2 Participant Testimonials IMI and UCC have partnered with Microsoft to develop the. This is what past participants have to say about their experience of completing the... The IMI Cloud Strategy Blueprint really gives you an objective to aim for at the end of the course and it was key for me in designing a business model, strategy and offering that ultimately resulted in the formation of Cloud Compare. Eamon Moore, Managing Director E-MIT Solutions The classroom environment within the IMI allows you to become fully engaged in a subject. The quality of the presenters and the material along with the debates with classmates provides a rich learning environment that I found extremely worthwhile. While getting the time out of the office was difficult, the benefit was well worth it. There is no doubt that Cloud is changing the IT landscape. Ensuring that I have a detailed understanding of industry trends and technologies is extremely important to me as it enables me to continuously provide an improving IT service to those I serve, which is a primary requirement for my career progression. This programme helped me to understand the benefits and the risks of Cloud computing and has enabled me to develop a robust strategy for the organisation. Above all, providing value to ComReg stakeholders was at the forefront of my studies and has resulted in a schedule of process improvements and cost reductions through the use of innovative technologies. Gerard O Rourke, IT Manager ComReg The programme was without doubt the most important study of my past 20 years. It encompasses a perfect blend of business strategy, technical & financial analysis and creative exploration that will help any organisation discover cloud based business opportunities. It provided me with a practical and academic framework to explore, analyse and successfully implement a cloud based workforce management service for our customers. With the ever increasing availability of cloud based technology services and their potential to deliver flexibility and cost savings to organisations, I believe that the introduction of the IMI Diploma in Cloud Strategy is both timely and relevant. It assesses the cloud from many perspectives: strategic, financial, operational and legal, but always with the focus on the practical and effective use within the student s own organisation. My class comprised a diverse mix of students, ranging from senior management to technologists to small business owners. Some looking to leverage the cloud in the selling of IT services, others looking to delivery value to their organisations in the consumption of cloud based services and technologies. It is likely that the majority of organisations will deliver at least some of their IT related services via cloud based technologies over the coming years. For anyone contemplating the adoption of cloud based services, the offers valuable insights into the scale and potential of such services. Noel Carroll, PwC, IT Director Global Technology Solutions Prior to completing the course, Access Control Technology Ltd. (ACT) was exclusively engaged in the manufacture and supply of electronic hardware access control products. As a result of the course, ACT (www.accesscontrol.ie) has successfully established a new SaaS offering of cloud based workforce management services. (www.actcloudservices.com) Senior managers that are facing constant change driven by growth, regulatory issues, technology shifts or new market opportunities, should consider completing the IMI Diploma in Cloud Strategy. Shay Moran, Chairman Access Control Technology Ltd.
3 Businesses are challenged and need to re-visit business models. Cloud based services provide dynamic and scalable resources that permit the rapid deployment of new business models. But a clear vision and value proposition is a pre-requisite for success along with strategy. To leverage any cloud opportunity effectively, a wellinformed and rigorously developed cloud strategy blueprint is essential. The will enable you to evaluate business opportunities presented by cloud-based information systems. You will assess the key organisational and technological challenges of migrating applications and services to an external provider. You will develop a rigorous and practical business case for moving an aspect of your activity to the cloud. You will identify and address the overriding strategic issues that your organisation will need to address to take advantage of cloud computing opportunities. You will learn to succeed. Throughout the programme you will have the opportunity to practically apply your learning directly within your organisation. Emphasis is placed upon combining classroom teaching with a creative mix of action learning, class discussion, case study analysis and individual and group activities. Your will complete the programme by writing an applied benefit / solution driver for your organisation. The is a joint development between the Irish Management Institute, University College Cork and Microsoft Ireland. By successfully completing the programme you will receive an internationally recognised postgraduate qualification that is at the cutting edge of technology and strategy. The may also be your first step towards a Masters-level qualification via IMI s Master of Business framework. Who This Programme Is For This IMI Diploma focuses on the strategic opportunities presented by cloud computing. It is not necessary to have a specialised IT background to undertake this programme. Participants will include: Entrepreneurs SME owner/managers Managers in mid- and large-sized organisations IT professionals seeking to build their strategic awareness and business understanding Programme Impact On successful completion of this programme participants should be able to: Analyse their own organisation s competitive position within its external environment. Apply resource-based and dynamic capabilities theory and assess value generation capability. Consider potential of cloud models as new dynamic capability. Integrate the potential market opportunities including those arising from the cloud into the strategic planning process. Assess value creation, value propositions and business models Apply design thinking to innovation management for case studies and participant linked organisations Use and assess models of innovation management in different organisational contexts Gain an insight into the evolutionary aspect of the web through Web 2.0 Gain a clear and critical perspective of cloud technologies Evaluate the challenges of moving infrastructure, applications and services to the cloud Meet the Programme Director Dr Fergal Carton Programme Duration: The programme is run over 6 x 3-day modules from November 2015 to April Classes run from 9am to 5pm each day. All teaching is held on the IMI s National Management Centre in Dublin. Programme Dates: 16, 17, 18 November , 15, 16 December , 19, 20 January , 16, 17 February , 15, 16 March , 12, 13 April 2016 Visit to watch an introductory video for the IMI Diploma in Cloud Strategy.
