Strategic Plan to 2016/17 incorporating Annual Plan

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1 Strategic Plan to 2016/17 incorporating Annual Plan

2 Introduction and high level description of scope of service In 1 paragraph, describe what service(s) you deliver and to whom The overall strategic objectives of The Hunterian through to 2014/15 were set out in a draft Plan presented to the Hunterian s Strategic Advisory Board in October These are aligned in support of the University of Glasgow s Strategic Plan Glasgow 2020: A Global Vision and address the key actions of 2020: To deliver excellent research To deliver excellent student experience And to enhance global reach and reputation To create the infrastructure that will deliver these goals These objectives also reflect and align to objectives and performance measures set by the Scottish Funding Council for its Museums, Galleries and Collections Grant funding for These require The Hunterian to provide: An appropriate level of collections care and management A service to the wider research community A high-quality teaching and learning experience to the wider HE community Contribution towards SFC s widening participation objective The Plan aims to deliver a new mission for the Hunterian as a facilitator and contributor to the research and learning objectives of UoG and as a cultural asset with national and international reach. The Hunterian will make a tangible contribution to UoG s mission to provide an intellectually stimulating learning environment. Drawing on our encyclopaedic historical collections, we will support and engage with UoG ambitions for interdisciplinary approaches to research, teaching and knowledge exchange. To this end, we will focus on our core mission to care for and develop our collections and share and communicate our knowledge about them. Nationally Recognised as a collection of National Significance, The Hunterian aims to develop as an internationally leading university museum and gallery service. We aim to be among the top university cultural institutions in the world. The Hunterian will benchmark innovation and best practice in the university museum and gallery sector. We will create and sustain local, national and international strategic partnerships to support our aims. 2

3 Engagement with stakeholders and service users How do you engage with stakeholders/users? What mechanisms do you use to determine users needs and how do you gather feedback on the service you provide? Please indicate any improvements that could/will be made. In order to ensure better alignment with the needs of its stakeholders and users, over the last two years, The Hunterian has significantly developed its governance structure, replacing the Museum & Gallery Committee with a fit-for-purpose Strategic Development Board (HSDB) and an Academic Advisory Board (HAAB). Other structural and staffing changes detailed in this document have enhanced greatly The Hunterian s ability to respond to these groups. Engagement Plan Who What How When UoG student and wider learning body / wider UoG audiences UoG and global research communities UoG teaching units Wider learning communities, including the life-long learning community (UoG Open Studies) City of Glasgow and environs Cultural tourism audiences The collections and the knowledge associated with them Permanent collection galleries Special exhibitions Collections outreach / loans programmes Digital collections access Publications Public programmes Internet access and social media Academic engagement UoG and external Student offer: credit-rated courses, internships, work-related learning Cultivation of support, advocacy and advice (HSDB and HAAB, Friends etc) Maintaining visibility and participation within wider cultural, media and political communities Free public opening including The Mackintosh House from September 2012 Investment in audience development activity and marketing Expanded visitor offer including Sunday opening from Sep 2011 (6 days per week) 24/7 through digital access by global audiences Aligned to UoG teaching calendar 3

