Real-Time Data Analytics into Action Centers of Excellence (COE) Lori Sanchez Director, Desert/Inland Empire Region Evgeniya Zhenya Lindstrom Director, San Diego-Imperial Region
California Community College System 112 Colleges 10 Divisions within Chancellor s Office Workforce and Economic Development Division Career Technical Education Economic and Workforce Development Nursing and Allied Health
Doing What Matters for Jobs and the Economy Introduced in 2013 To address workforce issues, specifically the skills gap, affecting our state and its economy A four-pronged framework that puts data at the center of community college decision-making process
Who are the Centers of Excellence (COE)? Community College LOCAL REGION MULTI REGIONS STATE Regional Consortia Chair/Vice Chairs (RCs) Deputy Sector Navigations (DSNs) Sector Navigators (SNs) Technical Assistance Providers (TAPs) CA Community College Chancellor s Office (CCCCO)
About the COE The Centers of Excellence deliver labor market research customized for community college decision making and workforce development. As a grant-funded technical assistance provider, the COE work with colleges, regions and the sector networks to: Identify opportunities and trends in high growth, emerging, and economically critical industries and occupations. Estimate the gap between labor market demand, available training, and existing or future workers. Help regions respond to workforce needs by providing them quality information for decision-making.
Regional COEs Region San Diego-Imperial Inland Empire/Desert Los Angeles-Orange South Central Central Bay Area North-Far North Director Zhenya Lindstrom Lori Sanchez Interim Laura Coleman Interim John Carrese Theresa Milan
Labor Market Information (LMI) Sources/Tools 1. Traditional LMI 2. Employer Surveys 3. Real Time LMI 4. GIS mapping 5. Program Completions Real-time LMI Program Completions Traditional LMI Employer Surveys GIS mapping
COE Data Resources Traditional labor market information Economic Modeling Specialists, Inc. (EMSI) Real-time labor market information Burning Glass GIS Mapping Esri ArcGIS and Business Analyst Employer surveys Student program completions Chancellor s Office Data Mart Integrated Postsecondary Education Data System (IPEDS)
Industry data What data is available? # of jobs # of establishments average earnings employment change occupations employed by industry location quotient
Occupational data What data is available? # of occupational jobs jobs change (growth/decline) earnings (median, average, percentile) typical minimum education requirement jobs openings demographics
Real Time LMI Labor market information derived from the analysis of job postings and resumes found in public and private labor exchanges. Provides indications of: labor market demand trends emerging occupations current and emerging skill requirements market-based demand for education and certifications Data represents aggregated totals from job postings pulled from the internet daily, in real time.
COE Real-time (RT) LMI story Buzz in regional meetings and conferences COE piloted various RT LMI providers Introduced RT LMI to college community Data workshops & presentations to provide understanding of RT LMI
Traditional vs. Real Time LMI Traditional Real-time Benefits Reliable and robust Consistent and documented methodologies Regional comparisons Public, no-cost distribution Reveals new and emerging trends in occupational definitions Offers insights into the skills and certifications sought by employers Identifies early indications of market shifts; data is collected regularly Tracks hiring demand Current and continuously updated Limitations Looks backward to forecast; lacks current labor market perspective (time lag) Static, not dynamic Lacks data on current demand/employers requirements Does not effectively capture emerging occupations/skills requirements/certifications Duplication errors (becoming obsolete with more sophisticated algorithms) Certain trades (construction, manufacturing) do not necessarily use online job postings. Online job ads can be vague Not every job posting represents an actual vacancy Proprietary/Cost Source: Credentials that Work; Jobs for the Future
Inputs for successful labor market analysis Local/Regional Drivers Traditional LMI Staff Expertise Real Time LMI Institutional Priorities Supply of trained workers Employer Validation Source: Credentials that Work; Jobs for the Future
How are CA Community Colleges using real-time LMI? Understand emerging occupations & industries Regional/local labor market snapshot Engage stakeholders Curriculum alignment
Applications for Real Time LMI Determine what occupations are in greatest demand Assess how aligned education & training programs are against current employer job and skill demands Make a case for retooling programs to reflect the skills in demand today Identify new targets of opportunity in emerging industries along with related skills in highest demand Identify locations where occupational demand is highest
Source: Credentials that Work; Jobs for the Future Labor Market Analysis with Data
Traditional occupations & industries Provide a regional snapshot of the labor market Inform community college about service area
Emerging occupations & industries Industries Biotechnology Energy efficiency/utilities Advanced transportation & alternative fuels Occupations Health interpreters Supply chain technicians Cybersecurity analysts
Quantifying the gap Demand data supply data= workforce gap
Top Employers in Los Angeles County
Top Industries in Orange County
Top Occupations in Advertising, Public Relations, and Related Services in LA County
Top Occupations in Water, Sewage, and Other Systems in Bay Area
Radiologic Technician titles in Orange County
Radiologic Technicians skills in Orange County Specialized Skills Baseline Skills
Manufacturing Production Technicians Education and Titles in LA
Exercise 1. Assume the role detailed in your handout 2. Review data points provided 3. Which data will you use? Why? 4. How will you incorporate the data into your work? 5. What data elements are missing/do you need?
Stakeholder engagement process Initial consultation with regional industry experts (e.g. Deputy Sector Navigators) Extract real-time data based on input from industry expert Share real-time data and discuss findings Industry expert takes data to field Second pull of data based on feedback from stakeholders Repeat as necessary
Challenges Incorporating real-time LMI into existing research in a meaningful way Understand what the numbers mean Interpreting data in context (e.g. review traditional LMI and training supply numbers) Finding ways to engage employers in discussions about the data Developing use of the data at the state level Understanding the various search filters and limitations of BG
Thank You! Lori Sanchez Director, Desert/Inland Empire Region lori.sanchez@chaffey.edu Evgeniya Zhenya Lindstrom Director, San Diego-Imperial Region zhenya.lindstrom@chaffey.edu www.coeccc.net