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1 The AQ2E Affiliate Marketing System Sean Miller Director of Business Development 501 S. Idaho Street, Suite 210 La Habra, CA Ext (Direct Line)
2 The AQ2E Marketing System The AQ2E Marketing System was created to ensure that agents can successfully utilize our AQ2E Quote Engine to market and sell more Term Life Insurance. The system is designed in two ways. First to utilize our system to market and sell to your current client and prospect database. These contacts are considered to be Warm Market Leads. This part of the system is designed for you to import your current client and prospect databases. When these leads are imported into the system they are assigned a folder. Each of these folders are associated with an Marketing Campaign. These campaigns are a series of automated s that are sent on and pre-determined day. Each is designed to drip on the prospect eventually leading them to a capture page. The capture pages are designed to incentivize the prospect with an offer to complete their information which will take them to a Marketing Website. Once the lead provides their information they are automatically assigned to a new campaign which will continue to drip the particular product or service that you are attempting to engage them in. Once they have been engaged and become a client you can either leave them in The AQ2E Marketing System or export them into which ever CRM or Client Engagement Software that you are currently using. The second aspect of our system is designed to generate additional clients and prospects. These contacts are considered to be Cold Market Leads. With this system you will utilize our capture pages to promote your products and services to engage prospects to complete a capture page and be automatically submitted into The AQ2E Marketing System. The AQ2E Marketing System comes complete with Six AQ2E Term Life Marketing Campaigns designed for agents to be able to use these comprehensive marketing campaigns for Warm Market and Cold Market Leads using both Online and Offline Marketing Methods. AQ2E Marketing Campaigns 1. Family Protection How much coverage do I need? 2. Life Events that Happen Life Insurance Check Up 3. Life Stages Everybody s Different 4. Home Owners Mortgage Protection 5. Policy Review Better Cost Options New Benefits 6. Final Expense Burial Insurance 7. P and C Agency and Bank/CR Union Campaigns
3 AQ2E MARKETING CAMPAIGNS LEAD CAPTURE PAGES Nothing helps you generate your own no cost leads like capture pages. Choose from our cutting-edge designs or customize your own and effortlessly pull interested prospects into your sales funnel. Which can be utilized in marketing, social media and many other online and offline marketing strategies. AQ2E TERM LIFE MARKETING MICROSITE You get a complete marketing & presentation AQ2E Term Life Microsite that carries your prospects through the engage, educate, convert process. Finally. a consistent presentation of your product and opportunity every time. CAMPAIGNS THAT WALK YOUR CLIENT INTO A SALE FOR YOU An campaign customized to the AQ2E Term Life Marketing Campaign that you are selling can be sent to your prospects automatically or manually if desired. These campaigns were written by a top financial marketer, and are designed to enhance to highlight you as a smart, trustworthy professional that has unique solutions to your client's problems. Creating a sales funnel that gets your phone ringing and your box filled. MONTHLY CLIENT/PROSPECT NEWSLETTER You know the value of monthly newsletters and contact. But in today's busy, cost-driven world, it's hard to find the time or money, to send newsletters every month to your clients and prospects. As part of The AQ2E Marketing System, your monthly newsletter go out on schedule every month at no cost to you. This tool in itself will pay you back many times over. SALESSCRIPTER SALES AND MARKETING DOCUMENT LIBRARY As you can see, SalesScripter is a wizard like tool that will ask a user questions about the products or services that they sell. From the answers put in, the software will produce a library of sales and marketing documents. Here are some of the documents that the system produces: Cold call and meeting scripts templates Sales letters Voic scripts Objection responses Drip campaign guide and topics Ideal prospect profile Key qualifying questions Value proposition statements Content marketing topics Sales presentation And more.
4 The AQ2E Marketing System Value The value for the cost is unparalleled in the industry ALL SUCCESSFUL AGENTS HAVE: A lead generation system A website A newsletter A marketing assistant that implements marketing Plus a client database or CRM That can run an agent from $404 per month on up plus the TIME HASSLE and CONFUSION of trying to make them all work together. Marketing done for you Automatically 1. PROSPECTS GO TO YOUR AQ2E TERM LIFE MICROSITE OR PRODUCT CAPTURE PAGE Purchase leads or generate your own, and send them to your web page or product capture page. Post your capture pages on Facebook, Twitter, LinkedIn or Google+ Our value-driven state of the art presentation will have high quality leads ing you--asking to be contacted. Our expert tracking tools notify you of every visitor! You can see exactly what pages they viewed, and more. 2. ONCE A PROSPECT IS IN THE SYSTEM, WE HELP YOU TURN THEM INTO A CLIENT We "drip" on them with our powerful automated campaigns. We provide custom phone scripts to help you call your prospects. We also offer a full suite of business building tools like product sites written for specific products so you can customize your marketing to your practice. You can broadcast s by contact manager folder, import date and client or prospect location. 3. BECAUSE THE CLIENTSIQ IS FULLY AUTOMATED YOUR LIFE BECOMES EASY: Your client data base is integrated with all marketing and campaigns. You can create a marketing program that costs you nothing to send and targets a product you want to sell right now. You can have several marketing campaigns going on at once, with no effort by you you press the button and walk away. Your monthly newsletter goes out every single month like clock-work without you lifting a finger. The system becomes your full-time marketing assistant without the cost and hassles.
