v. Souschef for Forretningsudvikling Helle Meinertz What we can do.by: Jens Peder Jensen, Export Counsellor

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1 Trade Velkommen Council til Eksportrådet of Denmark v. Souschef for Forretningsudvikling Helle Meinertz What we can do.by: Jens Peder Jensen, Export Counsellor

2 Introduction of speaker Jens Peder Jensen Name: Jens Peder Jensen Profile: CEO experience on all levels incl. boards of director work. Expertise on different business areas, both national and international, includes 5 years in USA Strategic planning within: Sale, marketing, customer relations and communication Specific and general ITC consultancy, with background in innovation, internationalizing, export preparation, spring boards and mindlabs Launching new enterprises (from business concepts to practical implementation) Establishing and maintaining contact on all levels and at 3 continents Language: English (Fluently), German at negotiation level Born: June 3, 1947 in Denmark Experience: Minister-Counsellor, Royal Danish Embassy, Tokyo (Head of Trade Department) Consul-General, Royal Danish Consulate General, Hong Kong Sept Deputy Consul-General, Royal Danish Consulate General, Hong Kong Counsellor, Royal Danish Embassy, Tokyo (Head of Trade Department) Head of Section, Ministry Of Foreign Affairs. Commercial and Economic Issues with Central and Eastern European Countries President of TERMA Electronics Incl. USA Commercial Attaché at the Royal Danish Embassy, Washington Danish Industrial Attaché, Royal Danish Consulate General in New York President of the Danish company Anderberg Hygro A/S, Denmark 1975 Master Degree of Business Administration Trainee at Exchange Engineering Program, Long Beach Harbour Department, USA Sales Manager with United Iron Foundries, division for Industrial ventilation 1971 Master Degree of Science, Industrial Engineering

ITC consultancy, with background in innovation, internationalizing, export preparation, spring boards and mindlabs Launching new enterprises (from business concepts to practical implementation)

3 Mission

4 Vision

5 Trade Council of Denmark Trade Council of Denmark is a part of Ministry of Foreign Affairs in Denmark We offer advice about export and internationalisation We are present world-wide with about 250 advisors at Embassies, Consulate Generals and Trade Commissions at the most significant markets in 64 countries

internationalisation We are present world-wide with about 250 advisors at

6 Global presence:

7 Range of Competence: Commercial knowledge Political knowledge Business solutions Global Network

Business areas Traditional consultancy regarding export & internationalization Sector Specialization Small Global Growth Enterprises Knowledge and influence of

8 Business areas Traditional consultancy regarding export & internationalization Sector Specialization Small Global Growth Enterprises Knowledge and influence of political processes and decision makers New opportunities in emerging markets Political Risk analysis CSR/anti-corruption Political risk analysis Base of the pyramid

political processes and decision makers New opportunities in emerging markets

9 Trade Council of Denmark can help you with four business areas: International growth through increased export Increased competition capability Through outsourcing, sourcing and innovation International influence through access to the public and private decision-makers World-wide strategy through counselling about world-wide tendencies and sale opportunities. Experienced export advisors Direct access to decision-makers and public authorities Possibility to have influence on the progress of the international business conditions Including access to combine the Danish and foreign networks An international good Brand and a Royal Image

about world-wide tendencies and sale opportunities.

10 The equation

11 Targets and what we measure Employee satisfaction

12 The Export Kickstart Program Vitus and Eksport Start.

13 Vitus Output

14 Examples of IT-Financial solution export: 1. 7N A/S s establishment on the market in India. 2. GN Netcom A/S established on markets via the INCUBATORS. 3. Pro Data A/S partner search on several markets. 4. Lynge Blak est. Financial Kommunication in China. 5. Comendo A/S Market intelligence Poland. 6. Rambøll Group A/S events in UK. 7. HerbertNathan & Co business intelligence from several markets. 8. Milestone Systems A/S rent an employee in Japan.

Lynge Blak est. Financial Kommunication in China. 5. Comendo A/S Market intelligence Poland. 6.

15 Spørgsmål? um.dk

Investing in the United States

Investing in the United States 13 May 2015 ehealth Week 2015 Global Markets: Tools for Transatlantic Trade Kim Tuminaro Senior Trade Officer U.S. Department of State SelectUSA.gov U.S. Investment and Business