ARMA-Madison Chapter President s Message
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1 ARMA-Madison Chapter President s Message November 2014 Happy Holidays! Wisconsin sure has a way of welcoming winter. As many years as I have lived here, I am never quite ready for the cold and snow. And just when I get used to it, sure enough, the weather changes. I m sure you all have heard the adage: the only thing constant is change. And that s what we all have to be ready and open to change. Just like the start of winter, some people embrace it and jump in with both feet. Others huddle in their favorite chair with their blankets and deny that it is cold outside (that would typically be me). Finding that space somewhere in between can be difficult, but as records officers in today s technological world, we all have to work towards that middle ground. I heard a speaker at the State Risk Management Conference last year that made quite an impact on me. She talked about John G. Miller s book, The Question Behind the Question. The theme is all about personal accountability and how asking the right questions gets you better answers. Instead of asking, When are they (management) going to listen to me? Think about asking, How can I be ready when they do listen to me? It s made a difference in my approach. There are many educational and networking opportunities available to us as members of ARMA International, and the Madison Chapter to prepare us for that time. Check out both websites for available training sessions, books, and information. With the right tools and a great group of experienced practitioners always willing to share their knowledge, we have lots to work with! November 2014 Inside this Issue Page 1 President s Column Page 2 Tell Us How to Get in Touch With You Great Quotes Irish Sayings Information Governance and Measurement Page 4 ARMA Live! Conference 2014 Page 6 Reminder! Next Meeting December 10th I hope that many of you will join us at Alliant Energy on Wed., Dec. 10 for our annual holiday meeting. It is a breakfast/brunch meeting instead of at noon, but in addition to a great program, we have lots of fun, too, while making contributions to local charities. We collect mittens and hats for the Salvation Army and take donations for local food banks. Everyone is invited to bring a white-elephant gift for door-prize drawings, too! Watch for more information from Tim and your program committee. Hopefully, Mother Nature will be kind with no snowstorms. Seriously, if by chance, our WI weather conditions turn severe a determination will be made to keep our members safe. Please check out the ARMA-Madison website or call before heading to the meeting. We will make every effort to make the cancellation decision as early as possible. Remember, by your efforts to manage your organization s information, you ARE making a difference! And stay bundled up out there! Respectfully, Sharon Cunningham, President Your Board Working for You! November 2014 Page 1
2 Tell Us How To Get In Touch With You! Help us keep in touch with you, our greatest resource ARMA-Madison Members! We use often to update you on the happenings of our chapter. Make sure we have your correct address and, as always, your current postal address. November Meeting Attendees: Jim Amsler (speaker), Lori Ashley, Barb Bailey, Diane Vultaggio, Ruth Breunig, Yvonne Subak, Jim Just, Jason Kelly-VanDomelen, Sandy Broady-Rudd, Traci Dayton, Ezekiel Gipson, Jim Guthrie, Susan Harte, Tim Hughes, Mary Hunter, Beth Hynes, Maggie Immerfall, Adam McVey, Brian Neverman, Tosan Ogedengbe, Renee Schroeder, Deboralyn Swanson, Arlyce Vogel, and Michael Whalen. Great Quotes What we re really talking about is a wonderful day set aside on the fourth Thursday of November when no one diets. I mean, why else would they call it Thanksgiving? --Erma Bombeck Irish Sayings Health and a long life to you. Land without rent to you. A child every year to you. And if you can t go to heaven, May you at least die in Ireland. --Irish Blessing Information Governance and Measurement By Nancy Sandleback On November 12 th, Jim Amsler of RSD spoke to ARMA Chapter members about key performance indicators for RIM at Burke s Lakeside in Summit. He started with an overview of the evolution of records management into information governance. In the 1980s, records management was all about managing paper records. By the 1990s, the need to manage electronic records was the big concern. A decade later and meeting federal government records management standards was driving the field of records management. Then came attempts to integrate records management and enterprise content management and dealing with records scattered in multiple enterprise content management systems. Today we have records in multiple systems, in multiple jurisdictions, both structured and unstructured information, and policies that have to cover retention plus privacy, security and IT concerns. At the same time, this evolution has had a major impact on the work environment. No longer tied to slow desktops and mountains of physical records, much of the work force can use mobile devices to work from home, on the road, or wherever there is connectivity. They have access to a variety of software programs and can create and manipulate electronic records with ease. November 2014 Page 2
