Entertainment & Media Global Entertainment and Media Outlook: 2007 2011*
Entertainment & Media Global Entertainment and Media Outlook: 2007 2011* Forecasts and economic analyses of 14 industry segments Global Entertainment and Media Outlook is a forecast for the 2007 2011 period of spending in 14 entertainment and media segments. For ordering instructions, please refer to the next page of this book.
Global Entertainment and Media Outlook: 2007 2011 Prepared and edited by: PricewaterhouseCoopers LLP (www.pwc.com/e&m), the world s largest professional services organization. Drawing on the knowledge and skills of more than 140,000 people in 149 countries, we build relationships by providing services based on quality and integrity. Authored by: Wilkofsky Gruen Associates Inc. (www.wilkofskygruen.com), a provider of global research and analysis of the media, entertainment, and telecommunications industries. Outlook editors: PricewaterhouseCoopers Entertainment & Media Practice: Laura Bobrik, Marketing Manager Ronald Cushey, Director James M. DePonte, Partner Marcel R. Fenez, Partner Wayne Jackson, Partner Stefanie Kane, Partner Nikolai Larchenko, Senior Associate Alexandra Maclean, Marketing Manager Thomas C. Nardozzi, Managing Director Pauline Orchard, Global E&M Marketing Director James O Shaughnessy, Partner Laura Schooler, Marketing Manager Denise Shapiro, Managing Director Phil Stokes, Partner Many other professionals from the PricewaterhouseCoopers Entertainment & Media Practice reviewed and contributed to this publication. For Wilkofsky Gruen Associates Inc.: David Wilkofsky, Partner Arthur Gruen, Partner Norman D. Eisenberg, Vice President Book editorial: Rick Marsland, Director, White Page Limited Book design: Adam West, PricewaterhouseCoopers Marketing Center for Design Book production: Bowne Business Communications Copy editing and proofreading: Paula Plantier, Principal, EditAmerica ISBN 1-931684-15-4, Global Entertainment and Media Outlook: 2007 2011 ISBN 1-931684-16-2, Global Entertainment and Media Outlook: 2007 2011, Global Overview Copyright 2007 PricewaterhouseCoopers. PricewaterhouseCoopers refers to the network of member firms of PricewaterhouseCoopers International Limited, each of which is a separate and independent legal entity. All rights reserved. *connectedthinking is a trademark of PricewaterhouseCoopers LLP (US). This document is provided by PricewaterhouseCoopers for general guidance only and does not constitute the provision of legal advice, accounting services, investment advice, or professional consulting of any kind. The information provided herein should not be used as a substitute consultation with professional tax, accounting, legal, or other competent advisers. Before making any decision or taking any action, you should consult a professional adviser who has been provided with all pertinent facts relevant to your particular situation. The information is provided as is, with no assurance or guarantee of completeness, accuracy, or timeliness of the information and without warranty of any kind, express or implied, including but not limited to warranties of performance, merchantability, and fitness for a particular purpose. No part of this publication may be excerpted, reproduced, stored in a retrieval system, distributed or transmitted in any form or by any means including electronic, mechanical, photocopying, recording, or scanning without the prior written permission of PricewaterhouseCoopers. Without limiting the foregoing, you may not use excerpts from the publication in financial prospectus documents, public offerings, private placement memoranda, filings with the Securities and Exchange Commission, annual reports, or similar financial, investment, or regulatory documents. Requests to PricewaterhouseCoopers for permission should be addressed in writing to Laura Bobrik, PricewaterhouseCoopers, 401 Broad Hollow Road, Melville, NY 11747. The papers, paper mills, and printer utilized in the production of this document are all certified to Forest Stewardship Council (FSC) standards, which promote environmentally appropriate, socially beneficial, and economically viable management of the world s forests. The book was printed with 100% green renewable energy. For additional information and to order this publication, visit www.pwc.com/outlook. The publication is available for sale as follows: The full global forecast, which includes the Global Overview, is sold in both print and electronic formats. The Global Overview is available separately in either print or electronic format. Individual industry segments are sold in electronic format. PricewaterhouseCoopers LLP 300 Madison Avenue New York, NY 10017 646-471-4000 PricewaterhouseCoopers
Table of Contents 4 Introduction Letter 5 PricewaterhouseCoopers Entertainment & Media Practice Global Contacts Global Entertainment and Media Outlook: 2007 2011, Global Overview 6 Introduction 8 Methodology 9 Regions/Countries Covered 10 Exchange Rates 11 Global Entertainment and Media Market 23 Principal Industry Drivers 31 Global Entertainment and Media Market by Segment 31 Filmed Entertainment 32 Television Networks: Broadcast and Cable 33 Television Distribution 34 Recorded Music 35 Radio and Out-of-Home Advertising 36 Internet Advertising and Access Spending 38 Video Games 39 Business Information 40 Magazine Publishing 41 Newspaper Publishing 42 Book Publishing 43 Theme Parks and Amusement Parks 44 Casino and Other Regulated Gaming 45 Sports 46 Global Entertainment and Media Market by Region 46 52 Europe, Middle East, Africa () 63 72 79 Global Entertainment and Media Outlook: 2007 2011 83 