FREQUENTLY ASKED QUESTIONS

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1 CANVAS AUCTION PRESENTED BY 2016 ADVERTISER BUYERS GUIDE CONGRATULATIONS!! You are now the successful Advertiser of a Chuckwagon Team and Driver and have purchased the right to advertise on a Chuckwagon canvas at the 2016 Calgary Stampede GMC Rangeland Derby! To understand your purchase, perks and paperwork, please review this document in its entirety. We have organized the process into an easy to follow timeline format. We encourage you to submit all required forms as far in advance as possible so that we can focus on making your Stampede experience as memorable as possible. 1

2 FREQUENTLY ASKED QUESTIONS PAYMENT When is payment for the tarp due? Payment for the full purchase price of the tarp is due April 22, Please see page 2. SUB-ADVERTISING Can I share the cost of the tarp by selling nights to other companies? Absolutely! Please see page 3. TARPS How do get a tarp made for our driver s Chuckwagon? We have supplied you with some companies. Please see page 4. FORMS Do I need to fill out any forms before Stampede? We require information to help ensure your Stampede experience is a great one! For a list of required forms and due dates, please see page 2. PASSES How many passes will I receive for each night? If your tarp purchase price was over $100,000, you will receive 20 VIP passes and 25 Barn passes for each night of Stampede. If your tarp purchase price was under $100,000, you will receive 15 VIP passes and 25 Barn passes for each night of Stampede. Please see page 5. VIP AND BARN PASSES How are they different? VIP passes allow the holder entry into the park at any gate, access to the hosting area by the Barns and Grandstand Tarmac or Infield seating access to watch the races. Barn Access passes only give the holder access to the hosting area by the Barns so these guests must pay to enter the park and pay to watch the races. Please see page 5 BARN DELIVERY PASS What is it and how does it work? This is a delivery pass only and allows ONE vehicle to enter the hosting area through the Nat Christie Gate to drop off supplies/food etc. during very specific times during the day. Everyone in the vehicle must have a VIP pass to enter the park through this gate. Please see page 8. CANOPIES Where do I get a canopy/tent to protect my guests from inclement weather and how big can it be? Stampede will provide one of two canopies at no cost to you: a 10 x 15 if you would like to have a BBQ at your space or a 10 x 20 if you will not be using a BBQ. Please see page 7. FOOD SERVICE What options do we have for serving dinner? Stampede Catering is an excellent choice, but you are able to use any caterer licensed by Alberta Health Services. You may also choose to bring in your own BBQ and cook for your guests. Please see page 9. BAR SERVICE How does the bar service work and what is the cost? Private bartenders and bar service must be arranged through the Calgary Stampede. Please see page 10 for pricing and selection options. MAP How do my guests get to and from the barn? Please see the map on page 13.

3 TABLE OF CONTENTS Access Passes 5 Advertiser Code of Conduct 15 Advertiser Coordinator 1 Alberta Health Services (AHS) 10 Bales (straw or hay) 16 Bar Service 11 Barbecues 9 Barn Delivery 8 Barn Hosting 7 Barn Passes 5 Barn Rules 12 Canvas Payment 2 Canvas Design Rules 4 Canopies 7 Catering Passes 5 Chuckwagon Committee 1 Co-Hosting 3 Daily Hosting Itinerary 12 Deadlines 2 Food Service and Catering 9 Golf Carts 7 Grandstand Tickets 5 Guest Management 12 Hot Zone 12 Infield Seating 5 Liaisons 1 Map 13 Marketing Opportunities 14 ( Fluor Rope Square, Décor, On-Park Promotion) Move In and Set-up of Hosting Space 8 Parking 6 Premium Venues 17 Shuttle Service 7 Sub-Advertising 3 VIP Passes 5

4 YOUR CANVAS PURCHASE As a successful 2016 GMC Rangeland Derby Advertiser, you are entitled to the following perks: Advertising rights on a Chuckwagon canvas for each of the ten days of racing at the Calgary Stampede. The opportunity to participate in exclusive corporate hosting adjacent to the Chuckwagon Barns. An exclusive Advertiser belt buckle presented to you by the Chuckwagon Committee. Exclusive VIP passes and Barn passes for you and your guests. The opportunity to participate in a number of marketing opportunities to promote your brand. A complimentary parking pass CALGARY STAMPEDE CHUCKWAGON COMMITTEE The Calgary Stampede Chuckwagon Committee (the Committee ) is a dedicated group of over fifty volunteers who commit thousands of hours of volunteer service throughout the year to ensure that each of the drivers, fans, and you, our valued Advertisers and Sub-Advertisers, get the maximum enjoyment and return from the Calgary Stampede GMC Rangeland Derby. CHUCKWAGON COMMITTEE ADVERTISER LIAISONS In the days immediately following the 2016 Canvas Auction, each new Advertiser will be assigned a volunteer liaison from the Committee. These volunteers are a dedicated resource for Advertisers and Sub-Advertisers as you prepare for the Stampede. Please note that most of our liaisons work full-time so their ability to conduct volunteer duties during business hours will vary. The Committee highly recommends a face-to-face meeting, as soon as possible following the 2016 Auction, between the Advertiser and liaison to develop a rapport and discuss this guide. If a face-to-face meeting is not possible, please ensure that you establish the best method in which to exchange and/or discuss information. If Advertisers and liaisons can communicate absences and respective busy times, it will also benefit this working relationship. THE CALGARY STAMPEDE RODEO AND CHUCKWAGON OFFICE AND ADVERTISER COORDINATOR Staff members in the Rodeo and Chuckwagon Office are happy to provide information and answer questions regarding this Advertisers manual and all associated forms. Cathy Hendersen is the Advertiser Coordinator, a Calgary Stampede employee dedicated to assisting you or chenderson@calgarystampede.com 1

