How To Use Kva And Real Options For It Acquisition



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NPS-AM-05-056 bñåéêéíñêçãíüé mêçåééçáåöë çñíüé péåçåç^ååì~ä^åèìáëáíáçå oéëé~êåüpóãéçëáìã USING KVA AND REAL OPTIONS FOR IT ACQUISITION: CASE EXAMPLE Published: 1 May 2005 by Cesar Rios, Thomas Housel, Johnathan C. Mun, David Mirano and Sarah Nelson 2 nd Annual Acquisition Research Symposium of the Naval Postgraduate School: Acquisition Research: The Foundation for Innovation May 18-19, 2005 Approved for public release, distribution unlimited. Prepared for: Naval Postgraduate School, Monterey, California 93943 ^ÅèìáëáíáçåoÉëÉ~êÅÜmêçÖê~ã do^ar^qbp`ellilc_rpfkbppcmr_if`mlif`v k^s^imlpqdo^ar^qbp`elli

The research presented at the symposium was supported by the Acquisition Chair of the Graduate School of Business & Public Policy at the Naval Postgraduate School. To request Defense Acquisition Research or to become a research sponsor, please contact: NPS Acquisition Research Program Attn: James B. Greene, RADM, USN, (Ret) Acquisition Chair Graduate School of Business and Public Policy Naval Postgraduate School 555 Dyer Road, Room 332 Monterey, CA 93943-5103 Tel: (831) 656-2092 Fax: (831) 656-2253 E-mail: jbgreene@nps.edu Copies of the Acquisition Sponsored Research Reports may be printed from our website www.acquisitionresearch.org Conference Website: www.researchsymposium.org ^ÅèìáëáíáçåoÉëÉ~êÅÜmêçÖê~ã do^ar^qbp`ellilc_rpfkbppcmr_if`mlif`v k^s^imlpqdo^ar^qbp`elli

Proceedings of the Annual Acquisition Research Program The following article is taken as an excerpt from the proceedings of the annual Acquisition Research Program. This annual event showcases the research projects funded through the Acquisition Research Program at the Graduate School of Business and Public Policy at the Naval Postgraduate School. Featuring keynote speakers, plenary panels, multiple panel sessions, a student research poster show and social events, the Annual Acquisition Research Symposium offers a candid environment where high-ranking Department of Defense (DoD) officials, industry officials, accomplished faculty and military students are encouraged to collaborate on finding applicable solutions to the challenges facing acquisition policies and processes within the DoD today. By jointly and publicly questioning the norms of industry and academia, the resulting research benefits from myriad perspectives and collaborations which can identify better solutions and practices in acquisition, contract, financial, logistics and program management. For further information regarding the Acquisition Research Program, electronic copies of additional research, or to learn more about becoming a sponsor, please visit our program website at: www.acquistionresearch.org For further information on or to register for the next Acquisition Research Symposium during the third week of May, please visit our conference website at: www.researchsymposium.org ^ÅèìáëáíáçåoÉëÉ~êÅÜWíÜÉÑçìåÇ~íáçåÑçêáååçî~íáçå - i -