4 Programme Content The incorporates three core subject themes covering essential areas of strategy, business model innovation and cloud computing fundamentals. Each subject theme has dedicated faculty experts responsible for integrated content delivery. The faculty group combines a blend of real world business experience and technical expertise that is unique to IMI. Strategy Processes and Frameworks Making sense of an organisation s external environment Relating broad social and political economy theory Evaluating the opportunities to exploit cloud models for both commercial service delivery and internal management efficiency Appraising the economic fundamentals of resource-based and dynamic capabilities theory (with consideration of the cloud as a new form of dynamic capability) Assessing the value generating capability of an organisation s resources Integrate the potential market opportunities (including those arising from the cloud) into the strategic planning process Synthesise business unit plans with corporate plans Synthesise corporate objectives, strategic choices and operational targets Programme Features Class Diversity & Networking The IMI Diploma in Cloud Strategy appeals to a uniquely diverse cohort of experienced managers from a wide range of industries and backgrounds who are intently focused on broadening their knowledge and developing their skills. Throughout the year you will work closely with your class colleagues in team activities and organised study groups. You will leave the programme with a valuable network of business contacts and friends. Case Studies Detailed real-life case studies that address the strategic challenges of leveraging cloud computing opportunities are regularly analysed in small group discussions and in class debates applying learning in a very practical manner. Guest Seminars In addition to regular classes, guest seminars from visiting experts are a common feature of the programme. These sessions provide you with an opportunity to analyse and discuss issues of contemporary concern with seasoned business experts. Interactive Classes Core concepts, techniques and practical tools are introduced in interactive classroom sessions, in which questions and answers are constantly encouraged.
5 Innovation Management Understanding value creation, value propositions and business models Applying design thinking to innovation for case studies and participant linked organisations Evaluating innovation archetypes and models of the Innovation Process Understanding the five generations of innovation management Explaining the importance of innovation goals, actions, resources, results and controls Cloud Computing Fundamentals Gaining an insight into the evolutionary aspect of the web through Web 2.0 Analysing the potential impact of new technological trends on organisations Understanding the contribution of a social media strategy to an organisation Gaining a clear and critical perspective of Cloud technologies Evaluating the challenges of moving infrastructure, applications and services to the Cloud Analysing the investment of implementing Cloud based services IMI Diploma in Cloud Strategy Cloud Strategy Blueprint Over the duration of the programme you will analyse the strategic processes, business models and cloud opportunities that face your organisation. Through a process of practical application and reflection, you will develop a cloud strategy blueprint for a business opportunity or transformation project that has real potential benefit for an organisation of your choice. Unique Faculty IMI faculty have a unique blend of academic qualifications and real world business acumen. This combines with their unrivalled business experience working with practicing managers to create a truly dynamic classroom experience. Action Learning IMI s teaching methods feature intensively practical classroom exercises and group activities designed to accelerate the transfer.