5 ADVERTISER DEADLINES CANVAS PAYMENT An invoice for the amount of your successful bid plus GST will be sent to you following the auction. 100% payment (by cheque) on each canvas purchased is required on or before April 22, Mailing Address: Calgary Stampede Attn: Rodeo and Chuckwagon Office Box 1060, Station M Calgary, Alberta, T2P 2K8 Street Address: Calgary Stampede Rodeo and Chuckwagon Office 1800 Stampede Trail SE Calgary, Alberta, T2G 2W1 All cheques should be made payable to the Calgary Stampede. ADVERTISER INFORMATIONAL FORMS FORM NAME Contact Information Form Hosting Space Request Form DUE April 22, 2016 Hosting Responsibilities Sub-Advertiser Agreement (if necessary) Canvas Design Form Advertiser VIP Pass Request Form Liquor Service Request Form May 31, 2016 Day Names and One-Liner Form Preferred Parking Alberta Health Services Sent to you by Advertiser Coordinator in mid-may If you require assistance or clarification, please contact your Liaison or the Advertiser Coordinator. It is imperative that the deadlines be strictly adhered to. 2

6 SUB-ADVERTISING OR CO-HOSTING There are two different options and requirements if you are not going to be the sole advertiser for the 10 days: SUB-ADVERTISER You can sell off a night or nights (up to nine) to other companies or organizations by signing and submitting the Sub-Advertiser Agreement form The Sub-Advertiser is then responsible for the production and cost of the canvas and all related hosting costs for their night(s) The Sub-Advertiser must submit all pertinent forms to the Chuckwagon office CO-HOST You can share the hosting space with another company or organization under your umbrella. You will remain responsible for the hosting space and submission of all forms and payments and the drivers canvas. You will receive all of the VIP and Barn passes and will be responsible for distributing them to your Co-Hosts as necessary. CLICK HERE TO ACCESS THE SUB-ADVERTISER FORM. 3

7 CANVAS DESIGN RULES We know you want to have the coolest canvas on the track, but we do have a few rules to follow: 1. Canvas designs must be in good taste and will be subject to approval by Stampede officials, acting in their sole and unfettered discretion. A photograph or electronic file of each canvas must be submitted to the Rodeo and Chuckwagon Office for approval by absolutely no later than May 31, The driver s name must appear on BOTH sides of the lower FRONT corner of each canvas. 3. Advertisers will be responsible for the cost of: a. All canvas design, sign work and production of the canvas; and b. Any special paint scheme on the wagon - with permission of the driver. 4. Signage is restricted to the wagon canvas - no corporate signage or messaging is permitted on the wagon box, running gear or equipment. 5. If choosing to attach any interchangeable Advertiser message on a common canvas, it must be no bigger than 1 x 3 feet and is required to be attached by Velcro along the entire perimeter. 6. There will be two 2016 GMC sponsorship decals placed on the wagon box - one on each side near the back. These will be supplied by the Calgary Stampede and affixed to the wagon box by a member of the Calgary Stampede Chuckwagon Committee. 7. All tarps must be delivered to the drivers by no later than 12:00 noon, July 7, and canvas. Common canvas dimensions are 80 x A letter (approximately 2 x 1.5 ) will be attached by the driver to the top front portion of the canvas Please take this into consideration when designing your canvas. Please contact the driver to get exact dimensions of their wagon and canvas. Common canvas dimensions are 80 x 80. CLICK HERE TO ACCESS THE CANVAS DESIGN FORM. 4

8 ACCESS PASSES During the third week of June, the Advertiser Package (applicable passes, etc.) will be ready to pick up from the Chuckwagon Office. Your parking pass will be included in your advertiser package. Pass Type No. Seats Provided? Access Included VIP Access Pass 15 or 20/day Yes - top three rows of infield rush seating Gate, Evening Grandstand, Barn Barn Access Pass 25/day None Barn only Catering Pass (VIP Pass) 2/day Yes - top three rows of infield rush seating Gate, Evening Grandstand, Barn Barn Delivery Pass 1/day None Barn only Parking 1/day None None VIP Access passes allow the holder entry into any Stampede Park gate entrance, the Grandstand tarmac and rush infield seating, as well as the hosting area back at the Barns. Rush infield seating is limited to the top three rows but you are welcome to sit anywhere in the infield. The top three rows will be held until 8:30 pm nightly at which time, unused seats will be released to the general public. The pass also allows for standing room on the Grandstand tarmac. The Barn Access passes allow the holder entry into the hosting area back at the Barns via Stable Gate prior to the races, the Fourth Furlong gate or the Infield tunnel gate after the races. You must enter the park at one of the three main gates and pay admission before making your way to the Barns. If your canvas purchase price was over $100,000, you will receive 20 VIP passes and 25 Barn Access passes for a total of 45 maximum passes per night. If your canvas purchase price was under $100,000, you will receive 15 VIP passes and 25 Barn Access passes for a total of 40 maximum passes per night. Each Advertiser will also receive 2 additional VIP passes for your caterers. If you are not using caterers, you may use them for additional guests. You may upgrade any number of your 25 Barn Access passes for VIP Access Passes at a cost of $35/ pass/ day. Barn Passes DO NOT provide any Gate or Grandstand admission. CLICK HERE TO ACCESS THE ADVERTISER VIP PASS REQUEST FORM The Parking pass is for a designated lot in close proximity to the hosting area. You will also have the opportunity to purchase two additional passes in a separate lot. GRANDSTAND TICKETS For guests receiving the no-cost Chuckwagon Barn Access passes, standing room evening show tickets can be purchased daily from the Grandstand Ticket Office inside the park. Standing room is on the tarmac in front of the Grandstand - a great place for watching the Chuckwagon races! Grandstand and Clubhouse, seating is reserved. This a perfect compliment to your Barn Access Passes as these tickets will provide your guests with gate admission and great seats to watch the races and evening show. To purchase, contact the Calgary Stampede Ticket Office at