4 Delivering Excellent Research Context (paragraph identifying how your service helps deliver the University s strategic priorities) The Hunterian aims to contribute to and to facilitate GU research impact. In terms of concept, content and design we will ensure that our public galleries and special exhibitions educate, stimulate and challenge by exploiting UoG research across our diverse collections and exploring cross-disciplinary opportunities. We will develop closer links and activities with our cognate Subject Areas. In the interests of research and knowledge exchange, The Hunterian will continue to collaborate actively in its UK-wide and international loans programme. Objectives for improving the service provided and assisting the delivery of the University s Strategic Plan Headline Objectives Actions Performance measures Build closer links with cognate Subject Areas and ensure greater engagement in research agendas, knowledge exchange and public engagement Development and approval of Hunterian Academic Strategy, and embed in curatorial academic plans and appropriate contribution to REF. Ensure research driven gallery and special exhibition programme, exploring interdisciplinary themes Act as key partner in Collaborative Framework Agreement with Glasgow Life (GL) in the area of collections research and outreach Develop enhanced collections research and learning infrastructure for UoG and other learning bodies Hunterian Academic Advisory Convene 2 further consultation seminars p.a. Board to develop focussed to explore priority collections research agenda in , referring to themes, identifying cross-disciplinary research aims of Cognate opportunities Subject Areas. HAAB to advise on Hunterian Academic Strategy; approval of Hunterian Academic Strategy by HSDB Ensure appropriate Hunterian REF strategy and contribution for post-2014 round. Ensure early consultation with cognate Subject Areas to develop themes and test through seminars, workshops Develop coordinated strategy for the city s collections with Glasgow Museums Dept of Research and curatorial staff Joint UoG/GL(GM) HLF Round Two bid for creation of consolidated collections facility at Kelvin Hall, with creation of Hunterian Collections Study Centre Develop closer strategic working and UoG Cultural Campus identity with UoG Library, Archives and Special Colls Undertake benchmarking exercise of museum academic strategy and practice among UK peer university museums; academic targets to be prioritised in curatorial P&DR process. Discussions with HR, CoA and other Colleges over Hunterian REF eligibility and submission strategy. Resolve REF management issues by close Establish regular programme of consultation seminars with UoG academic units and external specialists; Rembrandt 2012; Ramsay 2013; Scottish Gold 2014; Mackintosh Architecture 1014 Establish regular joint programme of curatorial and colls management seminars to explore greater connectivity and future collaboration for research, exhibitions etc, esp. following K-Hall Rd 1 decision Feb 2012 HLF Round One bid decision Feb 2012; Round Two April Complete detailed Hunterian collections facility and Study Centre brief to RIBA Stage D by April Development from Nov 2013; completion Dec Continue strategic partnership meetings with UoG Library, Archives, Special Colls 4

5 Ensure collections are well documented and enhance access and utility of Hunterian records and images for greater research and learning use Rationalisation of Hunterian anatomy and pathology collections to create single enhanced research resource 15,000 Greek coins in collections to be syllogised through British Academy Sylloge Nummorum Graecorum project following digitisation in last four years (funded by Academy). Nine volumes to be produced with collaboration from British Museum, St. Andrews University and Royal Numismatic Society. Complete AHRC-funded Mackintosh Architecture project Procure, migrate and launch Complete procurement and upgrading of new Hunterian collections Hunterian digital records and image bank by management system (CMS); Autumn Go live early develop Research and Curators to revise and develop Hunterian Collections pages of Hunterian website collections and research pages by website mid Consult cognate Subject Areas and Schools to ensure appropriate configuration for research, teaching, training The volumes will be published by the British Academy. Completion is envisaged within five years (2017). Develop final programme for delivery of outputs including exhibition proposals and funding. Project now in final stages; minor delays in main E&B contract for Anatomy Building. Final evaluation, reporting and MGS funding claim to be submitted by March Ensure involvement of new Centre for Medical Humanities Two volumes already published, two in progress and three more will shortly commence. The project will greatly enhance access to this outstanding resource for the University s students, the wider research community, and a worldwide audience through the SNG website. Final agreed delivery to be agreed during 2012 / 13. Providing an Excellent Student Experience Context (paragraph identifying how your service helps deliver the University s strategic priorities) The Hunterian will continue to invest resources in create an enriching student experience ad and relevant student learning offer. We will engage with UoG Colleges and Schools to provide curatorial expertise and content at Masters PGT and in Post-Graduate Research. The Hunterian collections can create multiple opportunities for broad-based, interdisciplinary research and teaching in the arts, humanities, social, life and natural sciences. Our expertise encourages and facilitates public engagement and knowledge exchange opportunities for our student body. Aligned to UoG Graduate attributes, The Hunterian will address the work-related learning and employability needs of the UoG student body. We will establish innovative work-related learning and volunteering opportunities at all degree levels. The strategy will also enable The Hunterian to develop a creative economy of professional direction and voluntary participation. The Hunterian can make a real difference to the UoG learning experience and student satisfaction rates, including helping to attract and integrate the international student community. One of the greatest challenges remaining in this area is to achieve the levels of successful engagement which we believe should be possible with the School of Education in the delivery of mutually advantageous student learning programmes. We will continue to use every avenue available to us since we believe that students in this school could gain immeasurably from the experiences we are now offering in other disciplines. 5