3 Along with the change in types of records and how they need to be managed, has come a need for better ways to analyze customer data--excel spreadsheets to Crystal Design to more interactive and visual programs, such as RSD s Glass software. Amsler explained the features of RSD s new software and treated the audience to a live demonstration. Lastly, Amsler talked about the value of information. How do we measure the value of information? What is value? The value of information assets is called infonomics. November 2014 Page 3
4 Extracting value from those assets is termed big data and analytics. Managing the value of information is information governance. And measuring the value of an information governance program is cost reduction and risk mitigation. To put it another way, information is an asset, it has both potential and realized value, which can be quantified, should be maximized, should be accounted for as an asset, should be used to help budget IT and should be managed as an asset. ARMA Live! Conference 2014 By Sharon Cunningham (Now there s an asset.) The weather and the location were beautiful! After all, the 2014 ARMA International Conference WAS held in sunny San Diego, CA! I arrived on Saturday afternoon, in time to attend one of the industry roundtable sessions. These sessions are designed to give the attendees an opportunity to network with peers from industries similar to their own. The discussions are geared towards the regulatory challenges of those industries. I found it both interesting and enlightening. Real life experiences were shared with pros and cons of approaches being discussed. The opening keynote speaker on Sunday was Rick Smolan, world-renowned photographer. He talked about his new book, The Human Face of Big Data. It was absolutely amazing how he was able to capture what big data is all about in pictures. It was truly mind-opening to hear and see how the world is putting the collection of big data to use in remarkable and world-changing ways. A wide variety of topics were covered in the educational sessions. Some that I attended were on electronic ediscovery, technical terminology trivia, how new regulations are impacting recordkeeping in the financial industry, defensible deletion, and how to protect your information in the cloud. Many of the sessions were recorded and will be available on ARMA International s website ( for a fee. I highly recommend that you consider purchasing access to them. And of course you always have to save time to travel around the vendor floor to see what new solutions are now available, and there are lots of them! One thing I have learned for sure, no one solution fits every company, and it rarely takes one solution alone to fix the problem! Next year s conference will be in Washington, D.C. Start making plans now to attend! November 2014 Page 4
5 ARMA Madison Board of Directors PRESIDENT Sharon Cunningham State of Wisconsin Investment Board (608) PRESIDENT-ELECT Barb Bailey, IOA P CUNA Mutual Group (608) (work) (608) (cell) barb.bailey@cunamutual.com VICE PRESIDENT-PROGRAMS Timothy Hughes Madison Gas & Electric (608) thughes@mge.com VICE PRESIDENT-MEMBERSHIP Yvonne Subak Wisconsin Physicians Service Health Insurance Corporation (608) Yvonne.Subak@wpsic.com TREASURER Diane Vultaggio WI Employee Trust Funds (608) diane.vultaggio@etf.wi.gov VICE PRESIDENT-SEMINAR Lori Ashley Tournesol Consulting (262) loriashley@wi.rr.com PAST PRESIDENT Teresa Drabenstadt CUNA Mutual Group (608) teresa.drabenstadt@cunamutual.com SECRETARY Leslie Starczewski City of Madison (608) lstarczewski@cityofmadison.com CHAPTER ARCHIVIST vacant November 2014 Page 5
6 The information contained in this newsletter does not necessarily reflect the views of the membership or the editor nor is there any endorsement of ads, seminars, articles, or commentaries intended. ARMAdison November Reproduction is permitted with credit reference. ARMAdison is published ten times a year. We welcome all letters, comments, and contributions from members. Send to: Nancy Sandleback, Editor 4200 County Road M Middleton, WI (608) ext. 105 nsandleback@benedictinewomen.org ARMA Madison Web Site Check the Web site frequently as new information is posted as it becomes available. Contributions or gifts to ARMA International, the authority on managing records and information, are not deductible as charitable contributions for United States Federal Income Tax purposes. Reminder! The Next Chapter Meeting is December 10 at Alliant Energy Breakfast Program and Charity Fundraiser! Are you. Collecting Mittens, Gloves, and Scarves? Can and Box Goods? November 2014 Page 6
7 November 2014 Page 7
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