5 WHY WILL OUR AQ2E AFFILIATE MARKETING SYSTEM WORK FOR YOU? Where do you go to research the things you buy? How do you communicate with current and perspective agents? Are you talking and marketing to your best prospects online? You need to be using results tested online marketing tools that's what we give you, when you work with AgentQuote. If you are like 81%* of adults today, you research online before you buy something. If you are affluent, you are even more likely to do your research online**. *Source: Pew Internet & American Life Survey **Source: Journal of Electronic Commerce OUR AQ2E AFFILIATE MARKETING SYSTEM TRULY IS AN ALL-IN-ONE SOLUTION FOR THE BROKER GENERAL AGENCY. It s the compelling face you present to your agents the behind-the-scenes marketing muscle that drives your conversions the catalyst for building a motivated successful team and the back-office guts that keep everything moving like a finely-tuned watch. Invest a little, get a lot. Everything you need to make money is right at your fingertips Marketing Lead Generation, Sales Funnel, and Professional Presentation AQ2E AQTERMLIFE.COM MARKETING WEBSITE You get a complete marketing & presentation website that carries your prospects through the engage, educate, convert process. Finally a consistent presentation of your product and opportunity every time. AUTOMATED CAMPAIGNS THAT PROMOTE YOUR AQ2E QUOTE ENGINE A turnkey marketing campaign customized and branded for your agency that can be sent to your agents automatically or manually if desired. The campaigns were written by a top financial marketer, and are designed to professionally prospect and promote all of the features and benefits of the AQ2E Marketing Tools and Resources. Creating a sales funnel that gets your phone ringing and your box filled. MONTHLY AGENT/PROSPECT NEWSLETTER You know the value of monthly newsletters and contact. But in today's busy, cost-driven world, it's hard to find the time or money, to send newsletters every month to your clients and prospects. As part of AgentQuotes AQ2E Affiliate Merketing automated system, your monthly newsletter go out on schedule every month at no cost to you.
6 AgentQuotes AQ2E Affiliate Marketing System Value The value is unparalleled in the industry ALL SUCCESSFUL BROKER GENERAL AGENTS HAVE: A lead generation system A website A newsletter A marketing assistant that implements marketing Plus a client database or CRM That can run an agency more than $ per month on up plus the TIME HASSLE and CONFUSION of trying to make them all work together. Marketing Done for you Automatically 1. PROSPECTS GO TO YOUR AQ2E AFFILIATE MARKETING AQTERMLIFE.COM WEBSITE Purchase leads or generate your own, and send them to your Aqtermlife.com website. Our value-driven state of the art presentation will have high quality leads ing you--asking to be contacted. Our expert tracking tools notify you of every visitor! You can see exactly what pages they viewed, and more. 2. ONCE AN AGENT IS IN YOUR SYSTEM, WE HELP YOU TURN THEM INTO A PRODUCER We "drip" on them with our powerful automated campaigns. We provide custom phone scripts to help you call your prospects. We also offer a full suite of business building tools like product sites written for specific products so you can customize your marketing to your agency. 3. BECAUSE THE AQ2E AFFILIATE MARKETING SYSTEM IS FULLY AUTOMATED YOUR RECRUITING BECOMES EASY: Your agent data base is integrated with all marketing and campaigns. You can create a marketing program that costs you nothing to send and targets a product you want to promote right now. You can have several marketing campaigns going on at once, with no effort by you you press the button and walk away. Your monthly newsletter goes out every single month like clock-work without you lifting a finger. The system becomes your full-time marketing assistant without the cost and hassles.