6 Objectives for improving the service provided and assisting the delivery of the University s Strategic Plan Headline Objectives Actions Performance measures Develop relevant Hunterian student offer to all UoG students Develop greater collaboration with HATII and ownership in delivery of MSc in Museum Studies Develop new opportunities for public engagement and knowledge exchange at PGR Level Innovate and develop student work-related learning and volunteering opportunities at the Hunterian Develop collections-based digital resources for learning and teaching Collaborate with Glasgow Life and other GU partners in establishment of Centre for Culture and Heritage Skills at Kelvin Hall Develop and implement Hunterian Education Strategy, including greater partnership with UoG Open Studies and other bodies From initial pilots in develop Hunterian Learning Plan in session Refine and launch second year of Hunterian Exhibition and Work Placement course for MSc in Museum Studies Launch Hunterian work placement courses for relevant CoA Masters PGT programmes. Conclude pilot programme and launch second Hunterian PGR Associates programme in College of Arts. Consult and plan new Hunterian courses for Open Studies and for School of Education for launching Evaluate and develop role of Student Engagement Officer to coordinate all UoG student contact. Evaluate and develop Hunterian Exhibition and Work Placement course (60 credits) in Semester 2. Deliver significant content for Semester 1 method and theory programme. Collaborate with CoA on Cohort One ( ) presentations at Open development of PGR Hunterian Evening and launch Cohort Two at Associates programme (HAP) HAP Open Day 21 Nov pilot Explore rolling Hunterian Associates programme out across UoG Colleges for Extend and develop successful Following successful pilot in , MUSEs programme of expand MUSEs public gallery tours student-led public gallery tours programme (Club 21 work-related learning programme across Hunterian programme) to cover Hunterian Museum, Art Museum and Art Gallery Gallery and Mack House. Recruit cohort in June Consult HATTI on design and development of new resources and content for building learning pages on Hunterian website Benchmarking research and feasibility at joint GL/UoG Round One development stage Collaborate on developing new learning programmes in collections-related disciplines Continue to press for further Introduce museum education engagement with School of into UoG teacher training Education to develop museum programmes (see Hunterian education initiatives and enhance Education Plan) student experience. Ensure greater visibility as cultural service and work-related learning opportunity amongst UoG student body Secure promotional opportunities and editorial copy in UoG student literature, prospectuses etc (see Hunterian Communications Plan) Continue to create web-based course and supportive learning content for Hunterian Learning page, concentrating on Collections and Research pages. Embed in Curatorial and Colls-Management P&DRs. Consult MGS and NMS, together with Museums Assoc. and NMDC over sectoral training needs. With GL, consult publicly over appropriate training models. Scope and propose new Hunterian courses for Open Studies programmes in art history, archaeology, Egyptology and natural and medical history, history of science Develop proposals for pilot programme for museum education at UG and PGT Levels. Launch pilot Participate in Induction Week fairs, activities etc. Create dedicated induction events for various student audiences, including international student body. 6