Filmed Entertainment 143 Television Networks: Broadcast and Cable 193 Television Distribution 263 Recorded Music 315 Radio and Out-of-Home Advertising 359 Internet Advertising and Access Spending 423 Video Games 463 Business Information 479 Magazine Publishing 519 Newspaper Publishing 561 Book Publishing 607 Theme Parks and Amusement Parks 637 Casino and Other Regulated Gaming 671 Sports 699 Summary of Tables and Charts Totals in tables and charts may not total arithmetically due to rounding. Key to Symbols Used in the Tables and Charts p = preliminary NA = not available = no spending that year European Union Status Members: Austria, Belgium, Czech Republic, Denmark, Finland, France, Germany, Greece, Hungary, Ireland, Italy, Netherlands, Poland, Portugal, Romania, Spain, Sweden, United Kingdom Applicant: Turkey Global Entertainment and Media Outlook: 2007 2011
PricewaterhouseCoopers LLP PricewaterhouseCoopers Center 300 Madison Avenue New York, NY 10017 June 2007 To our clients and friends both in and beyond the Entertainment and Media industry: As leaders of PwC s Global E&M Practice, we are pleased to welcome you to the eighth annual edition of PricewaterhouseCoopers Global Entertainment and Media Outlook, covering the forecast period 2007 2011. This edition adopts a familiar format and includes in-depth forecasts and analyses of 14 major industry segments across five regions of the world: the, (Europe, Middle East, Africa),,, and. Overall, we see that the entertainment and media (E&M) industry will continue to enjoy strong growth around the world. Such growth does not come without challenges, and most sectors are experiencing profound change, whether from the opportunities of digital distribution and new delivery platforms, or from the threats of piracy in its many and seemingly increasing forms, or just from managing global expansion. Physical media formats are still important but are growing more slowly as the availability of licensed digital distribution services provides consumers with authorized alternatives to piracy. Continued expansion in the broadband household universe and the rollout of next-generation wireless handsets and high-speed wireless networks will stimulate the market. Overall advertising growth is strong. Internet advertising will remain the fastest-growing ad medium and will constitute 14 percent of global advertising in 2011 compared with less than 3 percent in 2002. The E&M market is also seeing considerable merger activity as well as interest from the private equity sector as players seek to take advantage of the profound changes and strong fundamentals that the sector is demonstrating., led by India and China, is joined by as the fastest-growing regions, with double-digit percentage spending increases in the Internet, TV Distribution, and Casino and Other Regulated Gaming segments. The U.S. will remain the largest E&M market but will grow more slowly than the other regions. It is clear that the E&M industry is now more than ever a truly global industry, taking influences from developments in the many local markets and applying learning and experience to other markets worldwide. It is clearly an exciting time to be part of the ever-expanding entertainment and media industry. All of us at PwC continue to stay on top of new trends and developments that may impact your business now and in the future, and we look forward to working with you and sharing our thoughts with you further. We appreciate your feedback and ask that you continue to tell us what we can do to make the Outlook more useful to you. If we can be of service to your business in any way, please contact the PricewaterhouseCoopers Entertainment & Media regional professional nearest you (see facing page) or visit our Web site (pwc.com) for details of the contact in your territory. Finally, we thank you for your support and wish you an exciting and rewarding year ahead. Sincerely, James O Shaughnessy Chairman Global E&M Practice Marcel R. Fenez Managing Partner Global E&M Practice 4 PricewaterhouseCoopers
PricewaterhouseCoopers Entertainment & Media Practice Global Contacts Provided below is a listing of key contacts for the PricewaterhouseCoopers Entertainment & Media Practice. If there is no listing for your location, please contact the PricewaterhouseCoopers office nearest you to be directed to the appropriate professional. Global James O Shaughnessy Chairman New York phone: 1.646.471.5878 james.oshaughnessy@us.pwc.com Marcel R. Fenez Managing Partner Hong Kong phone: 852.22892628 marcel.fenez@hk.pwc.com Regional Marcel R. Fenez Hong Kong phone: 852.22892628 marcel.fenez@hk.pwc.com South and Central Americas Timothy Leonard São Paulo phone: 55.11.3674.3786 timothy.leonard@br.pwc.com Tracey L. Jennings Toronto phone: 1.416.869.8737 tracey.l.jennings@ca.pwc.com United Kingdom Phil Stokes London phone: 44.20.7804.4072 phil.stokes@uk.pwc.com Europe John W. Middelweerd Utrecht, Netherlands phone: 31.30.2191.656 john.middelweerd@nl.pwc.com James J. O Shaughnessy New York phone: 1.646.471.5878 james.oshaughnessy@us.pwc.com Functional Tax Christ H. Economos New York phone: 1.646.471.0612 christ.h.economos@us.pwc.com Convergence Deborah K. Bothun Los Angeles phone: 1.213.217.3302 deborah.k.bothun@us.pwc.com Global Entertainment and Media Outlook: 2007 2011
Summary of Tables and Charts Global Overview Page 700 Global Entertainment and Media Outlook: 2007 2011 Page 701 Filmed Entertainment Page 701 Television Networks: Broadcast and Cable Page 702 Television Distribution Page 703 Recorded Music Page 705 Radio and Out-of-Home Advertising Page 706 Internet Advertising and Access Spending Page 707 Video Games Page 708 Business Information Page 709 Magazine Publishing Page 709 Newspaper Publishing Page 710 Book Publishing Page 711 Theme Parks and Amusement Parks Page 712 Casino and Other Regulated Gaming Page 713 Sports Page 714