9 2016 CHUCKWAGON CANVAS BUYER S PREFERRED PARKING We are pleased to offer successful Chuckwagon Canvas Buyer s theopportunity to purchase additional preferred parking on site, inventory is limited. Please note, as a Canvas Buyer you will receive one (1) complimentary parking permit for a satellite Stampede lot with your package. CONVENIENT LOCATION The Preferred Parking Lot is conveniently located inside Stampede Park. Since the parking is located inside the entrance gates, every person in the vehicle will be required to have proper gate accreditation (i.e. tickets/passes). VALID FOR ALL 10 DAYS Option 1: Purchase an all-inclusive 10 day permit. Option 2: Purchase a bundle of 10 individual day permits. Stalls are limited to a maximum of two (2) Preferred Parking permits per day per wagon, valid throughout the entire 2016 Stampede. CHUCKWAGON BARN ACCESS The Canvas Buyer s will have vehicle access privileges to the Chuckwagon Barn area between 8:00 a.m. to 10:30 am and 2:00 pm to 4:30 pm each day to drop off supplies, etc. for their wagon outfit. Accreditation is required. HOW TO ORDER If you are interested in taking advantage of the Preferred Parking Lot offer, please complete the attached form and forward along with full payment to the Calgary Stampede Parking Department. The deadline for ordering your parking permit(s) is May 31, ALTERNATE OPTIONS For Stampede 2016 there will be alternate parking options available to you for purchase. Please contact the Parking Office or the Rodeo Office for more information. QUESTIONS? Should you have any questions regarding the Preferred Parking Lot permit offer, please feel free to contact the Parking Office at (Between the hours of 9:00 am to 5:00 pm Mon-Friday) 6

10 BARN HOSTING As an Advertiser, you have the option to participate in corporate Hosting adjacent to the Chuckwagon Barn. You will be assigned a hosting space in the Barn Hosting area where you where you can entertain guests, clients, co-workers and family and treat them to a tour of the barns where they can meet your driver and his equine athletes. Hosting spaces are situated to allow for traffic flow and to accommodate a required fire lane. Each hosting space will be bordered by a chain link fence and an immovable safety barricade. Your Advertiser Committee Liaison would be happy to organize a tour of the hosting area prior to Stampede so you can familiarized yourself with the area. Please note that your hosting space is for you and your sub-advertisers only and is non transferable. This area is governed by a number of City, Provincial and Federal regulators. It is the individual advertiser s responsibility to comply with all regulations and requirements. Your liaison and the advertiser coordinator can assist you in ensuring compliance. In an effort to maximize your hosting experience and to reduce the increasing risk to people and horses in the Chuckwagon Barn area, the Stampede will: Erect a canopy over your hosting space to provide shade and protection from inclement weather. The size of canopy will be dependent upon your food service choice. Supply signage so your guests can easily find your hosting space. Provide a shuttle service for guests requiring assistance into the infield. Supply garbage and recycling barrels at each hosting space If you wish to bring in a golf cart, it must be approved for permit. The permit will be affixed to the cart upon arrival. Access is restricted to between Lot 25 and the Stable Gate (No Infield access). Supply access to a 3-prong, 110 watt power service and potable water nearby. We ask that you keep power requirements to a minimum to avoid tripping breakers. Please bring your own power cords and individual security needs such as a BBQ lock. CLICK HERE TO ACCESS THE HOSTING SPACE REQUEST FORM CLICK HERE TO ACCESS THE HOSTING RESPONSIBILITIES FORM CLICK HERE TO ACCESS THE GOLF CART REQUEST FORM 7

