BE 486 Business and Marketing Education Seminar Fall 2008
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1 BE 486 Business and Marketing Education Seminar Fall 08 Mr. Wesley Waddle Time: 4:00-6:45 p.m. 511 W. Union Street; Munfordville, KY Day: Tuesday Work: Home: Room: TPH 331 Cell: Fax: Course Description A capstone course focusing on current trends, problems, and issues in the business world and their effect on business and marketing education. Co-requisite: SEC 473; Pre-requisites: senior standing and admittance to student teaching. Course Goals During this course, students will... examine current business trends and business education practices and identify possible trends and practices for the future, develop technological awareness by researching, writing about, and using computers and other technology for organizing and presenting information, select business-related individual professional development activities to fulfill professional and content area needs, research and present information, orally and in writing, on international business, demonstrate effective communication skills and analytical and critical thinking skills in the preparation of individual assignments and group projects, develop an understanding of the state accountability system and the role of business and marketing education within that system, understand the KTIP-TPA components and how they apply to business and marketing education, exhibit professional behavior in attendance, completion of assignments, and class participation, and develop a broad-scale understanding of research-based teaching strategies and their application within content-specific business and marketing courses such as law, management, communications, etc. Text Radar, Martha H., Editor. Effective Methods of Teaching Business Education, National Business Education Yearbook, No. 46. Reston, Virginia: National Business Education Association, 08. (Available through NBEA or through instructor at NBEA-member rate) Responsibilities of Students Attend all classes Complete assignments and readings as scheduled Maintain steady progress on projects Actively participate in small group and class discussions Word process all written assignments, paying particular attention to grammar, format, and mechanics Responsibilities of Instructor Start and end class on time Involve class members in discussion and activities
2 Fall 08 BE-486 Syllabus 2 Check and return assignments promptly Be available to students for assistance ( is encouraged!) Provide a class setting that is conducive to learning Model strategies and ideas presented in class Provide opportunities for students to apply core concepts in a authentic, meaningful context Attendance Policy Since the development of professional behavior is one of the course goals, attendance is stressed. Please note that points are earned for attendance and participation, and points will be deducted as follows: minus 5 points per absence and minus 2 points per tardy. If a student has accumulated four unexcused absences (as determined by the instructor), he/she will be dropped from the course with an F. Projects and Topics The course will focus on the importance of technology integration, student organizations, curriculum integration, professional development, classroom assessment, and current educational trends in preparation for entering the business and marketing classroom. Specific guidelines will be provided for all projects. Acceptable Use Policy Critique: Students will review selected AUP s and develop a list of critical attributes for effective policies. WebQuest: Students will each develop an on-line learning activity which incorporates several content-related websites, reinforces and applies business and marketing concepts, and develops connections with other disciplines. Eligibility Portfolio: For this culminating project, students will prepare an eligibility portfolio with a representative entry for each of the New Teacher Standards. International Business Project: Students will research a country and gather information that will provide the basis for a group multimedia presentation (other than powerpoint), with emphasis on how to integrate the information in the classroom. Proofreading Project: Each student will assess a set of sample documents to hone their abilities to proofread and assess student work. CATS-like Assessments: During the semester, students will complete and analyze assessments similar to CATS items that require analysis, synthesis, and application of business and marketing education concepts. Philosophy of Business and Marketing Education: Students will examine and update their personal philosophy of education. Each business and marketing education department will also develop a departmental philosophy. Classroom Assessment: Students will construct open response questions, on-demand writing prompts, and portfolio writing assignments appropriate for integration in business and marketing courses. Professional Growth Plan: Students will identify two or three areas for professional growth, develop a specific plan to address these areas throughout the semester, and monitor their progress. An initial plan, midterm progress report, and final report will be submitted.
