National Sep Oct. 2, 2011

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1 Cable Monitored data for the most aired spots Na onally. National Sep. Oct., 0 0 Discovery Channel A&E Network Life me Progressive Allstate USA Network Na onwide JCPenney CNN Discovery Communica ons, Inc. NBCUniversal Media, LLC Life me Entertainment Services, LLC Progressive Casualty Insurance Co. Allstate Insurance Company NBCUniversal Media, LLC Na onwide Mutual Insurance Company J.C. Penney Company, Inc. Turner Broadcas ng System, Inc. 0 Media Monitors. All Rights Reserved.

2 TV Monitored data for the most aired spots Na onally. National Sep. Oct., ABC TV Network Honda CBS TV Network NBC TV Network Ford Lincoln Mercury Pillsbury Toyota Yoplait The CW TV Network DisneyABC Television Group American Honda Motor Co., Inc. CBS Broadcas ng, Inc NBCUniversal Media, LLC Ford Motor Company General Mills, Inc. Toyota Motor Sales, U.S.A., Inc. Corpora on Yoplait USA, Inc. Time Warner, Inc. CBS Corp. 0 Media Monitors. All Rights Reserved.

3 Pittsburgh Sep. Oct., 0 Monitored data for the most aired spots in the Pi sburgh market. 0 0 Highmark Blue Cross Blue Shield Giant Eagle UPMC Verizon CBS Television Network Dollar Bank Fox Television Network Highmark, Inc. Giant Eagle Inc, Inc. University Of Pi sburgh Medical Ctr Verizon Communica ons, Inc. CBS Broadcas ng, Inc Dollar Bank, Federal Savings Bank Fox Broadcas ng Company 0 Media Monitors. All Rights Reserved.

4 Bookstores & Music Retailers Monitored data for the most aired spots by the Bookstores & Music Retailers. Sep. Oct., Ne lix Blockbuster Half Price Books f.y.e. Disc Replay Music Millennium DC Comics nd & Charles Barnes & Noble Tree Of Knowledge Bookstore Ne lix, Inc. Blockbuster, LLC Half Price Books, Rec, Magazines Inc Trans World Entertainment Corp. Disc Replay Worldwide, Inc. Millennium Enterprises, Inc. Warner Bros. Entertainment, Inc. nd & Charles Barnes & Noble, Inc. Tree Of Knowledge Bookstore 0 Media Monitors. All Rights Reserved.

5 National Sep. Oct., 0 Monitored data for the mostplayed radio commercials on the toprated sta ons in major markets. 0 AutoZone Lowe's Sears Walgreens Fox TV Network, Inc. Corp. AutoZone, Inc. Corp. Lowe's Companies, Inc. Sears Holdings Corp. Walgreen Co. Fox Broadcas ng Company 0 Media Monitors. All Rights Reserved.

6 Top 0 Monitored data of the mostplayed radio commercials on CHR (Contemporary Hit Radio) Pop and Rhythmic sta ons in major markets. Sep. Oct., Fox TV Network NBC TV Network The CW TV Network AutoZone Proac v Solu on Corp. Corp. Fox Broadcas ng Company NBCUniversal Media, LLC, Inc. Time Warner, Inc. CBS Corp. AutoZone, Inc. GuthyRenker, LLC 0 Media Monitors. All Rights Reserved.

7 Country Monitored data of the mostplayed radio commercials on Country sta ons in major markets. Sep. Oct., 0 0 Walgreens Lowe's Fox TV Network AutoZone Amberen, Inc. Corp. Corp. Walgreen Co. Lowe's Companies, Inc. Fox Broadcas ng Company AutoZone, Inc. Lunada Biomedical 0 Media Monitors. All Rights Reserved.

8 Urban Monitored data of the mostplayed radio commercials on Urban sta ons in major markets. Sep. Oct., Walgreens K&G Fashion Superstore AutoZone Midas Ageless Male Lowe's Walgreen Co., Inc. Corp. K&G Men's Company, Inc. AutoZone, Inc. Corp. Midas Interna onal Corp. NAC Vitamins, Inc. Lowe's Companies, Inc. 0 Media Monitors. All Rights Reserved.

9 Sep. Oct., 0 Monitored mostplayed radio commercials on Regional Mexican, Spanish Contemporary, Spanish Oldies, Spanish News/Talk, Spanish Urban, Hurban (Reggaeton), and Tropical sta ons in major markets. Hispanic 0 0 Univision AutoZone EstrellaTV Network O'Reilly CSK Murray's Sears Cricket, Inc. Univision Communica ons, Inc. Corp. AutoZone, Inc. Liberman Broadcas ng, Inc. O'Reilly Automo ve, Inc. Sears Holdings Corp. Cricket Communica ons, Inc. Corp. 0 Media Monitors. All Rights Reserved.

10 AC Monitored data from toprated Adult Contemporary music sta ons in major markets. Sep. Oct., Walgreens Fox TVNetwork Kohl's CBS TV Network Lowe's, Inc. Walgreen Co. Corp. Fox Broadcas ng Company Kohl's Corpora on Corp. CBS Broadcas ng, Inc Lowe's Companies, Inc. 0 Media Monitors. All Rights Reserved.

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