Business Performance without limits how in memory. computing changes everything
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- Clemence Lynch
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1 Business Performance without limits how in memory computing changes everything
2 Information Explosion is unprecedented An inflection point for the enterprise VELOCITY Worldwide digital content will double in 18 months, and every 18 months thereafter. Source: IDC VOLUME In 2005, mankind created 150 Exabyte of information. In 2011, 1,200 Exabyte s will be created Source: The Economist VARIETY 80% of enterprise data will be unstructured spanning traditional and non traditional sources Source: Gartner 2010 SAP AG. All rights reserved. / Page 2
3 Rampant IT Complexity, Spiraling Costs, Poor/Late Decisions Difficult for IT and Business owners to keep up Reduced Speed and Quality of Response Line of Business 3 Inefficiencies due to misaligned strategies Lack of insight into demand signals to make market driven decisions Proliferation of excel marts due to slow response times Inability to execute timely precision recalls and satisfy traceability compliance directives Offline data analysis eroding single value of truth Inability to Innovate Over aggregation of critical information Inability to deliver rich user experiences Difficulty getting value from BI resulting in low adoption rates Inability to create new applications 2 1 High TCO, Complex IT Multi-layered IT infrastructure Unable to scale Multiple databases, data redundancy Adhoc queries taking an inordinate amount of time leading to analysis not being done Excessive time spent on building aggregates and indexes High reliance on IT for basic information needs Information Technology 2010 SAP AG. All rights reserved. / Page 3
4 SAP Offers Game Changing Innovation without Disruption Line of Business adapt, plan and execute in real-time to change Speed 3 100x Faster Analytics and Transactions, Predictive Simulations, Contextualized Insight Flexible rapid business innovation platform for new apps, Instant Access to structured or unstructured Data without overaggregation, ability to deal with change 2 1 Scale Information Technology simplified IT architecture Combines breakthrough Innovation in In-Memory Hardware and software 2010 SAP AG. All rights reserved. / Page 4
5 SAP In-Memory Appliance (SAP HANA ) Architecture SAP BusinessObjects BI Solutions SQL SAP Business Suite BICS SQL MDX SAP In-Memory Computing studio Sybase Replication Server SAP HANA SAP In-Memory Database Calculation and Planning Engine SAP NetWeaver BW Other Applications Row & Column Storage SAP Business Objects Data Services 3 rd Party SAP HANA In-Memory software + hardware (HP, IBM, Fujitsu, Cisco, Dell) Data Modeling and Data Management Real-time Data Replication via Sybase Replication Server SAP BusinessObjects Data Services for ETL capabilities from SAP Business Suite, SAP NetWeaver Business Warehouse (SAP NetWeaver BW), and 3rd Party Systems Capabilities Enabled Analyse information in real-time at unprecedented speeds on large volumes of nonaggregated data Create flexible analytic models based on realtime and historic business data Foundation for new category of applications (e.g., planning, simulation) to significantly outperform current applications in category Minimises data duplication 2010 SAP AG. All rights reserved. / Page 5
6 SAP HANA Proof-Points * 2010 SAP AG. All rights reserved. / Page 6
7 How SAP HANA helps Financial Services Sample scenarios for your business: Financial Reporting/Analysis Business Process Pre HANA Periodic financial reporting and close Queries can run for hours or overnight KPIs calculated on monthly/quarterly cycle. Not a notion of daily or real-time proactive performance management Inability to react quickly to problems/opportunities Large data volumes create latency and need for aggregation Post HANA Real-time financial reporting and analytics that allow you to continually monitor key performance indicators (KPIs) and get access to the latest management and financial reports as part of your everyday activities Diagnose financial issues on the fly with drill-down visibility to customer, employee or transactional details and quickly take action to drive business performance. Analyse information in real-time at unprecedented speeds on large volumes of non-aggregated data Customer/Market Analytics Business Process Manage marketing activities to successfully increase sales Pre HANA Queries can run for hours or overnight Large data volumes Iterative processes are elongated Business creativity is interrupted Inability to react quickly to market opportunity Post HANA Queries run in in seconds Data storage volume reduced by ~82% Processes are real-time and continuous Business creativity is maximised Speed to market as competitive advantage Optimisation of Customer profiling as well as Cross and Up-Sell opportunities 2010 SAP AG. All rights reserved. / Page 7
8 SAP HANA for Financial Services Value proposition Quickly analyse customer data to gain customer insight and improve customer service Manage customer communication through several different business process channels (Online Banking, ATM, Branch, Mail) Leverage customer, business partner, and market data in order to optimise business strategy and cross-sell/ up-sell opportunities Think it, get it: Real-time access to the 360 view on customer data Enable real time finance & risk management processes Quickly understand financial positions so that management can address both business problems and opportunities Understand risk exposures and make more informed risk decisions Go Low: For example, cash flows, posting documents, etc. can be readily available Any volume of transactional data available for real time decision support Improve service and performance to customers Create flexible business models accessing real-time detailed data and historic business data at once Find trends in information with the data mining capabilities of HANA, and analyse large volumes of data e. g. for predictive analysis, fraud detection 2010 SAP AG. All rights reserved. / Page 8
9 Thank You! Contact information: Doug Gibson Director - High Performance Analytics doug.gibson@sap.com
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