11 MOVE-IN AND SET-UP Thirty-eight Chuckwagon drivers will be moving equipment, wagons, feed, horses, etc. into the Chuckwagon barn area prior to Stampede. For your benefit and the benefit of the drivers, a move-in schedule has been pre-arranged to lessen traffic congestion. Advertiser move-in: Monday, July 4, 2016, noon to 6pm Your canopy will already be set-up upon your arrival. You can use this time to drop off tables and chairs, put up some signage and décor and familiarize yourself with the area. Final set-up of your hosting space can be completed and food deliveries can be made on Friday, July 8th. BARN DELIVERY Each Advertiser will be given one (1) Barn Delivery pass for the 10-days of Stampede which is to be used for daily food delivery and supplies to the barn hosting area. You must have this pass to access the hosting area at the Nat Christie gate. Each person in the vehicle must also have a VIP Access pass. If you are using an outside Caterer, they will require the Barn Delivery pass as well as VIP Access passes for each day. Please note that this is a delivery pass only, parking is not included. Vehicle access is strictly enforced to the following times: July 4 July 8-17 July 18 Noon to 6:00 pm Move-in 8:00 am to 10:30 am 2:00 pm to 4:00 pm Midnight to 12:30 am 1 pm to 6 pm Move-out Vehicles left in the Barn area outside of these hours will be towed at owner s expense. 8

12 FOOD SERVICE AND CATERING OPTIONS The Stampede is strictly governed by Alberta Health Services (AHS) regulations and the Calgary Fire Department. If you plan to feed your guests there are three (3) options to choose from: 1. We encourage you to use Stampede Catering services. They are an easy and convenient option as they are located on park and are licensed by Alberta Health Services. Space is limited so act quickly. For further information, contact them at You can use any outside Caterer licensed by Alberta Health Services. 3. You can bring in a standard size barbecue and do your own cooking. Tow behind or oversized units must be approved by the Chuckwagon office. If you choose option 2 or 3 on the Hosting Space Request form, you will be sent an Alberta Health Services Vendor Notification form. Portions of the form will already be filled out for you. It must be completed and returned to the Chuckwagon office by May 31, Inspections by AHS and the Fire Department will be conducted both before and during the Stampede. These inspections will assess compliance with the following regulations: Barbecues must be one (1) meter away from all canopies. Barbecues must be located along the fence line. You must supply a fire extinguisher with a minimum rating of 2A-10BC Food items and dirty dishes cannot be left in the hosting space over night Dish washing sink units must be kept clean. You must include a temporary hand wash station in your hosting space that includes warm water, soap and paper towel 9

13 ALBERTA HEALTH SERVICES (AHS) The Calgary Stampede is licensed by AHS for the overall hosting venue of H-Barn. The AHS monitors and regulates washrooms, water service, hand wash stations and dish washingbfacilities. Each Advertiser and Sub-Advertiser must submit the Environmental Public Health Temporary Food Establishment (Vendor) Notification form if serving any food in their hosting spot. The form will be tailored to the uniqueness of the H Barn hosting area and portions of it will be completed by the Calgary Stampede to be consistent amongst all advertisers. It will be forwarded to you once you have submitted the Hosting Space Request form. The completed form must be submitted to the Chuckwagon office by May 31, The Stampede will submit all of the advertisers forms to the AHS together. The Stampede will provide sink units with hot and cold running water for dish and utensil washing. They will be set-up amongst the hosting spaces. Please scrap dishes off before washing them as to not clog the sinks. Inspections by AHS and the Calgary Fire Department will be conducted both before and during the Stampede. These inspections will assess compliance with the regulations outlined here. Feedback is provided to the Chuckwagon office and a date for rectification is provided. On-the-spot enforcement may be imposed by regulators if they deem necessary. AHS requires that all cooking/catering staff have the appropriate Food Safety Course certification. If using a barbecue, it must be one (1) meter away from all canopies If using any type of cooking device, you must supply at least one fire extinguisher with a minimum rating of 2A-10BC Food items and dirty dished cannot be left in the hosting space overnight Dish washing sink units must be kept clean. All hosting spaces must include a temporary hand wash station supplied by the advertiser. It must be cleaned and properly maintained throughout the 10 days. 10

14 BAR SERVICE Barn hosting access is exclusive and guarantees an experience of a lifetime for your guests! If you wish to offer alcoholic beverages in your hosting space, there are two option to choose from. Each of these options includes: bar set up, beverage refrigeration and a trained bartender exclusive to your hosting space for the hours of 4:30 to 7pm and from 9:15 to 11:00pm nightly. The AGLC has stipulated that all alcoholic beverages must be supplied and served by the Calgary Stampede. *Please note that the Calgary Stampede will compensate all liquor service and support staff working in the H-Barn hosting area. Advertisers or their guests do not need to additionally tip their bartenders. BAR SERVICE OPTION 1 A selection of beer, wine, ready to drink beverages Cost: $225 (+ GST) per night plus consumption Menu Beer (Budweiser, Bud Lite and Corona) 3.50 Feature Wine 3.50 Ready to Drink (Mott s Caesar, Jack Daniels and Cola, Palm Bay Cooler) 3.50 Soft drinks and bottled water 1.75 * All beverages prices include GST but are subject to a 10% service charge. BAR SERVICE OPTION 2 A selection of beer, wine, ready to drink beverages and Hi-Balls Cost: $300 (+ GST) per night plus consumption Specialty items can be pre-arranged and added to Bar Service Option #2 but extra fees associated with restocking/return will apply. Be advised that the Stampede has exclusive official sponsors and some requests may not be possible. Menu Smirnoff Vodka, Crown Royal, Bombay Gin and Captain Morgan Spiced Rum 4.00 Beer (Budweiser, Bud Lite and Corona) 3.50 Feature Wine 3.50 Ready to Drink (Mott's Caesar, Jack Daniels and Cola, Palm Bay Cooler) 3.50 Soft drinks and bottled water 1.75 * All beverages prices include GST but are subject to a 10% service charge. CLICK HERE TO ACCESS THE LIQUOR SERVICE FORM 11