7 Imagine if your entire team started building their business like you build yours? Partner with us and they can. Look, you ve got a formula that works. Exploding your income is simply a matter of motivation and duplication. That s where we come in. Since 2002, our turnkey marketing tools have helped boost productivity, sponsoring, and profits for many of the industry's top earners some of whom have built organizations exceeding 100,000 distributors. We work with leaders to develop powerful online systems that get teams involved, and that will help you ignite growth deep within your organization. Striking the perfect balance between simplicity and functionality. No matter what products you promote, you can be plugged into our System! Save time. Save money. Explode results. Over 400,000 businesses and direct sales professionals put their trust in a Networx Online marketing system? The reason is simple. Results. Our turnkey tools give you a near-instant professional online presence, and make it easier for you to generate leads, present your opportunity, build relationships, and grow your team. In short, they help you capture, captivate, and convert prospects, into new sources of income! Solutions for every company, every budget, and every level of experience!
8 Key Person Enrollment Solutions Strategy Meeting AQ2E Affiliate Profile and Goals Sheet
9 AQ2E Affiliate Action Plan Check List 1. Implement our AQ2E CMP CFUSA Action Plan Action Plan and FREE Contact Marketing Pro and Master Customer Finder USA Accounts Provided with Private Template Gallery and Templates Provided 2. Promote your Program on your Website Images in Administration Back Office and Websites Provided 3. Promote your Program in your Newsletters Images in Administration Back Office and Websites Provided 4. Put an Image in your Signature Images in Administration Back Office and Signature Instructions Provided 5. Sign Agents Up on your PROMO Site and send them an with their PASSWORD Promo Code Provided 6. Contact Agents Directly either with Phone Call or Personal Provided 7. Give Agents a personal 5 Minute Demo Presentation Presentation and Video Provided 8. Promote our Live AQ2E Agent Demo Presentations by utilizing our AQ2E Seminar Marketing System s Provided in CMP Private Gallery 9. Schedule your own Agency Webinars s, Presentation and Conference Tool Provided 10. Make presentations at Agent Events Presentation and Flyers Provided 11. The AQ2E Agency Challenge for your Agents to utilize their AQ2E Quote Engine will be coming soon!
10 BGA Affiliate Branded Promotional Package BGA Branded AQTermLife.com Website Optional Webinar Registration and Confirmation Pages
11 Webinar Registration Webinar Confirmation
12 Webinar Registration Confirmation and Reminder s
13 Mighty Giant Automated Marketing System AQTermLife.com Affiliate Marketing Website BGA Affiliate Lead Capture Landing Pages (Correlated with Campaigns) AQ2E Affiliate Capture Page 1 AQ2E Affiliate Capture Page 2 AQ2E Affiliate Capture Page 3
14 Many Automated Campaigns to Choose From Custom BGA Branded HTML s AQ2E Affiliate Prospecting Series
15 AQ2E Tips of the Day Series AQ2E What s New Series
16 AQ2E Additional Prospecting Series AQ2E Affiliate Marketing System Series
17 BGA Affiliate Branded Banners
18 BGA Affiliate Branded Flyers
19 BGA Scripts Letters and Voic s One Touch and Broadcasting Tool AQ2E Audio and Video Creators
20 AQ2E BGA Affiliate Training Materials AQ2E BGA Affiliate Marketing
21 AQ2E BGA Affiliate Offline Marketing Resources AQ2E BGA Affiliate Online Marketing Resources Optional AQ2E BGA Facebook for Business Page
22 BGA Branded Facebook Post
23
24 BGA Affiliate and Agent Power Point Presentations
25 Agent Marketing Tools, Resources and Systems
26 AQ Partner Advantage Marketing Systems / Marketing Suites AQ2E Quote Engine / CFUSA Marketing System / Red Zone Marketing / Quick Life DropTicket / Clients IQ Automated Marketing System / AOIA Directory / Salesscripter AQ2E Marketing Campaigns 8. Family Protection How much coverage do I need? 9. Life Events that Happen Life Insurance Check Up 10. Life Situations Everybody s Different 11. Home Owners Mortgage Protection 12. Policy Review Better Cost Options New Benefits 13. P and C Agency and Bank/CR Union Campaigns Marketing to Clients Other Available Marketing Systems 1. Client Service - Annual Review System 2. Financial Freedom Six Areas of Financial Planning 3. Industry or Professional Specific - Association 4. Internet Lead Auto Follow Up Campaigns 5. P and C Campaigns For Agents Recruiting P & C Agencies 6. AmeriNet Advisors - Seminar Marketing System 7. Novellas Consultants - Small Business Campaign AQ Consumer Product Suites 1. Equity Index Annuities - IRA Rollover - CD Alternative 2. Final Expense 3. Mortgage Protection 4. Reverse Mortgage 1. Key Person Insurance 2. Ancillary (Voluntary) Benefits 3. Insurance Review 4. Business Owner Solutions 5. Pension Maximization 6. Healthcare Reform AQ Small Business Product Suites