6 Entry Requirements Participants are required to provide evidence of relevant workbased learning at a management level and/or should hold a relevant academic qualification at primary degree level. Accreditation Successful participants will be awarded both the IMI Diploma in Cloud Strategy and the UCC Postgraduate Certificate in Cloud Strategy. The Postgraduate Certificate qualification is validated and awarded by University College Cork National University of Ireland, Cork and is a Level 9, Minor Award on National Framework of Qualifications. By completing this programme you will also earn one-third of the credits required to be awarded a Masters qualification. Assignments and Workload To attain the, participants are assessed in each of the main subject areas via a variety of practical assignments. This programme involves no examinations - instead the emphasis throughout is on the practical application of knowledge to benefit you and your organisation. Assessment workload is spread across the year to allow you combine learning with work and life demands. In order to accelerate learning, between modules participants are expected to complete assigned reading from texts and articles. We offer all our programme participants a 10% discount on double rooms at the IMI Residence at the National Management Centre. Organisations that purchase several IMI Diploma places in any calendar year may be eligible for MoB Corporate Partnership. By becoming an MoB Corporate Partner your organisation can avail of considerable additional volume discounts and other benefits. For more information on IMI pricing, financing options and MoB Corporate Partnership, contact the team at or Tax Relief on Tuition Fees If you are paying for your tuition fees yourself, it is now possible to apply to the Revenue Commissioners for tax relief for this IMI Diploma. The amount of relief available varies from person to person, and may be as high as 1,400. Tax relief is allowable per programme, per participant, per academic year. Relief will not be available for any part of tuition fees which are met directly, or indirectly, by grants, scholarships, employer payments etc. Please see for further information on how to apply for this relief. All decisions on individual tax relief requests are subject to the discretion of the Revenue Commissioners. Pricing and Payment Options For 2015, the IMI offers promotional rates and innovative payment options that make our programmes more accessible than ever. IMI prices are inclusive of core textbooks and psychometric profiling tools, meals and parking at the IMI National Management Centre. These prices are only guaranteed for the autumn 2015 intake of the. IMI Diploma in Cloud Strategy Corporate Member SME Non-Member 7,990 8,990 9,990 Monthly Payments Pay for your IMI Diploma by monthly payments spread over the duration of the programme. There is no interest charged for choosing this payment option. Terms and conditions apply. IMI Staged Payments Pay for 60% of your course in advance of its commencement and pay the 40% balance by January 12th There is no interest charged for choosing this payment option. Terms and conditions apply. For more information on these financing options, contact the team at or
7 The IMI Master of Business Framework The Master of Business is based around a framework of thirteen IMI Diploma Programmes and BRP. By completing any two IMI Diplomas and a Business Research Project or three IMI Diplomas and a Reflective Integrated Assignment within a five year timeframe, you will earn 95 credits and will be conferred the title MSc or MBS in Business Practice. The IMI Masters of Business Framework is validated and awarded by University College Cork - National University of Ireland, Cork. MSc Pathway IMI Diploma 1 IMI Diploma 2 Business Research Project 35 credits MSc. in Business Practice MBS Pathway IMI Diploma 1 IMI Diploma 2 IMI Diploma 3 MBS in Business Practice & RIA* 5 credits IMI Diploma Programmes Leadership Executive Coaching Organisational Behaviour Strategic HR Management Management Business Finance Marketing and Digital Strategy Management of Compliance** Regulatory Management** International Business Development Strategy and Innovation Data Business Cloud Strategy How does it work? Step 1: Successfully complete any one of the IMI s suite of thirteen IMI Diploma programmes. Step 2: Successfully complete a second IMI Diploma of your choosing. Step 3: Successfully complete the IMI Business Research Project or a third IMI Diploma of your choosing and a Reflective Integrated Assignment. Timeframe A key feature of the IMI Master of Business (MoB) Framework is its flexible timeframe, which allows you to tailor your participation around work/life demands. Whereas each of the three steps takes approximately six months to complete, you have a five year window within which to complete all three steps and attain the Masters. Therefore, depending on your preference, you can complete the taught element of the IMI MoB Framework in as little as 18 months. You must complete all elements of the IMI MoB Framework within five years. The MoB philosophy Unlike traditional MBAs and Business Masters, the IMI Masters of Business Framework is driven by an intensely practical, action learning philosophy. Throughout the programme, classroom learning is applied to real-life business challenges via exercises, group work, case studies and projects that centre on both your day-to-day work and the challenges currently facing your organisation. Both you and your organisation will derive genuine real-world benefits from your participation. Who is eligible? Participants are required to provide evidence of relevant work based learning at a management level and / or should hold a relevant academic qualification at primary degree level. Contact to clarify your status. To learn more about the IMI Masters of Business Framework, and for information on the IMI MoB-linked Diploma programmes or the Business Research Project, contact the team at or Freephone **Due to similarities in certain subject themes it is not possible to combine the IMI Diploma in Regulatory Management with the IMI Diploma in Management of Compliance as a pathway towards earning the Master of Business. All other programme combinations can act as a pathway towards the MoB.
8 Introducing IMI Corporate Membership 2015 Giving you flexibility and a membership that builds BizLabs on: Well-Being & Performance led by Prof. Shane O Mara The Future of Work led by Prof. Lynda Gratton Organisational Development Forum led by Eva Maguire Practitioner Network: Engagement - From Aspiration to Action by David Ulrich Talent Management Roadmap to Maturity by Josh Bersin To find out more or sign up as a corporate member, please contact our Membership Advisors at or Freephone: Follow us
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