15 DAILY HOSTING ITINERARY The Chuckwagon barn is the living and training quarters for the Chuckwagon families, their horses and staff. This area is busy and potentially dangerous, particularly before and after the races. It is the responsibility of the Advertiser to ensure that their guests adhere to the following itinerary and Barn Rules. 2:00-4:00 pm Set-up of your hosting area 4:30 6:30 pm Feed your guests, tour the barn area 6:30 pm Turn off your barbecue, bar service concluded 6:30 7:00 pm Vacate the barn area to allow drivers and outriders time to prepare for the races Post races Return to your hosting area thirty minutes after the last heat 10:30 pm Last call 11:00 pm Conclusion of bar service Midnight The Barn area must be cleared for the night BARN RULES For the safety and comfort of guests, driver and horses please adhere to the following rules: No amplified music Smoking in designated areas only Obey all instructions from Calgary Stampede staff, Chuckwagon committee members and riders at all times Do not touch or disturb any of the equipment or horses in this area Respect your neighbors and their hosting space GUEST MANAGEMENT The map on the next page shows the three (3) Park Entrances as well as the location of the Chuckwagon Advertiser Hosting Area. Prior to the races, your guests must make their way to the barns via the Stable Gate. When heading to the races, they can take the people tunnel into the Infield seating area or the 4th Furlong Gate around to the Grandstand and Tarmac area. Post races, you can make your way back to the hosting area the same way. Guests departing the hosting area after 10:00pm will not be able to leave through the Stable gate due to the nightly fireworks. The Calgary Fire Department designates a HOT ZONE which is highlighted on the map. Guests must exit through the 4th furlong gate and the Grandstand. 12

16 FINDING YOUR WAY THROUGH STAMPEDE PARK 11 AVE SE 6 ST 5 ST 4 ST 3 ST MACDONALD AVE 12 AVE 12 AVE SE MACLEOD TRAIL BMO CENTRE COWBOYS CASINO OLYMPIC WAY SE HEADQUARTERS BUILDING 13 AVE 14 AVE NORTH ADMI N VICTORIA PARK VICTORIA HALL AGRICULTURE TRAIL VICTORIA PARK STAMPEDE STATION 17 AVE ROTARY HOUSE BIG FOUR BIG FOUR TR BOYCE THEATRE STAMPEDE CORRAL COCA-COLA STAGE CORRAL TRAIL STAMPEDE TRAIL SCOTIABANK SADDLEDOME AGRICULTURE TRAIL AGRICULTURE BUILDING PARKING STAMPEDE SCHOOL S LOT W N E S LEGEND AGRIUM WESTERN EVENT CENTER PARK ENTRANCE MEDICAL CENTRE MACLEOD TRAIL STAMPEDE TRAIL RUSH SEATING SALES GRANDSTAND INFIELD GRANDSTAND INFIELD PARKING CHUCKWAGON HOSTING TENT HOT ZONE (In effect post race) STABLE GATE PEOPLE TUNNEL WALKING LOST & FOUND ROUTE TO SECURITY ( H BARN UPPER LEVEL WALKING ROUTE OUT OF H BARN W/ HOT ZONE IN EFFECT LRT STATIONS ERLTON STATION PEOPLE CENTRE Map is not drawn to scale. HANDICAP STALLS LOCATED IN LOTS 1, 3, 4, 5, 10, 13, 20 4TH FURLONG GATE H BARN 25N Ramsay Exchange 25 AVE CHUCKWAGON ADVERTISER HOSTING AREA 25 AVE SE SPILLER ROAD LOT 25 PARK AND FACILITY SERVICES BUILDING For more information on the Calgary Stampede please visit: calgarystampede.com 13

17 MARKETING OPPORTUNITIES We want you to get the most out of your investment, and this includes maximizing your marketing efforts during the ten days. Below are some tried and true ideas, and information on how to promote your brand at the Calgary Stampede. DÉCOR Advertisers have the option of adding decor to their driver s barn and stall space to market your brand. Decor may include; * Flags or draping * Signage at the end of your driver s shed row * Incorporation of an Advertiser s colours * Name plates for the horses If you are interested in advertising your company in your driver s barn, please keep in mind that some drivers have stall decor of their own, so it is essential that you consult with your driver before proceeding with any plans for marketing in these areas. Think of the shed row area as an extension of a driver s personal home. Safety for the equine athletes is paramount, therefore, all decor must be prearranged with the driver. All decor must be removable to eliminate any permanent damage. No stickers please. ON-PARK PROMOTION Many Advertisers like to promote their products while on Stampede Park. All promotions on Stampede Park beyond the Chuckwagon barns must be submitted in writing to the Calgary Stampede by May 31, These requests must be ed or faxed to the Rodeo and Chuckwagon Office and must include the following details: * Date(s) of execution for the concept; * Mechanism of employment; and * Item, signage, etc. that will be utilized to promote the Advertiser. Please note that the Calgary Stampede has existing sponsorship contracts, and that certain sponsors have exclusive rights that may limit promotion by some Chuckwagon Advertisers beyond the Chuckwagon H Barn area. Advertiser requests will be reviewed and approved within 5 business days. FLUOR ROPE SQUARE Advertisers can apply to have their company promoted during a free pancake breakfast held at Rope Square in Olympic Plaza. This event is off-park and held over seven mornings during the Stampede. Supplies and pancake batter are provided, the Calgary Stampede Downtown Attractions Committee facilitates your involvement, and the event is free to guests, visitors and business people in the downtown core. If you wish to partake in this event, it is critical that it be planned in conjunction with your driver. Rope Square is a perfect opportunity for corporate team building and interacting with the public. Likewise, your driver can meet fans and educate people about the sport. Official race wagons can not be transported from the park Other than coordinating with the driver, the Advertiser must simply supply volunteers (cooks!). More information about the Rope Square Breakfast will be made available at a later date. In the meantime, please visit this link: 14