27 AQ2E Term Life Marketing Suites Lead Tracker Prospecting Campaigns Client s Capture Pages AQ2E Term Life Microsite or Customizable AQ Term Life Website Term Life Response Follow up Prospecting s Data Gather/Fact Finder Policy Review Needs Analysis Life Insurance Selling Kits Advanced Sales Articles / Insurance Planning Updates Client Profile Forms / Data Gathering Worksheets AQ2E Term Life Microsite Interactive Presentation Sales and Marketing Document Library As you can see, SalesScripter is a wizard like tool that will ask a user questions about the products or services that they sell. From the answers put in, the software will produce a library of sales and marketing documents. Here are some of the documents that the system produces: Cold call and meeting scripts templates Sales letters Voic scripts Objection responses Drip campaign guide and topics Ideal prospect profile Key qualifying questions Value proposition statements Content marketing topics Sales presentation And more. For Both Sales and Marketing You may look at that list and think that SalesScripter is only for sales people. But the reality is that a lot of what SalesScripter does is extremely valuable to marketing as well. Marketing usually starts with a product and then has to build messaging around the product and that drives the marketing strategy and communications. This can often be a challenging process or at least one that does not lead to the most powerful marketing messages.
28 Marketing done for you Automatically AQ2E / SalesScripter Term Life Marketing Campaigns Lead Generation, Sales Funnel, and Professional Presentation 4. PROSPECTS GO TO YOUR AQ2E TERMLIFE MICROSITE OR TERM LIFE WEBSITE Purchase leads or generate your own, and send them to your web page or product sales page. Our value-driven state of the art presentation will have high quality leads ing you--asking to be contacted. Our expert tracking tools notify you of every visitor! You can see exactly what pages they viewed, and more. 5. ONCE A PROSPECT IS IN YOUR SYSTEM, WE HELP YOU TURN THEM INTO A CLIENT We "drip" on them with our powerful automated campaigns. We provide custom phone scripts to help you call your prospects. We also offer a full suite of business building tools like product sites written for specific products so you can customize your marketing to your practice. 6. BECAUSE THE CAMPAIGNS ARE FULLY AUTOMATED YOUR LIFE BECOMES EASY: Your client data base is integrated with all marketing and campaigns. You can create a marketing program that costs you nothing to send and targets a product you want to sell right now. You can have several marketing campaigns going on at once, with no effort by you you press the button and walk away. Your monthly newsletter goes out every single month like clock-work without you lifting a finger. The system becomes your full-time marketing assistant without the cost and hassles. We have Six AQ2E Marketing Campaigns 14. Family Protection How much coverage do I need? 15. Life Events that Happen Life Insurance Check Up 16. Life Situations Everybody s Different 17. Home Owners Mortgage Protection 18. Policy Review Better Cost Options New Benefits 19. P and C Agency and Bank/CR Union Campaigns Marketing to Clients
29 Each Campaign consists AQ2E Term Life Marketing Suites The AQ2E Marketing Activity and Lead Tracker Client and Prospecting Automated Campaigns AQ2E Term Life Capture Pages AQ2E Term Life Microsite or Customizable AQ Term Life Website AQ2E Term Life Facebook App Image Library for custom Facebook for Business Page Social Media Post and Sharing Options Term Life Response Follow up Prospecting s AQ2E Term Life Microsite Interactive Presentation Sales and Marketing Document Library SalesScripter is a wizard like tool that will ask a user questions about the products or services that they sell. From the answers put in, the software will produce a library of sales and marketing documents. AgentQuote and SalesScripter have created a complete library for our AQ2E Term Life Campaigns. We also have a complete library of additional Life Insurance Campaigns Available. Here are some of the documents that the system produces: Cold call and meeting scripts templates Sales letters Voic scripts Objection responses Drip campaign guide and topics Ideal prospect profile Key qualifying questions Value proposition statements Content marketing topics Sales presentation For Both Sales and Marketing You may look at that list and think that SalesScripter is only for sales people. But the reality is that a lot of what SalesScripter does is extremely valuable to marketing as well. Marketing usually starts with a product and then has to build messaging around the product and that drives the marketing strategy and communications. This can often be a challenging process or at least one that does not lead to the most powerful marketing messages. Data Gather/Fact Finder Life Insurance Selling Kits Advanced Sales Articles / Insurance Planning Updates Client Profile Forms / Data Gathering Worksheets
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