Creating a Discount Program is Easy with Abenity A PRIVATE BENEFIT FOR EMPLOYERS, ASSOCIATIONS AND ALUMNI GROUPS

Creating a Discount Program is Easy with Abenity A PRIVATE BENEFIT FOR EMPLOYERS, ASSOCIATIONS AND ALUMNI GROUPS 1 For More Information Contact: Missy Dunn missy@abenity.com Toll Free: (855) ABENITY

You Are in Good Company TODAY S LEADING EMPLOYERS AND ASSOCIATIONS USE ABENITY 2

Save Time and Expand Your Benefits HERE S WHAT OUR CLIENTS ARE SAYING now our employees have access to local discounts in their own communities, offering much more value than just online deals and free shipping. Bill Picha, 70,000 Employees The Abenity employee discount program was SO easy to implement Nancy Griffith, 400 Employees It would have taken us years to create a program this robust on our own Kathy Roadarmel, 4,000 Employees Full Testimonials at Abenity.com/organizations FEATURED ON HR.COM 3

Abenity Saves Your Organization Time A CORE BENEFIT SOLUTION IN TODAY S MARKETPLACE KEY DIFFERENTIATORS Our web-based software is yours to personalize Use one of our vanity URLs to strengthen your branding Integrate your existing discounts FREE Remove discounts that conflict Includes loyalty & recognition resources Create, send and track email campaigns & member surveys New program setup within 48 business hours Monitored member support, even after-hours 4

Abenity is a Solution Provider for Organizations WITH IN-HOUSE DEVELOPMENT, WE ARE ALWAYS INNOVATING OUR NEWEST SOLUTIONS FOR ORGANIZATIONS EMAIL CENTER LOYALTY & RECOGNITION BUSINESS RESOURCES Create and send custom email communications and surveys to your entire membership through the Abenity Email Center! Create your campaigns with over 45 available email templates while staying compliant with the laws of canned spam as your membership grows. Reach out and recognize the people who make your organization successful. We ve partnered with today s leading loyalty and recognition specialists to equip your Client Admin with the resources you need to quickly and easily show your appreciation with personalized greeting cards, gifts, flowers and more! Abenity s business resources will surely increase your company s profitability and positively impact your bottom line. We ve negotiated a variety of discount offers to help your business save money on many of the services that are a part of your daily operation. Purchasing Power allows your employees to buy large products like computers, home appliances and TVs from Dell, Sony, HP, Apple, Kenmore, Sears, and Microsoft through payroll deduction over a 12-month period. This program allows your company to provide your employees with a responsible way to purchase big ticket items and can protect your lower paid employees from accumulating credit card debt and paying high interest rates. INSURANCE CENTER We understand the important role a voluntary benefits program plays in the welfare of employees and association members. The Abenity Insurance Center has been established to help make the product selection, enrollment, education, and administration of your voluntary benefit program as easy as possible. The Abenity Insurance Center can be customized with your own voluntary benefits or you can utilize our programs with leading insurance carriers like AllState, Humana, Fidelity Life, and more. SECURITY TESTING We take program security seriously. AltiusIT is one of the nation s top IT and network security, auditing and consulting firms. Their client list includes Bank of America, Boeing, Phillip Morris, and Citibank. Their examination of the Abenity web software includes penetration testing to obtain reasonable assurance that our software meets industry standard security and privacy requirements and to ensure that these controls are presented fairly and are suitably designed to meet the needs of the most conservative expectations for information security and privacy protection. 5

Abenity Saves Your Members Money OUR INNOVATIVE PLATFORM & EXTENSIVE DISCOUNTS ENGAGE MEMBERS KEY DIFFERENTIATORS User-friendly platform includes: Local in-store discounts using printable and mobile coupons Quickly locate popular discounts and save them as favorite offers. Browse offers by zip code, city, category, vendor name, fresh offers, upcoming holidays, recommendations, vendor name or search Abenity Deals puts the best public offers in one place, saving you time and money Members stay connected with: Our weekly Tuesday Feature blog post and email Monthly Spotlight email featuring new and limited time discounts Short How To videos on popular program features Our Annual Savings Guide, use your discounts on the go 6

