The Real-time Enterprise

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IN A WORLD OF ACCELERATED CHANGE HOW DO YOU ACCELERATE YOUR GROWTH? An emerging middle class growing to 5B Data doubling every 18 months More mobile devices than people 1 billion people on Facebook 15 billion web-enabled devices in 2013 DATA CLOUD MOBILE THINGS 2013 SAP AG. All rights reserved. // SAP HANA Council 2013 3 3

Going Faster. What is a Real-time Enterprise?

Leading Brands Evolving into Real-time Enterprises + + + +

The Big Challenge Big Opportunity + + BUSINESS NEEDS DATA CHARACTERISTICS TECHNOLOGY TRENDS Emergence of Social, Geospatial data, and Event Data Multi-Channel Experience (Mobile Experience) Quick insights and right action from huge amount of Data Exploding data volumes Increasing data variety and sources including social, machine generated Accelerated data processing velocity Storage / Memory / CPU Advances In-memory computing Extended data warehouse (EDW) / Distributed MPP / Hadoop and NoSQL Data Mining/Predictive analysis Trust in Quality & Governance of Information Real-time Data Access and Event Management

Traditional Database Adoption In-memory Computing Adoption Innovation Treads in the Mass Market: In-memory Computing 1990 Cost per Terabyte Disk $9,000,000 Memory $106,000,000 2012 Cost per Terabyte Disk Memory Typical access speeds $60 $4,900 Disk Memory 5,000,000 ns 80 ns 62,500x faster Time Falling prices move processing from Disk/SSD to In-Memory

Process ALL THE DATA, ALL THE TIME Comprehensive End-to-End Approach Needed HOW WHAT/ WHY Present Process Store Mobile + + Click Stream Automobiles Structured Data Across all Classes of Data Locationbased Data Machine Data IMHO, it s great! Text Data Ingest Social Network Customer Data Point of Sale RFID Smart Meter

Introducing the SAP Real-time Data Platform Transforming enterprises for the 21st century Freedom to innovate: Existing applications rejuvenated + New applications unleashed + New experiences for end users Cloud Mobile SCM ERP Custom application s Planning Analytics Big Data EDW EDW/ DM SAP real-time data platform Extreme data management capabilities to transact move store process analyze deliver

Today s Environment brings a High Level of Complexity How do you keep tabs on your mission critical processes? How do you track performance of key business (operations) processes? How do you find out when things go wrong? Are you able to identify trends, forecast events, and adapt quickly? Sales Operations Partner Finance Can you detect and respond rapidly to threats and opportunities?

Solution Video Demonstration Operational Process Intelligence Powered by SAP HANA

Enabling Real Time Navigation Holistic View on What s Happening in my GPS for the My Goals Contextualized Relevant Trusted Timely Integrated

Integrated Modeling and Metadata Next generation SAP Real-time Data Platform Vision Unified Data Management Platform for real time business ERP Warehouse + + Intelligence SAP Real Time Data Platform Common Programming APIs High Performance OLTP Stream Analytics In-Memory/Realtime SAP HANA Hadoop Big Data Open EDW Integrated Systems Management and Landscape Information and Real-time Data Movement

SAP Real-time Data Platform Fewer Layers, Simpler Landscape, Lower TCO SAP RTDP Data Marts Data Warehouse Transactional Data Reduce or eliminate data aggregation, indexing, mapping ETL - needed in complex data - warehouses and marts

Traditional Databases & Solutions Specialty Analytic Databases What is a Real-time Enterprise? Transact SAP RTDP Analyze Analyze & Transact in Real-time

What is a Real-time Enterprise? Integrate Optimize Synthesize Data management for OLTP & analytics Real-time on big data Real-time business SAP innovation without customer disruption

Integrated Modeling and Metadata INTEGRATE: SAP Suite ERP Warehouse Intelligence SAP Real Time Data Platform Common Programming APIs High Performance OLTP Stream Analytics In-Memory / Realtime SAP HANA Hadoop Big Data Open EDW Integrated Systems Management and Landscape Information and Real-time Data Movement

Integrated Modeling and Metadata INTEGRATE: Real-Time Streaming Analytics ERP Warehouse Intelligence SAP Real Time Data Platform Common Programming APIs High Performance OLTP Stream Analytics In-Memory/Realtime / SAP HANA Hadoop Big Data Open EDW Integrated Systems Management and Landscape Information and Real-time Data Movement

Integrated Modeling and Metadata INTEGRATE: Comprehensive Data Services ERP Warehouse Intelligence SAP Real Time Data Platform Common Programming APIs High Performance OLTP Stream Analytics In-Memory/Realtime SAP HANA Hadoop Big Data Open EDW Integrated Systems Management and Landscape Data Integration Data Quality Information Management /Real-time Data Movement

Integrated Modeling and Metadata INTEGRATE: Master Data Governance & High Volume Master Data Management ERP Warehouse Intelligence SAP Real Time Data Platform Common Programming APIs High Performance OLTP Stream Analytics In-Memory / Realtime SAP HANA Hadoop Big Data Open EDW Integrated Systems Management and Landscape Data Integration Data Quality Management Master Data Management IM and Real-time Data Movement

Integrated Modeling and Metadata INTEGRATE: Query Federation ERP Warehouse Intelligence SAP Real Time Data Platform Common Programming APIs Data Federation High Performance OLTP Stream Analytics In-Memory / Realtime SAP HANA Hadoop Big Data Open EDW Integrated Systems Management and Landscape Information and Real-time Data Movement

Integrated Modeling and Metadata INTEGRATE: Big Data Performance ERP Warehouse Intelligence SAP Real Time Data Platform High Performance OLTP Stream Analytics Common Programming APIs Query & Data Federation In-Memory / Realtime SAP HANA Hadoop Big Data Open EDW Text /unstructured data Integrated Systems Management and Landscape Hadoop ETL & Hadoop Integration

Integrated Modeling and Metadata INTEGRATE: Common Information Modeling & Life Cycle ERP Warehouse Intelligence SAP Real Time Data Platform Common Programming APIs High Performance OLTP Open EDW Stream Analytics In-Memory / Realtime SAP HANA Hadoop Big Data Integrated Systems Management and Metadata Management and Profiling Replication

SAP Sybase PowerDesigner Modeling SAP Real-time Data Platform Summary SAP real-time data platform Common programming APIs SAP Sybase ASE Transactions SAP Sybase IQ EDW SAP Sybase ESP Streams In-memory/Real time SAP HANA SAP Sybase SQL Anywhere Mobile SAP Sybase control center Monitoring SAP Data Services

Questions? Guy Murphy Solution Principal Centre of Excellence Application Development & Integration (ADI) / Information Technology Management (ITM) SAP (UK) Limited M +44 (0)7966975147 mailto:guy01.murphy@sap.com