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Using KVA and Real Options for IT Acquisition: Case Example Presenter: LCDR Cesar Rios, USN Presenter: Thomas Housel, specializes in valuing intellectual capital, telecommunications, information technology, value-based business process reengineering, and knowledge value measurement. He is currently a tenured Full Professor for the Information Sciences (Systems) Department at NPS. His areas of teaching include: information technology for homeland defense, decision support systems, knowledge management, electronic business, telecommunications, and reengineering. His current research focuses on the use of Real Options models in identifying, valuing, maintaining, and exercising options in military decision making. Prior to joining NPS, he also was a Research Fellow for the Center for Telecommunications Management and Associate Professor at the Marshall School of Business at the University of Southern California. Tom has been the Chief Business Process Engineer for Pacific Bell, where he completed numerous reengineering projects and developed a new objective method for measuring the value-added by reengineering. His last assignment in the corporate world was as the Chief of Consumer Market Research for Telecom Italia in Venice, Italy where he developed new methods for predicting the adoption rates for new interactive multimedia broadband applications. He is Managing Partner for Business Process Auditors, a firm that specializes in training Big Six consultants, large manufacturing and service companies in the Knowledge Value-Added methodology for objectively measuring the return generated by corporate knowledge assets/intellectual capital. He received his PhD from the University of Utah in 1980. He won the prestigious Society for Information Management award for best paper in the field in 1986. His work on measuring the value of intellectual capital has been featured in a Fortune cover story (October 3, 1994) and Investor s Business Daily, numerous books, professional periodicals, and academic journals (most recently in the Journal of Intellectual Capital, vol 2, 2005). His latest books include: Measuring and Managing Knowledge and Global Telecommunications Revolution: The Business Perspective with McGraw-Hill (both in 2001). Presenter: Dr. Johnathan C. Mun, is the CEO of Real Options Valuation LLC, a consulting, training, and software development firm specializing in real options, employee stock options, financial valuation, and risk analysis located in Northern California. He is the creator of the Real Option Super Lattice Solver software, Monte Carlo Risk Simulator software, and Employee Stock Options Valuation software at the firm. The Employee Stock Options Valuation software was used by the Financial Accounting Standards Board (FASB) to develop their example valuation (A87) in the 2004 FAS 123 requirements. He has authored numerous books including Real Options Analysis: Tools and Techniques (Wiley 2002, with a second edition forthcoming September 2005), Real Options Analysis Course (Wiley 2003), Applied Risk Analysis (Wiley 2003), and Valuing Employee Stock Options (Wiley 2004). His books and software are being used around the world at top universities. He is also currently a finance and economics professor and has taught courses in financial management, investments, real options, economics, and statistics at the undergraduate and the graduate MBA levels. He has taught at universities all over the world and has chaired many graduate research thesis committees. He was formerly the Vice President of Analytics at Decisioneering, Inc. where he headed up the development of real options and financial analytics software products, analytical consulting, training, and technical support, and where he was the creator of the Real Options Analysis Toolkit software, the predecessor of the Super Lattice Software discussed above. Prior to joining Decisioneering, he ^ÅèìáëáíáçåoÉëÉ~êÅÜWíÜÉÑçìåÇ~íáçåÑçêáååçî~íáçå - 496 -

was a Consulting Manager and Financial Economist in the Valuation Services and Global Financial Services practice of KPMG Consulting and a Manager with the Economic Consulting Services practice at KPMG LLP. He has extensive experience in econometric modeling, financial analysis, real options, economic analysis, and statistics. During his tenure at Real Options Valuation, LLC, Decisioneering, and at KPMG Consulting, he had consulted on many real options, risk analysis, financial forecasting, project management, and financial valuation for many multinational firms. His experience prior to joining KPMG included being Department Head of financial planning and analysis at Viking Inc. of FedEx, performing financial forecasting, economic analysis, and market research. Prior to that, he had also performed some financial planning and freelance financial consulting work. Dr. Mun received his PhD in Finance and Economics from Lehigh University, where his research and academic interests were in the areas of Investment Finance, Econometric Modeling, Financial Options, Corporate Finance, and Microeconomic Theory. He also has a MBA in business administration, a MS in management science, and a BS in Biology and Physics. He is Certified in Financial Risk Management (FRM), Certified in Financial Consulting (CFC), and is Certified in Risk Analysis (CRA). Finally, he has written many academic articles published in the Journal of the Advances in Quantitative Accounting and Finance, the Global Finance Journal, the International Financial Review, the Journal of Financial Analysis, the Journal of Applied Financial Economics, the Journal of International Financial Markets, Institutions and Money, the Financial Engineering News, and the Journal of the Society of Petroleum Engineers. Johnathan Mun, Ph.D. San Francisco, California JohnathanMun@cs.com Presenter: David Mirano, currently lectures on Defense Acquisition at the Graduate School of Business and Public Policy, Naval Postgraduate School (NPS), Monterey, California. He holds a Bachelor s Degree in Economics from Harvard (1985), and a Master s Degree in Systems Management from NPS (2000). CDR Mirano s previous Navy experience includes a tour as Military Deputy for Contracts at NAVAIR Weapons Division, China Lake, California, as well as four operational tours, i.e., Services Officer onboard USS CARL VINSON (CVN 70), Supply Officer of USS SPRINGFIELD (SSN 761), Material Control Officer for FAIRECONRON TWO (VQ-2) and Stock Control, Sales and Disbursing Officers onboard USS CONSTELLATION (CV 64). CDR Mirano holds three warfare qualifications as Naval Aviation Supply Officer (NASO), Submarine Warfare Supply Officer (SUBSUPPO), and Surface Warfare Supply Corps Officer (SWSCO). CDR Mirano is a member of the Department of Defense Acquisition Professional Community (APC), and holds certification as a National Contract Management Association Certified Professional Contract Manager (CPCM). Presenter: Sarah Nelson Abstract This presentation reviews the use of Knowledge Valuation Analysis (KVA) and Real Options Analysis (ROAn) methodologies in information technology (IT) portfolio acquisition decision-making. The presentation provides an overview of the theory supporting each methodology as well as the operationalization of KVA and ROAn for use as practical tools in IT portfolio acquisition. We use a proof-of-concept case example to demonstrate how KVA ^ÅèìáëáíáçåoÉëÉ~êÅÜWíÜÉÑçìåÇ~íáçåÑçêáååçî~íáçå - 497 -

