Transforming the Server Industry Project Moonshot

Transcription

1 Transforming the Server Industry Project Moonshot Adrian Mebold Country Manager Industry Standard Servers Pascal Kistler Technology Consultant Enterprise Server Solutions Copyright 2013 Hewlett-Packard Development Company, L.P. The information contained herein is subject to change without notice. HP Restricted.

2 A new style of IT is emerging Cloud Social Mobility Big Data Comprehensive solutions Hardware Software Services 2 Copyright 2013 Hewlett-Packard Development Company, L.P. The information contained herein is subject to change without notice. HP Restricted.

3 Accelerating Innovation & Change Joyent Plex Systems Music ihandy kaggle SolidFire SuperCam Pandora Scribd. Amazon salesforce.com AppFog SmugMug Finance Travel 23,148 apps downloaded Snapfish Urban DCC Google Xactly Facebook Parse Product SAP ebay Dragon Diction GoGrid PingMe? LinkedIn Reference HP Configurator CCC CRM Hosting.com UPS Mobile Tata Communications Bromium Atlassian Bills of Material buzzd Lifestyle Engineering Ariba NetReach Amazon Web Services 400,710 ads SCM Inventory Quickbooks Splunk NetDocuments Zoho Scanner Pro Sport Quality Control LimeLight requests EMC box.net ScaleXtreme Burroughs HCM Alterian Foursquare Datapipe Qvidian Taleo Education Pinterest Hitachi Cost Management OpenText Hyland IBM Manufacturing Projects MRM Workscape Unisys Sage NetSuite Mobility, Social Media, Order Entry every 60 seconds Mainframe Client/Server The Internet Big Data & Cloud 98,000 tweets Cash Management CyberShift PaperHost DocuSign CloudSigma NEC Bull Yandex ERP HCM Games Baidu Hootsuite Xerox Yahoo! Fijitsu Time and Expense Microsoft Serif nebula YouTube Accounts Fixed Assets HP eprint Atlassian Costing OpSource SLI Systems WorkbrainZynga Navigation Receivable Avid Elemica Workday Mixi Billing ischedule cloudability ADP VirtualEdge Yandex Payroll Photo & Video Activity PLM Corel SCM Khan Academy Twitter Heroku Management Adobe CyberShift Zillabyte Yammer Training Renren Entertainment Sales tracking & Yahoo SuccessFactors Viber Time & Rostering Kinaxis Marketing Microsoft SugarCRM News Atlassian Answers.com Attendance Service Saba Social Networking Commissions PPM BrainPOP RightScale Sonar6 Database Quadrem CYworld Claim Processing Kenexa Sonar6 MobileFrame.com Saba Business Jive Software myhomework Data Warehousing Softscape NetSuite Tumblr. Qzone Intacct Fring Toggl Amazon dotcloud Cornerstone ondemand Exact Online Cookie Doodle Xing Mozy FinancialForce.com New Relic Softscape MailChimp PingMe Utilities Zynga Ah! Fasion Girl IntraLinks Volusion Associatedcontent BeyondCore SmugMug MobilieIron Fed Ex Mobile Productivity Rackspace Flickr Twitter Paint.NET TripIt 1,500 pings sent on PingMe 34,597 people are using Zinio 208,333 minutes Angry Birds played 3 Copyright 2013 Hewlett-Packard Development Company, L.P. The information contained herein is subject to change without notice. HP Restricted.

4 A New Era of Accelerated Innovation Forever changing how consumers and businesses interact, enabling new opportunities Today Mobility, Social Media, Big Data & Cloud Growing Internet of Things (IoT) Devices By Billion 40 Trillion GB DATA Mobile Apps 10 Million new style of IT is required for 8 Billion 4 Copyright 2013 Hewlett-Packard Development Company, L.P. The information contained herein is subject to change without notice. HP Restricted.