Global Overview Regions/Countries Covered... 9 Exchange Rates per US$... 10 Global Entertainment and Media Market by Segment... 12 Global Entertainment and Media Market by Region... 13 Global Advertising... 14 Global Consumer/End-User Spending... 16 Global Spending Added Annually by Category... 17 Revenues Subject to Digital Competition... 18 Revenues Not Subject to Digital Competition... 19 Nominal GDP Growth in BRIC... 21 E&M Market in BRIC... 21 Convergent Platform Market... 24 Other Entertainment and Media Platforms... 24 E&M Spending by Platform... 25 Broadband Households... 25 Wireless Subscribers... 26 Digital/Mobile Revenues... 27 Nominal GDP Growth by Region... 28 Nominal GDP Growth by Country in... 29 Nominal GDP Growth by Country in... 30 Nominal GDP Growth by Country in... 30 Global Filmed Entertainment Market... 31 Global Television Network Market... 32 Global TV Distribution Market... 33 Global Recorded Music Market... 34 Global Recorded Music Digital Distribution Market... 34 Global Recorded Music Physical Distribution Market... 35 Global Radio/Out-of-Home Advertising Market... 35 Global Radio Market... 36 Global Out-of-Home Advertising Market... 36 Global Internet Advertising and Access Market... 37 Global Internet Advertising Market... 37 Global Internet Access Market... 38 Global Video Game Market... 38 Global Business Information Market... 39 Global Magazine Publishing Market... 40 Global Newspaper Publishing Market... 41 Global Book Publishing Market... 42 Global Theme Parks and Amusement Parks Market... 43 Global Casino and Other Regulated Gaming Market... 44 Global Sports Market... 45 Entertainment and Media Market by Segment... 47 Advertising by Segment... 49 Consumer/End-User Spending by Segment... 51 Entertainment and Media Market by Segment... 53 Entertainment and Media Market by Country... 54 Entertainment and Media Market Growth by Country... 55 Advertising by Segment... 56 Advertising by Country... 57 Advertising Growth by Country... 58 Consumer/End-User Spending by Segment... 60 Consumer/End-User Spending by Country... 61 Consumer/End-User Market Growth by Country... 62 Entertainment and Media Market by Segment... 64 Entertainment and Media Market by Country... 65 Entertainment and Media Market Growth by Country... 66 Advertising by Segment... 67 PricewaterhouseCoopers 700 Global Entertainment and Media Outlook: 2007 2011
Advertising by Country... 68 Advertising Growth by Country... 68 Consumer/End-User Spending by Segment... 70 Consumer/End-User Spending by Country... 71 Consumer/End-User Spending Market Growth by Country... 71 Entertainment and Media Market by Segment... 73 Entertainment and Media Market by Country... 74 Entertainment and Media Market Growth by Country... 74 Advertising by Segment... 75 Advertising by Country... 75 Advertising Growth by Country... 76 Consumer/End-User Spending by Segment... 77 Consumer/End-User Spending by Country... 78 Consumer/End-User Market Growth by Country... 78 Entertainment and Media Market by Segment... 80 Advertising by Segment... 81 Consumer/End-User Spending by Segment... 82 Global Entertainment and Media Outlook: 2007 2011 Filmed Entertainment Global Filmed Entertainment Market... 85 Trend Analysis of the Outlook for Filmed Entertainment... 85 Filmed Entertainment Market... 86 Filmed Entertainment Market Growth... 87 Box Office Market... 88 Physical Home Video Market... 89 Digital Download-to-Own Movies... 91 Digital Download-to-Own TV Shows... 92 Online Rental Subscriptions... 92 Distribution of Home Video Spending... 93 Filmed Entertainment Market by Component... 94 Filmed Entertainment Market Growth by Component... 95 Filmed Entertainment Market by Country... 96 Filmed Entertainment Market Growth by Country... 97 Admissions... 100 Admissions Growth... 101 Average Admission Price... 102 Average Admission Price Growth... 103 Box Office Market... 104 Box Office Market Growth... 105 Physical Sell-Through Market... 107 Physical Sell-Through Market Growth... 108 Digital Download-to-Own Market... 109 In-Store Rental Market... 110 In-Store Rental Market Growth... 111 Online Rental Subscriptions... 112 Home Video Market... 113 Home Video Market Growth... 114 Filmed Entertainment Market by Component... 115 Filmed Entertainment Market Growth by Component... 116 Filmed Entertainment Market by Country... 117 Filmed Entertainment Market Growth by Country... 118 Admissions... 120 Admissions Growth... 120 Average Admission Price... 121 Average Admission Price Growth... 122 Box Office Market... 123 Box Office Market Growth... 123 Index Summary of Tables and Charts 701