18 ADVERTISER CODE OF CONDUCT The Calgary Stampede, the GMC Rangeland Derby and the sport of chuckwagon racing are high profile, public events built upon a foundation of community support and integrity. In order to maintain this support, all participants, including chuckwagon Advertisers and Sub-advertisers, are expected to consistently demonstrate good behaviour and a spirit of sportsmanship, leadership and ethical conduct, to maximize the advertiser experience, and that of our guests, competitors and the fans of the GMC Rangeland Derby, through: a. Consistent demonstration of a spirit of sportsmanship, leadership and ethical conduct, all in the best interest of the safety of all participants and animals, and the integrity of the sport of chuckwagon racing, the GMC Rangeland Derby (the Derby ) and the Calgary Stampede; b. Ensure their participation, and the participation of any and all individuals associated with their chuckwagon canvas advertisement in the GMC Rangeland Derby, is conducted in accordance with this Advertiser Code of Conduct; c. Support and promote behaviours before, during and after the nightly races that ensures the safety of all participants, competitors, guests, animals, organizers, or any other persons present in the Chuckwagon barns, Chuckwagon hosting area, the Grandstand tarmac or Grandstand Infield seating area; d. Treat all other Advertisers and Sub-Advertisers, Chuckwagon Participants, Stampede Officials, staff and volunteers with respect and dignity; and e. Exhibit standards of professional behavior which will maintain public confidence and trust in the integrity of the GMC Rangeland Derby, the sport of chuckwagon racing and the Calgary Stampede. 15

19 FIRE BULLETIN SCOB Re: Straw Bales used for display in public places. The Calgary Fire Department is issuing this guideline to all users and suppliers of display straw bales within the City of Calgary. 1) Bales used indoors, outdoors within 3 metres of any permanent or temporary structure, on any patio or near any heat source shall be treated and prepared as outlined in sentence (2) before being allowed into any public venue. 2) The owner, in accordance with AFC Division C Article , shall maintain a written record of tests and flame proofing treatment carried out. Treatment shall be as follows: Straw or Hay Bales used for indoor or outdoor public displays shall be treated with a Fire Retardant that complies with CAN/ULC - S Flame Tests of Flame-Resistant Fabrics and Films. All bales shall be compressed by ten (10) to twelve (12) inches and bound with steel wire or ½ inch steel banding. Each bale shall be dried by evaporation. Each bale shall be tagged with a non-combustible tag stating the date treated, the ULC approved fire retardant product used and the name of the company doing the treatment. If bales should become wet, they shall be immediately removed to the exterior of the building, dried by evaporation and retreated before being used again. Bales cannot be broken apart to enhance the display. 3) A Fire Department Inspector may ask to test any display bale at their discretion and the bale shall pass the flame test as described in point (4). If any of the bales tested at this display fail the flame test, all bales shall be removed from the venue and be retreated prior to reuse. 4) Fire Department Inspectors will test bales to be displayed in the following manner: Bale will be removed from the public for testing. Ignition source will be an open flame as produced from a butane lighter. Flame will be applied for 10 seconds. Bale is allowed to ignite, but upon removal of the flame source the bale cannot sustain combustion on its own for more than 3 seconds. Flame must self extinguish and cannot continue to smoulder for more than 30 seconds. Multiple surfaces on each bale will be tested and must pass the above detailed test. 5) In large open area venues where bales fall outside of the parameters of sentence (1) untreated bales will be permitted to be used under the following conditions: Must be a large open area venue Must be a minimum of 3 metres away from any permanent or temporary structure Must be a minimum of 3 metres away from any heat source Must be a minimum of 3 metres away from any entrance or exit to the venue Must be a maximum of 5 untreated bales per group Must be a minimum of 3 metres spatial separation between bale groups. Any bales that become broken apart must be removed from the venue, this includes the loose straw. 6) Upon inspection, if guidelines for untreated bales are not strictly adhered to all untreated bales shall 16

