Technology Plenary. Technology Trends & Implications for Economic Development. Tim Hale Managing Partner Coastal Cloud Tim.Hale@CoastalCloud.

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1 1 Technology Plenary Technology Trends & Implications for Economic Development Tim Hale Managing Partner Coastal Cloud

2 2 Louis C.K. and Conan O Brien Everything is amazing.:

3 3 Agenda Who is Coastal Cloud? Major Trends in Technology Trends in IT Services Implications for Florida s Economic Development

4 4 Who is Coastal Cloud? Coastal Cloud is one of the fastest growing technology consulting companies in Florida and serve clients nationwide. We focus exclusively on cloud computing technologies and help our clients take advantage of the cloud to reduce costs & provide better service. Florida coverage Cloud Technology Solution Center: Jacksonville Tallahassee Pensacola Flagler County, FL Palm Coast Local Cloud Certified Resources: Washington, DC Atlanta, GA Charlotte, NC Raleigh/Durham, NC Richmond, VA Roanoke, VA Philadelphia, PA Chicago, IL Louisville, KY Kansas City, MO Dallas, TX Denver, CO Salt Lake City, UT Savannah, GA Hilton Head, SC Birmingham, AL Ft Lauderdale, FL Melbourne, FL Honolulu, HI Gainesville Tampa Orlando Melbourne South Florida Salesforce Solution Center - Hub Local Certified Resources Spokes

5 5 How is Coastal Cloud Different? Live at the Beach. Work in the Cloud. TM Founded in late 2012 by former Accenture partners (25+ years experience senior team) Strong Mix of Business Consulting and Technology Skills Unique Delivery Model Cost-effective (25-50% less than big firms - based on lower cost of living, high quality of life) 100% On-shore Team (easy to work with, great communications skills, excellent business process, data & industry knowledge and NIMBLE!) 100% Certified Team (admin or higher certification required for all staff) Fun, Easy Team Live at the Beach. Work in the Cloud. TM Hub & Spoke model delivery center hub in Northeast Florida coupled with key consultants ( spokes ) in major metro areas for on-site roles Very High Customer Satisfaction 9.7 out of 10 on Salesforce Customer Satisfaction survey. Industry Leading Staff Retention 5% attrition rate versus 25-30% industry average

6 August 15, 2014 Confidential to Graphene and Coastal Cloud 6 Our Technology Partners we integrate cloud solutions Sales Cloud Service Cloud Marketing Cloud Force.com Platform Field Service Management Electronic Signatures Automated Marketing Lead Nurturing Campaigns , event & social marketing Calendar Contact Management Instant Messaging Audio & Video Conferencing Collaborative Documents ERP Finance & Accounting ETL (Data Migration) Enterprise Integration

7 August 15, 2014 Confidential to Coastal Cloud 7 Deep Industry Vertical Expertise Communications & Media Healthcare High Tech Economic Development & Workforce Development Retail & Real Estate

8 Economic Development & Workforce Development 8 Economic Development Workforce Development

9 9 Major Trends in Technology Ubiquitous Broadband Social Networks Mobility Smartphones & Tablets Location aware (GPS) devices Machine to Machine (M2M) Internet of Things Cloud Computing

10 The Connected, Mobile Consumer "The Protection Ad" by Nivea

11 The Connected, Mobile Consumer MeatPack HiJack

12 The Sharing Economy / The Collaborative Economy An economic model where creation, ownership and access are shared between people and corporations The people formerly called consumers are now getting what they need from each other, rather than from traditional institutions. Instead of buying new things, people are sharing products with each other in an emerging societal shift called the Sharing Economy.

13 The Airbnb Experience Digital Marketplace for Individuals to post rooms for Rent & Travelers to Book rooms Airbnb platform provides: Verified ID, Profiles & Reviews, Messaging Rapidly expanded to 190 countries, 30,000 cities, 600,000 Listings in 4 years

14 The UBER Experience Customer-managed process, very simple and professional experience Transparency (exact car location, driver name & ratings, specific ETA, 1:1 communication) Performance feedback / learning (bi-lateral reviews: customer rates driver, driver rates customer) A 65% Reduction in taxi trips in San Francisco in 30 months

15 15 Understanding Cloud Computing - Definition Cloud Computing is the use of computing resources (hardware and software) that are delivered as a service over a network (typically the internet). Five Essential Characteristics (per National Institute of Standards & Technology) 1. On-demand self-service a consumer can request & receive computing capabilities at any time without requiring human interaction 2. Broad network access - capabilities are available over the network from a variety of user devices (mobile phones, tablets, laptops and workstations) 3. Resource pooling the provider s computing resources are pooled to serve multiple customers using a multi-tenant model (similar to multiple apartments in a single apartment building) 4. Rapid elasticity capabilities can be elastically provisioned and released based upon customer demand. To the customer, the capabilities available appear to be unlimited. 5. Measured service automatically control and optimize resources by metering some appropriate measurement such as number of users, storage used, bandwidth consumed or computing cycles used.

16 16 Understanding Cloud Computing 3 Service Models The 3 Cloud Service Models IaaS Infrastructure as a Service (servers, disk space, networking) PaaS Platform as a Service (a working platform to let you build applications) SaaS Software as a Service (a working software system that you can use & customize and is used by others)

17 17 Understanding Cloud Computing 3 Service Models IaaS PaaS SaaS

18 Understanding Cloud Computing A BIG marketplace 18

19 19 Understanding Cloud Computing Examples Sample Cloud Computing Solution videos: IaaS example: Amazon Web Services (aws) PaaS example: Force.com SaaS example: Salesforce.com Service Cloud demo

20 Why organizations are moving to the Cloud? Better, Faster, Cheaper 20

21 21 Why organizations are moving to the Cloud? Better, Faster, Cheaper Cloud solutions are faster because: No time spent on building/testing systems infrastructure (it already exists) Less programming means less testing ( configure, don t code ) An ecosystem of applications (apps) that can be quickly put together (eg, Apple s AppStore)

22 Why organizations are moving to the Cloud? Better, Faster, Cheaper 22 Servers & Database example: Cloud option (Amazon) saves ~70-80% vs On-premise

23 23 Trends in IT Services Business needs & expectations are changing Faster pace of change Must be more nimble & responsive to customer needs IT professionals need BOTH business skills & technology skills Technology is increasingly driving innovation Location may not matter, but time of day does Pervasive use of online collaboration tools (WebEx, GoToMeeting, Skype, JoinMe, Facetime, Google Hangouts) Broadband is everywhere (mobile & fixed, home & work) Re-shoring of IT Services Issues with offshore IT slow, time zones, communications, rising labor rates Domestic jobs focus & pressure on H1B visas Very high costs of IT services & quality of life issues in major US markets (San Francisco, New York, Boston, Washington DC, Chicago) Rise of rural IT sourcing high quality of service at reasonable prices

24 24 Implications for Florida s Economic Development We are well positioned.the trends favor us Key Strengths High quality of life Low cost of living Strong university system developing technology skills Good collaboration programs FL High Tech Corridor Gateway to growing South American markets bi-lingual Reliable & affordable power & telecom infrastructure Recommended messages to target companies: Florida as a re-shoring IT destination Florida lifestyle as an IT recruitment & retention tool (reduce attrition) Florida technology skilled workforce is growing, rapidly More technology talent is moving to Florida seeking a better lifestyle ( IT people can work anywhere with today s collaboration tools)

25 25 Thank you! Tim Hale Managing Partner Coastal Cloud

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