Physical Sell-Through Market... 125 Physical Sell-Through Market Growth... 125 In-Store Rental Market... 126 In-Store Rental Market Growth... 127 Online Rental Subscriptions... 127 Home Video Market... 128 Home Video Market Growth... 129 Filmed Entertainment Market by Component... 130 Filmed Entertainment Market Growth by Component... 130 Filmed Entertainment Market by Country... 131 Filmed Entertainment Market Growth by Country... 131 Admissions... 132 Admissions Growth... 133 Average Admission Price... 133 Average Admission Price Growth... 133 Box Office Market... 134 Box Office Market Growth... 134 Physical Sell-Through Market... 135 Physical Sell-Through Market Growth... 135 In-Store Rental Market... 136 In-Store Rental Market Growth... 136 Home Video Market... 136 Home Video Market Growth... 137 Filmed Entertainment Market by Component... 138 Filmed Entertainment Market Growth by Component... 139 Box Office Market... 140 Physical Home Video Market... 141 Online Rental Subscriptions... 141 Television Networks: Broadcast and Cable Global Television Network Market... 145 Trend Analysis of the Outlook for Broadcast and Cable Networks... 145 Television Network Market... 146 Television Network Market Growth... 147 DVR Households... 148 U.S. HDTV Households... 150 U.S. Digital and Total Multichannel Households... 151 Basic Network License Fees... 152 Digital Household Growth... 153 U.S. Digital Households by Platform... 153 Premium Network License Fees... 153 Television Network Market by Component... 154 Television Network Market Growth by Component... 154 Television Network Market by Country... 155 Television Network Market Growth by Country... 156 Digital Households in... 158 Multichannel Advertising... 159 Multichannel Advertising Growth... 160 Index of Terrestrial Advertising... 162 Terrestrial Advertising... 163 Terrestrial Advertising Growth... 164 Television Advertising... 166 Television Advertising Growth... 167 Public TV License Fees... 169 Public TV License Fee Growth... 170 Television Network Market by Component... 171 Television Network Market Growth by Component... 171 Television Network Market by Country... 172 Television Network Market Growth by Country... 173 PricewaterhouseCoopers 702 Global Entertainment and Media Outlook: 2007 2011
Television Advertising Growth Comparisons... 173 Advertising Growth Breakdown... 174 Television Advertising... 174 Television Advertising Growth... 175 Multichannel Advertising... 177 Multichannel Advertising Growth... 178 Terrestrial Advertising... 179 Terrestrial Advertising Growth... 179 TV Households in Countries with Public TV License Fees... 180 Public TV License Fees... 180 Public TV License Fee Growth... 181 Television Network Market by Component... 182 Television Network Market Growth by Component... 182 Television Advertising... 183 Television Advertising Growth... 183 Multichannel Share of Total Advertising... 184 Multichannel Advertising... 185 Multichannel Advertising Growth... 185 Multichannel Share of TV Advertising... 185 Terrestrial Advertising... 186 Terrestrial Advertising Growth... 187 Television Network Market... 188 TV Households by Type... 189 Television Network Market Growth... 189 Subscription Households... 190 Television Network Spending... 190 Television Distribution Global TV Distribution Market... 195 Trend Analysis of the Outlook for TV Distribution... 195 TV Distribution Market... 196 TV Distribution Market Growth... 197 Subscription TV Households... 199 Subscription TV Household Growth... 199 Cable Households... 200 Basic Subscription Spending... 200 Basic Subscription Spending Growth... 201 Premium Subscriptions per Household... 201 Premium Subscription Spending... 202 Premium Subscription Spending Growth... 202 Video-on-Demand/Subscription Video-on-Demand Spending... 203 Video-on-Demand/Subscription Video-on-Demand Spending Growth... 203 Pay-per-View and Video-on-Demand... 203 Pay-per-View/Adult Movie Spending... 204 Pay-per-View/Adult Movie Spending Growth... 204 TV Distribution Advertising Market... 206 TV Distribution Advertising Market Growth... 206 TV Distribution Market by Component... 207 TV Distribution Market Growth by Component... 207 TV Distribution Market by Country... 209 TV Distribution Market Growth by Country... 210 Telephone Company TV Households... 211 Telephone Company TV Households... 212 Subscription TV Households... 214 Subscription TV Household Growth... 215 Subscription TV Household Penetration... 216 Cable Households... 218 Cable Household Growth... 219 Cable Household Penetration... 220 Subscription Satellite Households... 222 Index Summary of Tables and Charts 703
Subscription Satellite Household Growth... 223 Subscription Satellite Household Penetration... 224 Premium Subscription Spending... 226 Premium Subscription Spending Growth... 226 Basic Subscription Spending... 227 Basic Subscription Spending Growth... 228 Annual Subscription Spending per Subscription Household... 229 Subscription Spending Growth per Subscription Household... 230 Total Subscription Spending... 231 Total Subscription Spending Growth... 232 Video-on-Demand and Subscription VOD (SVOD)... 233 Pay-per-View Spending... 234 Pay-per-View Spending Growth... 234 TV Distribution Market by Component... 235 TV Distribution Market Growth by Component... 235 TV Distribution Market by Country... 236 TV Distribution Market Growth... 237 Telephone Company TV Households... 238 Telephone Company TV Households... 238 Cable Households... 239 Cable Household Growth... 240 Cable Penetration of TV Households... 240 Satellite Households... 241 Satellite Household Growth... 242 Satellite Penetration of TV Households... 242 Subscription TV Households... 243 Subscription TV Household Growth... 244 Subscription TV Penetration of TV Households... 244 Annual Subscription Spending per Subscription Household... 245 Subscription Spending Growth per Subscription Household... 246 Video-on-Demand and Subscription VOD... 247 Mobile TV Market... 248 Mobile TV Market Growth... 248 TV Distribution Market by Component... 249 TV Distribution Market Growth by Component... 249 TV Distribution Market by Country... 250 TV Distribution Market Growth by Country... 250 Subscription TV Households... 251 Cable Households... 252 Cable Household Growth... 252 Cable Household Penetration... 252 Satellite Households... 253 Satellite Household Growth... 253 Satellite Household Penetration... 253 Subscription TV Households... 254 Subscription TV Household Growth... 254 Subscription TV Household Penetration... 254 Subscription Spending per Subscription Household... 255 Subscription Spending Growth per Subscription Household Growth... 255 Video-on-Demand and Subscription Video-on-Demand... 256 TV Distribution Market... 257 TV Distribution Market Growth... 258 TV Subscription Households in... 258 Subscription TV Households... 259 TV Subscribers in... 259 Basic Subscription Spending... 260 Premium Subscription Spending... 260 Video-on-Demand Market... 261 PricewaterhouseCoopers 704 Global Entertainment and Media Outlook: 2007 2011