Abenity is an Exclusive Savings Platform OUR MEMBER SOLUTIONS OFFER MUCH MORE THAN JUST A PERKS SITE OUR NEWEST SOLUTIONS FOR MEMBERS $ DEALS Find public offers with Abenity Deals. We don t want you to miss out on a great savings opportunity, even if it is available on the open market. We want to help you be a good steward of your hard-earned money and give you a reason to Celebrate Your Savings! LOCAL OFFERS Quickly find and locate discount offers in your immediate area based on zip code. Local offers are integrated into Google Maps so that you can quickly determine how far away it is and route directions. ABENITY STORE The Abenity Store allows us to offer your members the same discounts that Abenity employees get on popular items like movie tickets and gift cards, providing your members with the lowest possible prices. ANNUAL SAVINGS GUIDE HOW TO VIDEOS RECOMMENDATIONS Our annual Savings Guide is your hand-held guide to the thousands of local and national Abenity offers available for your members. The Savings Guide is available for you to order in bulk quantities and includes a 4-page phone directory for accessing discounts by phone. Watch our How To videos to learn more about Abenity and how you can get the most out of our program features. These short videos quickly educate you on how to integrate your own discount offers, browse for local discounts, set up vendor alerts, find discounts on attractions less than 3 hours from you, and more! Recommendations allow you to do more than just browse for discounts. Our recommendations tool provides you with valuable resources on how to find savings on Gift Ideas, Holiday Offers, Monthly Savings, Ways to Save $20, Day Trips, Limited Time Offers, Featured Destination and Business Resources. 7

Thousands of Offers From National Vendors OVER $4,500 OF SAVINGS AVAILABLE FOR EACH MEMBER The Darden restaurant names, logos or trademarks are the property of their respective owners and are used with permission 8

Thousands of Offers From National Vendors BROWSE ABENITY DISCOUNTS AT ABENITY.COM/PRICING Found From Website PDF Recreated LOGO BEST BUY The Darden restaurant names, logos or trademarks are the property of their respective owners and are used with permission 9

Here Are Some of Our Most Frequently Used Discounts THESE ABENITY OFFERS CAN EASILY SAVE YOUR MEMBERS HUNDREDS OF DOLLARS EACH YEAR 15% off monthly services for new and existing accounts TIP: Add this discount to your existing Sprint account to save 15% monthly! Equipment discounts are also available on accessories and phone upgrades. 15% off oil changes, tires, maintenance & repair at over 2,200 locations TIP: Bookmark as a Favorite Offer for easy access to this offer and save hundreds of dollars each year. Purchase $25 gift certificates for only $7.50 at over 15,000 participating restaurants TIP: Restaurant.com has Limited Time Offers regularly; set-up a Vendor Alert to be notified of these specials. Save up to 35% off movie tickets at over 15 theaters including AMC Entertainment, Regal and Carmike TIP: Advanced planning is needed to get the most out of this offer. Keep a stash at the house so you re ready for that spontaneous night at the movies and never pay retail again. TRAVEL CENTER 10% off monthly services for new and existing accounts with waived activation fees Abenity members receive a coupon book with free items when they purchase their certificates online TIP: Costco Membership Certificates can be used to join or upgrade your existing membership at any Costco location. These make great gifts! Receive offers from thousands of domestic and international hotels, vacation rental properties, cruises and more TIP: Start using for business and personal hotel reservations. Bookmark as a Favorite Offer for easy access. 20% off orders, over 9,000 participating florists, same day delivery available TIP: Great for routine business and personal gifts. Bookmark as a Favorite Offer for easy access. Receive a $25 Sam s Club Gift Card when you join or renew as a Plus Member. Or, receive a $10 Sam s Club Gift Card when you join or renew as an Advantage Member. A savings of 25%! 10

Abenity Offers In-Store Discounts OVER 100,000 DISCOUNTS ACROSS 2,300 U.S. CITIES Offers display based on a 10, 20, or 40 mile radius of member s zip code Update zip code in MyProfile to view offers in other areas Local reps actively recruiting new in-store discounts Local offers are redeemable with a printable coupon or on a mobile device. MOBILE COUPON Map provided by Google Earth 11