5 IoT Solutions drive new Architecture Requirements Opportunity for competitive advantage serving more customers with unique offerings Scale Speed Specialized Millions of apps and billions of devices and users Adapt at the speed of business to gain competitive advantage Tailored & optimized for the specific needs of each workload 5 Copyright 2013 Hewlett-Packard Development Company, L.P. The information contained herein is subject to change without notice. HP Restricted.

6 Transforming the Server Industry Project Moonshot Delivering the future of extreme low-energy servers Project Odyssey Redefining the future of mission-critical computing Project Voyager Automate every aspect of the IT and server lifecycle 6 Copyright 2012 Hewlett-Packard Development Company, L.P. The information contained herein is subject to change without notice.

7 HP ProLiant Family Portfolio ProLiant MicroServer ML Small/Branch Office DL Data Center BL Shared Infrastructure SL Extreme Scale-Out Affordable and quiet first server in a small footprint for micro and small businesses Increasing amounts of ProLiant value-add Flexible, expandable tower and rack/tower options for growing businesses and emerging markets Density-optimized solution for flexibility and manageability 900 Industry-standard servers featuring all-in-one storage, server & interconnect infrastructure Extreme scale-out, high performance computing, solutions for power and space-constrained data centers Moonshot 300e and 300p 300e and 300p ProLiant Options and Infrastructure Blade Infrastructure 7 HP Insight Management & Third Party Software HP Restricted. Copyright 2012 Hewlett-Packard Development Company, L.P. The information contained herein is subject to change without notice.

8 8 HP Restricted. Copyright 2012 Hewlett-Packard Development Company, L.P. The information contained herein is subject to change without notice.

9 WW Announcement 8. April 2013 Introducing HP Moonshot System Designed for the data center, built for the planet The world s first software defined server accelerating innovation while delivering breakthrough efficiency and scale 9 Copyright 2012 Hewlett-Packard Development Company, L.P. The information contained herein is subject to change without notice.

10 HP Moonshot System The world s first software defined server Server Development Platform HP Moonshot System HP Moonshot 1500 System HP Moonshot System Federated System Architecture HP ProLiantMoonshot Cartridge HP ProLiant Moonshot Cartridge HP Moonshot-45G Switch Module Kit The first production Moonshot System HP Moonshot-6SFP Uplink Module Kit Redstone 2012 Gemini 2013 HP Pathfinder Program Leading Technology Partners Focused Workloads & Solution Ecosystem HP Discovery Lab Customer Validation Lab Open for Business in Houston and Grenoble 10 Copyright 2013 Hewlett-Packard Development Company, L.P. The information contained herein is subject to change without notice. HP Restricted.

11 HP Moonshot System The world s first software defined server Moonshot 1500 Chassis Supports shared components including power, cooling, and management and fabric Software defined servers 45 individually serviceable hot-plug cartridges Scaling 10 : 1 Innovation Pace 3x Faster 80% Less space 77% Less cost 89% Less energy 97% Less complexity 11 Copyright 2013 Hewlett-Packard Development Company, L.P. The information contained herein is subject to change without notice.

12 HP Moonshot 1500 Chassis front view The essential foundation for the new style of IT 45 hot-plug cartridges Single-server = 45 servers per chassis Quad-server =180 servers per chassis Dual low-latency switches HP Moonshot-45G Switch Module (45 x1gb downlinks) Compute, Storage, or Combination x86, ARM, or Accelerator 12 Copyright 2013 Hewlett-Packard Development Company, L.P. The information contained herein is subject to change without notice.

13 HP Moonshot 1500 Chassis rear view The essential foundation for the new style of IT Dual Network Uplinks HP Moonshot-6SFP Uplink Module (6 x10gb Stackable Uplinks) 5 serviceable, redundant, hot-plug fan modules Rear View HP Common-Slot Power Supplies HP Moonshot 1500 Chassis Management module 13 Copyright 2013 Hewlett-Packard Development Company, L.P. The information contained herein is subject to change without notice.