Video-on-Demand Market Growth... 261 Pay-per-View Market... 262 Recorded Music Global Recorded Music Market... 265 Trend Analysis of the Outlook for Recorded Music... 265 Global Recorded Music Digital Distribution Market... 266 Global Recorded Music Physical Distribution Market... 266 Recorded Music Market... 267 Mobile Phone Music Market by Component... 268 Mobile Phone Music Market Growth by Component... 268 Mobile Phone Music Market... 269 Mobile Phone Music Market Growth... 270 Broadband Households and Internet Music Downloads... 270 Broadband Subscribers and Internet Music Downloads... 271 Licensed Internet Distribution... 272 Licensed Internet Distribution Growth... 273 Recorded Music Physical Unit Sales... 274 Average Prices... 274 Average Price Growth... 275 Physical Recorded Music Market... 275 Physical Recorded Music Market Growth... 275 Recorded Music Market by Component... 276 Recorded Music Market by Country... 278 Recorded Music Market Growth by Country... 279 Mobile Phone Music Market... 280 Mobile Phone Music Market Growth... 281 Mobile Phone Music Market by Country... 281 Mobile Phone Music Market Growth by Country... 281 Broadband Subscribers in... 282 Licensed Internet Distribution Market... 283 Licensed Internet Distribution Market Growth... 283 Physical Recorded Music Unit Sales... 285 Physical Recorded Music Unit Sales Growth... 286 Physical Recorded Music Average Price... 287 Physical Recorded Music Average Price Growth... 288 Physical Recorded Music Spending... 289 Physical Recorded Music Spending Growth... 290 Recorded Music Market by Component... 291 Digital Distribution Share of 2006 Recorded Music Spending... 292 Recorded Music Market by Country... 293 Recorded Music Market Growth by Country... 294 Mobile Phone Music Distribution Market by Country... 295 Mobile Phone Music Distribution Market Growth by Country... 295 Mobile Phone Music Distribution Market... 296 Mobile Phone Music Distribution Market Growth... 296 Broadband Subscribers in... 297 Licensed Internet Distribution Market... 297 Licensed Internet Distribution Market Growth... 297 Physical Recorded Music Unit Sales... 298 Physical Recorded Music Unit Sales Growth... 299 Physical Recorded Music Average Price... 299 Physical Recorded Music Average Price Growth... 300 Physical Recorded Music Market... 301 Physical Recorded Music Market Growth... 301 Recorded Music Market... 302 Mobile Phone Music Distribution Market... 303 Index Summary of Tables and Charts 705
Mobile Phone Music Distribution Market Growth... 304 Licensed Internet Distribution Market... 304 Licensed Internet Distribution Market Growth... 304 Physical Recorded Music Unit Sales... 305 Physical Recorded Music Unit Sales Growth... 305 Physical Recorded Music Average Price... 306 Physical Recorded Music Average Price Growth... 306 Physical Recorded Music Market... 307 Physical Recorded Music Market Growth... 307 Recorded Music Market... 308 Mobile Phone Distribution Share of 2006 Recorded Music Spending... 309 Mobile Phone Music Market... 309 Mobile Music Market Growth... 310 Broadband Subscribers in... 310 Licensed Internet Distribution Market... 311 Licensed Internet Distribution Market Growth... 311 Physical Recorded Music Unit Sales... 312 Physical Recorded Music Unit Sales Growth... 312 Physical Recorded Music Average Price... 313 Physical Recorded Music Average Price Growth... 313 Physical Recorded Music Market... 313 Physical Recorded Music Market Growth... 313 Radio and Out-of-Home Advertising Global Radio/Out-of-Home Advertising Market... 317 Trend Analysis of the Outlook for Radio and Out-of-Home Advertising... 317 Global Radio Market... 318 Global Out-of-Home Advertising Market... 318 Radio/Out-of-Home Advertising Market... 319 Radio/Out-of-Home Advertising Market Growth... 320 Terrestrial Radio Advertising... 321 Terrestrial Radio Advertising Growth... 321 Satellite Radio Market... 323 Satellite Radio Market Growth... 323 Out-of-Home Advertising Market... 324 Radio/Out-of-Home Advertising Market by Component... 325 Radio/Out-of-Home Advertising Market Growth by Component... 325 Radio/Out-of-Home Advertising Market by Country... 327 Radio/Out-of-Home Advertising Market Growth by Country... 328 Out-of-Home Advertising Market... 331 Out-of-Home Advertising Market Growth... 332 Radio Advertising Market... 334 Radio Advertising Market Growth... 335 Public Radio License Fees... 337 Public Radio License Fee Growth... 338 Radio Market... 339 Radio Market Growth... 340 Radio/Out-of-Home Advertising Market by Component... 341 Radio/Out-of-Home Advertising Market Growth by Component... 342 Radio/Out-of-Home Advertising Market by Country... 343 Radio/Out-of-Home Advertising Market Growth by Country... 343 Out-of-Home Advertising Market... 345 Out-of-Home Advertising Market Growth... 345 Radio Advertising Market... 347 Radio Advertising Market Growth... 347 Satellite Radio Market... 348 PricewaterhouseCoopers 706 Global Entertainment and Media Outlook: 2007 2011