20 PREMIUM VENUES The 2016 GMC Rangeland Derby isn t just something you watch, it s something you experience. As a chuckwagon advertiser you can take advantage of priority access to hosting at the Calgary Stampede. The Frontier Pavilion is western hospitality with a kick. Live western music and authentic western cuisine prepared by our executive chef are just the beginning. Your guests will also get prime lower level tickets for the GMC Rangeland Derby and a collector s edition souvenir program to commemorate the event. The Rangeland Tent gives your guests a taste of good old-fashioned western hospitality with the Rangeland Package. The night starts out with a BBQ and live western music and finishes off with prime balcony tickets during the GMC Rangeland Derby. The Paddock Balcony is sure to impress your guests on our exclusive rooftop patio where they will be treated to authentic western cuisine. This package includes prime lower level tickets in the Grandstand. For hosting information or to book your tickets call or tickets@calgarystampede.com Private Infield Suites- The theme is up close for proximity to the action. You can hear the shouts of drivers and feel the wind as the wagons head around the barrels. If you re lucky you may even get a bit of dirt in your teeth. Don t be fooled - this is highstyle hosting with private in-suite attendants and personalized service. Our most elegant venue, ranahans is located on the third level of the Grandstand and houses three exclusive private dining areas. When the action starts outside, guests move to covered seats within the Grandstand with personalized beverage service in the seats. The Lazy S provides premium dining, lounge and event seating on the fourth level of the Grandstand. From private indoor Executive Suites to covered outdoor Loge Seating with a served gourmet dinner, The Lazy S is designed for great views of the GMC Rangeland Derby and the Evening Stage Show. Located on the main level of the Grandstand, 30X Saloon can be booked as a semi-private or private hosting venue. When your guests finish dinner, you move to great seats in the Grandstand with the rest of the Stampede fans, with personalized service. For more information please call premiumseating.calgarystampede.com 17

21 CONTACT INFORMATION FORM DRIVER: ADVERTISER (Company): Address: Contact: Phone: Cell: Please supply a contact to be used by the advertiser coordinator and your liaison regarding the submission of future forms. Administrative Contact: Phone: Cell: Comments: Due: April 22, to: chenderson@calgarystampede.com Fax to:

22 HOSTING SPACE REQUEST FORM DRIVER: ADVERTISER: If you are planning to host your guests back at the Barn, please submit this form so that we can assign you a hosting space. Please assign me a hosting space Special request: If you plan to feed your guests, please choose one of the options below so we may assist you with Alberta Health Services forms, menus and other requirements. I will be using Stampede Catering I will be using an outside Catering company I will be cooking myself The canopy size directly relates to whether you or your Sub-Advertisers will be using a barbecue in your hosting space. Please indicate the size of canopy you require. Please note that your choice of canopy will be for the whole 10 days and will impact your sub-advertiser(s) There WILL be a barbecue in my spot - 10 x 15 canopy There WILL NOT be a barbecue in my spot - 10 x 20 canopy Advertiser Signature Date Due: April 22, to: chenderson@calgarystampede.com Fax to:

23 HOSTING RESPONSIBILITES DRIVER: ADVERTISER: The following is a list of responsibilities that you, your guests and your catering staff must be aware of in order to host in the barn area. These rules and regulations are for the security and safety of the drivers, equine athletes, advertisers, guests and general public. o o o o I will abide by the fire saftey regulations of Alberta Health Services & the Calgary Fire Department My BBQ must be located along the fence line at the back of the hosting space Cooking under a canopy is strictly prohibited My BBQ will be turned off at 6:30 p.m. so my guests may vacate the area by 7 p.m. No food or unwashed dishes can be left in the hosting area overnight I will abide by the liquor service regulations of the AGLC I will not serve alcohol to anyone under the age of 18 years. I will not serve alcohol to anyone showing signs of intoxication I understand that all alcoholic beverage must be purchased from the Stampede I understand that alcohol is not permitted to leave the hosting area I understand that alcohol is not permitted in the Drivers barn area I will ensure my tables and chairs are moved in under the canopy prior to leaving for the races and prior to leaving for the night. I understand that the Barn Hosting area must be cleared by midnight. o I will respect my neighbours and their space. I accept responsibility for myself, my guests, catering and serving staff and their actions. I will insure that all posted rules and regulations are followed. I am aware that failure to do so may result in the loss of access privileges and/or the ability to further host guests in the Chuckwagon Barn and Hosting area. Advertiser Signature Date Due: April 22, to: chenderson@calgarystampede.com Fax to:

24 SUB-ADVERTISER FORM DRIVER: ADVERTISER: SUB-ADVERTISER: Address: Contact: Phone: Cell: Fri, July 8th, 2016 Wed July 13th, 2016 Sat July 9th, 2016 Thurs July 14th, 2016 Sun July 10th, 2016 Fri, July 15th, 2016 Mon July 11th, 2016 Sat July 16th, 2016 Tues July 12th, 2016 Sun July 17th, 2016 I hereby assume responsibility of the hosting space on the above noted night(s) and will abide by the Hosting Responsibilities set forth by the Calgary Stampede. I hereby relinquish my hosting space to the Sub- Advertiser on the above noted night(s). Signature of Sub-Advertiser Signature of Main Advertiser Due: May 31, to: chenderson@calgarystampede.com Fax to:

25 CHUCKWAGON CANVAS You are responsible for the cost, production and delivery of your driver s canvas. Please submit an electronic proof of your canvas design to the chuckwagon office for approval before you have it produced. Your driver s name must appear on both sides on the bottom front of the canvas. A 12 x 18 letter will be affixed to the top, front of the canvas by your Driver so please take this into consideration when designing your canvas. DRIVER A DRIVER Here are some canvas producers you could contact: Flag Works: Riley s Reproduction: Calgary Tent & Awning: Auto Graphics: Due: May 31, to: chenderson@calgarystampede.com Fax to:

