings, particularly buildings with dark trim. CAST BRONZE ENTRANCE SIGN PLAQUE EN-1 Selecting the appropriate plaque material is dependent on the style, detailing, and materials of the architecture. Particular consideration should be paid to the building s trim. 1/2"-thick horizontal brushed stainless steel entrance sign plaque See Implementation section on page 26 for more information on selecting metal plaque finishes. Vinyl Application Vinyl applications are recommended on storefronts or any buildings with large expanses of glass. They can be used as primary entrance identification on buildings with large areas of glass near the entrance. They can also be used as supplementary entrance verification applied to doors or transoms, used in combination with metal plaques. Etched and black paint in-filled messages 556 LaGuardia Place Skirball Center for the Performing Arts Stainless steel plaques are recommended for contemporary masonry buildings. STAINLESS STEEL ENTRANCE SIGN PLAQUE EN-2 When being applied, they should always be placed at eye-level and close to the main entrance whenever possible. They should be applied to the second surface of glass walls, windows, doors, or transoms. Logos and messages must be opaque white vinyl. Logo and messages to be opaque white vinyl (shown here in grey for visibility on page) Historic landmark information is not listed on vinyl entrance signs. VINYL ENTRANCE SIGN EN-3 NYU Identity: Signage Guidelines 17

18 Sign Types ENTRANCE SIGN MESSAGE HIERARCHY The minimum requirement for any entrance sign is the full NYU logo and building s street address. However, in many cases, entrance signs could also include the building name, school/venue name, and any special building information, such as historic landmark status or donor recognition. Information within the entrance signs should be listed in the order of hierarchy as shown. University Identification Uses the University Long Logo to identify that the entrance leads to an NYU location. Required on all buildings. Street Address Serves as an important wayfinding tool both within and outside of NYU. Required on all buildings. 14 West 12th Street Building Identification Identifies the name of the building. This should be used if the building name is widely known and used as a means of wayfinding. School/Tenant Identification Identifies the school, institute, office, or public venue that is located at that specific entrance. Building Donor Identification Identifies individual or organization that has provided the support for the construction of the building (when applicable). Furman Hall School of Professional Studies Jacob D. Fuchsberg Clinical Law Center Historic Landmark Information Provides information about buildings with national historic landmark status. 18 NYU Identity: Signage Guidelines

19 VINYL ENTRANCE SIGN LAYOUT There are two types of layout alignments flush-left which is used on doors and windows, or centered, which is used on transoms. Text should never be set flush-right or free form. The overall composition and style of architecture should also be considered. Text sizes will vary depending on the height of installation and the size of the window or glass panel. Maintain the original lockup and spacing when using the University Long Logo Logo area Message Area: Street address Building name School name 1 1/8" 7 East 12th Street School of Professional Studies Third message line Gotham Medium Uppercase and lowercase Text size: 60 pts Leading: 72 pts Flush-Left Layout For use on doors and windows Logo area Message Area: Street address Building name School name 1 1/8" 7 East 12th Street School of Professional Studies Third message line Center-Aligned Layout For use on transoms NYU Identity: Signage Guidelines 19

20 Sign Types METAL PLAQUE ENTRANCE SIGN LAYOUT Entrance signs are comprised of multiple panels, with each panel containing specific content and arranged according to approved hierarchy. The logo lettering is placed in its own 13 3/8" x panel. 1/2" Panels are 1/2" thick. 1/8" 1'-4" 13 3/8" The top row of panels contain the University Long Logo. 1/8" The logo torch is placed in its own x square panel. 14 West 12th Street 1/8" Each panel contains one message. Furman Hall 1/8" Panels are separated from each other by a 1/8" reveal. 1/8" School of Professional Studies Jacob D. Fuchsberg Clinical Law Center 1/8" 1/8" Variable overall height Panels start at high but can be made taller to accommodate longer messages by increasing the height in increments of. This panel holding the historic landmark information is 16" x 10". 10" Metal entrance sign plaques can deviate from the standard size when necessary due to specific site conditions. SIDE VIEW FRONT VIEW 20 NYU Identity: Signage Guidelines

21 METAL PLAQUE ENTRANCE SIGN LAYOUT (CONTINUED) Maintain the original lockup and spacing when placing the university logo onto the panels. When necessary, due to specific site conditions, plaques can deviate from the standard size as long as all proportions remain the same. 3 1/8" LEFT MARGIN EQ OFFICIAL LOGO EQ EQ Gotham Bold Uppercase and lowercase Text size: 60 pts Leading: 72 pts OFFICIAL LOGO ON PANELS EQ Logo Panels Panels with one- and two-line Messages 3 1/8" LEFT MARGIN Font: Mercury Text Bold SC Text size: 36 pts Leading: 45 pts 7/8" TOP MARGIN Mercury Text should be used on any historic landmark panels. Historic landmark panel height is adjustable in increments of to fit various messages. 1 1/4 MINIMUM BOTTOM MARGIN Historic Landmark Panel Messages NYU Identity: Signage Guidelines 21