Public Radio License Fees... 349 Public Radio License Fee Growth... 349 Radio Market... 350 Radio Market Growth... 351 Radio/Out-of-Home Advertising Market... 352 Radio/Out-of-Home Advertising Market... 353 Radio/Out-of-Home Advertising Market Growth... 353 Radio Advertising Market... 354 Radio Advertising Market Growth... 354 Out-of-Home Advertising Market... 355 Out-of-Home Advertising Market Growth... 355 Radio/Out-of-Home Advertising Market... 356 Radio/Out-of-Home Advertising Market Growth... 356 Radio Advertising Market... 357 Satellite Radio Market... 358 Internet Advertising and Access Spending Global Internet Advertising and Access Market... 361 Trend Analysis of the Outlook for Internet Advertising and Access Spending... 361 Global Internet Advertising Market... 362 Global Internet Access Market... 362 Internet Advertising and Access Market... 363 Internet Advertising and Access Market Growth... 363 Internet Households in the... 364 Internet Households... 365 Internet Household Penetration... 365 Broadband Access... 366 Dial-Up Access... 367 Internet Advertising... 368 Internet Advertising Growth... 368 Internet Advertising and Access Spending by Component... 369 Internet Advertising and Access Spending Growth by Component... 369 Internet Advertising and Access Spending by Country... 371 Internet Advertising and Access Spending Growth by Country... 372 Broadband Households... 374 Broadband Household Growth... 375 Broadband Household Penetration... 376 Internet Households in... 377 Dial-Up Households... 378 Dial-Up Household Growth... 379 Dial-Up Household Penetration... 380 Internet Households... 382 Internet Household Growth... 383 Internet Household Penetration... 384 Broadband Access Spending... 386 Broadband Access Spending Growth... 387 Dial-Up Access Spending... 388 Dial-Up Access Spending Growth... 389 Internet Access Spending... 390 Internet Access Spending Growth... 391 Internet Advertising... 393 Internet Advertising Growth... 394 Internet Advertising and Access Market by Component... 395 Internet Advertising and Access Market Growth by Component... 395 Internet Advertising and Access Market by Country... 396 Internet Advertising and Access Market Growth by Country... 397 Index Summary of Tables and Charts 707
Internet Households... 398 Internet Household Growth... 399 Internet Household Penetration... 399 Broadband Households... 401 Broadband Household Growth... 402 Broadband Household Penetration... 402 Broadband Access Spending... 403 Broadband Access Spending Growth... 404 Internet Households in... 404 Dial-Up Households... 405 Dial-Up Household Growth... 405 Dial-Up Household Penetration... 406 Dial-Up Access Spending... 406 Dial-up Access Spending Growth... 407 Internet Access Spending... 407 Internet Access Spending Growth... 408 Internet Advertising... 409 Internet Advertising Growth... 409 Internet Advertising and Access Market by Component... 410 Internet Advertising and Access Market Growth by Component... 410 Internet Advertising and Access Market by Country... 411 Internet Advertising and Access Market Growth by Country... 411 Internet Households... 412 Internet Household Growth... 413 Internet Household Penetration... 413 Internet Households in... 413 Broadband Households... 414 Broadband Household Growth... 414 Broadband Household Penetration... 414 Broadband Access Spending... 415 Broadband Access Spending Growth... 415 Dial-Up Households... 416 Dial-Up Household Growth... 416 Dial-Up Household Penetration... 416 Dial-Up Access Spending... 417 Dial-Up Access Spending Growth... 417 Internet Access Spending... 417 Internet Access Spending Growth... 418 Internet Advertising... 418 Internet Advertising Growth... 418 Internet Advertising and Access Market... 419 Internet Advertising and Access Market Growth... 419 Online Households... 420 Online Household Penetration... 421 Broadband Access... 421 Dial-Up Access... 422 Video Games Global Video Game Market... 425 Trend Analysis of the Outlook for Video Games... 425 Video Game Market... 426 Video Game Market Growth... 427 Console Hardware Unit Sales... 429 Console/Handheld Game Market... 430 PC Game Market... 431 Online Game Market... 433 Online Game Market Growth... 433 Wireless Game Market... 434 Wireless Game Market Growth... 434 Video Game Market... 436 Video Game Market Growth... 436 Video Game Spending by Country... 438 PricewaterhouseCoopers 708 Global Entertainment and Media Outlook: 2007 2011
Video Game Spending Growth by Country... 438 Console Hardware Unit Sales... 439 Console/Handheld Game Market... 440 PC Game Market... 440 Online Game Market... 441 Online Game Market Growth... 442 Wireless Game Market... 443 Wireless Game Market Growth... 443 Video Game Market... 444 Video Game Market Growth... 444 Video Game Spending by Country... 446 Video Game Spending Growth by Country... 446 Console Hardware Unit Sales... 448 Console/Handheld Game Market... 448 Online Game Market... 450 Online Game Market Growth... 450 Wireless Game Market... 451 Wireless Game Market Growth... 451 PC Game Market... 452 Video Game Market... 453 Video Game Market Growth... 453 Console Hardware Unit Sales... 454 Console/Handheld Game Market... 454 PC Game Market... 455 Video Game Market... 456 Video Game Market Growth... 456 Console Hardware Unit Sales... 457 Console/Handheld Game Market... 458 Online Game Market... 459 Online Game Market Growth... 459 Wireless Game Market... 460 Wireless Game Market Growth... 460 PC Game Market... 461 Business Information Global Business Information Market... 465 Trend Analysis of the Outlook for Business Information... 465 Global Business Information Market by Category... 