GENERAL MBA/EMBA SYLLABUS - CORE COURSES DESCRIPTIONS PART I

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1 GENERAL MBA/EMBA SYLLABUS - CORE COURSES DESCRIPTIONS Your LMS is the main source of learning, and will provide more guidance to the content of this syllabus. So you are advised to pay close attention as you go through the LMS. Note that most of the items in this syllabus will be covered during case analysis classes. Your teacher will always post the objectives of every case so you can follow up with the content of this syllabus. Make sure the teacher clearly outline the objective of every case. Extra guidance will be provided when necessary. IIMTS uses case analysis to put theories/principles into practice to complement the LMS. Your participation in the same will have a toll on you overall performance I the final assessment. PART I 1. MANAGEMENT: THEORY AND PRACTICE Course Objectives This course aims to help students understand the theoretical foundation of management and organizational theory. It helps students become familiar with organization structure, design and culture. Topics covered include: Management - Science, Theory and Practice Planning - Essentials of Planning, Management by Objectives, Strategies, Policies, Planning Premises, Decision Making The Nature of Organizing - Organizations and Organizational Effectiveness, Basic challenges in Organizational Design, Designing Organizational Structure, Authority and Control, Specialization and Coordination, Creating and Managing Organizational Culture Leading - Human Factors and Motivation, Leadership Controlling - The System and Process of Controlling, Control Techniques and Information Technology 2. Finance (Foundation) 1

2 This course examines the role of finance in supporting the functional areas of a firm, and fosters an understanding of how financial decisions themselves can create value. Topics covered include: Basic analytical skills and principles of corporate finance. Functions of modern capital markets and financial institutions. Standard techniques of analysis, including capital budgeting, discounted cash flow valuation, and risk analysis. Financial Accounting and Control (FRC) Recognizing that accounting is the primary channel for communicating information about the economics of a business, this course should provide a broad view of how accounting contributes to an organization. Business leaders must read, understand, and use corporate financial statements. The base-level and accelerated courses in this area are broad courses in how financial accounting information is produced and used. The advanced applications option assumes knowledge of most of the information in the base-level courses and covers advanced financial reporting topics, including consolidation, derivatives, hedging, leases, revenue recognition, variable interest entities, and equity compensation. Students will gain: An understanding of the concepts and language of accounting so it can be used as an effective tool for communication, monitoring, and resource allocation. Mastery of the vocabulary of financial statements and accounting reports. Familiarity with how modern accounting and control theory is used in evaluating economic conditions and making organizational decisions. 3. MANAGERIAL ECONOMICS On successful completion of the course, the students will be able to understand and recognize the 2

3 opportunities and constraints of a firm operating in a market economy. It will also enhance the student s decision making skills using techniques based on economic principles. Topics covered include: Micro Economics Managerial Economics - Nature and Scope, Role of the managerial Economist Demand - Law of demand, Determinants and Types, Elasticity of demand, Demand forecasting techniques, Supply, Equilibrium Price Determination Cost concepts - Cost - output relationship, Economies and diseconomies of scale, Production function, Cobb-Douglas function Profit analysis - Profit planning and forecasting, Cost Volume Profit Analysis Market structure Characteristics, Pricing and output determination under perfect competition, Monopoly, Monopolistic competition and Oligopoly Price Discrimination Macro Economics National Income - Concepts and measurement, Business Cycle Inflation - Types, Causes and control Monetary and Fiscal Policies - Instruments Balance of Payments 4. QUANTITATIVE TECHNIQUES FOR MANAGERIAL APPLICATION This course is aimed at enhancing the students understanding of various principles and applications of statistics and operation research. Students, on completion of this course, should be able to make decisions in real life business situations using these principles and tools. Topics coverage includes: Part I Statistics Statistics - Introduction, Presentation and Analysis of Statistical Data Measures of Central Tendency and Location - Mean, Median, Mode, Quartiles, Deciles and Percentiles Measures of Dispersion - Quartile Deviation, Standard Deviation, Variance, Skewness and Kurtosis Probability - Simple problems Index numbers - CPI and WPI Correlation - Simple and Rank correlation Simple Regression Part II Operations Research Operation Research - Introduction Linear Programming - Simplex method Transportation and Assignment problems Game 3