22 Sign Types CAMPUS MAP FRAMES OVERVIEW Campus map frames come in three types; small wallmounted frames, large wall-mounted frames, and freestanding frames. Building facade mounting location conditions may influence frame width, and the map content determines the height. Freestanding frames are to be used when wall mounting is not possible, such as on translucent and historic landmarked buildings. Guidelines are for campus map frame construction only. To get the Campus Map document contact William D Haas, Sr. Director Of Campus Planning william.haas@nyu.ed 2 1/4" 2'-8" 2 1/4" 3'-0" 5" 3'-1" 2'-10 5/8" 3'-7 1/4" 6'-2 5/8" 4'-6" mounting height to centerline of display CM-1 SMALL WALL-MOUNTED CAMPUS MAP FRAME CM-2 LARGE WALL-MOUNTED CAMPUS MAP FRAME CM-3 FREESTANDING CAMPUS MAP FRAME 22 NYU Identity: Signage Guidelines

23 CAMPUS MAP FRAME FABRICATION SPECIFICATIONS 2'-7" 2 1/4" 3/8" 3/8" thick clear anodized aluminum letters mounted on top of display case Bar and letters cut from continuous plate 2" 1 1/2" 3/4" 1 1/2" 1 1/2" 7/16" Clear anodized aluminum display case 2'-10 5/8" 2'-8 5/8" 2'-4 1/8" (Height may be adjusted to fit various size maps.) Graffiti and shatter proof 1/4" thick tempered glass door with lock 1 1/2" 2 1/4" 3/4" 1 1/2" 1 1/2" 3/4" 3/4" 2'-3 1/2" 2'-8" CM-1 SMALL WALL-MOUNTED CAMPUS MAP FRAME NYU Identity: Signage Guidelines 23

24 Sign Types CAMPUS MAP FRAME FABRICATION SPECIFICATIONS (CONTINUED) 3-0" 2 1/4" 2'-11 1/2" 3/8" 2 1/4" 1 3/4" 3/4" 3/8" thick clear anodized aluminum letters mounted on top of display case 1 3/4" Bar and letters cut from continuous plate 1 1/2" 1/2" Clear anodized aluminum display case 3'-7 1/4" 3'-5" 3'-1/2" (Height may be adjusted to fit various size maps.) Graffiti and shatter proof 1/4" thick tempered glass door with lock 1 1/2" 2 1/4" 3/4" 1 1/2" 1 1/2" 3/4" 2'-7 1/2" 3/4" 3-0" CM-2 LARGE WALL-MOUNTED CAMPUS MAP FRAME 24 NYU Identity: Signage Guidelines

25 CAMPUS MAP FRAME FABRICATION SPECIFICATIONS (CONTINUED) 5" 3 3/4" x x 2'-11 1/2" fabricated aluminum bar placed between front and back dimensional letters 2'-11 1/2" 5" 3/8" thick clear anodized aluminum letters mounted on top of display case 3 3/4" 3/4" A 3/4" 3/4" 1 5/8" 1 1/2" 1/2" Front-facing dimensional letters Back-facing dimensional letters 3' 1/4" 31 3/4 Clear anodized aluminum display case Clear anodized aluminum fabricated structure and posts Bar and letters cut from continuous plate Graffiti and shatter proof 1/4" thick tempered glass door with lock Clear anodized aluminum fabricated structure and posts Two back-to-back map display cases 1 1/2" 3 3/4" 3/4" 1 1/2" A 1 1/2" 3/4" 2'-7" 3/4" 2'-7 1/2" 3 3/4" 2 3/4" 35 1/2 2 3/4" SECTION VIEW AA CM-3 FREESTANDING CAMPUS MAP FRAME NYU Identity: Signage Guidelines 25

26 556 LaGuardia Place Skirball Center for the Performing Arts Lorem ipsum dolor sit amet Integer sed augue vitae magna finibus mattis Implementation NYU has several different building types. We ve broken them down into the two most basic characteristics: solid vs translucent facades. We have provided you with the basic sign type combination for use with each building type. Specific location details must be coordinated with the architect and the Office of Construction Management. SOLID/NON-TRANSLUCENT FACADE FL-1 BN 26 NYU Identity: Signage Guidelines EN-1 CM-1 or CM-2

27 556 LaGuardia Place Skirball Center for the Performing Arts GLASS/TRANSLUCENT FACADE FL-1 BN EN-3 CM-3 NYU Identity: Signage Guidelines 27

28 GOT QUESTIONS? nyu.edu/styleguide Additional Signs Outside the Sign Types Signage that may be required on a building that is outside of these sign types needs to be reviewed and approved by University Relations and Public Affiars and coordinated with the Office of Construction Managment. New York University