b r u s h g u i d e 2

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1 br us h guide 1

2 2 brush guide

3 content Foundation brushes Concealer brushes Philosophy 6 11 Manufacture Brush cleaning Our brushes Powder brushes Blush & Contour brushes Shader brushes Blending brushes Eyeliner brushes Brow brushes Lip brushes 82 83

4 why we do ZOEVA is dedicated to the self-confidence and unique beauty of all women. Every ZOEVA product is made with love and designed with conviction and passion for makeup. Our ultimate goal is to offer luxurious, high quality products at affordable prices. Helping every woman to discover her individual beauty is our highest ambition. ZOEVA means celebrating yourself and being aware of your individual beauty. 6 7

5 what we do ZOEVA is a German brand, founded in 2008 by Zoe Boikou. The brand name ZOEVA is composed of ZOE, the Greek word for life and EVA, the very first woman. Women in need have a special place in our hearts. We feel responsible for women suffering from domestic abuse or have lost their due to chemotherapy. It is our highest ambition to strengthen their self-esteem and to give them more self-confidence and awareness of their own individual beauty. In women we trust. From the bottom of our hearts. 8 9

6 it all started with the brushes From a basic range of only 10 makeup brushes, ZOEVA now offers a professional portfolio of over 40 makeup tools for a full face makeup routine. Our brushes are designed to make a real difference in the way women experience their beauty rituals. The ease of application guarantees a flawless makeup finish

7 for the sustainable production of our zoeva brushes, we use only finest materials The six times coated brush handle made of genuine wood, the resistant brass ferrule and finest natural and synthetic end up in a symphony of elegance and expertise. The brush handle and the ferrule are fixed tightly thanks to an innovative crimping process. Every brush is traditionally handmade by specially skilled brush masters. A ZOEVA brush passes a manufacturing process with a minimum of 30 working steps. Designed with passion and handmade with love, every brush is a unique piece of art. For the uniqueness and the confidence of every woman

8 brush cleaning professional brushes need professional cleaning. Cleaning your brushes on a regular basis will keep them smooth and tidy, remove color and in-depth bacteria and avoid irritated skin and break outs

9 cleaning of natural brushes Natural needs especially careful cleaning treat it like it was your own. After cleaning, reshape and let it dry upside down to avoid any water remaining in the ferrule. Professional brush soaps and mild shampoos will work perfectly as a cleanser. makeup artist tip A drop of conditioner works great as an extra treatment for super soft brushes

10 cleaning of synthetic brushes Synthetic is easy to clean. All your brushes need a deep and intense cleaning on a regular basis. Brushes for cream and liquid products such as foundation or concealer should be spot cleaned more often in order to keep them sanitized and free from bacteria. The ideal cleanser to remove any bacteria are alcohol based formulas

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12 102 silk finish foundation A silky hallelujah Roundly bound foundation brush for a silky smooth application This makeup brush is ideal for putting on and blending foundation. Makeup blends extremely easily and extraordinarily gently. For an especially natural finish, take up some makeup with the brush and dab onto the skin. Then, gently blend in. By applying makeup with even circular movements you will obtain perfectly flawless and balanced skin. Never again without! Foundation and mineral makeup Vegan taklon The ideal tool for a soft, natural and flawless makeup finish 22 23

13 103 defined buffer foundation 104 buffer foundation Embrace your face Everyday gorgeous Compact foundation brush with a small, angled head Thanks to its flat angled shape, the Defined Buffer is the perfect tool to apply makeup under the eyes and to outline contours in detail. The dense and compact brush ensures that your makeup is especially opaque. Thanks to its ergonomic design, the brush is ideally suited for fixing makeup under the eyes and along the facial contours using powder. Foundation brush with a flat profile Thanks to its flat profile, this makeup brush is ideal for putting on and blending in foundation, powder and mineral makeup. Ideal for good coverage and a visibly smooth complexion. Foundation, powder Vegan taklon Blends in makeup for a radiant and natural complexion Foundation, powder and mineral makeup Vegan taklon Gives a smoothing effect to your makeup to make it look more professional 24 25

14 122 petit stippling foundation Smooth operator Compact stippling brush in petit size The Petit Stippling allows you to gently and evenly apply and blend liquid and cream products, such as highlighter, concealer and cream blush. Due to its compact size, hard-to-reach areas, such as those around the eyes and nose, are done in no time. The light duo fibre works great with cream blush and liquid highlighter for fresh and dewy cheeks. Highlighter, concealer and cream blush Vegan duo fibre taklon The ideal size for handling details every thing we do comes from our hearts 26