Cutting Edge Redemption Options REDEEM OFFERS ONLINE, OVER THE PHONE AND IN-STORE Show your Abenity membership card at participating locations to receive discounts in-store Print coupons to redeem local offers in-store Order products and services online through dedicated websites and with custom coupon codes Login on a mobile device and redeem discounts in-store at over 15,000 locations 12

All Your Discounts in One Central Location INCLUDE ALL YOUR EXISTING BENEFITS, FREE! CLIENT ADMIN FEATURE Login to your Client Admin to integrate an unlimited number of your own discount offers and your current insurance products through our My Discount Listings feature. HOW TO VIDEOS Watch how easy this is at Abenity.com/Video 13

Maximize Program Utilization and Member Engagement CLIENT ADMIN: IMPORT & EXPORT MEMBERSHIP LISTS Member Import: Use our member import feature to quickly and easily announce your new discount program by uploading a CSV (Comma Separated Value) formatted file of your members. You can upload a new file as often as you d like to guarantee that all of your active members have access to your discounts. Member Export: Download a CSV, XLS, PDF, HTML, XML or TSV file within our Client Admin to filter your members by registration date, city, state, postal code, etc. 14

Flexible Login and Registration Options CHOOSE AN OPEN OR CLOSED REGISTRATION METHOD Closed Registration Pre-register your members to immediately and securely provide them with access to your new discount program. TWO CLOSED REGISTRATION OPTIONS (SELECT ONE): (1) Load your members through our Member Import feature (2) Access our API to provide Single Sign-On (SSO) Open Registration Allow your members to voluntarily register for your discount program with our simple registration form. FOUR OPEN REGISTRATION OPTIONS (SELECT ONE): (1) Register using a personal email address (Least Secure ) (2) Require a universal registration code (Secure) (3) Register using a company-issued email address (Extremely Secure) (4) Use an Abenity ID issued on membership cards (Most Secure) 15

Launching Abenity is Easy ACCESS MARKETING MATERIALS THROUGH YOUR CLIENT ADMIN Download step-by-step launch instructions and a custom promotional flyer Utilize our videos, vendor logos, and marketing copy for your internal communications Allow remote member login from your site Copy our email and newsletter announcement templates Use our email templates to invite your existing discount vendors to participate in your new program Direct new vendor inquiries to your custom vendor registration page Implement Single Sign-On (SSO) access through our API (optional). Learn more at Abenity.com/API/documentation Pre-load members through our Member Upload feature (optional) 16

Communicating Your Benefits is Easy with Abenity CREATE, SEND & TRACK EMAIL CAMPAIGNS & SURVEYS Example Email Campaign The Abenity Email Center allows you to create, send and track your own email campaigns and surveys from over 45 available templates while staying compliant with the laws of canned spam. Create Email Campaigns & Surveys Track Campaign Performance 17

Measure Your Program s Performance CLIENT ADMIN: REPORTING & ANALYTICS Monthly Email Performance Report Client Admin Report Track monthly increases in registered members View unique logins weekly Export reports to XLS, PDF, PNG, CSV, TSV and HTML documents Export your registered membership data to Excel Measure member engagement Receive an email Performance Report on the first day of every month featuring program activity over the last 30 days 18

Abenity Keeps Members Connected OUR CUSTOM PRODUCTS INCREASE MEMBER ENGAGEMENT PRIVATE LABEL CO-BRANDED MEMBERSHIP CARDS Increase your member participation by up to 50% with membership cards QUANTITY PRICE PER CARD ARTWORK SET-UP FEE ANNUAL SAVINGS GUIDE A 4-page phone directory including codes for offers redeemable by phone 34-pages of insider information about our best offers QR Codes to help you get more out of your Abenity membership from your smart phone 150-999 $2 $200 1,000 2,499 $1.85 $200 2,500 4,999 $1.15 $200 5,000 9,999 $0.85 $200 10,000 14,999 $0.48 $200 15,000 19,999 $0.40 $200 20,000 24,999 $0.28 $200 25,000+ quote $200 *AN ADDITIONAL $500 FEE APPLIES TO PRIVATE LABEL MEMBERSHIP CARDS 19

