Application Form Best Customer Experience Award
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1 Application Form Best Customer Experience Award Tell Us Your Story
2 The Excellence in Customer Experience Awards is born out of a simple vision; to create an event which will honour the highest level of achievement in customer experience across the Asian community. Presented at our flagship Customer Experience Asia Summit 2016, the Awards pays tribute to organizations and inspiring role models that lead the way. These Awards form the industry's benchmark in terms of best practice and service excellence and provide an opportunity for CEM professionals to gain recognition for their achievements and initiative. Join us during the awards gala dinner Tuesday September 6, 2016 from 6:30 PM-:00 PM as winners are recognized for their unique achievements. Don t miss your opportunity to meet with current and future leaders in customer experience excellence EXCELLENCE IN CUSTOMER EXPERIENCE ASIA AWARDS DEADLINES Applications Due: Thursday, June 30, 2016 Finalist Announcement: Tuesday, August 16, 2016 Winners Announcement: September 6, 2016 during the Awards Gala Dinner Scoring Criteria Overall Maximum Word Count Allowed = 2000 words including the summary Marks Available THE CASE FOR RECOGNITION 1 Summary Please provide an overview of the initiative that provides a robust, thorough and compelling argument for why this Entry deserves recognition (elements of the other 6 criteria should be included) 200 words max The following criteria are relevant to all stages of judging: Each criterion requires a compelling, fully evidenced description. THE DRIVERS FOR CHANGE 2 Business Rationale & Context Please describe the drivers and targeted business benefits/aims that provided the rationale and context for the initiative. THE CHANGE ACHIEVED 3 The Outstanding Customer Experience Delivered Please describe the resultant outstanding customer experience or change in customer experience delivered. 4 Business Impact & Results Please describe the resultant impact on business performance and results - linking with original targeted benefits/aims. HOW THE CHANGE WAS ACHIEVED 5 Clear Customer Insight Please describe the clear insight achieved into unmet customer need and how this was achieved, including the involvement of employee/customer engagement as appropriate.* 6 Innovative and Creative Solution Please describe the solution to the identified customer need, including the involvement of employee/customer engagement as appropriate. Describe how the solution was developed and what made it innovative and creative.* 7 Effective Implementation Please describe the implementation of the solution and what made it effective, including employee/customer engagement as appropriate and the management of time and budget. * Please describe from the perspective relevant to the category entered i.e. organization, team or individual.
3 General Information Your Contact Details Company Name Your Name Your Title Your Address Telephone Number Do you grant IQPC the right to publish key metrics and promote Winners of Awards? Yes, we grant IQPC the right to publish key metrics if we become finalists Yes, should we win, we grant IQPC the right to promote us as award winners No, we do not grant IQPC permission to publish key metrics Select the Industry which best describes your business (Please select One) Fast Moving Consumer Goods Retail Food and Beverage Financial Services Public Sector (Government & Non Profit) Pharmaceuticals & Healthcare Manufacturing Utilities, Oil & Gas Travel & Hospitality Telecommunications Technology Media Other Please Specify Your Customer Experience HQ Head Office of CEM City/Country Number of CEM Staff (Full Time Equivalents)
4 Awards Previously Received for Customer Experience and related Awards Customer Experience Geographic Area of Coverage This application represents Customer Experience Initiative that covers the following geographic area: Global APMEA Asia Pacific ASEAN South East Asia Specific Country/Countries 1. Summary Please provide an overview of the initiative that provides a robust, thorough and compelling argument for why this Entry deserves recognition (elements of the other 6 criteria should be included) 200 words max
5
6 2. Business Rationale & Context Please describe the drivers and targeted business benefits/aims that provided the rationale and context for the initiative. 3. The Outstanding Customer Experience Delivered Please describe the resultant outstanding customer experience or change in customer experience delivered.
7 4. Business Impact & Results Please describe the resultant impact on business performance and results - linking with original targeted benefits/aims. 5. Clear Customer Insight Please describe the clear insight achieved into unmet customer need and how this was achieved, including the involvement of employee/customer engagement as appropriate. (Please describe from the perspective relevant to the category entered i.e. organization, team or individual.)
8 6. Innovative and Creative Solution Please describe the solution to the identified customer need, including the involvement of employee/customer engagement as appropriate. Describe how the solution was developed and what made it innovative and creative. (Please describe from the perspective relevant to the category entered i.e. organization, team or individual.) 7. Effective Implementation Please describe the implementation of the solution and what made it effective, including employee/customer engagement as appropriate and the management of time and budget.
9 Please confirm the address to receive the results Thank You! Now your application has been completed, please to us at: Good Luck.
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