15 124 grand stippling foundation 125 stippling foundation Beautilicious Prepare your canvas Big sized duo fibre brush for powder and foundation This face brush is especially suited for putting on and blending powder or foundation professionally on large areas. Cream as well as powder consistencies blend in extremely easily and wonderfully soft. Speed up your makeup regime. All powder and foundation products Vegan duo fibre taklon A luxurious and elegant brush for perfect results Classic duo fibre foundation brush This stippling brush is ideal for applying and blending perfectly and lightly liquid and compact foundation as well as mineral makeup. The soft duo fibre performs magic in creating an especially natural complexion. Liquid and cream foundation and mineral makeup Vegan duo fibre taklon Applies foundation and mineral makeup lightly for a natural complexion 28 29

16 142 concealer buffer concealer Get coverage Innovative, roundly shaped concealer brush The Concealer Buffer is the perfect beauty aid to easily and gently conceal shadows underneath your eyes with corrector or concealer. For an especially natural finish, gently tap the concealer onto the skin. This is the ideal brush to conceal fall-out underneath the eyes. Thanks to its compact design, you can use the brush along the lower lash line without smudging your eye makeup. Concealer, camouflage und corrector Vegan taklon Applies and blends in corrector and concealer extra gently 30 31

17 144 soft concealer concealer 100 luxe face finish powder Conceal the evidence Because bigger is better Compact, flat and round shaped concealer brush This concealer brush is ideal for putting on corrector, concealer or camouflage products underneath the eyes and to cover and conceal any redness. It is easy to control and has a compact shape, which makes the brush perfect for quick touch-ups during the day and to let you look radiant all the time. For a perfect result with good coverage, gently tap the concealer onto the skin. Concealer, camouflage und corrector Vegan taklon The perfect brush for applying concealer in a concentrated and professional manner Big, luxurious powder brush Thanks to its angled shape and its especially large brush head, the Luxe Face Finish is used to apply light layers to your face, neck and neckline for a perfectly smooth finish. Powder, bronzer, highlighter Natural-synthetic mix Distributes powder delicately for a perfect finish 32 33

18 101 luxe face definer powder Treat me with satin gloves Tapered, luxurious powder brush Ideal to fix your makeup with loose or pressed powder and to contour your face. Before applying, flick the brush with your thumb and index finger to remove any excess powder. Contour basics: Using a darker color, apply the brush at the middle of your ear and move it towards the tip of your nose ending just before the eye. Lightly contour the chin line and along the line using the remaining color in the brush. Powder, bronzer, blush and contour products Natural-synthetic mix Flatters your facial contours and skin royal and gentle 34 35

19 106 powder powder Velvety finish Super soft and cushy powder brush Ideal for putting on loose and pressed powders. Fixes your makeup and ensures a light and smooth finish. By applying the powder with even circular movements you will obtain a flawless and smooth result. It is the ideal brush to finish a look with transparent fixing powder for long-lasting makeup. All powder products Vegan taklon Applying facial powder with this brush is like caressing your skin every day 36 37

20 105 luxe highlight blush & contour Light my fire Luxurious highlighter brush The Luxe Highlight proves to be the ideal brush for every highlighting job whether it is the cheekbones, Cupid s bow area of the lip or the neckline: small, conical and ultra smooth. Thanks to its compact rounded shape, the Luxe Highlight is also suited to contouring especially defined cheekbones. Just shade a narrow line and blend in directly below the cheekbones. Apply some highlighter on the nose, forehead and on the cheekbones. Be polished, be beautiful. Highlighter, powder, bronzer Natural-synthetic mix Gives a wonderful glow to your cheeks 38 39

21 109 luxe face paint blush & contour On the edge Flat, square shaped contour brush for professional sculpting, shading and contouring First, define the face with hard lines and then blend these in gently. The Luxe Face Paint performs magic easily and professionally to create a perfectly contoured complexion. Defining and highlighting shapes the face. Areas which should become smaller are defined in a darker color; areas which should appear larger and more radiant are highlighted. All pressed and loose powder products Natural-synthetic mix Use this tool for professional contouring Hollywood-style 40 41

