Global MBA. Course Descriptions FIRST PERIOD BLENDED

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1 Global MBA BLENDED Course Descriptions Pre-program: FINANCIAL ACCOUNTING The main objective of the pre-program in financial accounting is to provide students with a foundation in basic accounting concepts. In particular, the course will focus on: the decision making framework when using financial statements, different objectives and financial statements, and the process of accumulation, identification, measurement and registration of financial information. Pre-program: QUANTITATIVE METHODS The main objective of the pre-program in quantitative methods is to provide students with an introduction to business statistics. The course emphasizes how to apply various statistical techniques in the support of managerial decisions in the various functional areas of business. FIRST PERIOD MANAGERIAL SKILLS WORKSHOPS The Management Skills Workshops take place throughout the course and are designed to develop various skills required for students over the course of their professional careers, allowing them to be truly competitive in both their knowledge and abilities. These workshops have been designed for the development of leaders capable of negotiation, managing teams, empathizing and communicating across a number of fields. Finally, they serve to develop observational, analytical and listening skills. ONLINE TOOLS WORKSHOP The Online Tools session will serve to familiarize and train students in the use of a number of online tools that may be beneficial to their participation in this program. This includes both proprietary tools offered by IE Business School as well as others which are available online at no cost. FINANCIAL ACCOUNTING The Financial Accounting course aims to give students an understanding and a greater level of comfort with the terminology used in financial statements and documents. For this to take place, they must have

2 prior knowledge of fundamental accounting methodology to fully grasp the mechanics and logic behind the collection, interpretation, quantification and registration of data as a representation of the activities of an organization. This course will cover the fundamental areas of accounting for Global MBA students with various backgrounds, including graduate students with experience, future or current managers, and those not directly involved in the financial industry. MARKETING MANAGEMENT The Marketing Management course will present the basic principles of marketing such as segmentation and positioning, as well as the elements of the marketing mix- product, price, place and promotionallowing them to analyze and resolve marketing issues. Through the study of practical business cases, students will be able to analyze contemporary situations across various industries, studying different challenges within the field of marketing. ECONOMIC ENVIRONMENT AND COUNTRY ANALYSIS This course is largely dedicated to the analysis of macroeconomic theory, with an emphasis on its effects on business activities. Upon finalizing this course, students will have: a command of the concepts and tools used in economic analysis, a clear vision of the mechanisms and objectives of various fiscal, monetary, commercial and labor policies, and the ability to evaluate the implications of the macroeconomic contexts of different countries as well as anticipate relevant policies. COMPETITIVE AND CORPORATE STRATEGY This course is focused on strategic analysis and the creation of competitive advantage for business units and broader corporations. The course covers the key theories, models and tools within these areas and a particular emphasis is given to their application in real, and often uncertain, situations. SECOND PERIOD LEADING PEOPLE AND TEAMS The purpose of this course is to introduce the student to a number of practical concepts in order to further understand running an organization as a function of the people and groups carrying out its activities. Students will develop their capabilities in leadership and people management and, upon finishing the course, will be able to analyze and understand a variety of commonplace situations encountered by the members of their organization, including their relationship with their objectives and responsibilities, interactions with their superiors, reports, colleagues and with the organization as a whole.