14 Web Workhorse More Cores, More Memory HP ProLiant m300 Server Cartridge WORKLOAD CPU MEMORY NETWORK STORAGE BOOT SYSTEM CONFIGS POWER OS Web/App Server, Big Data Analytics, Virtual Hosting (1) 20W soldered down Intel Atom Avoton / 8 core / 2.4GHz (4) DIMMS Total Total of 32G each 8GB, 1600MHz, DDR3 UDIMM SO-DIMM ECC Integrated NIC: dual port 1GbE per CPU Supported Switch(s): 45 port 1Gb Downlinks, 6 10GbE SFP+ uplinks (1) Small form factor HDD - 3 options. (500GB, 1TB, or SSD), (1) local SSD option 1) Direct From Drive 2) Network 3) Local SSD 45 Scott 1 Cartridges Cartridge: <30W Estimated Peak* (Preliminary) Ubuntu 12.04, RHEL 6.4, SLES 11 SP2, Windows Copyright 2013 Hewlett-Packard Development Company, L.P. The information contained herein is subject to change without notice.

15 2H 13 HP Projections: A big leap in performance Relative performance (higher is better) SL230s 2P E5-2630L 2GHz HP Borman1 (Centerton 2GHz) Avaton 8-core 2.4GHz 15 Copyright 2012 Hewlett-Packard Development Company, L.P. The information contained herein is subject to change without notice. 0.01

16 Solution Cartridge for Cloud Gaming HP ProLiant m700 Server Cartridge WORKLOAD Hosted Desktop Infra, Media Transcoding, Rendering CPU MEMORY NETWORK MEZZANINES BOOT SYSTEM CONFIGS POWER OS (4) 15W AMD Kyoto / 4 core / 1.5GHz w/ Integrated GPU, SATA + SD 8GB 1600MHz ECC DDR3 per CPU/GPU (4) SO-DIMMS Total Onboard NIC: 1 dual port 1GbE NIC per CPU Supported Switch(s): 180 1GbE Downlinks, (4) 40G QSFP Uplinks 32GB local SSD ~or~ External SATA option for integration with storage cartridge 1) Storage Cartridge in system 2) Network or 3) Local via usd Mezz 30 Glenn BSFF Cartridge: 90W Peak, <50W Typical (Preliminary) Windows 7-64bit, Ubuntu 16 Copyright 2013 Hewlett-Packard Development Company, L.P. The information contained herein is subject to change without notice.

17 Simplified delivery of optimized solutions with software defined servers Growing library of applicationoptimized servers Multiple partners, workload focused Enables rapid development of servers Dedicated hosting Modular disk sharing Telco Desktop Inf Web front end Memory caching Web accelerator High density dynamic web Dynamic web 17 Copyright 2013 Hewlett-Packard Development Company, L.P. The information contained herein is subject to change without notice. HP Confidential CDA Required

18 HP Moonshot System Architecture Copyright 2013 Hewlett-Packard Development Company, L.P. The information contained herein is subject to change without notice.

19 Management Fabric 19 Copyright 2012 Hewlett-Packard Development Company, L.P. The information contained herein is subject to change without notice.

20 Network fabric Support for single server cartridges Wolff Gb Wolff 1X 45 10Gb Support for quad server cartridges Wolff Gb Wolff 2X Gb Uplink Module A Uplink Module A Switch A Switch A Switch B Cartridges 1-45 Switch B Cartridges Uplink module B Copyright 2012 Hewlett-Packard Development Company, L.P. The information contained herein is subject to change without notice. Uplink module B

21 Storage fabric Host Provider Web front end Compute Storage Compute + Storage 1. Three cartridge types Web front end Hadoop Host Provider w/ RAID 2. In various configurations 3. Creates multiple core to spindle ratios for different solutions 21 Copyright 2012 Hewlett-Packard Development Company, L.P. The information contained herein is subject to change without notice.