22 110 face shape blush & contour Beautification Compact face brush for detailed contouring Thanks to its handy size, the Face Shape is the ideal brush for detailed contouring and a makeup artist finish. By contouring the cheeks, temples, nose and chin with a darker shade of color, the face becomes more expressive and defined. The Face Shape is especially suited for putting on and blending concealer on the larger areas below the eyes. Contour products and concealers Vegan taklon Precise and detailed contouring like a makeup artist be conf ident and be beau tiful 42

23 126 luxe cheek finish blush & contour Luxurious dainty Dome shaped, flat face brush for blush, bronzer and highlighter Its dome shape makes the 126 Luxe Cheek Finish perfect as a multipurpose tool. Its dome-shaped, yet flat form is ideal for blending bronzer, blush and highlighter flawlessly. The Luxe Cheek Finish performs magic in creating rosy cheeks in a blink. Look into the mirror and smile. Then dab the blush onto the center of the cheek and gently blend in. Bronzer, blush, highlighter Natural-synthetic mix The all-rounder among face brushes 3 functions 1 brush 44 45

24 127 luxe sheer cheek blush & contour 128 cream cheek blush & contour Cheeks like snow white Charming cheeks Angled, feather-soft blush brush Angled, luxuriously soft blush brush This is the classic brush to evenly apply and blend loose and pressed blush. The results are equally amazing when using with an extremely highly pigmented blush. Creates radiant cheeks as if you had just come in from a walk in the fresh air. Blush and contour products Natural-synthetic mix Applies blush and contour powder soft to the touch The Cream Cheek is ideal for putting on, blending and contouring easily with powder or cream blush. Designed for an especially natural look, smile with closed lips into a mirror and dab some blush onto the outer cheekbones and then blend. A smile is the prettiest thing a girl can wear! For contours as pretty as a picture: Apply the contouring product underneath the cheekbones, along the jawline and the line. Blend gently. Cream and powder blush Vegan taklon The perfect brush for powder and cream blush 46 47

25 222 luxe all over shader shader Shady lady Classic, extra big eyeshadow brush The Luxe All Over Shader distributes eyeshadow over the whole eyelid evenly and quickly including the crease and along the lash line. The Luxe All Over Shader is also ideally suited for applying highlighter eyeshadow underneath the brow line. All pressed and loose eyeshadow products Natural-synthetic mix Applies eyeshadow from the lash line to the brow easily and quickly 48 49

26 232 luxe classic shader shader Color be mine Classic, medium sized eyeshadow brush It is easier to apply eyeshadow using the 232 Luxe Classic Shader. Use it to also distribute and shade evenly onto the eyelid. A dabbing motion intensifies the look. All pressed and loose eyeshadow products Natural-synthetic mix This soft, dome-shaped eye brush makes the routine application of eyeshadow easier true beauty lies within confi dence 50

27 233 cream shader shader That fire in your eyes Synthetic eyeshadow brush for cream textures The Cream Shader allows you to apply and shade cream eyeshadow evenly onto the eyelid. It is ideal for creating the basis for bright, beaming eye makeup. And, this is a wonderful tool for putting on eyeshadow base and primer. All cream eyeshadow products, eye primer and cream eyeliner Vegan taklon Easily apply cream eyeshadow for intensively bright eye makeup 52 53

28 234 luxe smoky shader shader 235 contour shader shader Step by step smoky Beauty boost Dense, softly rounded eyeshadow brush The 234 Luxe Smoky Shader is the ideal eye brush for evenly putting on eyeshadow on the upper and lower lid for smoky effects and smoky eye makeup. It blends the edges and accentuates for a professional look. Use the Luxe Smoky Shader to transform soft kohl lines along the lash line into extraordinary smoky effects. All pressed and loose eyeshadow products, eyeliner pencils Natural-synthetic mix Sets wonderful smoky accents and performs magic in creating seductive smoky eyes Angled, synthetic eyeshadow brush Use the Contour Shader to set marvelous accents in the outer corner of the eye. This is how a professional would elongate your eye at its outer corner. Perfect to use with cream eyeshadow. All pressed, loose and cream eyeshadow products Vegan taklon Perfectly suited for the eye contours 54 55