3 MANAGERIAL ACCOUNTING This course aims to develop a knowledge base about costs as they relate to managerial decision making. In parallel, students will learn about existing relationships between operations and costs within an organization, as well as develop an understanding of the processes, systems designed to determine the costs of products/services offered, and how to apply the cost allocation system which best fits the strategic and decision making needs of an organization. ENTREPRENEURIAL MANAGEMENT During this course students will learn to recognize and evaluate new business opportunities and further understand different perspectives related to this process, ranging from the entrepreneur to the investor. They will study the challenges faced by entrepreneurs, initiating a new venture as well as developing the skills needed to embark on this process themselves. INFORMATION SYSTEMS MANAGEMENT The goal of this course is to equip future managers with a thorough understanding of the information systems most relevant to their organizations. Additionally they will develop a clear vision of technological trends in the development of systems, criteria and best practices within organizations as related to the management of technology. They will have an understanding of the role of information technologies and systems in the entrepreneurial process and be able to evaluate the impact of these elements in their organization, in society and in their own professional career. FUNDAMENTALS OF FINANCIAL MANAGEMENT This course will introduce students to the basic financial principles and financial decisions, including: investment, financing and dividends. They will learn to use financial tools such as ratios and forecasting documents, as well as increase their knowledge of other tools and key practices for short-term financial planning. This course will also introduce students to investment analysis practices and methods of evaluation, as well as to the concept of cost of capital. GLOBAL OPERATIONS AND SUPPLY CHAIN MANAGEMENT This course is focused on the ability to comprehend advanced methods for planning and operations control as well as to structure the flow of personnel, materials, costs and information necessary to achieve the desired productivity and value. In turn, students will better understand the strategic importance of supply chain management and its implications in the creation of competitive advantage and in increasing profitability. They will comprehend and be able to visualize the supply chain, as well as establish control systems and implement the necessary performance indicators (technical, economical, behavioral, etc.) in order to carry out the processes and strategies required for generating competitive products and services.

4 WAS (World Awareness Seminars) The objective of the WAS seminars is to offer an enriching humanistic perspective and to complete the technical and commercial knowledge acquired during the program. The students, as current or future managers, will more fully comprehend the world around them through contact with new ideas which allow them to improve their creativity and critical thinking skills. This also allows for a greater understanding of the values and perspectives which shape the major world markets. These sessions serve as a way to expand horizons and explore different cultures and areas (China, India, the Islamic World, etc.) and are led by international experts in each field. THIRD PERIOD INNOVATION AND PROJECT MANAGEMENT This course will give students a mastery of the tools employed in project management from initial innovation to project implementation, managing risks and following up on the progression of these elements. MARKETING STRATEGY AND PLAN This course aims to familiarize students with the design and development of marketing strategies based on previous knowledge related to policies and product management tools, price, communication and distribution. Through the use of business cases, the course deals with decision making processes affected by uncertainty, allowing students to experience decision making across a range of aspects related to sales and marketing management. STRATEGY IMPLEMENTATION The fundamental objective of this is course is to formulate and transmit a series of models, approaches, tools and practical recommendations for optimizing effectiveness within General Management. Exercising power during strategic implementation requires that managers be sensitive to various aspects such as structural design, governance policies, development of levers of change and the management of corporate culture, among others. This course emphasizes the development of participants skills in relationship management, strategic thinking and change leadership. ADVANCED FINANCIAL MANAGEMENT The objective of this course is to introduce participants to long-term financial decisions which have an effect on leverage and optimal financing structure. Students will analyze middle- and long-term means of financing: debt, capital growth, leasing, convertible bonds and dividend policies. They will also study the valuation of businesses and complex transactions: leveraged buyouts.

5 MANAGEMENT CONTROL Through this course, students will receive a deeper understanding of contemporary perspectives and the analytical competencies related to the mechanisms used by managers in the design, implementation and use of planning and control systems to achieve their strategic objectives. Upon its completion, students will be able to: identify and describe the primary characteristics of the management control environment, describe the sequential steps involved in any management control process in a particular organization, identify correlations between corporate strategy, structure and information systems and design performance evaluation systems consistent with the strategy and organizational structure. MANAGING PEOPLE AT WORK The main objective of this course is to reflect on Human Resource policies from a systemic, global management perspective, considering critical elements, analyzing the contribution required to generate competitive advantage for an organization and the ways in which these contributions can be optimized through Managing People at Work. NEGOTIATION WORKSHOP This course focuses on the identification of key aspects of conflict management: acceptance of both the disadvantages and the opportunities of conflict management roles, creation of mechanisms for support and balance in conflict resolution, and the development of values and commitment as means of coexistence during conflict. BUSINESS, GOVERNMENT AND SOCIETY A successful corporate strategy aligns the capabilities of a company with both the market and non-market demands. This course systematically examines the political factors and other aspects of the non-market environment, as related to integrated market and non-market strategies within organizations. BUSINESS PLAN Upon finalization of this course, participants will further comprehend the nature and purpose of a Business Plan in an entrepreneurial or a corporate innovation context and will be able to develop, design and present a business plan.

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