National Feb , 2010

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1 Cable Monitored data for the most aired spots Na onally. National Feb. -, Discovery Channel A&E Network Wal-Mart Life me TNT - Turner Network TV USA Network TBS ESPN Toyota Discovery Communica ons A&E Television Networks Wal-Mart Stores, Inc. Life me Entertainment Services Turner Broadcas ng System NBC Universal Turner Broadcas ng System Disney-ABC Television Groups Toyota Motor Sales, U.S.A. 00 Media Monitors. All Rights Reserved.

2 TV Monitored data for the most aired spots Na onally. National Feb. -, 00 0 ABC TV Network Ford Lincoln Mercury Chrysler - Jeep - Dodge Verizon Toyota Chevrolet CBS TV Network NBC TV Network AT&T Disney-ABC Television Group Ford Motor Company Chrysler, LLC Toyota Motor Sales, U.S.A. General Motors Corp. CBS Broadcas ng NBC Universal AT&T Inc. 00 Media Monitors. All Rights Reserved.

3 Milwaukee Monitored data for the most aired spots in the Milwaukee market. Feb. -, 00 0 Kesslers Diamonds Menards Wheaton Franciscan Healthcare Russ Darrow Group Motor Trend Auto Shows, LLC Toyota AT&T Mile Fair Colder's Kesslers Diamonds Menard, Inc. Wheaton Franciscan Healthcare System Russ Darrow Group, Inc. Motor Trend Auto Shows, LLC Toyota Motor Sales, U.S.A. AT&T Inc. Mile Fair Colder's, Inc. 00 Media Monitors. All Rights Reserved.

4 Cars & Lt. Trucks (Asian) Monitored data for the most aired spots by the Asian Cars & Lt. Trucks Industry. Feb. -, 00 0 Nissan Toyota Honda Mazda Lexus Subaru Hyundai Acura Suzuki Kizashi Kia Motors Nissan North America Inc. Toyota Motor Sales, U.S.A. American Honda Motor Co. Mazda Motor Corp. Toyota Motor Sales, U.S.A. Subaru Of America, Inc. Hyundai Motor Company American Honda Motor Co. American Suzuki Motor Corp. Kia Motors America, Inc. 00 Media Monitors. All Rights Reserved.

5 National Feb. -, 00 Monitored data for the most-played radio commercials on the top-rated sta ons in major markets. 0 0 Verizon The Home Depot AutoZone AT&T U.S. Census Bureau State Farm Chase Nissan The Home Depot, Inc. AutoZone, Inc. AT&T Inc. U.S. Department Of Commerce State Farm Mutual Auto Insurance Co. JPMorgan Chase & Co. Nissan North America Inc. 00 Media Monitors. All Rights Reserved.

6 Top 0 Monitored data of the most-played radio commercials on CHR (Contemporary Hit Radio) Pop and Rhythmic sta ons in major markets. Feb. -, Verizon Wireless AutoZone State Farm AT&T Wireless FreeUSLaptop.com Cricket Wendy's The Home Depot AutoZone, Inc. State Farm Mutual Auto Insurance Co. AT&T, Inc. FreeUSLaptop.com Cricket Communica ons Wendy's Interna onal The Home Depot, Inc. 00 Media Monitors. All Rights Reserved.

7 Country Monitored data of the most-played radio commercials on Country sta ons in major markets. Feb. -, Verizon Wireless AutoZone The Home Depot State Farm U.S. Census Bureau TurboTax Tylenol Nestle Crunch AutoZone, Inc. The Home Depot, Inc. State Farm Mutual Auto Insurance Co. U.S. Department Of Commerce Intuit, Inc. McNeil-PPC, Inc. Nestlé USA 00 Media Monitors. All Rights Reserved.

8 Urban Monitored data of the most-played radio commercials on Urban sta ons in major markets. Feb. -, 00 0 Rite Aid AutoZone The Home Depot State Farm U.S. Census Bureau Wal-Mart Kohl's Consumer Resource Network Rite Aid Corp. AutoZone, Inc. The Home Depot, Inc. State Farm Mutual Auto Insurance Co. U.S. Department Of Commerce Wal-Mart Stores, Inc. Kohl's Corp. Consumer Resource Network, LLC 00 Media Monitors. All Rights Reserved.

9 Feb. -, 00 Monitored most-played radio commercials on Regional Mexican, Spanish Contemporary, Spanish Oldies, Spanish News/Talk, Spanish Urban, Hurban (Reggaeton), and Tropical sta ons in major markets. Hispanic U.S. Census Bureau Liberman TV Broadcas ng Univision Verizon Wireless AT&T Wireless Nissan Consolidated Credit Counseling Svcs. DIRECTV AutoZone U.S. Department Of Commerce Liberman Broadcas ng, Inc. Univision Communica ons AT&T, Inc. Nissan North America Inc. Consolidated Credit Counseling Svcs. DIRECTV, Inc. AutoZone, Inc. 00 Media Monitors. All Rights Reserved.

10 AC Monitored data from top-rated Adult Contemporary music sta ons in major markets. Feb. -, Kohl's The Home Depot Rite Aid Verizon Wireless State Farm Nissan Chase Lancôme Kohl's Corp. The Home Depot, Inc. Rite Aid Corp. State Farm Mutual Auto Insurance Co. Nissan North America Inc. JPMorgan Chase & Co. L'Oreal USA, Inc. 00 Media Monitors. All Rights Reserved.

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