7 Extending Global Reach and Reputation Context (paragraph identifying how your service helps deliver the University s strategic priorities) The Hunterian s Nationally Significant collections are an asset with wide national and international reach. Not only are our galleries, special exhibitions, publications, public programme and loans activity a window on the University of Glasgow, they are driven by the latest research and have wide international impact. We aim to develop creative and innovative projects that exploit UoG research for enhanced public understanding of the arts, humanities, and earth, life and medical sciences. Through our collections-centered approach and the building of strategic partnerships we will develop new methodologies and set benchmarks for knowledge exchange and public engagement in the university museum sector. A key objective is to create more opportunities for public access and use of our collections. We have recently extended our public visitor hours and introduced full weekend openings for the first time. Objectives for improving the service provided and assisting the delivery of the University s Strategic Plan Headline Objectives Actions Performance measures Take leading UK role in developing university museums policy and practice Maintain active role in management and agenda of University Museums in Scotland group (UMiS) and University Museums Group UK (UMG); maintain active participation in implementation of MGS National Strategy for museums Develop UoG Internationalisation Develop closer collaboration project, focussing on building with Rabat University, overseas professional capacity and Morocco, to assist in collections expertise with overseas development of new National partners Museum of Natural History Develop Hunterian audiences and establish sustainable network of support Enhance public understanding of Hunterian collections and UoG research through a programme of special and in-focus exhibitions Develop local network of support and patronage for the Hunterian and its collections needs. Governance through GU channels agreed at HSDB meeting (Oct 2012). Formal arrangements to be established in liaison with DAO. Ensure research output of UoG drive special exhibitions programme; Secure Hunterian special exhibition programme through to 2016/17 and develop external funding streams Act as benchmark case study for implementation of MGS National Strategy; Compile and submit SFC monitoring report as agreed with UMIS by 30 th November Draft to be complete for UMIS Board on 19 th November. UoG/Rabat MoU for capacity building and staff/student exchange (HSDB Oct 2012). Partners to sign late Autumn MoU meeting at UoG late Autumn 2012 Following successful launch in 2011, continue to develop Hunterian Friends Scheme, continue recruitment drive and ; establish calendar of events through to Summer Liaise and secure support of DAO, Open Studies to identify and promote membership to target audiences. Finalise governance arrangements and establish financial management vehicle for Friends membership and donations by end 2012). Ensure effective operation of Exhibitions Forum and peer expert advice with meetings taking place bi-monthly. Special and in-focus exhibition programme timetabled through to end

8 Develop Hunterian collections loans outreach programme Develop Hunterian publications strategy and programme Continue to respond to loan Develop proposals for international requests and secure exhibition loans to US and Japan, and with opportunities for international the Manchester Exhibitions Network (for Far loan exhibitions East) Ensure handbooks and catalogues for lead special exhibitions and develop Hunterian Treasures series Conclude negotiations with external publishing partners for Alan Ramsay (2013) and Gold (2014). Secure stock purchase by GUHRL. Grow Hunterian identity as leading UK university museum and gallery service Maintain and develop appropriate print and on-line vehicles for demonstrating The Hunterian s impact. Develop UoG Cultural Campus identity Develop and agree revised Hunterian brand identity, in collaboration with UoG Corp Comms (Autumn 2012) Secure improved external visibility and street presence Secure external charitable and commercial funding for exhibition publication programme Gordon Fraser Charitable Trust and others to be approached HSDB approval of 2012 Impact Report Feb 2012, followed by immediate publication; Review and develop UoG collections marketing strategy with Corp Comms Develop scheme for rotating satellite displays of Hunterian collections on campus, inc. in student study and circulation areas, and public spaces Commission external consultants to develop revised Hunterian brand identity and implement brand-id around and off campus (Autumn 2012) Develop Hunterian merchandise Refine and implement Hunterian Education Plan (see separate document) to develop new internal and external learning audiences Develop new Hunterian collections product line in collaboration with GUHRL Initiate new collaborations with Glasgow Museums (GM)and UoG Education and Open Studies Work with Glasgow City Marketing Bureau, to secure strategic street advertising sites in time for Autumn 2012 exhibition programme (UoG US grant 60k p.a. for 4 years) Curators to work with GUHRL to identify new collections for potential merchandising. Establish peer review process and consider with GUHRL obtaining professional advice Progress discussions with GM over establishing new (project) initiatives in Glasgow museum education. Propose and agree pilot project with UoG Education to embed museum education in teacher training programmes at UG and PGT 8

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