22 Moonshot Storage Path SAS/SATA lanes from nodes to disks Independent cross-routing for drive mirroring across fault zones Drives shared by nodes to reduce cost Future support for single nodes expanding to multiple drives Standard configurations throughout chassis 22 Copyright 2012 Hewlett-Packard Development Company, L.P. The information contained herein is subject to change without notice.

23 Management: HP Insight Cluster Management Utility Linux cluster tool available now on Moonshot (runs on cartridge or external head node) Provision Fast discovery and cloning, Tree Propagation, Scalable Monitor At-a-glance and zoom in views, Light-weight and customizable Control GUI and CLI options, easily find incorrect settings Available NOW! 23 Copyright 2012 Hewlett-Packard Development Company, L.P. The information contained herein is subject to change without notice.

24 HP Moonshot System in Copyright 2013 Hewlett-Packard Development Company, L.P. The information contained herein is subject to change without notice.

25 Why we chose hp.com hp.com covers approx. 100 apps, 2 of which are Browsing: (gateway to HP s web presence) Downloads: ftp.hp.com (driver updates automatically via HPSA, or manually) 300M+ hits/day Ranked in the KB40 1 The Keynote Business 40 Internet Performance Index (KB40) measures the average download time for the home pages of 40 important US-based business Web sites Robust setup with fine-grain load distribution and traffic management Ideal content, traffic, and infrastructure mix to introduce Moonshot with minimal effort 25 Copyright 2013 Hewlett-Packard Development Company, L.P. The information contained herein is subject to change without notice.

26 Moonshot in Production at hp.com Before Customer IP ITM 26 Existing Six rx8640 (16 core / 256GB Mem) HP-UX 11.31, Apache & VSFTP Up to 3.3 kw each Copyright 2013 Hewlett-Packard Development Company, L.P. The information contained herein is subject to change without notice. New Moonshot Farm 6 Moonshot servers (Intel Atom Centerton / 2 core / 8 GB Mem) RHEL 6, HAProxy & Varnish Up to 19W each

27 Moonshot in Production at hp.com Caching Reverse Proxy Customer Web Browsing via HTTP IP ITM Load Level 0% each existing server Load Level 2.5% each Moonshot server 27 Existing Six rx8640 (16 core / 256GB Mem) HP-UX 11.31, Apache & VSFTP Up to 3.3 kw each File fetching for non-cached or non-cacheable objects Copyright 2013 Hewlett-Packard Development Company, L.P. The information contained herein is subject to change without notice. New Moonshot Farm 6 Moonshot servers (Intel Atom Centerton / 2 core / 8 GB Mem) RHEL 6, HAProxy & Varnish Up to 19W each

28 Start small - Moonshot in Production at hp.com Handling millions of web hits per day 12M 12% hits per day of hp.com browsing Proxy/cache 80% Web 113watts less space Database 28 Copyright 2013 Hewlett-Packard Development Company, L.P. The information contained herein is subject to change without notice.

29 HP Moonshot System extends HP Server Portfolio HP ProLiant Server Mainstream IT, SMB, and managed service providers HP Moonshot System Dedicated hosting Simple content delivery Big-data oriented simple search MapReduce applications #1 #1 #1 #1 Advanced, scientific, and technical computing 29 Copyright 2013 Hewlett-Packard Development Company, L.P. The information contained herein is subject to change without notice. HP Restricted.

30 History of HP innovations with proven leadership Defining new markets and business opportunities Proven HP engineering x86 x86 Rack x86 Blade Software Defined Server 1st SystemPro ProLiant BladeSystem Moonshot Leading partnerships 30 Copyright 2013 Hewlett-Packard Development Company, L.P. The information contained herein is subject to change without notice. HP Restricted.

31 More Information Copyright 2013 Hewlett-Packard Development Company, L.P. The information contained herein is subject to change without notice.

32 Thank you 32 Copyright Hewlett-Packard Development Company, L.P. The information contained herein is subject to change without notice. HP Restricted.