29 237 detail shader shader 238 luxe precise shader shader Sophisticated shade Love of detail Small and dense eyeshadow brush The Detail Shader is especially designed for use in the inner corner of the eye or for setting highlights and accents. It applies eyeshadow selectively and evenly at the same time. An indispensable tool designed for the details around the upper and lower lash lines. All pressed and loose eyeshadow products Natural-synthetic mix Ideal for the details and setting accents Extra small and precise eyeshadow brush This fine, super-precise eyeshadow brush is ideal for applying eyeshadow easily and specifically, even in case of small or hooded eyes. Use to complete your makeup with light, shimmery eyeshadow color accents and highlights at the middle of the eyelid or in the corner of the eye. All pressed and loose eyeshadow products Natural-synthetic mix Fantastic for setting accents and highlights as well as for a professional eye makeup finish 56 57

30 221 luxe soft crease blending All in the details Superior eye brush with a curved head Use this eye brush to blend harsh lines perfectly and professionally in a twinkle. For fantastic ombre eyes, apply a lighter shade in the corner of the eye and then continue from dark to light while blending for a gentle and flawless finish. All powder eyeshadows Natural-synthetic mix Performs magic in creating attractive ombre eyes IN WO MEN WE TRUST FROM THE BOT TOM OF OUR HEARTS 58 59

31 223 petit eye blender blending 224 luxe defined crease blending Set a course Like a feather Blending brush in petit size The Petit Eye Blender is ideal for setting sharp contours and detailed accents along the crease and the lash line. Use this brush for a professional and expressive cut crease look in an instant. This look is often found in Arabian makeups. Cream eyeshadow and kohl Vegan taklon Accentuates the crease and creates mystically beautiful contours Blending brush for a feather-light defined crease The 224 Luxe Defined Crease is ideal for playing with colors and blending pressed powder eyeshadows as well as loose eyeshadow pigments. The ultra-fine brush s perform magic in blending eyeshadow to perfection. All pressed and loose eyeshadow products Natural-synthetic mix A touch of color on the eyes 60 61

32 226 smudger blending The mystery girl Short, compact eye brush The Smudger brush is the perfect tool to apply eyeshadow and kohl along the lash line and to smudge for smoky eye effects and a seductive cat eye look. For irresistible cat eyes, first use a dark kohl liner close along the upper and lower lash lines. Extend the line a little bit beyond the outer corner of the eye. Then, use the Smudger brush to smudge and create that unmistakeable cat eye look. Eyeshadow, cream eyeliner and kohl Vegan taklon Blends eyeshadow and kohl for stunning smoky effects 62 63

33 227 luxe soft definer blending Define your soft side Flat, oval-shaped blending brush This best seller is perfect for blending pressed powder eyeshadows as well as loose eyeshadow pigments like a pro. The Luxe Soft Definer does an extra gentle job of distributing the color evenly while keeping the color intensive. Perfectly blended eye makeup takes time. Apply the eyeshadow with small circular movements and then blend. Repeat at least three times until the result is flawless. All pressed and loose eyeshadow products Natural-synthetic mix Perfect for blending soft, flowing transitions and creating soft looks 64 65

34 227v soft definer vegan blending 228 crease blending Soft and vegan The art of softness Vegan, flat and oval-shaped blending brush This brush is ideal for blending pressed powder eyeshadows, loose eyeshadow pigments as well as creamy textures. Thanks to its soft synthetic s, the Soft Definer Vegan is the ideal tool for blending in the crease. It creates stunning effects and glamorous looks. For a perfectly blended eye makeup, lightly swirl your brush and blend the edges to a seamless finish. Perfect for cream eyeshadow! All pressed, loose and cream eyeshadow products Vegan taklon The vegan alternative for perfectly blended eye makeup Fluffy soft yet dense, tapered blending brush This unbelievably soft eyeshadow brush is especially suited for perfectly blending, shading the edges and easily working the crease. All pressed and loose eyeshadow products Natural-synthetic mix Designed for perfect contouring and seamless blending in the crease 66 67

35 229 eye finish blending 230 luxe pencil blending The happy end Hot spot Fluffy eye brush for a defined crease This fluffy soft crease brush allows the sheer application of loose, pressed and cream eyeshadow products. The Eye Finish creates a flawless eye makeup finish by evenly blending the edges. This brush is also excellent for gently putting on and buffing in concealer along the eye area. All pressed, loose and cream eyeshadow products as well as concealer Vegan duo fibre taklon Blending and shading for the perfect finish Triangular shaped eyeshadow brush for shading and blending The 230 Luxe Pencil is especially good at the crease and allows for smooth and detailed applications, smudging and blending colors along the lash line. It emphasizes the outer V for stunning and expressive smoky eyes. All powder eyeshadows and kohl Natural-synthetic mix The holy grail brush for sexy smoky eyes 68 69