26 BAR SERVICE REQUEST FORM DRIVER: ADVERTISER: HOSTING SPOT: CONTACT: Cell: Please choose only one Option for your hosting spot. This choice will be applied to your sub-advertiser(s) as well. Option 1: Cost $225 (+ GST) per night plus consumption Beer: Budweiser, Bud Lite and Corona $3.50 Feature Wine $3.50 Ready-to-Drink Mott s Caesar, Jack Daniels and Cola, Palm Bay Cooler $3.50 Soft drinks and bottled water $1.75 All beverage prices include GST but are subject to a 10% service charge Option 2: Cost $300 (+ GST) per night plus consumption Smirnoff Vodka, Crown Royal, Bombay Gin and Captain Morgan Spiced Rum $4.00 Select specialty beverage items can also be pre-arranged but extra fees associated with restocking/returns will be an additional cost Beer: Budweiser, Bud Lite and Corona $3.50 Feature Wine $3.50 Ready-to-Drink Mott s Caesar, Jack Daniels and Cola, Palm Bay Cooler $3.50 Soft drinks and bottled water $1.75 All beverage prices include GST but are subject to a 10% service charge Fri Sat Sun Mon Tues Wed Thur Fri Sat Sun Please select the day(s) you require bar service Card Number Visa Expiry Date 3 Digit CCV Master Card Amex Name on Card Signature All charges will be processed to this card post Stampede. Due: May 31, to: chenderson@calgarystampede.com Fax to:

27 DAY NAME AND ONE-LINER FORM DRIVER: COMPANY NAME: This form is to ensure you are introduced correctly at the start of your race. If you would like different daily announcements, please submit seperate forms. Please indicate which day(s) this announcement pertains to. Friday, Day 1 Wednesday, Day 6 Saturday, Day 2 Thursday, Day 7 Sunday, Day 3 Friday, Day 8 Monday, Day 4 Saturday, Day 9 Tuesday, Day 5 Sunday, Day 10 Announcement This is a One-Line announcement only. It can be no longer than 125 characters due to the time constraints of the announcer. Due: May 31, to: chenderson@calgarystampede.com Fax to:

28 ADVERTISER VIP PASS REQUEST FORM DRIVER: ADVERTISER: In addition to your allotted VIP passes, you will receive 25 Barn passes. The Barn pass does not include Gate or Grandstand admission. You may upgrade any or all 25 of your Barn passes to VIP passes at a cost of $35.00/pass. Day 1 Fri Day 2 Sat Day 3 Sun Day 4 Mon Day 5 Tue Day 6 Wed Day 7 Thur Day 8 Fri Day 9 Sat Day 10 Sun VIP passes Requested Total VIP passes requested: X $35.00/pass = $ Card Number Visa Expiry Date 3 Digit CCV Master Card Amex Name on Card Signature All charges will be processed to this card post Stampede. Due: May 31, to: chenderson@calgarystampede.com Fax to:

29 GOLF CART PERMIT REQUEST Due to Stampede expansion, the number of golf carts allowed on Park has been significanty reduced. Access has been restricted to the area between Lot 25 and the Stable Gate. Golf carts are not permitted through the tunnel into the infield or beyond the 4th Furlong Gate. ADVERTISER: OPERATOR NAME: CELL #: HOSTING SPOT: Type of Unit: Vehicle Number: Seating Capacity: By signing below, I agree to the following terms: The permit will be affixed by a Stampede official, to the vehicle and must be displayed at all times. Vehicles not displaying a valid permit will not be allowed on Park. All persons on the vehicle must have proper accreditation to enter the Park through the Nat Christie Gate. Seating capacity of the vehicle must be complied with. The vehicle must be secured in your hosting space at the end of the night. Use of the vehicle can be forfeited at the discretion of Stampede officials if not being operated in a safe and curtious manner. Operator Signature Date Due: May 31, to: chenderson@calgarystampede.com Fax to:

30 2016 Preferred Parking Lot Permit Order Form Company Name: Contact Name: Address: Company Phone: Company Fax: Number of Passes ordered: 1 2 (select one) Type of Pass ordered: 10 Day inclusive 10 Days individual **Note: Please do not include the one (1) complimentary parking permit on this order form. This permit will be included in your Canvas Buyer Package. ORDERS MUST BE RECEIVED BY MAY 29, 2016 Purchase 1 all-inclusive 10 Day Parking Permit for a total price including GST of $ Purchase 1-10 day pack of individual permits (one for each day) for a total price including GST of $ Maximum number of Parking Permits 2/day/wagon. As parking stalls are in high demand, orders will be filled on a first come first serviced basis as received by the Calgary Stampede Parking Department. Other reserved parking options will be available for Please contact the Parking Office or the Rodeo Office for more information. Payment must be included with your order. Please make Cheques payable to the Calgary Stampede. Mailing Address: Calgary Stampede Parking Department Box 1060, Station M Calgary, AB T2P 2K8 Courier Address: Calgary Stampede Parking Department 1410 Olympic Way S.E. Calgary, AB T2G 2W1

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