466 Global Business Information Market Growth by Category... 466 Business Information Market... 467 Business Information Market... 467 Business Information Market by Country... 468 Business Information Market Growth by Country... 469 Business Information Market by Category... 469 Business Information Market by Country... 470 Business Information Market Growth by Country... 471 Business Information Market... 471 Business Information Market... 472 Business Information Growth... 473 Industry Information Market by Region... 474 Industry Information Market by Region Growth... 475 Financial Information Market by Region... 476 Financial Information Market by Region Growth... 476 Marketing Information Market by Region... 477 Marketing Information Market by Region Growth... 477 Magazine Publishing Global Magazine Publishing Market... 481 Trend Analysis of the Outlook for Magazine Publishing... 481 Index Summary of Tables and Charts 709
Magazine Publishing Market... 482 Magazine Publishing Market Growth... 483 Index of Advertising Growth... 484 Consumer Magazine Advertising Growth... 484 Consumer Magazine Subscription Circulation... 486 Consumer Magazine per-issue Unit Sales... 486 Consumer Magazine Single-Copy Circulation... 487 Total Consumer Magazine Circulation... 487 Trade Magazine Advertising Growth... 488 Magazine Publishing Market by Component... 489 Magazine Publishing Market Growth by Component... 489 Magazine Publishing Market by Country... 491 Magazine Publishing Market Growth by Country... 492 Consumer Magazine Advertising... 494 Consumer Magazine Advertising Growth... 494 Trade Magazine Advertising... 495 Trade Magazine Advertising... 496 Trade Magazine Advertising Growth... 496 Magazine Advertising Market... 497 Magazine Advertising Market Growth... 498 Magazine Circulation Spending Market... 500 Magazine Circulation Spending Market Growth... 501 Magazine Publishing Market by Component... 502 Magazine Publishing Market Growth by Component... 502 Magazine Publishing Market by Country... 503 Magazine Publishing Market Growth by Country... 504 Trade Magazine Advertising... 505 Trade Magazine Advertising Growth... 505 Consumer Magazine Advertising... 506 Consumer Magazine Advertising Growth... 507 Magazine Advertising in... 507 Magazine Advertising Market... 507 Magazine Advertising Market Growth... 508 Magazine Circulation Spending Market... 509 Magazine Circulation Spending Market Growth... 509 Magazine Publishing Market by Component... 510 Magazine Publishing Market Growth by Component... 510 Magazine Publishing Market by Country... 511 Magazine Publishing Market Growth by Country... 511 Trade Magazine Share of Total Magazine Advertising, 2006... 512 Trade Magazine Advertising... 512 Trade Magazine Advertising Growth... 512 Consumer Magazine Advertising... 513 Consumer Magazine Advertising Growth... 513 Magazine Advertising Market... 514 Magazine Advertising Market Growth... 514 Magazine Circulation Spending Market... 515 Magazine Circulation Spending Market Growth... 515 Magazine Publishing Market by Component... 516 Magazine Publishing Market Growth by Component... 516 Canadian Consumer Titles... 517 Trade Magazine Advertising in... 517 Newspaper Publishing Global Newspaper Market... 521 Trend Analysis of the Outlook for Newspaper Publishing... 521 PricewaterhouseCoopers 710 Global Entertainment and Media Outlook: 2007 2011
Newspaper Market... 522 Newspaper Circulation Market... 524 Newspaper Circulation Market Growth... 524 U.S. Newspaper Web Site Advertising... 525 Print Classified Advertising Market... 527 Print Classified Advertising Market Growth... 527 Newspaper Advertising Market... 527 Newspaper Advertising Market Growth... 528 Newspaper Market by Component... 529 Newspaper Market by Country... 531 Newspaper Market Growth by Country... 532 Daily Newspaper Unit Circulation... 535 Daily Newspaper Unit Circulation Growth... 536 Newspaper Circulation Spending... 538 Newspaper Circulation Spending Growth... 539 Newspaper Advertising Market... 542 Newspaper Advertising Market Growth... 543 Newspaper Market by Component... 544 Newspaper Market by Country... 545 Newspaper Market Growth by Country... 545 Paid Unit Circulation in... 546 Daily Newspaper Paid Unit Circulation... 547 Daily Newspaper Paid Unit Circulation Growth... 547 Average Annual Spending per Buyer on Newspapers... 548 Annual Spending per Buyer... 548 Annual Spending per Buyer Growth... 549 Newspaper Circulation Spending... 549 Newspaper Circulation Spending Growth... 550 Newspaper Advertising Market... 551 Newspaper Advertising Market Growth... 552 Newspaper Publishing Market by Component... 553 Newspaper Market by Country... 554 Newspaper Market Growth by Country... 554 Internet and Broadband Household Penetration... 555 Daily Newspaper Paid Unit Circulation... 555 Daily Newspaper Paid Unit Circulation Growth... 555 Newspaper Circulation Spending... 556 Newspaper Circulation Spending Growth... 556 Newspaper Advertising Market... 557 Newspaper Advertising Market Growth... 557 Newspaper Publishing Market... 558 Newspaper Circulation Market... 559 Newspaper Circulation Market Growth... 559 Newspaper Advertising Market... 560 Newspaper Advertising Market Growth... 560 Book Publishing Global Book Publishing Market... 563 Trend Analysis of the Outlook for Book Publishing... 563 Book Publishing Market... 565 Book Publishing Market Growth... 565 Size of the 40-Year-Old-and-Older Population in the... 566 Consumer Print Book Market... 567 Consumer Print Book Market Growth... 567 School Enrollment... 568 Print Elhi Textbook Market... 568 Higher Education Enrollment... 569 Higher Education Enrollment Growth... 569 Print College Textbook Market... 570 Index Summary of Tables and Charts 711