36 231 luxe petit crease blending Fall in love with your eyes Tapered crease brush with a pointed tip This unbelievably soft eyeshadow brush is especially suited for perfectly accentuating, blending and shading the edges and easily working the crease. To find your crease line, close your eyes and wiggle the brush in the socket of your eye. A dark color shade in the crease creates depth and emphasizes the brightness of the eyes. All pressed and loose eyeshadow products Natural-synthetic mix The ideal tool to accentuate and shade the crease 70 71

37 312 detail liner eyeliner Walk away like a movie star Delicate, angled eyeliner brush The Detail Liner performs magic in creating a classic thin perfect line on the lid using cream eyeliner or eyeshadow. Use this brush for classic Hollywoodstyle, precise lash lines in an instant. For the perfect sweep, extend the upper lash line to the outer corner of the eye, trace over the line and then fill in. Cream eyeliner Vegan, synthetic bristles For the ultimate vintage look 72 73

38 315 fine liner eyeliner 316 classic liner eyeliner A real ladies expert Devine line Ergonomically shaped, extra fine eyeliner brush Use this Fine Liner to apply eyeliner easily and precisely. This brush creates a classic thin, flawless lash line using cream or cake eyeliner or eyeshadow. It is a must for a feminine-discrete eye makeup look. Thanks to its fine bent design, your hand can rest on the cheekbone and support the brush for an easy application. Cream eyeliner Vegan, synthetic bristles Classic and lady-like Pointed, flexible eyeliner brush The Classic Liner is an eyeliner brush for drawing precise lash lines and creating perfectly outlined eyes. Performs magic in creating seductive cat eyes and a classic perfect lash line using cream eyeliner, gel eyeliner or eyeshadow. To apply eyeshadow as an eyeliner, lightly moisten the brush with water and line each eye with your favorite eyeshadow. Cream eyeliner Vegan, synthetic bristles The perfect brush for all those who love the classic cat eye look 74 75

39 317 wing liner eyeliner 318 soft paint liner eyeliner Soul queen Cat-like eyes Angled, compact eyeliner brush Angled, extra fine eyeliner brush Use the Wing Liner to create perfect, expressive lash lines using gel or cream eyeliner. Just put a very small amount of eyeliner on your brush. Then, with a steady hand, sweep along the lash lines. Cream eyeliner Vegan, synthetic bristles For professionally lined eyes with the perfect winged look This is cat eyes made easy. The Soft Paint Liner brush is ideal for putting on powder, cream and liquid textures amazingly easily and gently along the lash lines. Drawing a lash line professionally with this tool becomes child s play. The Soft Paint Liner is also a great alternative to an eyebrow brush when putting on eyebrow powder. Cream eyeliner and eyebrow products Vegan, synthetic bristles Designed to draw thick lash lines easily and professionally 76 77

40 320 smoky liner eyeliner Le smoking Tapered, roundly bound eyeliner brush This brush performs magic in creating seductive, smoky lash lines for the ultimate smoky eye effect. The Smoky Liner s tapered form contours the eye with a bold line and creates a temperamental smoky effect. Cream eyeliner Vegan, synthetic bristles For dramatic, seductive eye makeup and smoky eye lash lines we want to make a real diffe rence in the way women experien ce beauty rituals 78

41 322 brow line brows The brows have it Angled brow brush to create the perfect arch How to do brows: Apply a small amount of eyebrow powder to the brush and systematically trace over the upper and lower brow lines. Then fill in the brows with short upward strokes. And there you are: the brows have it! Matte brown eyeshadow is perfect for using as eyebrow powder! Choose the shade carefully according to your natural color. All cream and powder eyebrow products Vegan, synthetic bristles A must-have tool for beautifully shaped, expressive eyebrows 80 81

42 330 lip contour lips Fabulous lips Retractable lip brush in travel size This lip brush is remarkably well suited for tracing lip contours and to apply intensive color evenly. The travel-size, retractable lip brush is the ideal companion for your handbag for perfectly made-up lips all day long. To make your lips appear fuller, apply a lighter color as a highlight onto the middle of the lips. All lip products Vegan, synthetic bristles Get ready to create perfect loveable lips 82 83

43 Brush Guide ZOEVA GmbH, Otto-Volger-Str. 1 3, Sulzbach/Ts., Germany Tel.: / , service@zoeva.de, Managing director: Zoe Wolfram 85

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