Advanced Customization Options ABENITY OFFERS THE FLEXIBILITY YOU DESERVE Private Label our Monthly Spotlight Email (Only $50/month) Custom Home Page Banner ($500 Setup Fee. No Additional Charges) STANDARD VERSION PRIVATE LABEL PRIVATE LABEL STANDARD VERSION 20

Advanced Customization Options ABENITY OFFERS THE FLEXIBILITY YOU DESERVE Personalize Your Welcome Email ($350 Setup Fee. No Additional Charges). Add Your Own Custom Category ($500 Setup Fee. No Additional Charges). STANDARD VERSION CUSTOM VERSION Showcase the existing discount offers you provide exclusively for your members in a custom category. 21

Advanced Customization - Select a Vanity URL ABENITY OFFERS THE FLEXIBILITY YOU DESERVE Flyer With Vanity URL Vanderbilt.AlumniDiscounts.co SELECT A VANITY URL: FOR EMPLOYEE DISCOUNTS xxx.employeediscounts.co xxx.employeeperks.co xxx.companyperks.co FOR ALUMNI DISCOUNTS xxx.alumnidiscounts.co xxx.alumniperks.co Flyer Without Vanity URL www.abenity.com/vanderbilt FOR MEMBER DISCOUNTS xxx.memberdiscounts.co xxx.memberperks.co OTHER OPTIONS xxx.rewardsclub.co xxx.rewardshq.co xxx.myperks.co xxx.eperks.co VANITY URL PRICING Add $15/month for Basic Accounts. Free for Managed accounts. We ve secured several vanity URLs to help strengthen the presentation of your discount program on intranet postings, emails, newsletters and flyers. 22

Getting Started Is As Easy As BROWSE PROGRAM OPTIONS, SIGN UP & LAUNCH 1 2 3 1 Browse program options 2 Sign up your organization 3 Launch your program ABENITY BASIC - $250/MONTH If your organization is new to member and employee discounts or if you re simply looking to expand your current discount program, then Abenity Basic is right for you. ABENITY MANAGED - $550/MONTH If you re already managing your own discount program and you re overwhelmed and tired of handling all the details, then we ve created Abenity Managed for you. Visit Abenity.com/Pricing 23

Make Use of Our Strategic Partners To Save You More! ASK US HOW TO QUALIFY FOR A FREE ABENITY PROGRAM Abenity s complete benefit platform can be available to your organization for FREE by implementing 2 or 3 payroll deduction products from one of our preferred providers. Your organization must meet certain criteria to qualify for a free program including the ability to implement available programs through payroll deduction. 24

Our Commitment To You WHAT MAKES ABENITY SO DIFFERENT? Abenity s online solutions put everything you need in one place to provide a world-class discount program for your members within the most innovative platform available for your department s growing employee recognition, rewards & appreciation needs. Brian Roland, Co-Founder & CEO FOLLOW BRIAN S UPDATES Twitter.com/AbenityCEO Facebook.com/AbenityCEO Get the inside scoop at Abenity.com/CEO 25

Abenity Index CHOOSE A TOPIC TO Advanced Customization Options Custom Banner Image... 20 Member Welcome Email... 21 Private Label Monthly Spotlight... 20 Vanity URLs.... 22 Client Admin Features Export Membership Data...14 Email & Survey Center1... 17 Integrating Your Existing Vendors... 13 Integrating Your Insurance Products... 13 Loyalty & Recognition Solutions... 5 Measure Program Performance... 18 Discount Program Features Abenity Store...7 Abenity Deals...7 How To Videos...7, 13 Mobile Phone & Printable Coupons... 12 Getting Started with Abenity API use for Single-Sign On...16 Abenity Basic vs. Abenity Managed...23 Client Testimonials... 3 Import Your Members...14 Integrating Your Existing Discounts...13 Integrating Your Insurance Products...13 Launching to Members...16 Login & Registration Options...15 Member ID s and Registration Codes...15 Require a Work or Personal Email Address...15 Registering Your Existing Vendors...13 Setting up Remote Login...16 Signing Up Your Organization...23 Product Options Annual Savings Guide...19 Membership Cards...19 Payroll Deduction Products...24 Vendor Network Discounts for Business... 5 Local Vendor Network...11 National Vendor Network... 8, 9 26