Professional School Enrollment... 570 Digital Books All Categories... 572 Book Publishing Market by Component... 573 Book Publishing Market Growth by Component... 574 Book Publishing Market by Country... 575 Book Publishing Market Growth by Country... 576 Per Capita Spending on Books... 577 Per Capita Spending on Print Books, 2006... 577 Print Consumer Book Market... 579 Print Consumer Book Market Growth... 580 Print Educational Book Market... 582 Print Educational Book Market Growth... 583 Print Professional Book Market... 585 Print Professional Book Market Growth... 586 Electronic Books All Categories... 587 Book Publishing Market by Component... 588 Book Publishing Market Growth by Component... 589 Book Publishing Market by Country... 589 Book Publishing Market Growth by Country... 590 Per Capita Spending on Books... 590 Print Consumer Book Market... 592 Print Consumer Book Market Growth... 592 Print Educational Book Market... 594 Print Educational Book Market Growth... 594 Print Professional Book Market... 595 Print Professional Book Market Growth... 596 Electronic Books All Categories... 597 Book Publishing Market by Component... 598 Book Publishing Market Growth by Component... 598 Book Publishing Market by Country... 599 Book Publishing Market Growth by Country... 599 Per Capita Spending on Books... 599 Print Consumer Book Market... 600 Print Consumer Book Market Growth... 600 Educational Books as a Percent of All Print Books... 601 Print Educational Book Market... 601 Print Educational Book Market Growth... 601 Print Professional Book Market... 602 Print Professional Book Market Growth... 602 Book Publishing Market... 603 Book Publishing Market Growth... 604 Consumer Book Market... 605 Population Projections... 605 Print Educational Book Market... 605 Print Professional Book Market... 606 Electronic Book Market in All Categories... 606 Theme Parks and Amusement Parks Global Theme Park Market... 609 Trend Analysis of the Outlook for Theme Parks and Amusement Parks... 609 Theme Park Market... 610 Theme Park Market Growth... 610 Attendance at Florida Destination Parks in 2006... 611 Attendance at California Destination Parks in 2006... 612 Destination Park Market... 612 Attendance at the Major Regional Parks in 2006... 615 Regional Park Market... 616 Theme Park Market... 618 PricewaterhouseCoopers 712 Global Entertainment and Media Outlook: 2007 2011
Theme Park Market Growth... 618 Theme Park Spending by Country... 619 Theme Park Spending Growth by Country... 620 Attendance at the Major European Theme Parks in 2006... 622 Theme Park Market... 624 Theme Park Market Growth... 624 Theme Park Spending by Country... 625 Theme Park Spending Growth by Country... 625 Attendance at the Major Theme Parks in 2006... 629 Theme Park Market... 630 Theme Park Market Growth... 630 Theme Park Spending... 631 Theme Park Spending Growth... 631 Theme Park Market... 633 Theme Park Market Growth... 633 Top-Two Parks... 634 Smaller Parks... 635 Casino and Other Regulated Gaming Global Casino and Other Regulated Gaming Market... 639 Trend Analysis of the Outlook for Casino and Other Regulated Gaming... 639 Casino and Other Regulated Gaming Market... 640 Casino and Other Regulated Gaming Market Growth... 641 Nevada Casino Revenue... 642 Atlantic City Casino Revenue... 643 Tribal Casino Gaming Revenues in the... 644 Regional Casino Gaming Revenues in the... 644 Sporting Betting Revenues in the... 645 Casino and Other Regulated Gaming Market... 647 Casino and Other Regulated Gaming Market by Country... 649 Casino and Other Regulated Gaming Market Growth by Country... 650 Casino Gaming Market... 652 Casino Gaming Market Growth... 653 Online and Mobile Gaming... 655 Online and Mobile Gaming Growth... 655 Sports Betting in Selected Countries... 656 Sports Betting Growth in Selected Countries... 657 Casino and Other Regulated Gaming Market... 658 Casino and Other Regulated Gaming Market by Country... 659 Casino and Other Regulated Gaming Market Growth by Country... 660 Casino Gaming Market... 662 Casino Gaming Market Growth... 662 Online and Mobile Gaming Revenues in Asia Pacific... 663 Sports Betting in Selected Countries... 664 Sports Betting Growth in Selected Countries... 664 Casino and Other Regulated Gaming Market by Component... 665 Casino and Other Regulated Gaming Market by Country... 666 Casino and Other Regulated Gaming Market Growth by Country... 666 Casino Gaming Revenues in... 667 Online Gaming Revenues and Broadband Households in... 667 Casino and Other Regulated Gaming Market... 668 Index Summary of Tables and Charts 713
Casino Gaming Revenues in... 669 Sports Betting Revenues In... 669 Online Gaming Revenues in... 670 Sports Global Sports Market... 673 Trend Analysis of the Outlook for Sports... 673 Sports Market... 674 Sports Market Growth... 675 National TV Rights Fees... 677 National TV Rights Fee Growth... 678 Attendance... 680 Regular-Season Average Ticket Prices... 681 Gate Revenues for Major Team Sports... 681 Sports Market by Component... 682 Sports Market Growth by Component... 682 Sports Market by Country... 683 Sports Market Growth by Country... 684 Sports Market... 687 Sports Market Growth... 687 Sports Market by Country... 688 Sports Market Growth by Country... 689 TV Advertising Subscription Revenue in... 689 Sports Market... 692 Sports Market Growth... 692 TV Advertising Subscription Revenue in... 693 Sports Market... 695 Sports Market Growth... 695 PricewaterhouseCoopers 714 Global Entertainment and Media Outlook: 2007 2011
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