provides comparable historical data for ROAn and also permits the monetization of ROAn discounted cash-flow inputs. The two software suites that support KVA (i.e., GaussSoft) and ROAn (SuperLatice) are reviewed in terms of their role in making the methodologies practical and scalable; their ability to maintain performance data on options over time will also be addressed. We conclude with the implications for this approach by addressing some common option valuation and risk challenges in the DoD acquisition environment. Keywords: real options, knowledge, valuation, risk, valuation, monetization ^ÅèìáëáíáçåoÉëÉ~êÅÜWíÜÉÑçìåÇ~íáçåÑçêáååçî~íáçå - 498 -

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2003-2006 Sponsored Acquisition Research Topics Acquisition Management Software Requirements for OA Managing Services Supply Chain Acquiring Combat Capability via Public-Private Partnerships (PPPs) Knowledge Value Added (KVA) + Real Options (RO) Applied to Shipyard Planning Processes Portfolio Optimization via KVA + RO MOSA Contracting Implications Strategy for Defense Acquisition Research Spiral Development BCA: Contractor vs. Organic Growth Contract Management USAF IT Commodity Council Contractors in 21st Century Combat Zone Joint Contingency Contracting Navy Contract Writing Guide Commodity Sourcing Strategies Past Performance in Source Selection USMC Contingency Contracting Transforming DoD Contract Closeout Model for Optimizing Contingency Contracting Planning and Execution Financial Management PPPs and Government Financing Energy Saving Contracts/DoD Mobile Assets Capital Budgeting for DoD Financing DoD Budget via PPPs ROI of Information Warfare Systems Acquisitions via leasing: MPS case Special Termination Liability in MDAPs Logistics Management R-TOC Aegis Microwave Power Tubes ^ÅèìáëáíáçåoÉëÉ~êÅÜWíÜÉÑçìåÇ~íáçåÑçêáååçî~íáçå

Privatization-NOSL/NAWCI Army LOG MOD PBL (4) Contractors Supporting Military Operations RFID (4) Strategic Sourcing ASDS Product Support Analysis Analysis of LAV Depot Maintenance Diffusion/Variability on Vendor Performance Evaluation Optimizing CIWS Life Cycle Support (LCS) Program Management Building Collaborative Capacity Knowledge, Responsibilities and Decision Rights in MDAPs KVA Applied to Aegis and SSDS Business Process Reengineering (BPR) for LCS Mission Module Acquisition Terminating Your Own Program Collaborative IT Tools Leveraging Competence A complete listing and electronic copies of published research within the Acquisition Research Program are available on our website: www.acquisitionresearch.org ^ÅèìáëáíáçåoÉëÉ~êÅÜWíÜÉÑçìåÇ~íáçåÑçêáååçî~íáçå

^ÅèìáëáíáçåêÉëÉ~êÅÜmêçÖê~ã dê~çì~íéëåüççäçñäìëáåéëëcéìääáåéçäáåó k~î~äéçëíöê~çì~íéëåüççä RRRavbool^aIfkdbopliie^ii jlkqbobvi`^ifclokf^vpvqp www.acquisitionresearch.org