3 Fall 08 BE-486 Syllabus 3 Department Project: Functioning as a business and marketing department, students will develop brochures and possibly other materials to promote the department and FBLA to internal and external audiences. KTIP-TPA Activities: A series of in-class activities and homework assignments will focus on the KTIP process, Teacher Performance Assessment, and the new teacher standards as they relate to business and marketing education. Reading Summaries: Students will read and be ready to discuss in class chapters from the required text. Written summaries of specified readings will be evaluated on content, application to the classroom, and accuracy of format, spelling, punctuation, grammar, and mechanics. Consider the following questions when reading the assigned chapters: What are the key ideas and why they are important to you and/or to your future students? How can you use this information, creatively, with students? How will this information make you a better teacher? How can this information be incorporated with other business and marketing content and/or core academic areas? Content Resource File: Students will select an approved course of interest to them (law, management, retailing, etc.) and developing the following resources to be shared with the class via an online storage resource: multi-media/technology-based learning tool, article summaries (5), sample activities (5), and mini-lesson. Course Assessment All assignments are due at the beginning of the period of the announced due date. Late work will be accepted, but not for full credit. All assignments must be completed to pass the course. Each assignment is worth the specified number of points: Assignment Points Acceptable Use Policy Critique Brochure 30 CATS-Like Assessments: On-Demand Portfolio Open Response Class work, Participation and 50 Attendance Eligibility Portfolio 100 International Business Project 50 Classroom Assessments: On-Demand Portfolio Open Response Philosophy Statement Professional Growth Plan 50 Proofreading Project 25 Quizzes and Final 150 Reading Summaries 50 WebQuest 100 Technology-Based Presentation 50 KTIP-TPA Activities 50 Content Resource File: multimedia, article summaries, learning activities, mini-lesson 0 Grades are based on the percentage of points earned. A % D 60 69% B 80-89% F Below 60% C 70-79%
4 Fall 08 BE-486 Syllabus 4 August 26 COURSE SCHEDULE* Date Topic Assignment Due September 2 Course Overview Pre-Test Professional Growth Plan Overview Content Resource File Acceptable Use Policies Internet Integration Introduction to WebQuests Select Content Course (in-class activity) Chapters 2 and 3 Professional Growth Plan (draft) September 9 September 16 September 23 September 30 Philosophy of Bus./Mkt. Education Overview of KTIP-TPA WebQuests (continued) Philosophy (continued) Department/FBLA Project Elements of Graphic/Web Design KTIP Activity #2 International Business Multimedia & Presentation Design Student Organizations AUP Critique Chapter 4 Bring Philosophy Statement Chapter 5 Reading Summary: Modified Block Letter KTIP Activity #1 Chapter 1 Philosophy Statement Reading Summary: Simplified Memo WebQuest (draft) Chapters 16 and 19 Reading Summary: Left-Bound Report October 7 ONLINE CLASS MEETING Brochure (draft) October 14 Student Organizations (concluded) Professional Growth Plan (progress report) Proofreading Project Guidelines October 21 October 28 November 4 November 11 CATS: Overview of Assessment Core Content 4.1 Integration KTIP Activity #3 Writing Assessments (Portfolio & On-Demand) Open Response Questions Depths of Knowledge ONLINE CLASS MEETEING Developing Classroom Assessments WebQuest (final) Chapters 6 and 8 International Business #1 Brochures (final) Proofreading Project International Business #2 International Business #3 Portfolio Writing (draft) November 18 Open Response Questions (concl.) Content Resource Mini Lesson (1 and 2) November 25 December 2 December 9 Professional Development Employment Process KTIP Activity #4 Final Exam Review Materials Research Based Inst. Strategies Standards & Indicators for School Improvement Final Exam Classroom Assessments Portfolio Writing (final) Content Resource Mini-Lesson (3 and 4) Professional Growth Plan (final report) Content Resource Mini-Lesson (5 and 6) Content Resource File (final online submission) Eligibility Portfolio
5 Fall 08 BE-486 Syllabus 5 *NOTE: Schedule may change at instructor s discretion with advance notice.
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