4 Theory Network analysis - PERT/CPM Part III: Use of MS Excel Solution of statistical and Operations research problems using MS Excel: Mean, Median, Mode Standard deviation, Variance Linear Programming Problem Transportation and Assignment problems 5. Business Policy and Strategic Management The objective of this course is to help students develop the skills for formulating strategy. It provides an understanding of: A firm's operative environment and how to sustain competitive advantage. How to generate superior value for customers by designing the optimum configuration of the product mix and functional activities. How to balance the opportunities and risks associated with dynamic and uncertain changes in industry attractiveness and competitive position. Students learn to: Develop a mastery of a body of analytical tools and the ability to take an integrative point of view. Use these tools to perform in-depth analyses of industries and competitors, predict competitive behavior, and analyze how firms develop and sustain competitive advantage over time. Particular attention is paid to competitive positioning; understanding comparative costs; and addressing issues such as cannibalization, network externalities, and globalization. 6. EXECUTIVE COMMUNICATION AND RESEARCH METHODOLOGY The course would enhance students understanding of business communication and research skills. After completion of the course the students would be able to communicate effectively, develop listening skills and identify the various aspects of organizational setting for business communication, plan and deliver presentations, apply techniques for adapting message to the 4

5 audience, master various types of graphic aids and incorporate them and show sensitivity to ethical and intercultural communication issues, carry out valuable research and present findings in a logical and comprehensive manner. Topics Coverage include: Communication: Understanding Business Communication, Importance of Communication in Business, Types of Business Communication, Media and Channels of Communication, Barriers to Effective Communication, The Importance of Feedback in Communication The Importance of Listening, Active and Passive Listening, Writing s and Etiquette Oral Communication and Non-Verbal Communication - Kinesics (Body Language), Paralanguage, Communicative use of Time and Space, Oral and Written Communication, Communicating in Teams Cross-Cultural Communication Writing Messages Routine and Positive Messages Writing Reports Planning, Writing and Completing Reports Communication Technology, Business Presentations, Visual Aids for Business Presentation Ethics and Communication Research methodology and academic writing: Nature and Scope of Business Research, Identification of Research problem, Research objective, Type of Business Research, Research Process, Research Designs: Exploratory, Descriptive, Experimental and Observational. Planning and formulation of Research Projects, Preparation of questionnaire and schedules, Measurement problem and scaling techniques. Collection of data: Primary and Secondary data. Purpose of research application, Type of research reports, Structure of Research report, Report writing and Presentation. Report Presentation: Use of Statistical package for social sciences. 7. Leadership and Organizational Behavior (LEAD) This course focuses on questions such as: How do we maximize the performance of the teams we become a part of? What interpersonal skills give us influence? Which interpersonal strengths can propel us to our next promotion? What development areas might prevent our ascension to the executive suite? This course also focuses on how managers become effective leaders by addressing the human side of enterprise. The first modules examine teams, individuals, and networks in the context of: 5

6 The determinants of group culture. Managing the performance of individual subordinates. Establishing productive relationships with peers and seniors over whom the manager has no formal authority. The intermediate modules look at successful leaders in action to see how they: Develop a vision of the future. Align the organization behind that vision. Motivate people to achieve the vision. Design effective organizations and change them to achieve superior performance. The final module introduces a model for strategic career management. 8. Marketing The objectives of this course are to demonstrate the role of marketing in the company; to explore the relationship of marketing to other functions; and to show how effective marketing builds on a thorough understanding of buyer behavior to create value for customers. It also introduces you to the substantive and procedural aspects of marketing management. You ll learn about analyzing the needs and wants of potential customers, and creating and delivering goods and services profitably. Students learn how to: Make marketing decisions in the context of general management. Control the elements of the marketing mix product policy, channels of distribution, communication, and pricing to satisfy customer needs profitably. Use this knowledge in a brand management simulation. The course culminates in an examination of the evolution of marketing, particularly focusing on opportunities presented by the Internet. 9. Technology and Operations Management (TOM) 6

7 This course enables students to develop the skills and concepts needed to ensure the ongoing contribution of a firm's operations to its competitive position. It helps them to understand the complex processes underlying the development and manufacture of products as well as the creation and delivery of services. Topics encompass: Process analysis Cross-functional and cross-firm integration Product development Information technology Technology and operations strategy PART II Through case studies, you will also be introduced to tools for studying the economic environment of business to help managers understand the implications for their companies. International trade Foreign direct investment Portfolio capital Global environmental issues HR practices Problem solving skills The Entrepreneurial Manager (TEM) Case studies This course addresses the issues faced by managers who wish to turn opportunity into viable organizations that create value, and empowers students to develop their own approaches, guidelines, and skills for being entrepreneurial managers. 7

8 The course teaches students how to: Identify potentially valuable opportunities. Obtain the resources necessary to pursue an opportunity and to create an entrepreneurial organization. Manage the entrepreneurial organization once it has been established. Grow the business into a sustainable enterprise. Create and harvest value for the organization's stakeholders. Financial market imperfections (costs of financial distress, transaction costs, information asymmetries, taxes, agency conflicts) Deals and transactions (mergers and acquisitions, leveraged buyouts, hostile takeovers, initial public offerings) 8